A session at Digital Shoreditch Festival 2013 As you know in fashion, much like in tech, one day you are in and the next you are out, what are the Do & Don'ts for digital trends? Trendsetting has gone social & fashion brands move fast to keep up.

1. Digital Trends for Fashion
to adopt and adapt to

2. @amalucky
#fashion #tech #startups

3. In Fashion one day you
are in and the next
you are out

4. The
Reinvention
of
Runway Shows

5. As live as it gets!

6. The Show: Level Up!

7. Google Glass
backstage at
Diane von
Furstenberg's
show

8. Holograms are HOT!

9. Watch & Shop

10. Trunk Shows
make a comeback

11. 3D
printed
with love

12. Deal with it
Front Row

15. Mixing
Online
& Off line

16. Interactive dressing rooms
& mirrors

18. Interactive
store windows

20. In-store use of iPad
& Mobile

21. Interacting with
products

23. Wearable Tech

24. Ok glass,
what should I wear today?

25. From B2B
with love

26. ● Fashion GPS
● Editd
● ShopToko
● The Runthrough
● Joor
● The IdeaLists

27. Summary
THE REINVENTION OF RUNWAY SHOWS
As live as it gets* The Show: Level up *
Watch&Shop
FRONT ROW
MIXING ONLINE & OFF LINE
Interactive dressing
rooms/mirrors/store windows * In-store
use of iPads & mobile * * Interacting
with products
WEARABLE TECH
FROM B2B WITH LOVE

28. Thank you!

29. Credits
Life photo archive hosted by Google
Heidi Klum wallpaper
Anna Wintour
Heidi Klum