B. Is the correct answer. The previous slides indicate that marketing is a much more complex activity that just selling and promotion. This tests understanding of objective 1.
This relates to objectives 1 & 2.
This relates to objectives 1 & 2.
This relates to objectives 1 & 2.
This relates to objective 2.
C . Is the correct answer. Actual demand can only occur if a want is identified and the potential customer has the means to buy. This relates to objective 2
This relates to objective 2
This relates to objectives 1 & 2.
This relates to objectives 1 & 2.
This relates to objectives 1 & 2.
This relates to objectives 2 & 3.
This relates to objectives 1 & 2.
This relates to objective 2 & 3
This relates to objective 2 & 3
This relates to objective 2 & 3
This relates to objectives 2 & 3
This relates to objective 2 & 3
This relates to objective 3
This relates to objective 3
This relates to objective 2, 3 & 4
This relates to objective 3 & 4
This relates to objective 2 & 3
This relates to objective 2 & 3
This relates to objective 2 & 3
This relates to objective 2.
This relates to objective 2
This relates to objective 2
This relates to objective 2
This relates to objective 2
This relates to objective 4
This relates to objective 4
This relates to objective 4
This relates to objective 4
A. Is correct. The exchange between two parties do not have to involve money. Historically, people have exchanged goods and services and still do so. The other answers are all relevant to the marketing concept.