SlideShare ist ein Scribd-Unternehmen logo

Social Media: Opening Business Opportunities for Women

•Als PPTX, PDF herunterladen•
•
Andrea Vahl
Andrea Vahl

This was a presentation I did for the World Islamic Economic Forum in London on October 31st, 2013. I talked about ways that women (and really anyone) can use social media to connect to people, forge new joint ventures, and grow your business.

MarketingTechnologieBusiness
1 von 24
Social Media: Opening Business Opportunities for Women Presented by: Andrea Vahl
About me • • • • Social Media Consultant, Strategist and Speaker Co-author of Facebook Marketing All-in-One for Dummies Community Manager for Social Media Examiner – 2 yrs Grandma Mary
Agenda • Types of Opportunities – Business Owner – Employment – Networking and Joint Ventures • Optimizing Facebook, Twitter, LinkedIn • Social Media Do’s and Don’ts • Positioning for the Future
Social Media = Farming
Social Media is a Woman’s World
Business Owners • Extend Reach • Top of Mind Awareness • Targeted connections
Employment • LinkedIn Contacts • Forums and Networking • Online work
Networking • Connections and friendships – Twitter chats • Joint Ventures
Optimizing Your Social Sites • Fill out profile completely • Update regularly – 1-2x per day Facebook – 3-10x per day Twitter – 1x per day LinkedIn • Talk with others
Use ALL areas of Facebook • Facebook Page • Facebook Personal Profile – Can Friend or open Subscribe/Follow button • Facebook Groups – Natural groups – Local groups – Private groups as a “forum”
Setting Your Page Up Right • Engaging Profile pic 180 x 180 px • Well-designed cover photo 851 x 315 px – Now can have: – Contact info (web, address, phone) – Call to action (Like us, click this tab) – Price info (40% off) • Keyword rich About Page!!!
Make New Connections • LinkedIn – People You May Know – http://www.linkedin.com/people/pymk • Twitter – Who to Follow – https://twitter.com/who_to_follow/suggestions • Facebook – Find friends – https://www.facebook.com/find-friends/browser/ • Pinterest – Find friends • http://www.pinterest.com/find_friends/
Social Media Do’s • • • • • • Share good content Post regularly Ask questions Participate on other’s pages Use tools to make your life easier Have fun!
Social Media Don’ts • • • • Don’t oversell – 80-20 rule Don’t try to do too much Don’t spam others Don’t be boring
My Favorite Tools • Hootsuite • BufferApp • SproutSocial
Positioning for the Future • Social Media Marketing + Email Marketing • Add Content – Visual – Audio/Video – Useful and Consistent
Thank You • Connect with me at www.AndreaVahl.com • Q&A

Empfohlen

Social Media Content Strategy for St Richards Hospice
Social Media Content Strategy for St Richards HospiceSocial Media Content Strategy for St Richards Hospice
Social Media Content Strategy for St Richards HospiceColdicott Freelance Training
 
Using LinkedIn To Build Influence and Income
Using LinkedIn To Build Influence and IncomeUsing LinkedIn To Build Influence and Income
Using LinkedIn To Build Influence and IncomeGennia Holder
 
Turning Traditional Donors into Online Evangelists
Turning Traditional Donors into Online EvangelistsTurning Traditional Donors into Online Evangelists
Turning Traditional Donors into Online EvangelistsDebra Askanase
 
10 steps to making your donor the hero with your year-end campaign
10 steps to making your donor the hero with your year-end campaign10 steps to making your donor the hero with your year-end campaign
10 steps to making your donor the hero with your year-end campaignFarra Trompeter, Big Duck
 
Crowdfunding for Nonprofits
Crowdfunding for NonprofitsCrowdfunding for Nonprofits
Crowdfunding for Nonprofits4Good.org
 
Redefining Community Leadership for an Online World
Redefining Community Leadership for an Online WorldRedefining Community Leadership for an Online World
Redefining Community Leadership for an Online WorldDebra Askanase
 
How to Be An OCLS Social Media Ambassador
How to Be An OCLS Social Media AmbassadorHow to Be An OCLS Social Media Ambassador
How to Be An OCLS Social Media AmbassadorCynthia Velasco
 
The Personal Organization: The New Mix
The Personal Organization: The New MixThe Personal Organization: The New Mix
The Personal Organization: The New MixDebra Askanase
 

Empfohlen

Social Media Content Strategy for St Richards Hospice
Social Media Content Strategy for St Richards HospiceSocial Media Content Strategy for St Richards Hospice
Social Media Content Strategy for St Richards HospiceColdicott Freelance Training
 
