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Systems Analysis and Design
8th Edition

Chapter 7
Development Strategies
Chapter Objectives
• Describe the concept of Software as a Service
• Define Web 2.0 and cloud computing
• Explain software acquisition alternatives,
  including traditional and Web-based software
  development strategies
• Describe software outsourcing options,
  including offshore outsourcing and the role of
  service providers

                                                   2
Chapter Objectives
• Explain advantages and disadvantages of in-
  house software development
• Explain cost-benefit analysis and financial
  analysis tools
• Explain the differences between a request for
  proposal (RFP) and a request for quotation
  (RFQ)
• Describe the system requirements document

                                                  3
Chapter Objectives
• Explain the transition from systems analysis to
  systems design, and the importance of
  prototyping
• Discuss guidelines for systems design
• Describe software development trends




                                                    4
Introduction
• Chapter 7 describes the remaining activities in
  the systems analysis phase
• The chapter also describes the transition to
  systems design, prototyping, and systems
  design guidelines
• The chapter concludes with a discussion of
  trends in software development


                                                    5
The Impact of the Internet
• Software as a Service
   – Software as a Service
     (SaaS)
   – 25% of all new business
     software will be
     deployed as a service by
     2011, while the value of
     the SaaS industry will
     grow to $40 billion




                                6
The Impact of the Internet
• Traditional vs. Web-Based Systems
  Development
  – Traditional development
     • System design is influenced by compatibility issues
     • Systems are designed to run on local and wide-area
       company networks
     • Systems often utilize Internet links and resources, but
       Web-based features are treated as enhancements
       rather than core elements of the design


                                                                 7
The Impact of the Internet
• Traditional vs. Web-Based Systems
  Development
  – Web-based development
     • Systems are developed and delivered in an Internet-
       based framework such as .NET or WebSphere
     • Internet-based development treats the Web as the
       platform, rather than just a communication channel
     • Web-based software usually requires additional layers,
       called middleware


                                                                8
The Impact of the Internet
                  • Looking to the Future:
                    Web 2.0 and Cloud
                    Computing
                     – The Web 2.0 platform will
                       enhance interactive
                       experiences including wikis
                       and blogs, and social
                       networking applications
                     – Cloud computing could
                       bring enormous computing
                       power to business and
                       personal Internet users

                                                 9
Outsourcing
• The Growth of
  Outsourcing
  – A firm that offers
    outsourcing solutions is
    called a service provider
  – Application service
    providers (ASP)
  – Internet business
    services (IBS)
     • Also called managed
       hosting

                                10
Outsourcing
• Outsourcing Fees
  – A fixed fee model uses a set fee based on a
    specified level of service and user support
  – A subscription model has a variable fee based on
    the number of users or workstations that have
    access to the application
  – A usage model or transaction model charges a
    variable fee based on the volume of transactions
    or operations performed by the application

                                                       11
Outsourcing
• Outsourcing Issues and Concerns
  – Mission-critical IT systems should be outsourced
    only if the result is a cost-
    attractive, reliable, business solution that fits the
    company’s long-term business strategy
  – Outsourcing also can affect day-to-day company
    operations and can raise some concerns




                                                            12
Outsourcing
• Offshore Outsourcing
  – Offshore outsourcing – global outsourcing
  – Many firms are sending IT work overseas at an
    increasing rate
  – The main reason for offshore outsourcing is the
    same as domestic outsourcing: lower bottom-line
    costs
  – Offshore outsourcing, however, involves some
    unique risks and concerns

                                                      13
In-House Software Development
Options
• Make or Buy Decision




                                14
In-House Software Development
Options
• Developing Software In-House
  – Satisfy unique business requirements
  – Minimize changes in business procedures and
    policies
  – Meet constraints of existing systems
  – Meet constraints of existing technology
  – Develop internal resources and capabilities



                                                  15
In-House Software Development
Options
• Purchasing a Software Package
  – Lower costs
  – Requires less time to implement
  – Proven reliability and performance benchmarks
  – Requires less technical development staff
  – Future upgrades provided by the vendor
  – Input from other companies



                                                    16
In-House Software Development
Options
• Customizing a Software Package
  1. You can purchase a basic package that vendors
     will customize to suit your needs
  2. You can negotiate directly with the software
     vendor to make enhancements to meet your
     needs by paying for the changes
  3. You can purchase the package and make your
     own modifications, if this is permissible under
     the terms of the software license

