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HootSuite
What is Hootsuite?
• Hootsuite is a social media management tool used to build your
brand online on various social media sites while saving a lot of time
and effort in the process.
• HootSuite is a 3rd party application that works with
Twitter, Facebook, LinkedIn and other social media sites to manage
your social media presence online.
List of social media sites that Hootsuite allows you to
share your content in:
• Facebook Profiles
• Facebook Pages
• Facebook Groups
• Google+
• Myspace
• Foursquare
• LinkedIn Groups
• Wordpress
• Mixi
• Twitter
Getting Started
Sign up for an account on HootSuite
Getting Started
• Hovering over Settings on the sidebar will reveal a drop
menu. The first option is Social Networks.
• Clicking Social Networks will open a new box with the option
to “+ Add a Social Network”
Getting Started
• The house icon will reveal the
link “Streams.” The house
icon will always take you to
your dashboard.
• Hootsuite will build streams
(columns of information and
feeds) automatically for you
when you add a network, but
we’ll talk more about what you
want in your dashboard.
Using Streams
• Familiarize yourself with the streams that are built in when you
begin:
• Home Feed displays your news feed from Twitter
• Mentions shows when people are talking about or to you
• Direct Messages shows received messages
• Sent Tweets shows messages you have sent
• Pending Tweets will display scheduled messages
• You can always add a new stream by clicking the +Add Stream
button on the dashboard.
Using Streams
• Use HootSuite to follow trending topics, lists and get updates on
search keywords
• Add a stream with a keyword in your industry, ex. #HR
• From this stream, you can monitor that keyword in real time
Tweeting From Hootsuite
• Compose a message in the top left corner by clicking on the text box. Choose
a network to publish to by clicking the icon of the account you want to use
and click “Send Now.”
• You can shorten URLs within HootSuite if you paste a link in the text box on
the lower left corner and click “Shrink.”
• Schedule messages by clicking the calendar and choosing a date and time to
publish.
• Attach a file or photo by clicking the paperclip and save messages for later by
clicking the floppy disk.
Search
• Use the search bar at the top right
hand side of your dashboard to
navigate search in HootSuite.
• Choose a keyword or company name
to search Twitter and a new box will
pop up with the results separated in
tabs by Tweets and Users.
• If the results interest you, click “Save
as Stream” at the bottom right and
HootSuite will add a new stream with
that search term.
Analytics on Hootsuite
• Basic analytic tools are available by
creating reports under the “Analytics” tab
on the sidebar.
• Reports are made using proposals, Google
analytics, click summaries or custom
tools.
• Click summaries is a simple way to see
how effective your content
How can it benefit?
• Hootsuite is a time saver.
• Facebook profile, fan pages, Google+, Twitter, LinkedIn profiles
updates can be done with a click of a button.
• Best Feature – Scheduling posts – will automatically send whatever
date ant time you have posted for it to send.
Should you use it?
• Definitely start using hootsuite.
• Its perfect way to save time & effort.
• It consistently builds your image & brand on various social media
sites.
• This tool is must for anyone’s whose business & marketing is online.
• We at Grape5 use this tool to build our business & our brand online
with leverage.
About Grape5
“Ethical, Unmatched, Innovative!"
• Grape5 is a digital agency that blends technology and creativity that
delivers results.
• Specializing in
Viral Campaigns
Social Media Marketing
Pay-Per-Click Campaigns
High Impact Blogging Strategies
alternate customized campaigns
• Grape5 is a results driven entity.
Thank you
Contact Us:
Grape5
#576, 30th Main Road,
Banashankari 3rd Stage,
Bangalore-560070
www.grape5.com
info@grape5.com

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Hootsuite

  • 2. What is Hootsuite? • Hootsuite is a social media management tool used to build your brand online on various social media sites while saving a lot of time and effort in the process. • HootSuite is a 3rd party application that works with Twitter, Facebook, LinkedIn and other social media sites to manage your social media presence online.
  • 3. List of social media sites that Hootsuite allows you to share your content in: • Facebook Profiles • Facebook Pages • Facebook Groups • Google+ • Myspace • Foursquare • LinkedIn Groups • Wordpress • Mixi • Twitter
  • 4. Getting Started Sign up for an account on HootSuite
  • 5. Getting Started • Hovering over Settings on the sidebar will reveal a drop menu. The first option is Social Networks. • Clicking Social Networks will open a new box with the option to “+ Add a Social Network”
  • 6. Getting Started • The house icon will reveal the link “Streams.” The house icon will always take you to your dashboard. • Hootsuite will build streams (columns of information and feeds) automatically for you when you add a network, but we’ll talk more about what you want in your dashboard.
  • 7. Using Streams • Familiarize yourself with the streams that are built in when you begin: • Home Feed displays your news feed from Twitter • Mentions shows when people are talking about or to you • Direct Messages shows received messages • Sent Tweets shows messages you have sent • Pending Tweets will display scheduled messages • You can always add a new stream by clicking the +Add Stream button on the dashboard.
  • 8. Using Streams • Use HootSuite to follow trending topics, lists and get updates on search keywords • Add a stream with a keyword in your industry, ex. #HR • From this stream, you can monitor that keyword in real time
  • 9. Tweeting From Hootsuite • Compose a message in the top left corner by clicking on the text box. Choose a network to publish to by clicking the icon of the account you want to use and click “Send Now.” • You can shorten URLs within HootSuite if you paste a link in the text box on the lower left corner and click “Shrink.” • Schedule messages by clicking the calendar and choosing a date and time to publish. • Attach a file or photo by clicking the paperclip and save messages for later by clicking the floppy disk.
  • 10. Search • Use the search bar at the top right hand side of your dashboard to navigate search in HootSuite. • Choose a keyword or company name to search Twitter and a new box will pop up with the results separated in tabs by Tweets and Users. • If the results interest you, click “Save as Stream” at the bottom right and HootSuite will add a new stream with that search term.
  • 11. Analytics on Hootsuite • Basic analytic tools are available by creating reports under the “Analytics” tab on the sidebar. • Reports are made using proposals, Google analytics, click summaries or custom tools. • Click summaries is a simple way to see how effective your content
  • 12. How can it benefit? • Hootsuite is a time saver. • Facebook profile, fan pages, Google+, Twitter, LinkedIn profiles updates can be done with a click of a button. • Best Feature – Scheduling posts – will automatically send whatever date ant time you have posted for it to send.
  • 13. Should you use it? • Definitely start using hootsuite. • Its perfect way to save time & effort. • It consistently builds your image & brand on various social media sites. • This tool is must for anyone’s whose business & marketing is online. • We at Grape5 use this tool to build our business & our brand online with leverage.
  • 14. About Grape5 “Ethical, Unmatched, Innovative!" • Grape5 is a digital agency that blends technology and creativity that delivers results. • Specializing in Viral Campaigns Social Media Marketing Pay-Per-Click Campaigns High Impact Blogging Strategies alternate customized campaigns • Grape5 is a results driven entity.
  • 15. Thank you Contact Us: Grape5 #576, 30th Main Road, Banashankari 3rd Stage, Bangalore-560070 www.grape5.com info@grape5.com