8. 1. To bring information into consciousness, it is
necessary that we give attention to it. Such
that, we can only perceive and remember
later those things that pass through our
attention "gate"
9. 2. Getting through this attentional filter is done
when the learner is interested in the material;
when there is conscious control over
attention, or when information involves
novelty, surprise, salience, and distinctiveness.
10. 3. Before information is perceived, it is known as
"pre categorical" information. This means that
until that point, the learner has not established a
determination of the categorical membership of
the information. To this point, the information is
coming in as uninterpreted patterns of stimuli.
Once it is perceived, we can categorize, judge,
interpret, and place meaning to the stimuli. If we
fail to perceive,we have no means by which to
recognize that the stimulus was ever
encountered.
11. Short Term Memory
(STM or Working
Memory)
Capacity: 5 to 9 "chunks"
of information limited
time
Duration: Around 18
seconds or less
Maintenance Rehearsal