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SPONSOR
May 21-22, 2012
Cleveland, Ohio
                   PACKET
Johnathan M. Holifield, Esq.
                                  Co-founder, The America21 Project

                  Dear Sponsor,
                  Thanks for your support of the Minority Biomedical Entrepreneurship Conference
                  (MBEC). Your participation is demonstrable evidence of your strong support of an
                  outreach that seeks to expand the number of minority entrepreneurs in the
                  biomedical space. The MBEC is part and parcel of America21’s overall Inclusive
                  Competitiveness strategy.
                  Minorities are severely under-represented in the biomedical industry as both job
                  seekers and job creators. The MBEC is the nation’s first national conference
                  devoted directly to addressing this problem. We’re proud to partner with
                  Bioenterprise in producing this historic event.
                  We are already connecting with a fragmented field of professionals, educators,
                  entrepreneurs and investors who are excited to be a part of new opportunities.
                  Across the biomedical landscape there is a consensus of concern for the future of
                  opportunities for minorities in the space. America21 is the leading visionary voice
                  resonating within the heart of the concerned: professional associations,
                  universities, corporations, small businesses, entrepreneurs and investors.
                  Come to Cleveland and meet those who support the MBEC’s inaugural effort to
                  develop future access channels of entrepreneurial opportunity.
   May 21-22      We truly appreciate your support of this historic event.
Cleveland, Ohio   Johnathan Holifield, Esq.
Baiju R. Shah
                                  President & CEO, Bioenterprise

                  Dear Sponsor,
                  We appreciate your support of this timely initiative. This first-ever
                  Minority Biomedical Entrepreneurship Conference begins to tackle the
                  many challenges for minority entrepreneurs in the biomedical industry.
                  At the conference, attendees will find mentoring opportunities,
                  entrepreneurship education and practical advice on starting and growing
                  a biomedical company. Panelists and speakers include seasoned minority
                  biomedical investors, executives and entrepreneurs who will share
                  insights and provide guidance on how to turn a great idea or technology
                  into a successful biomedical start-up.
                  With its rapidly growing biomedical industry and nationally recognized
                  research, clinical and educational institutions, Cleveland is the ideal
                  location for this first-ever Minority Biomedical Entrepreneurship
                  Conference. The entrepreneurial environment is one that embraces and
                  provides an unparalleled support network to biomedical innovators.
                  We thank you for your support and welcome you to the first Minority
                  Biomedical Entrepreneurship Conference.
   May 21-22      Baiju R. Shah
Cleveland, Ohio   President & CEO, BioEnterprise
Inclusive
Competitiveness

                          Connect & Collaborate
                          African Americans and Latino Americans – are severely under-
                          represented in biomedical innovation. MBEC is a national
                          conference focused on increasing minority participation and
   MBEC will expand       competitiveness in the biomedical industry.
   opportunities and      MBEC organizers are reaching into professional peer networks,
  develop networks of     universities, affinity groups, corporate, entrepreneur and
                          investor networks, government and small business
 access that strengthen
                          environments … we are doing the hard work of finding and
the biomedical industry   connecting with those who are fragmented and underserved.
                          Your support of the MBEC is a major step toward connecting
                          more minorities to your company and to opportunities in
                          today’s biomedical innovation economy.

                           Competitiveness in U.S. Biomedical Industry


                                                                               Whites      84%
                                                                               Asians      10%
                                                                               Blacks       4%
     May 21-22                                                                 Hispanics    2%
  Cleveland, Ohio
NATIONAL SCOPE
 NATIONAL EFFORT



                           REACHING MINORITIES THROUGH NETWORKS
                        • National Black Data Processing Associates (NBDPA)
                        • National Biotechnology and Pharmaceutical Association (NBPA)
 The logos of Gold &    • National Organization for Black Chemists and Chemical Engineers (NOBBCHE)
 Platinum Sponsors      • National Society for Black Engineers (NSBE)
 will be promoted in    • National Action Council for Minorities in Engineering (NACME)
our weekly newsletter   • Black MBA
 distributed through    • Black Ivy Alumni League
    MBEC national       • BIO - Biotechnology Industry Organization

  partner groups &      • PhRMA - Pharmaceutical Research and Manufacturing Association