                                                       17
In-House Software Development
Options
• Creating User
  Applications
  – User application
  – User interface
  – Help desk or information
    center (IC)
  – Screen generators
  – Report generators
  – Read-only properties


                                18
Role of the Systems Analyst
• When selecting hardware and software,
  systems analysts often work as an evaluation
  and selection team
• The primary objective of the evaluation and
  selection team is to eliminate system
  alternatives that will not meet requirements,
  rank the system alternatives that are feasible,
  and present the viable alternatives to
  management for a final decision

                                                    19
Analyzing Cost and Benefits
                  • Financial Analysis Tools
                     – Payback Analysis
                     – Return on investment
                       (ROI)
                     – Net present value (NPV)




                                               20
Analyzing Cost and Benefits
• Cost-Benefit Analysis Checklist
  – List each development strategy being considered
  – Identify all costs and benefits for each alternative.
    Be sure to indicate when costs will be incurred
    and benefits realized
  – Consider future growth and the need for
    scalability
  – Include support costs for hardware and software


                                                        21
Analyzing Cost and Benefits
• Cost-Benefit Analysis Checklist
  – Analyze various software licensing
    options, including fixed fees and formulas based
    on the number of users or transactions
  – Apply the financial analysis tools to each
    alternative
  – Study the results and prepare a report to
    management


                                                       22
The Software Acquisition Process
• Step 1: Evaluate the Information System
  Requirements
  – Identify key features
  – Consider network and web-related issues
  – Estimate volume and future growth
  – Specify hardware, software, or personnel
    constraints
  – Prepare a request for proposal or quotation


                                                  23
The Software Acquisition Process
• Step 2: Identify Potential Vendors or
  Outsourcing Options
  – The Internet is a primary marketplace
  – Another approach is to work with a consulting
    firm
  – Another valuable resource is the Internet bulletin
    board system that contains thousands of forums,
    called newsgroups


                                                         24
The Software Acquisition Process
• Step 3: Evaluate the Alternatives
  – Existing users
  – Application testing
  – Benchmarking - benchmark
  – Match each package against the RFP features and
    rank the choices




                                                      25
The Software Acquisition Process
• Step 4: Perform Cost-Benefit Analysis
  – Identify and calculate TCO for each option you are
    considering
  – When you purchase software, what you are
    buying is a software license
  – If you purchase a software package, consider a
    supplemental maintenance agreement



                                                     26
The Software Acquisition Process
• Step 5: Prepare a Recommendation
  – You should prepare a recommendation that
    evaluates and describes the alternatives, together
    with the costs, benefits, advantages, and
    disadvantages of each option
  – At this point, you may be required to submit a
    formal system requirements document and
    deliver a presentation


                                                     27
The Software Acquisition Process
• Step 6: Implement the Solution
  – Implementation tasks will depend on the solution
    selected
  – Before the new software becomes
    operational, you must complete all
    implementation steps, including
    loading, configuring, and testing the software;
    training users; and converting data files to the
    new system’s format

                                                       28
Completion of Systems Analysis Tasks
• System Requirements Document
  – The system requirements document, or software
    requirements specification, contains the
    requirements for the new system, describes the
    alternatives that were considered, and makes a
    specific recommendation to management
  – Like a contract
  – Format and organize it so it is easy to read and use


                                                       29
Completion of Systems Analysis Tasks
• Presentation to Management
  – Summarize the primary viable alternatives
  – Explain why the evaluation and selection team
    chose the recommended alternative
  – Allow time for discussion and for questions and
    answers
  – Obtain a final decision from management or agree
    on a timetable for the next step in the process


                                                   30
Completion of Systems Analysis Tasks
• Presentation to Management
  – Depending on their decision, your next task as a
    systems analyst will be one of the following
     1.   Implement an outsourcing alternative
     2.   Develop an in-house system
     3.   Purchase or customize a software package
     4.   Perform additional systems analysis work
     5.   Stop all further work



                                                       31
The Transition to Systems Design
• Preparing for Systems Design Tasks
  – It is essential to have an accurate and
    understandable system requirements document
• The Relationship between Logical and Physical
  Design
  – The logical design defines the functions and
    features of the system and the relationships
    among its components
  – The physical design of an information system is a
    plan for the actual implementation of the system
                                                        32
Systems Design Guidelines
• The systems analyst must understand the
  logical design of the system before beginning
  the physical design of any one component
• Systems Design Objectives
  – The goal of systems design is to build a system
    that is effective, reliable, and maintainable