Using LinkedIn To Build Influence and Income
Using LinkedIn To Build Influence and IncomeUsing LinkedIn To Build Influence and Income
Using LinkedIn To Build Influence and IncomeGennia Holder
 
Turning Traditional Donors into Online Evangelists
Turning Traditional Donors into Online EvangelistsTurning Traditional Donors into Online Evangelists
Turning Traditional Donors into Online EvangelistsDebra Askanase
 
10 steps to making your donor the hero with your year-end campaign
10 steps to making your donor the hero with your year-end campaign10 steps to making your donor the hero with your year-end campaign
10 steps to making your donor the hero with your year-end campaignFarra Trompeter, Big Duck
 
Crowdfunding for Nonprofits
Crowdfunding for NonprofitsCrowdfunding for Nonprofits
Crowdfunding for Nonprofits4Good.org
 
Redefining Community Leadership for an Online World
Redefining Community Leadership for an Online WorldRedefining Community Leadership for an Online World
Redefining Community Leadership for an Online WorldDebra Askanase
 
How to Be An OCLS Social Media Ambassador
How to Be An OCLS Social Media AmbassadorHow to Be An OCLS Social Media Ambassador
How to Be An OCLS Social Media AmbassadorCynthia Velasco
 
The Personal Organization: The New Mix
The Personal Organization: The New MixThe Personal Organization: The New Mix
The Personal Organization: The New MixDebra Askanase
 
How to Empower Staff to be the Voice for your Organization Through Social Media
How to Empower Staff to be the Voice for your Organization Through Social MediaHow to Empower Staff to be the Voice for your Organization Through Social Media
How to Empower Staff to be the Voice for your Organization Through Social MediaFarra Trompeter, Big Duck
 
Life Webinar
Life Webinar Life Webinar
Life Webinar ericalieppman
 
Social Media Strategy for Nonprofits
Social Media Strategy for NonprofitsSocial Media Strategy for Nonprofits
Social Media Strategy for NonprofitsFarra Trompeter, Big Duck
 
Georgia Tech Guest Lecture: Social Media 10
Georgia Tech Guest Lecture: Social Media 10Georgia Tech Guest Lecture: Social Media 10
Georgia Tech Guest Lecture: Social Media 10steffan
 
50 Shades of Social Media: Navigating Policies, Laws, and Ethics
50 Shades of Social Media: Navigating Policies, Laws, and Ethics 50 Shades of Social Media: Navigating Policies, Laws, and Ethics
50 Shades of Social Media: Navigating Policies, Laws, and Ethics Debra Askanase
 
1.26.12 presentation
1.26.12 presentation1.26.12 presentation
1.26.12 presentationSuzzanne Stolt Ravitz
 
How to Network for Success in your Current Position
How to Network for Success in your Current PositionHow to Network for Success in your Current Position
How to Network for Success in your Current PositionBrenda Meller
 
Citi Connect - LinkedIn FinanceConnect Brasil 2013
Citi Connect - LinkedIn FinanceConnect Brasil 2013Citi Connect - LinkedIn FinanceConnect Brasil 2013
Citi Connect - LinkedIn FinanceConnect Brasil 2013LinkedIn
 
The Social Landscape
The Social LandscapeThe Social Landscape
The Social LandscapeZone 5
 
Social Media & Rotary
Social Media & RotarySocial Media & Rotary
Social Media & RotaryTerepac Corporation
 
Social media marketing unplugged jan 2011
Social media marketing unplugged jan 2011Social media marketing unplugged jan 2011
Social media marketing unplugged jan 2011NetSquared Vancouver
 
Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...
Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...
Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...Farra Trompeter, Big Duck
 
Social Strategy for Non-Profit Organizations
Social Strategy for Non-Profit OrganizationsSocial Strategy for Non-Profit Organizations
Social Strategy for Non-Profit OrganizationsKatherine Driscoll
 
April 6th ppt
April 6th pptApril 6th ppt
April 6th pptSocial Media Delivered
 
How the Dogs Trust use Twitter
How the Dogs Trust use TwitterHow the Dogs Trust use Twitter
How the Dogs Trust use TwitterCharityComms
 
How to use Social Media to Build Relationships with Reporters and Bloggers
How to use Social Media to Build Relationships with Reporters and BloggersHow to use Social Media to Build Relationships with Reporters and Bloggers
How to use Social Media to Build Relationships with Reporters and BloggersDana Byerlee
 