   targeted media       • Women in BIO
                        • Society for the Advancement of Chicanos and Native Americans in Science (SACNAS)
                        • Listos America
     Distribution
                        • Society of Hispanic Professional Engineers
    6 weeks prior
                        • American Society for Cell Biology (ASCB)                                  Weekly
  6 weeks following
                        • American Society for Microbiology (ASM)                                Newsletter
                        • American Association for the Advancement of Science (AAAS)         updates targeted
                        • American Society for Virology                                       lists on industry
     May 21-22          • American Society for Neurobiology (ASN)                            news and MBEC
  Cleveland, Ohio       • Nature Biotechnology
NATIONAL SCOPE
 NATIONAL EFFORT
                          MBEC
                        NEWSLETTER
                        Welcome section with
                        brief updates weekly
 The logos of Gold &
 Platinum Sponsors      Static MBEC promotional
 will be promoted in    content with links
our weekly newsletter
 distributed through    Newslink / Information
    MBEC national       section 1 (photo option)
   partner groups
                        Newslink / Information
                        section 2 (photo option)
     Distribution
    6 weeks prior
                        Sponsor logo / info area
  6 weeks following
                        Links to sponsor site

     May 21-22
  Cleveland, Ohio
SPONSORSHIP
                  OPPORTUNITIES




Cleveland, Ohio
SELECT SPEAKERS


                           Dr. Frank Douglas President, Austen BioInnovation Institute in Akron
                           Dr. Douglas serves as day-to-day chief strategist for the Austen BioInnovation
                           Institute in Akron, a new biomaterials institute built on a unique collaboration of
                           five leading medical and educational institutions. Dr. Douglas was formerly
                           executive vice president, chief scientific officer, and a member of the board of
                           management of Aventis, where he headed drug innovation and approval, with
                           global responsibilities for R&D, and regulatory and marketing support.

                           Ron Foy, Managing Director, Cambria Capital Partners
                           Mr. Foy is currently Managing Director of investment banking in the San Francisco
                           office of Cambria Capital, LLC, a multi-office investment banking and merchant
                           banking firm. Cambria provides a broad spectrum of capital raising and M&A
                           advisory services to microcap and small cap publicly-held companies as well as
                           privately-held emerging growth companies.

                           Darrin Redus, Chief Economic Inclusion Officer, Jumpstart
                           JumpStart is a nationally renowned venture development organization. Darrin
 Marriott Hotel Ballroom   Redus oversees JumpStart’s inclusion efforts and ensures that staff, programming
                           and business practices reflect and engage the rich diversity of skills and talents of
                           a multicultural society. Darrin joined the JumpStart team after serving as Founder
                           and Chief Executive Officer of Redus Small Business Advisors LLC, a strategic
                           planning and management assistance firm he established in 2003.




                                   Reserved for luncheon keynote
     May 21-22
  Cleveland, Ohio
“At first, I didn’t even know what GQ was …”
                                                           Dr. Frank Douglas, GQ Rock Star of Science award recipient



Frank L. Douglas, MD, PhD, ‘Rock-Star’ Physician Scientist Leads ABIA
January 2012
As a renowned leader in healthcare, pharmaceutical research, biotechnology and
entrepreneurship, Frank L. Douglas, MD, PhD, is accustomed to receiving awards —
among them the Louis B. Russell Memorial American Heart Association Award, the
National Organization of Chemists and Chemical Engineers Lifetime Achievement
Award, and the Medal of Honor from the Johann Wolfgang von Goethe University in
Frankfurt, Germany.
But of the many prizes and accolades the innovative president and CEO of the
Austen BioInnovation Institute in Akron (ABIA) has received, the 2010 “Rock Star of
Science” award, one of 17 given nationally by the Geoffrey Beene Foundation
and GQ Magazine, was the only one for which he himself needed some additional
explanation.
“At first I didn’t even know what GQ was,” muses the 68-year-old Dr. Douglas. “I had
to call my daughter and ask her.”
The annual award pairs scientific heroes with celebrity musicians in a campaign to
raise awareness of the role of science in society and to highlight global champions of
medical research. It is a fitting tribute to a man who has devoted his entire life to
the pursuit and practical application of life-saving pharmacological and technological
breakthroughs.
“This is a fantastic effort to bring awareness to the vital role of science and medical
research in an engaging way,” says Ohio’s only ‘rock star’ recipient. “I am delighted
to be involved.”
A Rising Star … (read rest of article here)
DAY 1
                     MBEC Registration                             10 am – 6 pm