                                                      33
Systems Design Guidelines
• Systems Design Objectives
  – User Considerations
     • Carefully consider any point where users receive output
       from, or provide input to, the system
     • Anticipate future needs of the users, the system, and
       the organization – hard-coded
     • Provide flexibility
     • Parameter, default




                                                            34
Systems Design Guidelines
• Systems Design Objectives
  – Data Considerations
     • Data should be entered into the system where and
       when it occurs because delays cause data errors
     • Data should be verified when it is entered, to catch
       errors immediately
     • Automated methods of data entry should be used
       whenever possible
     • Access for data entry should be controlled and all
       entries or changes to critical data values should be
       reported – audit trail

                                                              35
Systems Design Guidelines
• Systems Design
  Objectives
  – Data Considerations
     • Every instance of
       entry and change to
       data should be
       logged
     • Data should be
       entered into a system
       only once
     • Data duplication
       should be avoided
                               36
Systems Design Guidelines
• Systems Design Objectives
  – Architecture considerations
     • Use a modular design
     • Design modules that perform a single function are
       easier to understand, implement, and maintain




                                                           37
Systems Design Guidelines
• Design Trade-Offs
  – Design goals often conflict with each other
  – Most design trade-off decisions that you will face
    come down to the basic conflict of quality versus
    cost
  – Avoid decisions that achieve short-term savings
    but might mean higher costs later



                                                         38
Prototyping
              • Prototyping Methods
                – System prototyping
                – Design prototyping
                – Throwaway prototyping
                – Prototyping offers many
                  benefits
                – Consider potential
                  problems




                                        39
Prototyping
• Prototyping Tools
  – CASE tools
  – Application generators
  – Report generators
  – Screen generators
  – Fourth-generation language (4GL)
  – Fourth-generation environment



                                       40
Prototyping
• Limitations of Prototypes
  – A prototype is a functioning system, but it is less
    efficient than a fully developed system
  – Systems developers can upgrade the prototype
    into the final information system by adding the
    necessary capability
  – Otherwise, the prototype is discarded



                                                          41
Software Development Trends
• A review of current online topics being
  discussed in the IT community
  – Software quality will be more important than ever
  – Project management will be a major focus of IT
    managers




                                                    42
Software Development Trends
• Many software development tools and
  technologies are in transition
  – Service-oriented architecture (SOA)
     • Loose coupling
  – Growth in open-source software
  – Web services
  – Programmers will continue to use dynamic
    languages


                                               43
Chapter Summary
• This chapter describes system development
  strategies, the preparation and presentation of
  the system requirements document, and the
  transition to the systems design phase of the
  SDLC
• An important trend that views software as a
  service, rather than a product, has created new
  software acquisition options
• Systems analysts must consider Web-based
  development environments
                                                    44
Chapter Summary
• The systems analyst’s role in the software
  development process depends on the specific
  development strategy
• The most important factor in choosing a
  development strategy is total cost of ownership
  (TCO)
• The process of acquiring software involves a
  series of steps
• A prototype is a working model of the proposed
  system
                                                    45
Chapter Summary
• Chapter 7 complete




                       46

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Systems Analysis and Design Chapter 7 Development Strategies