Networking & branding
Networking & brandingNetworking & branding
Networking & brandingClaudio De La Parra
 
YOU ARE A BRAND: Social media and job market
YOU ARE A BRAND: Social media and job marketYOU ARE A BRAND: Social media and job market
YOU ARE A BRAND: Social media and job marketThe University of North Carolina at Chapel Hill
 
2012 ai dallasintegrating social media into your effort[1]
2012 ai dallasintegrating social media into your effort[1]2012 ai dallasintegrating social media into your effort[1]
2012 ai dallasintegrating social media into your effort[1]Lynne Wester
 
Sowing the seeds of love
Sowing the seeds of loveSowing the seeds of love
Sowing the seeds of loveDawn Crawford
 
Sbs twitter for nonprofits
Sbs twitter for nonprofitsSbs twitter for nonprofits
Sbs twitter for nonprofitsDawn Westerberg Consulting LLC
 
Introduction to Social Media for Employer Engagement and Work with Job Seekers
Introduction to Social Media for Employer Engagement and Work with Job SeekersIntroduction to Social Media for Employer Engagement and Work with Job Seekers
Introduction to Social Media for Employer Engagement and Work with Job SeekersMichele Martin
 

Weitere ähnliche Inhalte

Was ist angesagt?

How to Empower Staff to be the Voice for your Organization Through Social Media
How to Empower Staff to be the Voice for your Organization Through Social MediaHow to Empower Staff to be the Voice for your Organization Through Social Media
How to Empower Staff to be the Voice for your Organization Through Social MediaFarra Trompeter, Big Duck
 
Georgia Tech Guest Lecture: Social Media 10
Georgia Tech Guest Lecture: Social Media 10Georgia Tech Guest Lecture: Social Media 10
Georgia Tech Guest Lecture: Social Media 10steffan
 
50 Shades of Social Media: Navigating Policies, Laws, and Ethics
50 Shades of Social Media: Navigating Policies, Laws, and Ethics 50 Shades of Social Media: Navigating Policies, Laws, and Ethics
50 Shades of Social Media: Navigating Policies, Laws, and Ethics Debra Askanase
 
How to Network for Success in your Current Position
How to Network for Success in your Current PositionHow to Network for Success in your Current Position
How to Network for Success in your Current PositionBrenda Meller
 
Citi Connect - LinkedIn FinanceConnect Brasil 2013
Citi Connect - LinkedIn FinanceConnect Brasil 2013Citi Connect - LinkedIn FinanceConnect Brasil 2013
Citi Connect - LinkedIn FinanceConnect Brasil 2013LinkedIn
 
The Social Landscape
The Social LandscapeThe Social Landscape
The Social LandscapeZone 5
 
Social media marketing unplugged jan 2011
Social media marketing unplugged jan 2011Social media marketing unplugged jan 2011
Social media marketing unplugged jan 2011NetSquared Vancouver
 
Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...
Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...
Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...Farra Trompeter, Big Duck
 
Social Strategy for Non-Profit Organizations
Social Strategy for Non-Profit OrganizationsSocial Strategy for Non-Profit Organizations
Social Strategy for Non-Profit OrganizationsKatherine Driscoll
 
How the Dogs Trust use Twitter
How the Dogs Trust use TwitterHow the Dogs Trust use Twitter
How the Dogs Trust use TwitterCharityComms
 
How to use Social Media to Build Relationships with Reporters and Bloggers
How to use Social Media to Build Relationships with Reporters and BloggersHow to use Social Media to Build Relationships with Reporters and Bloggers
How to use Social Media to Build Relationships with Reporters and BloggersDana Byerlee
 
2012 ai dallasintegrating social media into your effort[1]
2012 ai dallasintegrating social media into your effort[1]2012 ai dallasintegrating social media into your effort[1]
2012 ai dallasintegrating social media into your effort[1]Lynne Wester
 
Sowing the seeds of love
Sowing the seeds of loveSowing the seeds of love
Sowing the seeds of loveDawn Crawford
 

Was ist angesagt? (20)

How to Empower Staff to be the Voice for your Organization Through Social Media
How to Empower Staff to be the Voice for your Organization Through Social MediaHow to Empower Staff to be the Voice for your Organization Through Social Media
How to Empower Staff to be the Voice for your Organization Through Social Media
 
Life Webinar
Life Webinar Life Webinar
Life Webinar
 
Social Media Strategy for Nonprofits
Social Media Strategy for NonprofitsSocial Media Strategy for Nonprofits
Social Media Strategy for Nonprofits
 
