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www.crowdround.bz
Startup
Ecosystem
Entrepreneurs
Investors
Mentors &
Advisors
Service
Providers
Advice and
Mentorship, network
introductions
We currently have APStartup, a
portal based in HK, China that
collates Asian startup funding deals
We aim to rollout a similar
software platform on private label
to connect major players within
the different local communities of
the Startup Ecosystem
We are developing crowdfunding
capabilities with offshore model
and onshore models, where
selected projects can be migrated
for crowdfunding.
Mission and Objectives
HOW IT WORKS
Individuals Startups Groups
Our technology developed so far
Entrepreneurs, Investors,
Mentors and & Advisors,
Service Providers
Any type of business,
company or organization
Private Groups, clubs and
associations, local angel
groups, VC firms
Serial Entrepreneur
TIE Mentor
TEN member
Cocoonian
Startups
E-Finet.com (8317.hk)
Fortitude Securities
New Media Research
Career
Thomson Financial
SBC Warburg
Offshore Banking
Family Office mgmt.
About the Founder
download Tony Cha’scareer bio
What we need
• WHAT WE NEED
• We need to raise seed round
of USD200,000
 Setup our offshore
crowdfuningoperations in
Belize
 Recruit a team of marketing
people
 Recruit a full time team of
developers to enhance our
technology
• WHAT WE OFFER
 Pre-money valuation of
USD1.0m
 Tranches of USD50,000 for
5% equity
 Seeking 2 seed angel -
strategic investors.
 CrowdRound our own
investment, 10% for 100K
• WHAT IS THE POTENTIAL
 Anticipated 2nd round funding
of USD2-3m at valuations of
USD5-8m within 18 months.
Use of Funds
• Operating Capital
 Setup our offshore crowd
funding operations in Belize
 Recruit a team of marketing
people
 Recruit a full time team of
developers to enhance our
technology
• Deposit for Belize
Securities Trading License
 USD100,00 deposit in Belize
Bank
 License issued by Belize
Financial Intl. Financial
Services Commission
(regulator)
 Allows us to handle
securities and funds on be-
half of clients
 Further info here
Our Own CrowdRound
• Company
 APCrowdRound Capital is a
Belize IBC company beneficially
owned by founder Tony Chan
 Director is Carlo Mason, a
qualified attorney based in
Belize
 Authorized shared capital of
100,000 shares
 Currently issued shares is 1
share to See Profit Ltd
 See Profit Ltd, a BVI is
beneficially owned by founder
• Terms
 Issue of 100,000 class A
shares in a SPV
 SPV is seeking max 50
crowdfund investors.
 USD1 per share.
 Minimum share tranche is
5000 shares – USD5,000
Our Objectives
Private Label software for startup communities Apps for Startups
DealFlow for Investors Crowdfunding for Companies
APStartup.com
Create, Build, Promote and Fund
WE ARE CURRENTLY…
• A social network
platform for
Entrepreneurs
• Apps For Startups
• DealFlow for
Investors
Our Products
Crowdfunding capabilities PRIVATE PORTAL SOFTWARE
Developing offshore crowdfunding capabilities
to enable any early stage company to
crowdfund.
We license our software to customers (investors,
startup clubs, associations)
www.tiprojects.hkwww.tenprojects.hk
Our positioning
• Rewards based Portals
– many in the market
• Lending based Portals
– Many in the market
equity based
crowdfunding
Lending based
crowdfunding
software
platforms for
collating projects
rewards based
crowdfunding
Degreeofdifficulty
Degree of competition in market
The market
for APStartup
• Equity Based portals
– NONE
• Collating projects software
– Few players in market
Tony is founder and CEO
of APStartup based in Hk
and China. He has
worked for 10 years
within the finance and IT
industry. He is a serial
entrepreneur with 2
successful startups in the
finance and IT space.