  • 1. Systems Analysis and Design 8th Edition Chapter 7 Development Strategies
  • 2. Chapter Objectives • Describe the concept of Software as a Service • Define Web 2.0 and cloud computing • Explain software acquisition alternatives, including traditional and Web-based software development strategies • Describe software outsourcing options, including offshore outsourcing and the role of service providers 2
  • 3. Chapter Objectives • Explain advantages and disadvantages of in- house software development • Explain cost-benefit analysis and financial analysis tools • Explain the differences between a request for proposal (RFP) and a request for quotation (RFQ) • Describe the system requirements document 3
  • 4. Chapter Objectives • Explain the transition from systems analysis to systems design, and the importance of prototyping • Discuss guidelines for systems design • Describe software development trends 4
  • 5. Introduction • Chapter 7 describes the remaining activities in the systems analysis phase • The chapter also describes the transition to systems design, prototyping, and systems design guidelines • The chapter concludes with a discussion of trends in software development 5
  • 6. The Impact of the Internet • Software as a Service – Software as a Service (SaaS) – 25% of all new business software will be deployed as a service by 2011, while the value of the SaaS industry will grow to $40 billion 6
  • 7. The Impact of the Internet • Traditional vs. Web-Based Systems Development – Traditional development • System design is influenced by compatibility issues • Systems are designed to run on local and wide-area company networks • Systems often utilize Internet links and resources, but Web-based features are treated as enhancements rather than core elements of the design 7
  • 8. The Impact of the Internet • Traditional vs. Web-Based Systems Development – Web-based development • Systems are developed and delivered in an Internet- based framework such as .NET or WebSphere • Internet-based development treats the Web as the platform, rather than just a communication channel • Web-based software usually requires additional layers, called middleware 8
  • 9. The Impact of the Internet • Looking to the Future: Web 2.0 and Cloud Computing – The Web 2.0 platform will enhance interactive experiences including wikis and blogs, and social networking applications – Cloud computing could bring enormous computing power to business and personal Internet users 9
  • 10. Outsourcing • The Growth of Outsourcing – A firm that offers outsourcing solutions is called a service provider – Application service providers (ASP) – Internet business services (IBS) • Also called managed hosting 10
  • 11. Outsourcing • Outsourcing Fees – A fixed fee model uses a set fee based on a specified level of service and user support – A subscription model has a variable fee based on the number of users or workstations that have access to the application – A usage model or transaction model charges a variable fee based on the volume of transactions or operations performed by the application 11
  • 12. Outsourcing • Outsourcing Issues and Concerns – Mission-critical IT systems should be outsourced only if the result is a cost- attractive, reliable, business solution that fits the company’s long-term business strategy – Outsourcing also can affect day-to-day company operations and can raise some concerns 12
  • 13. Outsourcing • Offshore Outsourcing – Offshore outsourcing – global outsourcing – Many firms are sending IT work overseas at an increasing rate – The main reason for offshore outsourcing is the same as domestic outsourcing: lower bottom-line costs – Offshore outsourcing, however, involves some unique risks and concerns 13
  • 14. In-House Software Development Options • Make or Buy Decision 14
  • 15. In-House Software Development Options • Developing Software In-House – Satisfy unique business requirements – Minimize changes in business procedures and policies – Meet constraints of existing systems – Meet constraints of existing technology – Develop internal resources and capabilities 15
  • 16. In-House Software Development Options • Purchasing a Software Package – Lower costs – Requires less time to implement – Proven reliability and performance benchmarks – Requires less technical development staff – Future upgrades provided by the vendor – Input from other companies 16
  • 17. In-House Software Development Options • Customizing a Software Package 1. You can purchase a basic package that vendors will customize to suit your needs 2. You can negotiate directly with the software vendor to make enhancements to meet your needs by paying for the changes 3. You can purchase the package and make your own modifications, if this is permissible under the terms of the software license 17
  • 18. In-House Software Development Options • Creating User Applications – User application – User interface – Help desk or information center (IC) – Screen generators – Report generators – Read-only properties 18
  • 19. Role of the Systems Analyst • When selecting hardware and software, systems analysts often work as an evaluation and selection team • The primary objective of the evaluation and selection team is to eliminate system alternatives that will not meet requirements, rank the system alternatives that are feasible, and present the viable alternatives to management for a final decision 19
  • 20. Analyzing Cost and Benefits • Financial Analysis Tools – Payback Analysis – Return on investment (ROI) – Net present value (NPV) 20
  • 21. Analyzing Cost and Benefits • Cost-Benefit Analysis Checklist – List each development strategy being considered – Identify all costs and benefits for each alternative. Be sure to indicate when costs will be incurred and benefits realized – Consider future growth and the need for scalability – Include support costs for hardware and software 21
  • 22. Analyzing Cost and Benefits • Cost-Benefit Analysis Checklist – Analyze various software licensing options, including fixed fees and formulas based on the number of users or transactions – Apply the financial analysis tools to each alternative – Study the results and prepare a report to management 22
  • 23. The Software Acquisition Process • Step 1: Evaluate the Information System Requirements – Identify key features – Consider network and web-related issues – Estimate volume and future growth – Specify hardware, software, or personnel constraints – Prepare a request for proposal or quotation 23