Georgia Tech Guest Lecture: Social Media 10
Georgia Tech Guest Lecture: Social Media 10Georgia Tech Guest Lecture: Social Media 10
Georgia Tech Guest Lecture: Social Media 10
 
50 Shades of Social Media: Navigating Policies, Laws, and Ethics
50 Shades of Social Media: Navigating Policies, Laws, and Ethics 50 Shades of Social Media: Navigating Policies, Laws, and Ethics
50 Shades of Social Media: Navigating Policies, Laws, and Ethics
 
1.26.12 presentation
1.26.12 presentation1.26.12 presentation
1.26.12 presentation
 
How to Network for Success in your Current Position
How to Network for Success in your Current PositionHow to Network for Success in your Current Position
How to Network for Success in your Current Position
 
Citi Connect - LinkedIn FinanceConnect Brasil 2013
Citi Connect - LinkedIn FinanceConnect Brasil 2013Citi Connect - LinkedIn FinanceConnect Brasil 2013
Citi Connect - LinkedIn FinanceConnect Brasil 2013
 
The Social Landscape
The Social LandscapeThe Social Landscape
The Social Landscape
 
Social Media & Rotary
Social Media & RotarySocial Media & Rotary
Social Media & Rotary
 
Social media marketing unplugged jan 2011
Social media marketing unplugged jan 2011Social media marketing unplugged jan 2011
Social media marketing unplugged jan 2011
 
Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...
Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...
Go Fund Yourself: How crowdfunding & peer to peer is dangerously changing fun...
 
Social Strategy for Non-Profit Organizations
Social Strategy for Non-Profit OrganizationsSocial Strategy for Non-Profit Organizations
Social Strategy for Non-Profit Organizations
 
April 6th ppt
April 6th pptApril 6th ppt
April 6th ppt
 
How the Dogs Trust use Twitter
How the Dogs Trust use TwitterHow the Dogs Trust use Twitter
How the Dogs Trust use Twitter
 
How to use Social Media to Build Relationships with Reporters and Bloggers
How to use Social Media to Build Relationships with Reporters and BloggersHow to use Social Media to Build Relationships with Reporters and Bloggers
How to use Social Media to Build Relationships with Reporters and Bloggers
 
Networking & branding
Networking & brandingNetworking & branding
Networking & branding
 
YOU ARE A BRAND: Social media and job market
YOU ARE A BRAND: Social media and job marketYOU ARE A BRAND: Social media and job market
YOU ARE A BRAND: Social media and job market
 
2012 ai dallasintegrating social media into your effort[1]
2012 ai dallasintegrating social media into your effort[1]2012 ai dallasintegrating social media into your effort[1]
2012 ai dallasintegrating social media into your effort[1]
 
Sowing the seeds of love
Sowing the seeds of loveSowing the seeds of love
Sowing the seeds of love
 

Ähnlich wie Social Media: Opening Business Opportunities for Women

Introduction to Social Media for Employer Engagement and Work with Job Seekers
Introduction to Social Media for Employer Engagement and Work with Job SeekersIntroduction to Social Media for Employer Engagement and Work with Job Seekers
Introduction to Social Media for Employer Engagement and Work with Job SeekersMichele Martin
 
Social media communal leaders (1)
Social media communal leaders (1)Social media communal leaders (1)
Social media communal leaders (1)Brainstorm Digital
 
Social Media Twitter & Facebook Training
Social Media Twitter & Facebook TrainingSocial Media Twitter & Facebook Training
Social Media Twitter & Facebook TrainingHolly Solomon
 
Social media for event promotion, marketing
Social media for event promotion, marketing Social media for event promotion, marketing
Social media for event promotion, marketing Brian Pereira
 
Introduction to Social Media
Introduction to Social MediaIntroduction to Social Media
Introduction to Social MediaCosmic
 
11.14.13 Social Media for Volunteers presentation
11.14.13 Social Media for Volunteers presentation11.14.13 Social Media for Volunteers presentation
11.14.13 Social Media for Volunteers presentationRachel Post
 
Social Media Starters Webinar
Social Media Starters WebinarSocial Media Starters Webinar
Social Media Starters WebinarTrulia
 
Social Media Starters: 5 Things Every Agent Needs to Get Started
Social Media Starters: 5 Things Every Agent Needs to Get StartedSocial Media Starters: 5 Things Every Agent Needs to Get Started
Social Media Starters: 5 Things Every Agent Needs to Get StartedTrulia
 
