A presentation about how the details are the building blocks of experience and how we need to evolve design patterns for a new reality when users goes mobile. Done with my colleague Fredric Marcus (@fm)

1. The devil is
in the details
A new reality.
Beyond the computer.
@andersliljedal
@fm
November 9th 2011, Creuna

2. What is an
experience?
Details are the building blocks.
The experience is the sum of
all details. Good and bad.
And some other things...

3. This is not
about... We mean i
t!
...The BIG picture!
But perhaps it is the picture?

4. But, you
won’t notice
a small detail?

6. What is a
detail?
Details is the differentiation.

7. A couple of
details in
a couple of
minutes!
Look! A detail!
Good and Bad

15. ren
Gemhålla

25. t för
F ast knapp ser
dom som

27. Where are
you today?
You are here! Users are here!

28. Why are you
stuck?
g om ni
Ditt företa
ågot :-)
You don’t invent. inte gör n
You hang on to the past.
You don’t evolve your design
patterns for a new reality.

29. An example
Refresh the stuff I’m
looking at, please!

39. Where are
we heading?
and where does
the details fit in?

44. Input
devices:
The
Mouse
Douglas Engelbart
1964

45. Input
devices:
Touch
Screen
E.A. Johnson
Royal Radar
Establishment,
Malvern, UK
1965

46. and now ten
years later.

50. Let’s
wrap
it up.
“The details are not the details. They
make the design.”
- Charles Eames

51. Do this

52. Do this
Clarity

53. Do this
Clarity
Typography

54. Do this
Clarity
Typography
Humor

55. Do this
Clarity
Typography
Humor
Movement

56. Do this
Clarity
Typography
Humor
Movement
Sound

57. Do this
Clarity
Typography
Humor
Movement
Sound
Context

58. Do this
Clarity
Typography
Humor
Movement
Sound
¡Muy
importante
!
Context
Differentiate

59. Thank you!
Question?
Applause?
Protests?
@andersliljedal
@fm
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