Tony is also a TIE mentor
and has an MBA from
Strathclyde University i
Bharat is the project
manager for
APStartup platform
development and
business development
in India. He is an
expert in web based
technologies for 5
years. He has an MBA
from Gujarat
University
Iain Reed is an ex-
investment banker
and successful
entrepreneur in
financial software.
He is president of TIE
HK Chapter and a
graduate of
Cambridge
University
Management Team
Tony Chan
CEO
Bharat Koryia
CTO
Iain Reed
Advisor
The Crowd Round
The Crowd Round is an early
round of funding taken by
means of international
crowdfunding
We take up to 10% of any
startup’s shares and transfer
them into an offshore SPV
holding company for
international crowdfunding.
We sell shares in the Belize
company to crowdfunding
investors , upto 50 investors
are allowed
CrowdRound.bz
website in development, est launch early Oct
Why offshore
• Hedge funds use offshore
 Resolves the complex
regulatory rules of different
jurisdictions
 Tax efficient
 Cost efficient
 High scalability
• Regulation
 Lighter regulation on
marketing and compliance
 Increase benefit of
• Why Belize
 Recognized offshore
jurisdiction for companies
and funds
 Former UK territory with
common law
• Partners on Belize
 Belize Bank
 Belize Lawyers
 Belize licensed service
providers
Crowd Round - How it works
Belize SPV owns
10% of target co
investor1 Investor 2 Investor 3 Investor 4
Target company
seeking
fundraising
Investors buys shares
directly in the SPV
Target co issues 10-
20% of shares to SPV
for crowd round
Shares Registrar, share issued
Articles, Certificate of Incorporation
Shareholders agreement of SPV
Belize Protected Cell company
Belize Securities Trading Licence
Regulation
• Regulated by Belize International Financial
Services Commission
• The License shall at all times comply with
the provisions of the Act, the Amended
Act and the Regulations made there
under, as amended from time to time, as
well as the IFS Practitioners (Code of
Conduct) Regulations, 2001, as amended
from time to time
• The Licensee is required to fully
disclose to customers the charges for
services performed by registered firms
in connection with securities
transactions and shall not be
discriminatory between customers.
List of approved Services
• Money brokering.
• Money lending and pawning.
• Money exchange.
• Safe custody services.
• Accounting services
• Brokerage, consultancy or advisory.
Formation or management of
international business companies
or other offshore entities.
• asset protection and management.
• International collective investment
schemes (such as mutual funds,
unit trusts, etc).
• Money transmission services
• Payment processing services
Summary of CrowdRound
• Benefits to Company
 Cost effective way to pursue
Crowdfunding
 Less compliance issues with
developing onshore regulations
 Raise a global profile and not just
investors in your own backyard
 Benefits to Investors
 Can look at truly global projects
 Can build a portfolio of
investments
 Convenience and anonymity of
investing offshore
• Benefits of CrowdRound
 Faster process than doing
Angel rounds
 Good way of building enough
investorbase for an IPO
 Building a userbase for your
products also
 Efficient and high impact way
of fund-raising
 Allows accesss to world-class
startups and early stage
businesses
Revenue and Costs
0
20,000
40,000
60,000
80,000
100,000
120,000
140,000
160,000
180,000
200,000
1 2 3 4 5 6 7 8 9 10 11 12
Deal
income
-
10,000
20,000
30,000
40,000
50,000
60,000
70,000
80,000
90,000
1 2 3 4 5 6 7 8 9 10 11 12
Other
costs
Estimated CostsEstimated Revenues
No revenue
generated in
Y1 due to
technical
issues
Estimated
investment so
far is
USD120,000
Forecasts
• Income is based on
Deals income and
Apps subscription
income
• Apps income is more
secure and reliable
than deal income
•Deal income has
higher risks of closure
• Low cost (mostly
online) business
-100,000
-50,000
-
50,000
100,000
150,000
200,000
12
Q1
12
Q2
12
Q3
12
Q3
Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q8
Incom
e
USD Y1 Actual Y2 Y3 Y4
Apps income - 43,221 230,149 575,371
Deal income - 137,500 355,000 887,500
Income - 180,721 585,149 1,462,871
total salaries -46,500 -175,500 -210,000 -525,000
Other costs -18,000 -49,950 -102,000 150,000
total costs -64,500 -225,450 -312,000 -375,000
Net profit -64,500 -44,730 273,149 1,087,871
Deal Brokerage
(revenue forecast)
• Deal brokerage will be
done via crowdround.bz
• Expect to close 2-3 deals
per Quarter
• Expected commission
rate is 5% on funds
raised.