How to Create a Killer Facebook Campaign
How to Create a Killer Facebook CampaignHow to Create a Killer Facebook Campaign
How to Create a Killer Facebook CampaignFirstGiving
 
Social media marketing strategy for churches
Social media marketing strategy for churchesSocial media marketing strategy for churches
Social media marketing strategy for churchesDunham+Company
 
How to leverage social media throughout your event life cycle
How to leverage social media throughout your event life cycleHow to leverage social media throughout your event life cycle
How to leverage social media throughout your event life cycleAnne Sigman
 
LinkedIn: Expand your professional network
LinkedIn: Expand your professional networkLinkedIn: Expand your professional network
LinkedIn: Expand your professional networkAlexis Bailey
 
Social Media Revolution - Creating Your Personal Online Profile
Social Media Revolution - Creating Your Personal Online ProfileSocial Media Revolution - Creating Your Personal Online Profile
Social Media Revolution - Creating Your Personal Online ProfileWalter Adamson
 
Creating your personal brand: Communicating your work as an early-career heal...
Creating your personal brand: Communicating your work as an early-career heal...Creating your personal brand: Communicating your work as an early-career heal...
Creating your personal brand: Communicating your work as an early-career heal...Kara Gavin
 
Stirling Social Media Presentation 12-14-12
Stirling Social Media Presentation 12-14-12Stirling Social Media Presentation 12-14-12
Stirling Social Media Presentation 12-14-12FSC Interactive
 

Ähnlich wie Social Media: Opening Business Opportunities for Women (20)

Sbs twitter for nonprofits
Sbs twitter for nonprofitsSbs twitter for nonprofits
Sbs twitter for nonprofits
 
Introduction to Social Media for Employer Engagement and Work with Job Seekers
Introduction to Social Media for Employer Engagement and Work with Job SeekersIntroduction to Social Media for Employer Engagement and Work with Job Seekers
Introduction to Social Media for Employer Engagement and Work with Job Seekers
 
Social media communal leaders (1)
Social media communal leaders (1)Social media communal leaders (1)
Social media communal leaders (1)
 
Social Media Twitter & Facebook Training
Social Media Twitter & Facebook TrainingSocial Media Twitter & Facebook Training
Social Media Twitter & Facebook Training
 
Social media for event promotion, marketing
Social media for event promotion, marketing Social media for event promotion, marketing
Social media for event promotion, marketing
 
Introduction to Social Media
Introduction to Social MediaIntroduction to Social Media
Introduction to Social Media
 
11.14.13 Social Media for Volunteers presentation
11.14.13 Social Media for Volunteers presentation11.14.13 Social Media for Volunteers presentation
11.14.13 Social Media for Volunteers presentation
 
Social Media Starters Webinar
Social Media Starters WebinarSocial Media Starters Webinar
Social Media Starters Webinar
 
Social Media Starters: 5 Things Every Agent Needs to Get Started
Social Media Starters: 5 Things Every Agent Needs to Get StartedSocial Media Starters: 5 Things Every Agent Needs to Get Started
Social Media Starters: 5 Things Every Agent Needs to Get Started
 
How to Create a Killer Facebook Campaign
How to Create a Killer Facebook CampaignHow to Create a Killer Facebook Campaign
How to Create a Killer Facebook Campaign
 
Social media marketing
Social media marketingSocial media marketing
Social media marketing
 
$ocial media marketing PPT
$ocial media marketing PPT$ocial media marketing PPT
$ocial media marketing PPT
 
Social media marketing strategy for churches
Social media marketing strategy for churchesSocial media marketing strategy for churches
Social media marketing strategy for churches
 
How to leverage social media throughout your event life cycle
How to leverage social media throughout your event life cycleHow to leverage social media throughout your event life cycle
How to leverage social media throughout your event life cycle
 
LinkedIn: Expand your professional network
LinkedIn: Expand your professional networkLinkedIn: Expand your professional network
LinkedIn: Expand your professional network
 
Webinar may13
Webinar may13Webinar may13
Webinar may13
 
Social Media 101 For Nonprofits
Social Media 101 For NonprofitsSocial Media 101 For Nonprofits
Social Media 101 For Nonprofits
 
Social Media Revolution - Creating Your Personal Online Profile
Social Media Revolution - Creating Your Personal Online ProfileSocial Media Revolution - Creating Your Personal Online Profile
Social Media Revolution - Creating Your Personal Online Profile
 
Creating your personal brand: Communicating your work as an early-career heal...
Creating your personal brand: Communicating your work as an early-career heal...Creating your personal brand: Communicating your work as an early-career heal...
Creating your personal brand: Communicating your work as an early-career heal...
 