  Marriott Hotel     Small Business Innovation Research (SBIR) Workshop 1 – 4 pm
Downtown Cleveland


                     Cocktails / Networking                            6 – 7 pm



                     Welcome Dinner + Keynote Speaker                  7 – 8:30 pm

    May 21-22
 Cleveland, Ohio
DAY 2a    tentative

                     Breakfast + Morning Remarks                                     7:30 – 8 am

                     Panel: Emerging Opportunities in Healthcare                     8 – 9 am

  Marriott Hotel     Panel: Starting & Running Biomedical Ventures                   9 – 10 am
Downtown Cleveland
                     Break: Company Showcase                                        10 – 10:30 am

                     Commercializing HBCU Intellectual Property                     10:30 – 11:15 am

                     Establishing Universities as R&D
                     & Clinical Champions                                           11:15 – Noon

    May 21-22        Lunch + Keynote Speaker                                         Noon – 2 pm
 Cleveland, Ohio
                     Keynote: “Silver Buckshot: Minority STEM Education + involvement in the BioSciences”
DAY 2b tentative

                     Panel: Healthcare Investor               2 – 2:45 pm

                     Presentation: Other People’s Money
  Marriott Hotel     Windup & Pitch                           2:45 – 3:30 pm
Downtown Cleveland
                     Break                                    3:30 – 4 pm


                     Pitch Session: Company Showcase +
                     Audience Investment                      4 – 5:30 pm


    May 21-22        Closing Remarks + Cocktail Reception      5:30 – 7 pm
 Cleveland, Ohio
MBEC PLATINUM SPONSOR
               Contribute to the nation’s first Minority Biomedical Entrepreneurship Conference



PLATINUM   • Host Opening Reception or Dinner – May 21st
           • Opening or Closing remarks
           • Facilitate introduction with select conference delegates
           • 10 Complimentary registrations
           • LOGO promotion in Weekly Newsletter
           • Full page color ad in MBEC program book*
           • Exclusive access to attendee contact list
           • Platinum includes most Gold benefits




 $15K                                                           * MBEC program book closes May 1
MBEC GOLD SPONSOR
           Contribute to the nation’s first Minority Biomedical Entrepreneurship Conference




       • Host of one of the following meal functions:
GOLD
           Host the Breakfast – May 22nd
           Seated + Served Luncheon – May 22nd
           Closing Reception – May 22nd
       • Opening or Closing remarks at meal functions
       • Table top exhibit space
       • 8 Complimentary registrations
       • 25% VIP discount for additional tickets
       • LOGO promotion in Weekly Newsletter
       • Corporate logo and profile in MBEC program book*
       • Gold includes most Silver level benefits

$10K
                                                           * MBEC program book closes May 1
MBEC SILVER SPONSOR
            Contribute to the nation’s first Minority Biomedical Entrepreneurship Conference




SILVER
         • Choose one of the following:
             Notepads and pens printed with company logo, placed
             at each place setting
             Lanyard
             Tote Bags printed with company logo, given to each
             attendee upon registration.
             Morning networking / Refreshment Break – May 22nd
         • Corporate logo and profile in MBEC program book*
         • Includes all Bronze benefits



 $5K
                                                            * MBEC program book closes May 1
MBEC BRONZE SPONSOR
             Contribute to the nation’s first Minority Biomedical Entrepreneurship Conference




BRONZE   • 5 Complimentary registrations
         • 15% VIP discount for additional tickets
         • Signage in lobby/registration area with corporate logo
         • Corporate logo on slide in meeting room
         • Corporate logo in MBEC program book
         • Inserts for Conference Totebag (provided by sponsor)
         • Web site linkage on event page




$2,500
SBIR WORKSHOP SPONSOR
               Contribute to the nation’s first Minority Biomedical Entrepreneurship Conference




workshop   • Welcome or closing remarks
           • Corporate logo and profile in SBIR Workbook
  SBIR
           • 5 Complimentary registrations
           • 15% VIP discount for additional tickets
           • Signage in lobby/registration area with corporate logo
           • Corporate logo on slide in meeting room
           • Corporate logo in MBEC program book*
           • Inserts for Conference Totebag (provided by sponsor)
           • Web site linkage on event page




   $5K
                                                               * MBEC program book closes May 1
MBEC VIDEO SPONSOR
                MBEC downloadable video will be featured online at conference website




VIDEO*   10-second pre-roll




                                                                            BONUS!
                                                                           First video
                                                                          sponsor will
                                                                         receive a full
                                                                         color outside
                                                                         back cover ad
                                                                          in the MBEC
 $15K                                                                       program.