• Each deal needs careful
due diligence and
selection for
crowdfunding.
• No of deals to accelerate
as experience and
credibility is gained. 0
1
2
3
4
5
6
7
0
20000
40000
60000
80000
100000
120000
5% Q1 Q3 Q5 Q7
Expected
No of…
Risks and pivots
Risk Factors Pivots
IT issues (as we choose to
outsource our IT instead of
develop in-house)
Went through this is Y1, bad IT meant poor
implementation. Had to completely re-write the
system and re-launch in y2
Security hacks Because we are using open source software we need
to be vigilant of security holes
Deal Quality of startups Only 30% of startups meet investment quality. We use
the platform as a dealflow system to filter out good
deals
Risk of deal closing Deal closing is a low probability business. We mitigate
this by focusing on quality deals and also a wider
investor network attracted onto the platform
Risk of deal circumvention This is not easy to protect as deals are not exclusive.
We protect only the leads we introduce to investors.
All deals we take on has a non-circumvention and
finders fee agreement signed. We use legal escrow for
completion of transactions.
Competition analysis
equity based
crowdfunding
Lending based crowdfunding
Degreeofdifficulty
Degree of competition in market
APSTARTUP AND
CROWD-ROUND
software platforms for collating projects rewards based crowdfunding
Note - We have only added dominant players in each category for reference only
Case Studies : CrowdCube UK
CrowdCube : How it works
Thank You !
AP CrowdRound Capital Ltd
Registered address :
Hutson Street & Marine Parade Boulevard,
Belize City, Belize
Tel +825 2570 1161
Fax +825 3020 1086
tonyc@apstartup.cm

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Connect Startups and Investors Globally with Equity Crowdfunding

  • 2. Startup Ecosystem Entrepreneurs Investors Mentors & Advisors Service Providers Advice and Mentorship, network introductions We currently have APStartup, a portal based in HK, China that collates Asian startup funding deals We aim to rollout a similar software platform on private label to connect major players within the different local communities of the Startup Ecosystem We are developing crowdfunding capabilities with offshore model and onshore models, where selected projects can be migrated for crowdfunding. Mission and Objectives HOW IT WORKS
  • 3. Individuals Startups Groups Our technology developed so far Entrepreneurs, Investors, Mentors and & Advisors, Service Providers Any type of business, company or organization Private Groups, clubs and associations, local angel groups, VC firms
  • 4. Serial Entrepreneur TIE Mentor TEN member Cocoonian Startups E-Finet.com (8317.hk) Fortitude Securities New Media Research Career Thomson Financial SBC Warburg Offshore Banking Family Office mgmt. About the Founder download Tony Cha’scareer bio
  • 5. What we need • WHAT WE NEED • We need to raise seed round of USD200,000  Setup our offshore crowdfuningoperations in Belize  Recruit a team of marketing people  Recruit a full time team of developers to enhance our technology • WHAT WE OFFER  Pre-money valuation of USD1.0m  Tranches of USD50,000 for 5% equity  Seeking 2 seed angel - strategic investors.  CrowdRound our own investment, 10% for 100K • WHAT IS THE POTENTIAL  Anticipated 2nd round funding of USD2-3m at valuations of USD5-8m within 18 months.
