The document provides startup mantras and advice from an entrepreneur in India. It discusses principles like "jugaad" which means improvising solutions with limited resources, promoting your startup through creative marketing like movie posters, taking opportunities even if you have to learn how to execute them later, starting small and building up, leveraging technology to free up time, and maintaining a work-life balance. The entrepreneur emphasizes getting ahead, not waiting for perfect conditions, exploring to find where your ideas will be successful, copying what works for others, telling your story online through daily selfies, and staying ahead by actively working on future goals.

1. STARTUP THE
CURRYFROM
INDIA

2. GOOD
MORNING
DCUians

4. Entrepreneur | Think Tank
Founder @

5. I'm a Think tank
@saltmangotree,a Marcom
company i founded which helps
some of the biggest brands with
marketing & creative strategies.

6. MY CREW

7. STARTUP
MANTRAS
FROM
MANTRAS

8. THE
JUGAAD
NOTHING WORKS ACCORDING
TO THE PLAN
JUGAAD

9. Jugaad is a Hindi word that roughly
translated as " overcoming hash
constraints by improvising an
effective solution using limited
resources.
THINK FRUGAL , BE FLEXIBLE

10. There was never a business plan or
a elevator pitch prepared. Being out
there, doing things & being seen
was more important. Things never
happen like in an excel sheet.
GET THINGS DONE.PERIOD.

11. THE
SHOW
FAKE IT UNTIL YOU MAKE IT
SHOW

12. You don't want to be dishonest or
disingenuous, but you do want to
visualise what success would look
like and behave as if you already fit
the part
LIVE TOMORROW,TODAY.

13. It's like a man riding a lion. People
think, " This guys's brave" . And
he's thinking, ' How he he'll did I get
on a lion,and how do I keep from
getting eaten?"
LIVE TOMORROW,TODAY.

14. HOW WE DID IT

19. By creating movie posters around
each of our crew member & creating
content that projected the heart of
the company out, we not only
created a good show but one that
paid off pretty well with business
leads & HR leads. IT PAYS OFF.INBOUND LEADS & HR.

20. INBOUND BUSINESS LEADS

21. SAY
TEEK HAI
SAY YES,THEN
LEARN HOW TO DO IT LATER
TEEK HAI

22. The famous head-shake statement "
TEEK HAI " which could be
translated as " sort of yes ". While in
a startup never miss an oppurtunity
that will let you get ahead
GETTING AHEAD.MATTERS.

23. GO
LEAN
START SOMETHING SMALL
BUILT IT BIG
LEAN

25. There is nothing called a perfect
team or budget. You simply start
with what you have.
DONT WAIT FOR NUMBERS.

26. BE
WANDERER
TRAVEL & FIND
OUT WHERE THE ACTION IS
WANDERER

27. It's not about just moving to Silicon
Valley or metros. But to find out that
place where things work for you.It
might not be always the obvious
one.
KILL YOUR COMFORT ZONE.

28. LEVERAGE
TECHNOLOGY
START SOMETHING SMALL
BUILT IT BIG
TECHNOLOGY

29. The purpose of technology is to
simplify & maximise your efforts.
Find out tools that will help you find
more time.
FIND MORE TIME.

30. PAMPER
YOURSELF
GET A LIFE
PAMPER

31. It's like a man riding a lion. People
think, " This guys's brave" . And
he's thinking, ' How he he'll did I get
on a lion,and how do I keep from
getting eaten?"
LIVE TOMORROW,TODAY.

32. SWOH AT YA
DO

33. YOU EXPLORE Internet has made world a smaller
place.everything you need is just a
click away & so what are you
clicking on ?
LEARN

34. YOU COPY A great idea is nothing but just a beautiful
adaption of the already existing one. You need
not reinvent the wheel, all you need to do is fix on
a point/person & copy everything that's worked
there and thanks to social media it's all possible.
FOCUS

35. YOU SELFIE-A-DAY The Internet puts your Life out there for
everyone to see. So when they 'Google'
you, what's your story gonna be ?
LOVE

36. YOU PAY FORWARD Technology has drastically changed how
'Time' works.to stay ahead out there, you
literally need to 'DO' ahead
DO

37. Q&A

38. @Andrine_Mendez
mail@andrinemendez.com