                                             *Video sponsors also receive Silver benefits
Thank you for supporting America’s First …




Cleveland, Ohio
CONTACT
     JoAnne Lyons Wooten
      Cell: 240.460.5153
sponsor@minoritybiomedical.org

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Mbec sponsor packet opportunities america21 - final

  • 2. Johnathan M. Holifield, Esq. Co-founder, The America21 Project Dear Sponsor, Thanks for your support of the Minority Biomedical Entrepreneurship Conference (MBEC). Your participation is demonstrable evidence of your strong support of an outreach that seeks to expand the number of minority entrepreneurs in the biomedical space. The MBEC is part and parcel of America21’s overall Inclusive Competitiveness strategy. Minorities are severely under-represented in the biomedical industry as both job seekers and job creators. The MBEC is the nation’s first national conference devoted directly to addressing this problem. We’re proud to partner with Bioenterprise in producing this historic event. We are already connecting with a fragmented field of professionals, educators, entrepreneurs and investors who are excited to be a part of new opportunities. Across the biomedical landscape there is a consensus of concern for the future of opportunities for minorities in the space. America21 is the leading visionary voice resonating within the heart of the concerned: professional associations, universities, corporations, small businesses, entrepreneurs and investors. Come to Cleveland and meet those who support the MBEC’s inaugural effort to develop future access channels of entrepreneurial opportunity. May 21-22 We truly appreciate your support of this historic event. Cleveland, Ohio Johnathan Holifield, Esq.
  • 3. Baiju R. Shah President & CEO, Bioenterprise Dear Sponsor, We appreciate your support of this timely initiative. This first-ever Minority Biomedical Entrepreneurship Conference begins to tackle the many challenges for minority entrepreneurs in the biomedical industry. At the conference, attendees will find mentoring opportunities, entrepreneurship education and practical advice on starting and growing a biomedical company. Panelists and speakers include seasoned minority biomedical investors, executives and entrepreneurs who will share insights and provide guidance on how to turn a great idea or technology into a successful biomedical start-up. With its rapidly growing biomedical industry and nationally recognized research, clinical and educational institutions, Cleveland is the ideal location for this first-ever Minority Biomedical Entrepreneurship Conference. The entrepreneurial environment is one that embraces and provides an unparalleled support network to biomedical innovators. We thank you for your support and welcome you to the first Minority Biomedical Entrepreneurship Conference. May 21-22 Baiju R. Shah Cleveland, Ohio President & CEO, BioEnterprise
  • 4. Inclusive Competitiveness Connect & Collaborate African Americans and Latino Americans – are severely under- represented in biomedical innovation. MBEC is a national conference focused on increasing minority participation and MBEC will expand competitiveness in the biomedical industry. opportunities and MBEC organizers are reaching into professional peer networks, develop networks of universities, affinity groups, corporate, entrepreneur and investor networks, government and small business access that strengthen environments … we are doing the hard work of finding and the biomedical industry connecting with those who are fragmented and underserved. Your support of the MBEC is a major step toward connecting more minorities to your company and to opportunities in today’s biomedical innovation economy. Competitiveness in U.S. Biomedical Industry Whites 84% Asians 10% Blacks 4% May 21-22 Hispanics 2% Cleveland, Ohio