  • 6. Use of Funds • Operating Capital  Setup our offshore crowd funding operations in Belize  Recruit a team of marketing people  Recruit a full time team of developers to enhance our technology • Deposit for Belize Securities Trading License  USD100,00 deposit in Belize Bank  License issued by Belize Financial Intl. Financial Services Commission (regulator)  Allows us to handle securities and funds on be- half of clients  Further info here
  • 7. Our Own CrowdRound • Company  APCrowdRound Capital is a Belize IBC company beneficially owned by founder Tony Chan  Director is Carlo Mason, a qualified attorney based in Belize  Authorized shared capital of 100,000 shares  Currently issued shares is 1 share to See Profit Ltd  See Profit Ltd, a BVI is beneficially owned by founder • Terms  Issue of 100,000 class A shares in a SPV  SPV is seeking max 50 crowdfund investors.  USD1 per share.  Minimum share tranche is 5000 shares – USD5,000
  • 8. Our Objectives Private Label software for startup communities Apps for Startups DealFlow for Investors Crowdfunding for Companies
  • 9. APStartup.com Create, Build, Promote and Fund WE ARE CURRENTLY… • A social network platform for Entrepreneurs • Apps For Startups • DealFlow for Investors
  • 10. Our Products Crowdfunding capabilities PRIVATE PORTAL SOFTWARE Developing offshore crowdfunding capabilities to enable any early stage company to crowdfund. We license our software to customers (investors, startup clubs, associations) www.tiprojects.hkwww.tenprojects.hk
  • 11. Our positioning • Rewards based Portals – many in the market • Lending based Portals – Many in the market equity based crowdfunding Lending based crowdfunding software platforms for collating projects rewards based crowdfunding Degreeofdifficulty Degree of competition in market The market for APStartup • Equity Based portals – NONE • Collating projects software – Few players in market
  • 12. Tony is founder and CEO of APStartup based in Hk and China. He has worked for 10 years within the finance and IT industry. He is a serial entrepreneur with 2 successful startups in the finance and IT space. Tony is also a TIE mentor and has an MBA from Strathclyde University i Bharat is the project manager for APStartup platform development and business development in India. He is an expert in web based technologies for 5 years. He has an MBA from Gujarat University Iain Reed is an ex- investment banker and successful entrepreneur in financial software. He is president of TIE HK Chapter and a graduate of Cambridge University Management Team Tony Chan CEO Bharat Koryia CTO Iain Reed Advisor
  • 13. The Crowd Round The Crowd Round is an early round of funding taken by means of international crowdfunding We take up to 10% of any startup’s shares and transfer them into an offshore SPV holding company for international crowdfunding. We sell shares in the Belize company to crowdfunding investors , upto 50 investors are allowed CrowdRound.bz website in development, est launch early Oct
  • 14. Why offshore • Hedge funds use offshore  Resolves the complex regulatory rules of different jurisdictions  Tax efficient  Cost efficient  High scalability • Regulation  Lighter regulation on marketing and compliance  Increase benefit of • Why Belize  Recognized offshore jurisdiction for companies and funds  Former UK territory with common law • Partners on Belize  Belize Bank  Belize Lawyers  Belize licensed service providers
  • 15. Crowd Round - How it works Belize SPV owns 10% of target co investor1 Investor 2 Investor 3 Investor 4 Target company seeking fundraising Investors buys shares directly in the SPV Target co issues 10- 20% of shares to SPV for crowd round Shares Registrar, share issued Articles, Certificate of Incorporation Shareholders agreement of SPV Belize Protected Cell company
