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Does Social Media have you ,[object Object],PUZZLED?,[object Object]
Amy Smythe Harris,[object Object],Broker Associates, GRI, CRS, E-Pro, GREEN,[object Object],HAR & TAR Instructor/Train the Trainer-6 years,[object Object],HAR Director 2009/NextGen Advisory Group,[object Object],TAR Professional Development & Professional Standards 2009 & Technology for 2010,[object Object],NAR Communications Committee for 2010,[object Object],NAR YPN,[object Object]
Social  Media Puzzled Presentation
What is Social Media??,[object Object],A social network service focuses on building online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others. Social networking has encouraged new ways to communicate and share information. Wikipedia,[object Object]
What is Social Media??,[object Object],You have been doing it in person,[object Object],Now you are also doing it virtually,[object Object]
Why should you use in Real Estate?,[object Object],*I don’t have time for this!!!,[object Object],*Facebook is for young people,[object Object],*Twitter what??? Tweets….I’m lost!,[object Object],*Social Media is a Fad,[object Object],*Why should I use this in real estate?,[object Object],WHY??? ,[object Object],It’s FUN & It’s FREE,[object Object]
Is Social Media  A Fad?,[object Object]
Social Media Sites,[object Object],Twitter.com,[object Object],Facebook.com,[object Object],Linkedin.com,[object Object]
Twitter,[object Object],*Called micro-blog,[object Object],*Limited to 140 characters,[object Object],*Fast-flowing river,[object Object],*Twitter Statistics,[object Object]
Twitter top followers,[object Object]
Twitter user Feb. 2009,[object Object]
Twitter stats sept. 2009,[object Object]
Twitter,[object Object],*Language- DM, RT, Tweet, #hashtags,[object Object],*Search of what people are “talking” about,[object Object],*Use bit.ly, tinyurl.com or ow.ly,[object Object],*Tweets post to google.com,[object Object],*Follow me on Twitter - SHARE,[object Object]
Twitter,[object Object],Success=How many contacts?,[object Object],(it’s a smaller number than you think?),[object Object],[object Object]
%Commission your firm charges (divided by)
Average home sales price in your market= (#number of sides per year),[object Object],3-5 years to 7-10 years (Average is 6),[object Object]
Twitter,[object Object],Success=How many contacts?,[object Object],Multiply your annual sales target # by 6,[object Object],Divide the result by 2 (referrals, buy & sell with you),[object Object],= Number of people you should be connected with,[object Object]
Twitter,[object Object],Success=How many contacts?,[object Object],Annual income goal - $80,000 ,[object Object],$80k/3%/$115,000 (avg.sales price)=23 transactions,[object Object],23 by 6=139,[object Object],139/2 =70,[object Object],70 people you need to be connected with,[object Object]
Twitter,[object Object]
Twitter,[object Object]
Twitter Websites ,[object Object],*twazzup.com,[object Object],*mrtweet.com or @mrtweet,[object Object],*twitteraholic.com,[object Object],*tweetdeck.com,[object Object],*twitip.com,[object Object],*twitpic.com,[object Object],*postrank.com,[object Object],*oneforty.com-Collection of all twitter sites,[object Object],*ping.fm,[object Object],*blip.fm,[object Object]
Facebook,[object Object],STATISTICS,[object Object],Fastest growing age group on FB?,[object Object],35 years and older,[object Object],How many people on Facebook?,[object Object],Over 300 million active users ,[object Object],Top Application? ,[object Object],Farmville,[object Object],Who has most friends on FB?,[object Object],Michael Jackson, then Barack Obama,[object Object]
Facebook,[object Object],OVERVIEW,[object Object],*Friend site/Social Networking,[object Object],*Not limited to 140 characters,[object Object],*More applications available,[object Object],Add Multi- Media,Blogs,Listings,Birthdays, etc,[object Object],*Slow moving river,[object Object]
Facebook Manners,[object Object],*Don’t post too much,[object Object],*Be nice and friendly-don’t steal friends,[object Object],*Communicate the right way,[object Object],*Build relationships -don’t sell you,[object Object]
Amy's Facebook,[object Object]
Facebook Tips,[object Object],*Time Management,[object Object],*Good Status Updates vs. Bad Status Updates,[object Object],*10 to 1 rule,[object Object],*Use good content,[object Object],*Join Groups,[object Object],*Use lists,[object Object],*Privacy Settings,[object Object],*Profile Pic & Info.,[object Object],*Promote other businesses,[object Object]
Facebook Tips,[object Object],*Send message when adding friend,[object Object]
Facebook Websites,[object Object],*blip.fm,[object Object],*hgtv.com,[object Object],*jott.com,[object Object],*ping.fm,[object Object],*realtor.org,[object Object],*tokbox.com,[object Object],*twitter.com,[object Object],*posterous.com,[object Object],*postlets.com,[object Object],*digg.com,[object Object],*delicious.com,[object Object],*mashable.com,[object Object],*issuu.com,[object Object],*youtube.com,[object Object],*loopt,[object Object],*eyejot.com,[object Object]
Linkedin,[object Object],*Very professional,[object Object],*Questions & Answers,[object Object],*great for introductions,[object Object],*great for referrals,[object Object],*Build your profile,[object Object],*import Outlook contacts,[object Object]

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Social Media Puzzled Presentation

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Hinweis der Redaktion

  1. Radio show, retweeting is key
  2. Radio show, retweeting is key
  3. March 2009 approx 6 million users- end of august 2009- 31 million users