Stirling Social Media Presentation 12-14-12
Stirling Social Media Presentation 12-14-12Stirling Social Media Presentation 12-14-12
Stirling Social Media Presentation 12-14-12
 

Mehr von Andrea Vahl

Facebook News Feed Changes Explained
Facebook News Feed Changes ExplainedFacebook News Feed Changes Explained
Facebook News Feed Changes ExplainedAndrea Vahl
 
How to Measure the ROI of Social Media
How to Measure the ROI of Social MediaHow to Measure the ROI of Social Media
How to Measure the ROI of Social MediaAndrea Vahl
 
How to Use Twitter to Grow Your Business
How to Use Twitter to Grow Your BusinessHow to Use Twitter to Grow Your Business
How to Use Twitter to Grow Your BusinessAndrea Vahl
 
7 Surprising Ways Companies are Winning on Social Media
7 Surprising Ways Companies are Winning on Social Media7 Surprising Ways Companies are Winning on Social Media
7 Surprising Ways Companies are Winning on Social MediaAndrea Vahl
 
How to Connect Instagram to Your Facebook Page
How to Connect Instagram to Your Facebook PageHow to Connect Instagram to Your Facebook Page
How to Connect Instagram to Your Facebook PageAndrea Vahl
 
Social Media Advertising 2015
Social Media Advertising 2015Social Media Advertising 2015
Social Media Advertising 2015Andrea Vahl
 
The Latest Social Media Changes and What You Need to Do About Them
The Latest Social Media Changes and What You Need to Do About ThemThe Latest Social Media Changes and What You Need to Do About Them
The Latest Social Media Changes and What You Need to Do About ThemAndrea Vahl
 
Facebook Advertising Secrets
Facebook Advertising SecretsFacebook Advertising Secrets
Facebook Advertising SecretsAndrea Vahl
 
Setting Your 2014 Social Media Success Plan
Setting Your 2014 Social Media Success PlanSetting Your 2014 Social Media Success Plan
Setting Your 2014 Social Media Success PlanAndrea Vahl
 
Facebook Marketing - What's Working Now and What to Expect Next Year
Facebook Marketing - What's Working Now and What to Expect Next YearFacebook Marketing - What's Working Now and What to Expect Next Year
Facebook Marketing - What's Working Now and What to Expect Next YearAndrea Vahl
 
How to Use Facebook to Get Leads for Your Business
How to Use Facebook to Get Leads for Your BusinessHow to Use Facebook to Get Leads for Your Business
How to Use Facebook to Get Leads for Your BusinessAndrea Vahl
 
How to use twitter to grow your business
How to use twitter to grow your businessHow to use twitter to grow your business
How to use twitter to grow your businessAndrea Vahl
 
Social Media Success Plan
Social Media Success PlanSocial Media Success Plan
Social Media Success PlanAndrea Vahl
 
How to Build and Manage a Thriving Facebook Community
How to Build and Manage a Thriving Facebook CommunityHow to Build and Manage a Thriving Facebook Community
How to Build and Manage a Thriving Facebook CommunityAndrea Vahl
 
DFW Rocks Social Media Day - Facebook Presentation by Andrea Vahl
DFW Rocks Social Media Day - Facebook Presentation by Andrea VahlDFW Rocks Social Media Day - Facebook Presentation by Andrea Vahl
DFW Rocks Social Media Day - Facebook Presentation by Andrea VahlAndrea Vahl
 
Facebook Lunch and Learn - Facebook Changes
Facebook Lunch and Learn - Facebook ChangesFacebook Lunch and Learn - Facebook Changes
Facebook Lunch and Learn - Facebook ChangesAndrea Vahl
 

Mehr von Andrea Vahl (16)

Facebook News Feed Changes Explained
Facebook News Feed Changes ExplainedFacebook News Feed Changes Explained
Facebook News Feed Changes Explained
 
How to Measure the ROI of Social Media
How to Measure the ROI of Social MediaHow to Measure the ROI of Social Media
How to Measure the ROI of Social Media
 
How to Use Twitter to Grow Your Business
How to Use Twitter to Grow Your BusinessHow to Use Twitter to Grow Your Business
How to Use Twitter to Grow Your Business
 