  • 16. Belize Securities Trading Licence Regulation • Regulated by Belize International Financial Services Commission • The License shall at all times comply with the provisions of the Act, the Amended Act and the Regulations made there under, as amended from time to time, as well as the IFS Practitioners (Code of Conduct) Regulations, 2001, as amended from time to time • The Licensee is required to fully disclose to customers the charges for services performed by registered firms in connection with securities transactions and shall not be discriminatory between customers. List of approved Services • Money brokering. • Money lending and pawning. • Money exchange. • Safe custody services. • Accounting services • Brokerage, consultancy or advisory. Formation or management of international business companies or other offshore entities. • asset protection and management. • International collective investment schemes (such as mutual funds, unit trusts, etc). • Money transmission services • Payment processing services
  • 17. Summary of CrowdRound • Benefits to Company  Cost effective way to pursue Crowdfunding  Less compliance issues with developing onshore regulations  Raise a global profile and not just investors in your own backyard  Benefits to Investors  Can look at truly global projects  Can build a portfolio of investments  Convenience and anonymity of investing offshore • Benefits of CrowdRound  Faster process than doing Angel rounds  Good way of building enough investorbase for an IPO  Building a userbase for your products also  Efficient and high impact way of fund-raising  Allows accesss to world-class startups and early stage businesses
  • 18. Revenue and Costs 0 20,000 40,000 60,000 80,000 100,000 120,000 140,000 160,000 180,000 200,000 1 2 3 4 5 6 7 8 9 10 11 12 Deal income - 10,000 20,000 30,000 40,000 50,000 60,000 70,000 80,000 90,000 1 2 3 4 5 6 7 8 9 10 11 12 Other costs Estimated CostsEstimated Revenues No revenue generated in Y1 due to technical issues Estimated investment so far is USD120,000
  • 19. Forecasts • Income is based on Deals income and Apps subscription income • Apps income is more secure and reliable than deal income •Deal income has higher risks of closure • Low cost (mostly online) business -100,000 -50,000 - 50,000 100,000 150,000 200,000 12 Q1 12 Q2 12 Q3 12 Q3 Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q8 Incom e USD Y1 Actual Y2 Y3 Y4 Apps income - 43,221 230,149 575,371 Deal income - 137,500 355,000 887,500 Income - 180,721 585,149 1,462,871 total salaries -46,500 -175,500 -210,000 -525,000 Other costs -18,000 -49,950 -102,000 150,000 total costs -64,500 -225,450 -312,000 -375,000 Net profit -64,500 -44,730 273,149 1,087,871
  • 20. Deal Brokerage (revenue forecast) • Deal brokerage will be done via crowdround.bz • Expect to close 2-3 deals per Quarter • Expected commission rate is 5% on funds raised. • Each deal needs careful due diligence and selection for crowdfunding. • No of deals to accelerate as experience and credibility is gained. 0 1 2 3 4 5 6 7 0 20000 40000 60000 80000 100000 120000 5% Q1 Q3 Q5 Q7 Expected No of…
  • 21. Risks and pivots Risk Factors Pivots IT issues (as we choose to outsource our IT instead of develop in-house) Went through this is Y1, bad IT meant poor implementation. Had to completely re-write the system and re-launch in y2 Security hacks Because we are using open source software we need to be vigilant of security holes Deal Quality of startups Only 30% of startups meet investment quality. We use the platform as a dealflow system to filter out good deals Risk of deal closing Deal closing is a low probability business. We mitigate this by focusing on quality deals and also a wider investor network attracted onto the platform Risk of deal circumvention This is not easy to protect as deals are not exclusive. We protect only the leads we introduce to investors. All deals we take on has a non-circumvention and finders fee agreement signed. We use legal escrow for completion of transactions.
  • 22. Competition analysis equity based crowdfunding Lending based crowdfunding Degreeofdifficulty Degree of competition in market APSTARTUP AND CROWD-ROUND software platforms for collating projects rewards based crowdfunding Note - We have only added dominant players in each category for reference only
  • 23. Case Studies : CrowdCube UK
  • 24. CrowdCube : How it works
  • 25. Thank You ! AP CrowdRound Capital Ltd Registered address : Hutson Street & Marine Parade Boulevard, Belize City, Belize Tel +825 2570 1161 Fax +825 3020 1086 tonyc@apstartup.cm