1. Futuretainment, Open Leadershipy el Futuro del trabajo Alejandro Piscitelli UBA/1@1Sarmiento Labs

2. 1. Futuretainment

3. The cliff effect status quo new growth state change

7. professional stored in huge server farms no local storage content consumer authentication (finger or voiceprint)l devices content manipulation (control, capture, annotate) communicate audiencenetwork presence managementl social networks screens take control of whichever screen nearby

11. - kurt vonnegut we are what we pretend to be

17. 2. Open Leadership

26. A culture of sharing

27. It’s about relationships

28. These new relationships are changing business New ways to get things done Command & control

29. 29 Why is social hard? Because realrelationships require that you give up control

30. The need for open leadership 30 When people get what they need from each other “How open do I need to be?

31. Open Leadership 31 Having the confidence and humility to give up the need to be in control, while inspiring commitment from people to accomplish goals How to give up control, and be in command

32. 10 elements of openness 32

33. Determine how open you need to be to meet your goals 33

34. Four goals define your open strategy, but always start with learn 34

35. Dialog with your community 35

36. Help your members support each other 36

37. Innovate with customer feedback 37

38. #1 Align openness with strategic goals 38 Examine your 2010 goals Pick one where open and social can have an impact

39. 39 #2 Understanding the upside What’s the value? Photo by Chris Heuer Of karaoke? Of +5 million fans?

40. #3 Support open leadership 40 Collaborative Independent Optimist Pessimist

41. #4 Manage risk with Sandbox Covenants 41

42. #5 Embrace failure 42

43. 3. Fl Futuro del Trabajo

47. By the end of 2010, that number will grow to Over 100 Million

63. 4. Fuentes

64. http://www.slideshare.net/jeanphilip/futuretainment-mike-walsh

65. Open Leadership: The Upside Of Giving Up Control Charlene Li Altimeter Group March 13, 2010 65 For SXSW #open http://www.slideshare.net/charleneli/sxsw-open-leadership

66. http://www.slideshare.net/garyswart/the-future-of-work-sxsw Gary Swart - @garyswart CEO @oDesk