  • 24. The Software Acquisition Process • Step 2: Identify Potential Vendors or Outsourcing Options – The Internet is a primary marketplace – Another approach is to work with a consulting firm – Another valuable resource is the Internet bulletin board system that contains thousands of forums, called newsgroups 24
  • 25. The Software Acquisition Process • Step 3: Evaluate the Alternatives – Existing users – Application testing – Benchmarking - benchmark – Match each package against the RFP features and rank the choices 25
  • 26. The Software Acquisition Process • Step 4: Perform Cost-Benefit Analysis – Identify and calculate TCO for each option you are considering – When you purchase software, what you are buying is a software license – If you purchase a software package, consider a supplemental maintenance agreement 26
  • 27. The Software Acquisition Process • Step 5: Prepare a Recommendation – You should prepare a recommendation that evaluates and describes the alternatives, together with the costs, benefits, advantages, and disadvantages of each option – At this point, you may be required to submit a formal system requirements document and deliver a presentation 27
  • 28. The Software Acquisition Process • Step 6: Implement the Solution – Implementation tasks will depend on the solution selected – Before the new software becomes operational, you must complete all implementation steps, including loading, configuring, and testing the software; training users; and converting data files to the new system’s format 28
  • 29. Completion of Systems Analysis Tasks • System Requirements Document – The system requirements document, or software requirements specification, contains the requirements for the new system, describes the alternatives that were considered, and makes a specific recommendation to management – Like a contract – Format and organize it so it is easy to read and use 29
  • 30. Completion of Systems Analysis Tasks • Presentation to Management – Summarize the primary viable alternatives – Explain why the evaluation and selection team chose the recommended alternative – Allow time for discussion and for questions and answers – Obtain a final decision from management or agree on a timetable for the next step in the process 30
  • 31. Completion of Systems Analysis Tasks • Presentation to Management – Depending on their decision, your next task as a systems analyst will be one of the following 1. Implement an outsourcing alternative 2. Develop an in-house system 3. Purchase or customize a software package 4. Perform additional systems analysis work 5. Stop all further work 31
  • 32. The Transition to Systems Design • Preparing for Systems Design Tasks – It is essential to have an accurate and understandable system requirements document • The Relationship between Logical and Physical Design – The logical design defines the functions and features of the system and the relationships among its components – The physical design of an information system is a plan for the actual implementation of the system 32
  • 33. Systems Design Guidelines • The systems analyst must understand the logical design of the system before beginning the physical design of any one component • Systems Design Objectives – The goal of systems design is to build a system that is effective, reliable, and maintainable 33
  • 34. Systems Design Guidelines • Systems Design Objectives – User Considerations • Carefully consider any point where users receive output from, or provide input to, the system • Anticipate future needs of the users, the system, and the organization – hard-coded • Provide flexibility • Parameter, default 34
  • 35. Systems Design Guidelines • Systems Design Objectives – Data Considerations • Data should be entered into the system where and when it occurs because delays cause data errors • Data should be verified when it is entered, to catch errors immediately • Automated methods of data entry should be used whenever possible • Access for data entry should be controlled and all entries or changes to critical data values should be reported – audit trail 35
  • 36. Systems Design Guidelines • Systems Design Objectives – Data Considerations • Every instance of entry and change to data should be logged • Data should be entered into a system only once • Data duplication should be avoided 36
  • 37. Systems Design Guidelines • Systems Design Objectives – Architecture considerations • Use a modular design • Design modules that perform a single function are easier to understand, implement, and maintain 37
  • 38. Systems Design Guidelines • Design Trade-Offs – Design goals often conflict with each other – Most design trade-off decisions that you will face come down to the basic conflict of quality versus cost – Avoid decisions that achieve short-term savings but might mean higher costs later 38
  • 39. Prototyping • Prototyping Methods – System prototyping – Design prototyping – Throwaway prototyping – Prototyping offers many benefits – Consider potential problems 39
  • 40. Prototyping • Prototyping Tools – CASE tools – Application generators – Report generators – Screen generators – Fourth-generation language (4GL) – Fourth-generation environment 40
  • 41. Prototyping • Limitations of Prototypes – A prototype is a functioning system, but it is less efficient than a fully developed system – Systems developers can upgrade the prototype into the final information system by adding the necessary capability – Otherwise, the prototype is discarded 41
  • 42. Software Development Trends • A review of current online topics being discussed in the IT community – Software quality will be more important than ever – Project management will be a major focus of IT managers 42
  • 43. Software Development Trends • Many software development tools and technologies are in transition – Service-oriented architecture (SOA) • Loose coupling – Growth in open-source software – Web services – Programmers will continue to use dynamic languages 43
  • 44. Chapter Summary • This chapter describes system development strategies, the preparation and presentation of the system requirements document, and the transition to the systems design phase of the SDLC • An important trend that views software as a service, rather than a product, has created new software acquisition options • Systems analysts must consider Web-based development environments 44
  • 45. Chapter Summary • The systems analyst’s role in the software development process depends on the specific development strategy • The most important factor in choosing a development strategy is total cost of ownership (TCO) • The process of acquiring software involves a series of steps • A prototype is a working model of the proposed system 45