  • 5. NATIONAL SCOPE NATIONAL EFFORT REACHING MINORITIES THROUGH NETWORKS • National Black Data Processing Associates (NBDPA) • National Biotechnology and Pharmaceutical Association (NBPA) The logos of Gold & • National Organization for Black Chemists and Chemical Engineers (NOBBCHE) Platinum Sponsors • National Society for Black Engineers (NSBE) will be promoted in • National Action Council for Minorities in Engineering (NACME) our weekly newsletter • Black MBA distributed through • Black Ivy Alumni League MBEC national • BIO - Biotechnology Industry Organization partner groups & • PhRMA - Pharmaceutical Research and Manufacturing Association targeted media • Women in BIO • Society for the Advancement of Chicanos and Native Americans in Science (SACNAS) • Listos America Distribution • Society of Hispanic Professional Engineers 6 weeks prior • American Society for Cell Biology (ASCB) Weekly 6 weeks following • American Society for Microbiology (ASM) Newsletter • American Association for the Advancement of Science (AAAS) updates targeted • American Society for Virology lists on industry May 21-22 • American Society for Neurobiology (ASN) news and MBEC Cleveland, Ohio • Nature Biotechnology
  • 6. NATIONAL SCOPE NATIONAL EFFORT MBEC NEWSLETTER Welcome section with brief updates weekly The logos of Gold & Platinum Sponsors Static MBEC promotional will be promoted in content with links our weekly newsletter distributed through Newslink / Information MBEC national section 1 (photo option) partner groups Newslink / Information section 2 (photo option) Distribution 6 weeks prior Sponsor logo / info area 6 weeks following Links to sponsor site May 21-22 Cleveland, Ohio
  • 7. SPONSORSHIP OPPORTUNITIES Cleveland, Ohio
  • 8. SELECT SPEAKERS Dr. Frank Douglas President, Austen BioInnovation Institute in Akron Dr. Douglas serves as day-to-day chief strategist for the Austen BioInnovation Institute in Akron, a new biomaterials institute built on a unique collaboration of five leading medical and educational institutions. Dr. Douglas was formerly executive vice president, chief scientific officer, and a member of the board of management of Aventis, where he headed drug innovation and approval, with global responsibilities for R&D, and regulatory and marketing support. Ron Foy, Managing Director, Cambria Capital Partners Mr. Foy is currently Managing Director of investment banking in the San Francisco office of Cambria Capital, LLC, a multi-office investment banking and merchant banking firm. Cambria provides a broad spectrum of capital raising and M&A advisory services to microcap and small cap publicly-held companies as well as privately-held emerging growth companies. Darrin Redus, Chief Economic Inclusion Officer, Jumpstart JumpStart is a nationally renowned venture development organization. Darrin Marriott Hotel Ballroom Redus oversees JumpStart’s inclusion efforts and ensures that staff, programming and business practices reflect and engage the rich diversity of skills and talents of a multicultural society. Darrin joined the JumpStart team after serving as Founder and Chief Executive Officer of Redus Small Business Advisors LLC, a strategic planning and management assistance firm he established in 2003. Reserved for luncheon keynote May 21-22 Cleveland, Ohio
  • 9. “At first, I didn’t even know what GQ was …” Dr. Frank Douglas, GQ Rock Star of Science award recipient Frank L. Douglas, MD, PhD, ‘Rock-Star’ Physician Scientist Leads ABIA January 2012 As a renowned leader in healthcare, pharmaceutical research, biotechnology and entrepreneurship, Frank L. Douglas, MD, PhD, is accustomed to receiving awards — among them the Louis B. Russell Memorial American Heart Association Award, the National Organization of Chemists and Chemical Engineers Lifetime Achievement Award, and the Medal of Honor from the Johann Wolfgang von Goethe University in Frankfurt, Germany. But of the many prizes and accolades the innovative president and CEO of the Austen BioInnovation Institute in Akron (ABIA) has received, the 2010 “Rock Star of Science” award, one of 17 given nationally by the Geoffrey Beene Foundation and GQ Magazine, was the only one for which he himself needed some additional explanation. “At first I didn’t even know what GQ was,” muses the 68-year-old Dr. Douglas. “I had to call my daughter and ask her.” The annual award pairs scientific heroes with celebrity musicians in a campaign to raise awareness of the role of science in society and to highlight global champions of medical research. It is a fitting tribute to a man who has devoted his entire life to the pursuit and practical application of life-saving pharmacological and technological breakthroughs. “This is a fantastic effort to bring awareness to the vital role of science and medical research in an engaging way,” says Ohio’s only ‘rock star’ recipient. “I am delighted to be involved.” A Rising Star … (read rest of article here)