7 Surprising Ways Companies are Winning on Social Media
7 Surprising Ways Companies are Winning on Social Media7 Surprising Ways Companies are Winning on Social Media
7 Surprising Ways Companies are Winning on Social Media
 
How to Connect Instagram to Your Facebook Page
How to Connect Instagram to Your Facebook PageHow to Connect Instagram to Your Facebook Page
How to Connect Instagram to Your Facebook Page
 
Social Media Advertising 2015
Social Media Advertising 2015Social Media Advertising 2015
Social Media Advertising 2015
 
The Latest Social Media Changes and What You Need to Do About Them
The Latest Social Media Changes and What You Need to Do About ThemThe Latest Social Media Changes and What You Need to Do About Them
The Latest Social Media Changes and What You Need to Do About Them
 
Facebook Advertising Secrets
Facebook Advertising SecretsFacebook Advertising Secrets
Facebook Advertising Secrets
 
Setting Your 2014 Social Media Success Plan
Setting Your 2014 Social Media Success PlanSetting Your 2014 Social Media Success Plan
Setting Your 2014 Social Media Success Plan
 
Facebook Marketing - What's Working Now and What to Expect Next Year
Facebook Marketing - What's Working Now and What to Expect Next YearFacebook Marketing - What's Working Now and What to Expect Next Year
Facebook Marketing - What's Working Now and What to Expect Next Year
 
How to Use Facebook to Get Leads for Your Business
How to Use Facebook to Get Leads for Your BusinessHow to Use Facebook to Get Leads for Your Business
How to Use Facebook to Get Leads for Your Business
 
How to use twitter to grow your business
How to use twitter to grow your businessHow to use twitter to grow your business
How to use twitter to grow your business
 
Social Media Success Plan
Social Media Success PlanSocial Media Success Plan
Social Media Success Plan
 
How to Build and Manage a Thriving Facebook Community
How to Build and Manage a Thriving Facebook CommunityHow to Build and Manage a Thriving Facebook Community
How to Build and Manage a Thriving Facebook Community
 
DFW Rocks Social Media Day - Facebook Presentation by Andrea Vahl
DFW Rocks Social Media Day - Facebook Presentation by Andrea VahlDFW Rocks Social Media Day - Facebook Presentation by Andrea Vahl
DFW Rocks Social Media Day - Facebook Presentation by Andrea Vahl
 
Facebook Lunch and Learn - Facebook Changes
Facebook Lunch and Learn - Facebook ChangesFacebook Lunch and Learn - Facebook Changes
Facebook Lunch and Learn - Facebook Changes
 

Kürzlich hochgeladen

Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15SearchNorwich
 
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfSocial Samosa
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendayMaharshBenday
 
Analysis of Sineing Website and how to fix
Analysis of Sineing Website and how to fixAnalysis of Sineing Website and how to fix
Analysis of Sineing Website and how to fixDHARMENDER PRATAP
 
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptxDigital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptxZACGaming
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesMedia Logic
 
Choosing the Right White Label SEO Services to Boost Your Agency's Growth.pdf
Choosing the Right White Label SEO Services to Boost Your Agency's Growth.pdfChoosing the Right White Label SEO Services to Boost Your Agency's Growth.pdf
Choosing the Right White Label SEO Services to Boost Your Agency's Growth.pdfAutus Digital
 
Unlocking the Mystery of the Voynich Manuscript
Unlocking the Mystery of the Voynich ManuscriptUnlocking the Mystery of the Voynich Manuscript
Unlocking the Mystery of the Voynich Manuscriptelizabethella096
 
Enhancing Business Visibility PR Firms in San Francisco
Enhancing Business Visibility PR Firms in San FranciscoEnhancing Business Visibility PR Firms in San Francisco
Enhancing Business Visibility PR Firms in San Franciscosanfranciscoprfirms
 
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdfDistribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdfTransports Advertising
 
Discover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your LifestyleDiscover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your LifestyleMy Heart Throw Pillow
 
Elevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdfElevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdfevithatojoparel
 
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROIShamsudeen Adeshokan
 
Rise and fall of Kulula.com, an airline won consumers by different marketing ...
Rise and fall of Kulula.com, an airline won consumers by different marketing ...Rise and fall of Kulula.com, an airline won consumers by different marketing ...
Rise and fall of Kulula.com, an airline won consumers by different marketing ...ssusereaa7d9
 
Martal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfSocial Samosa
 
Busty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort ServiceDelhi Call girls
 
