Entrepreneurship learning PPT by Examples..

1. Entrepreneurship
Learnings
Asst. Prof. Anoop Sharma on EDP Interventions

2. What is Entrepreneurship?
The Process of
Bearing Risk of
‘Running a
Business’

3. Who is an Entrepreneur?
A person who takes the risk of converting a
new idea into reality.
A vision-driven individual who assumes
significant personal and financial risk to
start or expand a business.

4. Have a Look@ ‘The Builder of Indian
Industry’ :The ‘Iconic Entrepreneur’,
we ever had..:
Shee Jehangir Ratanji
Dadabhoy Tata

5. Customary Definition of ‘Entrepreneurship’
• Entrepreneurship: a way of thinking,
reasoning, and acting that is:
– Opportunity obsessed
– Holistic in approach
– and leadership balanced
(This definition of entrepreneurship has evolved over the past two
decades from research at Babson College and the Harvard Business
School and has recently been enhanced by Stephen Spinelli, Jr., and
John H. Muller, Jr., Term Chair at Babson College.)

7. Now Answer this.. Entrepreneurs:
Born or Made?
Is there inborn talent required?
Assume that the answer is ‘YES’:
– then we can identify the main characteristics
– if we have them, fine - no others need to apply!
– we could start spotting talent in kindergarten
– we could "stream" these people
– we could discourage people without these talents

8. Who is an Entrepreneur?
Situational more than personality
Flexibility Ability
Age
Distribution
for
Starting Company
20 25 30 35 40 45
Age

9. Who is an Entrepreneur? (Contd..)
Manager’s Opportunities
Future Goals
Change Status Quo
Satisfied
Possible Entrepreneur
manager
Perceived
Capability
Frustrated Classic
Blocked manager bureaucrat

10. Requirements to be an entrepreneur
Innovation,
Creativity
Risk Taking
Organization

11. An Admiring ‘Bitter-Fact’…
In India, where over 30 crores people are
living below the poverty line, it is simply
impossible for any government to provide
means of livelihood to everyone.

12. Burch's Entrep.Personality Traits
1.A desire to achieve

Conquer problems, create successful venture
1.Hard work

Their workload is very hard to match
1.Nurturing quality
2.Acceptance of responsibility

Morally, legally and mentally accountable
1.Reward orientation

Want be rewarded for their efforts

13. Contd..
6.Optimism

Anything is possible
6.Orientation to excellence

Pride in something first class
6.Organization

They are wholly "take charge" people
6.Profit orientation

Profit primarily a gauge of performance

14. Another Iconic & Benchmarking Entrepreneur of the
Nation..
Dhirubhai Ambani alias Dhirajlal
Hirachand Ambani was born on
December 28, 1932, at Chorwad,
Gujarat, into a Modh family.
His father was a school teacher.
Dhirubhai Ambani started his
entrepreneurial career by selling
"bhajias" to pilgrims in Mount
Girnar over the weekends.

15. After doing his matriculation at the age of 16,
Dhirubhai moved to Aden, Yemen. He worked
there as a gas-station attendant, and as a clerk
in an oil company. He returned to India in
1958 with Rs 50,000 and set up a textile
trading company.

16. Assisted by his two sons, Mukesh and Anil, Dhiru
Bhai Ambani built India's largest private sector
company, Reliance India Limited, from a scratch.
Over time his business has diversified into a core
specialisation in petrochemicals with additional
interests in telecommunications, information
technology, energy, power, retail, textiles,
infrastructure services, capital markets, and logistics.

17. Another Iconic & Benchmarking
Entrepreneur of the Nation..
An Indian IT chief who's really made
it big without dropping his ethical
precepts by the wayside is Nagawara
Ramarao Narayana Murthy,
Chairman of Infosys.
Born in 1946, Murthy's father was a
schoolteacher in Kolar district,
Karnataka, India

18. A bright student, Murthy went on to acquire a degree in
Electrical Engineering from Mysore University
and later studied Computer Science at the
IIT-Kanpur, India.
Narayan Murthy began
his career with Patni Computer Systems
in Pune.
In 1981, Narayana Murthy founded Infosys with six other
software professionals.

19. Murthy, Sudha (Wife) &
Family

20. The Infosys legend began
in 1981 when Narayana
Murthy dreamt of forming
his own company, along
with six friends. There was
a minor hitch, though-he
didn't have any seed money.
Luckly, like many Indian
women who save secretly
without their husband's
knowledge, his wife Sudha-
then an engineer with Tatas-
had saved Rs 10,000. This
was Murthy's first big break.

21.  AWARDS RECEIVED by Muthy’s Umpire:
In June 2000, Asia week magazine featured him in
a list of Asia's 50 Most Powerful People.
In 2001, Narayana Murthy was named by
TIME/CNN as one of the 25 most influential global
executives.
He was the first recipient
of the Indo-French Forum
Medal (2003) and was
voted the World Entrepreneur
of the Year - 2003 by Ernst and Young.