  • 10. DAY 1 MBEC Registration 10 am – 6 pm Marriott Hotel Small Business Innovation Research (SBIR) Workshop 1 – 4 pm Downtown Cleveland Cocktails / Networking 6 – 7 pm Welcome Dinner + Keynote Speaker 7 – 8:30 pm May 21-22 Cleveland, Ohio
  • 11. DAY 2a tentative Breakfast + Morning Remarks 7:30 – 8 am Panel: Emerging Opportunities in Healthcare 8 – 9 am Marriott Hotel Panel: Starting & Running Biomedical Ventures 9 – 10 am Downtown Cleveland Break: Company Showcase 10 – 10:30 am Commercializing HBCU Intellectual Property 10:30 – 11:15 am Establishing Universities as R&D & Clinical Champions 11:15 – Noon May 21-22 Lunch + Keynote Speaker Noon – 2 pm Cleveland, Ohio Keynote: “Silver Buckshot: Minority STEM Education + involvement in the BioSciences”
  • 12. DAY 2b tentative Panel: Healthcare Investor 2 – 2:45 pm Presentation: Other People’s Money Marriott Hotel Windup & Pitch 2:45 – 3:30 pm Downtown Cleveland Break 3:30 – 4 pm Pitch Session: Company Showcase + Audience Investment 4 – 5:30 pm May 21-22 Closing Remarks + Cocktail Reception 5:30 – 7 pm Cleveland, Ohio
  • 13. MBEC PLATINUM SPONSOR Contribute to the nation’s first Minority Biomedical Entrepreneurship Conference PLATINUM • Host Opening Reception or Dinner – May 21st • Opening or Closing remarks • Facilitate introduction with select conference delegates • 10 Complimentary registrations • LOGO promotion in Weekly Newsletter • Full page color ad in MBEC program book* • Exclusive access to attendee contact list • Platinum includes most Gold benefits $15K * MBEC program book closes May 1
  • 14. MBEC GOLD SPONSOR Contribute to the nation’s first Minority Biomedical Entrepreneurship Conference • Host of one of the following meal functions: GOLD Host the Breakfast – May 22nd Seated + Served Luncheon – May 22nd Closing Reception – May 22nd • Opening or Closing remarks at meal functions • Table top exhibit space • 8 Complimentary registrations • 25% VIP discount for additional tickets • LOGO promotion in Weekly Newsletter • Corporate logo and profile in MBEC program book* • Gold includes most Silver level benefits $10K * MBEC program book closes May 1
  • 15. MBEC SILVER SPONSOR Contribute to the nation’s first Minority Biomedical Entrepreneurship Conference SILVER • Choose one of the following: Notepads and pens printed with company logo, placed at each place setting Lanyard Tote Bags printed with company logo, given to each attendee upon registration. Morning networking / Refreshment Break – May 22nd • Corporate logo and profile in MBEC program book* • Includes all Bronze benefits $5K * MBEC program book closes May 1
  • 16. MBEC BRONZE SPONSOR Contribute to the nation’s first Minority Biomedical Entrepreneurship Conference BRONZE • 5 Complimentary registrations • 15% VIP discount for additional tickets • Signage in lobby/registration area with corporate logo • Corporate logo on slide in meeting room • Corporate logo in MBEC program book • Inserts for Conference Totebag (provided by sponsor) • Web site linkage on event page $2,500
  • 17. SBIR WORKSHOP SPONSOR Contribute to the nation’s first Minority Biomedical Entrepreneurship Conference workshop • Welcome or closing remarks • Corporate logo and profile in SBIR Workbook SBIR • 5 Complimentary registrations • 15% VIP discount for additional tickets • Signage in lobby/registration area with corporate logo • Corporate logo on slide in meeting room • Corporate logo in MBEC program book* • Inserts for Conference Totebag (provided by sponsor) • Web site linkage on event page $5K * MBEC program book closes May 1
  • 18. MBEC VIDEO SPONSOR MBEC downloadable video will be featured online at conference website VIDEO* 10-second pre-roll BONUS! First video sponsor will receive a full color outside back cover ad in the MBEC $15K program. *Video sponsors also receive Silver benefits
  • 19. Thank you for supporting America’s First … Cleveland, Ohio
  • 20. CONTACT JoAnne Lyons Wooten Cell: 240.460.5153 sponsor@minoritybiomedical.org