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort ServiceDelhi Call girls
 
What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?riteshhsociall
 

Kürzlich hochgeladen (20)

Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
 
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh Benday
 
Analysis of Sineing Website and how to fix
Analysis of Sineing Website and how to fixAnalysis of Sineing Website and how to fix
Analysis of Sineing Website and how to fix
 
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptxDigital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
 
Choosing the Right White Label SEO Services to Boost Your Agency's Growth.pdf
Choosing the Right White Label SEO Services to Boost Your Agency's Growth.pdfChoosing the Right White Label SEO Services to Boost Your Agency's Growth.pdf
Choosing the Right White Label SEO Services to Boost Your Agency's Growth.pdf
 
Unlocking the Mystery of the Voynich Manuscript
Unlocking the Mystery of the Voynich ManuscriptUnlocking the Mystery of the Voynich Manuscript
Unlocking the Mystery of the Voynich Manuscript
 
Enhancing Business Visibility PR Firms in San Francisco
Enhancing Business Visibility PR Firms in San FranciscoEnhancing Business Visibility PR Firms in San Francisco
Enhancing Business Visibility PR Firms in San Francisco
 
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdfDistribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
 
Discover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your LifestyleDiscover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your Lifestyle
 
Elevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdfElevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdf
 
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
 
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
 
Rise and fall of Kulula.com, an airline won consumers by different marketing ...
Rise and fall of Kulula.com, an airline won consumers by different marketing ...Rise and fall of Kulula.com, an airline won consumers by different marketing ...
Rise and fall of Kulula.com, an airline won consumers by different marketing ...
 
Martal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding OverviewMartal Group - B2B Lead Gen Agency - Onboarding Overview
Martal Group - B2B Lead Gen Agency - Onboarding Overview
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdf
 
Busty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 135 Noida Escorts >༒8448380779 Escort Service
 
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
 
What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?What is Google Search Console and What is it provide?
What is Google Search Console and What is it provide?
 

Social Media: Opening Business Opportunities for Women

  • 1. Social Media: Opening Business Opportunities for Women Presented by: Andrea Vahl
  • 2. About me • • • • Social Media Consultant, Strategist and Speaker Co-author of Facebook Marketing All-in-One for Dummies Community Manager for Social Media Examiner – 2 yrs Grandma Mary
  • 3. Agenda • Types of Opportunities – Business Owner – Employment – Networking and Joint Ventures • Optimizing Facebook, Twitter, LinkedIn • Social Media Do’s and Don’ts • Positioning for the Future
  • 4. Social Media = Farming
  • 5. Social Media is a Woman’s World
  • 6. Business Owners • Extend Reach • Top of Mind Awareness • Targeted connections
  • 7.
  • 8. Employment • LinkedIn Contacts • Forums and Networking • Online work
  • 9.
  • 10. Networking • Connections and friendships – Twitter chats • Joint Ventures
  • 11. Optimizing Your Social Sites • Fill out profile completely • Update regularly – 1-2x per day Facebook – 3-10x per day Twitter – 1x per day LinkedIn • Talk with others
  • 12. Use ALL areas of Facebook • Facebook Page • Facebook Personal Profile – Can Friend or open Subscribe/Follow button • Facebook Groups – Natural groups – Local groups – Private groups as a “forum”
  • 13. Setting Your Page Up Right • Engaging Profile pic 180 x 180 px • Well-designed cover photo 851 x 315 px – Now can have: – Contact info (web, address, phone) – Call to action (Like us, click this tab) – Price info (40% off) • Keyword rich About Page!!!
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19. Make New Connections • LinkedIn – People You May Know – http://www.linkedin.com/people/pymk • Twitter – Who to Follow – https://twitter.com/who_to_follow/suggestions • Facebook – Find friends – https://www.facebook.com/find-friends/browser/ • Pinterest – Find friends • http://www.pinterest.com/find_friends/
  • 20. Social Media Do’s • • • • • • Share good content Post regularly Ask questions Participate on other’s pages Use tools to make your life easier Have fun!
  • 21. Social Media Don’ts • • • • Don’t oversell – 80-20 rule Don’t try to do too much Don’t spam others Don’t be boring
  • 22. My Favorite Tools • Hootsuite • BufferApp • SproutSocial
  • 23. Positioning for the Future • Social Media Marketing + Email Marketing • Add Content – Visual – Audio/Video – Useful and Consistent
  • 24. Thank You • Connect with me at www.AndreaVahl.com • Q&A