22. CONTD…
 The Economist ranked Narayana Murthy eighth on the list of
the 15 most admired global leaders (2005) and Narayan
Murthy also topped the Economic Times Corporate Dossier
list of India's most powerful CEOs for two consecutive years -
2004 and 2005.
 In December 2005, Narayana Murthy was voted as the 7th
most admired CEO/Chairman in the world in a global study
conducted by Burson-Marsteller with the Economist
Intelligence Unit . The list included 14 others with
distinguished names such as Bill Gates, Steve Jobs and
Warren Buffett.

23. CONTD…
 In 2008, he was awarded the ‘Padma Vibhushan’, a
second highest civilian award by India
 and
 Légion d'honneur, the highest civilian award awarded
by France.
 Murthy also holds over 26 honorary doctorates from
universities across the world.

24. REASONS FOR SUCCESS OF
 INVEST IN WELL UNDERSTOOD , PROVEN PRODUCTS
AND NOT JUST R&D.
 WHEN DEALING WITH INVESTORS, ALWAYS UNDER-
PROMISE AND OVER-DELIVER.
 GIVE STAKEHOLDERS BAD NEWS PROACTIVELY AND
EARLY.
 HAS A HEALTHY SENSE OF PARANOIA AND RESPECT FOR
THE COMPETITION.
 SPEED, IMAGINATION AND EXCELLENCE.
 LEADERS IN THE MAKING.

25. The Entrepreneurial Process
• It is opportunity/market driven
• It is driven by a lead entrepreneur
and an entrepreneurial team
• It is resource parsimonious and creative
• It depends on the fit and balance among
these
• It is integrated and holistic

26. We Asked Murthy :
What is that one moment that made you
think of starting Infosys?
It was a Story long back..In 1974, when I was holed up in
a small 8 x 8 ft. room in a railway station at Nis, a border
town between what was the then Yugoslavia (currently
Serbia) and Bulgaria.
I realized that the best solution for countries like India to
solve the problem of poverty was entrepreneurship and
capitalism. I realized how communist rule punished its
citizens without reason and just based on biases.

27. I still remember the words of the guards at the railway
station who released me after 3.5 days of detention that
I was from a friendly country called India and that was
why they were letting me go! Then I got on to the train,
a goods train, going from Nis to Istanbul. It was a 21-
hour journey, and I had not eaten for 5-6 days before
that.
Throughout the journey, I was mulling over this
injustice, the system of communism, and the problem
of poverty in India,that is when I decided to become an
entrepreneur and a capitalist.
I had read a little about various economic philosophies
by then and realized that the only way countries like
India could overcome poverty was through the creation
of jobs, which required entrepreneurship.

28. How did you select your co-founders?
And what was each one's role in building
Infosys?
Ans: My colleagues were very young with
hardly a year or two of experience in software
engineering. Therefore, I selected people on
the basis of compatibility of values
Nandan Nilekani, N. S. Raghavan, Kris
Gopalakrishnan, S. D. Shibulal, K Dinesh, and
Ashok Arora had a very similar value system.

29. They were all from the middle class and
they believed in deferred gratification. They
were ready to run the business honestly and
ethically; they were ready to work very
hard; and they were satisfied with very low
salaries in the beginning.
Even today, our salaries are the lowest in
the industry. They believed in team spirit.
Team spirit is about making sure the other
persons in the team do not fail.

30. They brought complementary values. For
example, Raghavan was the people's
person. He looked like he understood
human resources.
Nandan looked like he was a sales-oriented
person, I thought I knew a bit of strategy
and finance, Kris liked technology.
Shibulal and Dinesh seemed like good
project managers. Ashok Arora was a fine
designer.

31. Who selected the name Infosys and on what basis
was it chosen?
Ans: When we decided to start the company on December
29, 1980, I chose Mr. NS Raghavan, Mr. Kris
Gopalakrishnan, and Mr. Nandan Nilekani to work with
me.
I asked them to think of a name. Generally, I am a very
impatient person. So, I told them that they had to come
back to me with a name in 48 hours else I would choose a
name.
For some reason, they did not come back with a name.
Therefore, I chose the name 'Infosys' because we
wanted to be in the business of designing information
systems. So, Infosys is an acronym for information
systems.

32. What will be the qualities needed to succeed in
this new world? new world?at will be
 First and foremost, we need the entrepreneurial
the qualities needed to succeed in
spirit.
this new world? has been very evident in
Outside India, this spirit
the IT industry.
 35% of the start-ups in Silicon Valley are by
Indians.
 We need to have similar risk-taking ability within
the country as well.

34. Qualities of an Entrepreneur:
1. Common Sense:
2. Specialised Knowledge of the Field:
3. Self Confidence:
4. Ability to Get Things Done:
5. Creativity:
6. Leadership:

35. Qualities of an Entrepreneur:
7. Communication Skill:
8. Willingness to take Risk:
9. Willingness to Accept Criticism:
10. Self Motivation and
11. Determination :

36. Thank-you!!