1. Google book search
controversy
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
Raheja Towers,
Google book search
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
COIMBATORE
BB1, Park Avenue,
controversy
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
-NANTHAKUMAR.P.K
EMAIL
info@altacit.com
WEBSITE
www.altacit.com

2. HISTORY of Google
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Ĝ A research project by Larry Page and
Suite 920, Level 9,
Raheja Towers,
26-27, M G Road, Sergey Brin turns out to a multi-billion
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
dollar company that serves worldwide.
COIMBATORE
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Ĝ It steps foot into each and every
innovative and technological fields
Tel: +91 - 422 – 6552921
possible. The growth of the company since
its incorporation in September 4, 1998 has
been tremendous.
EMAIL
info@altacit.com
WEBSITE
www.altacit.com

3. Google book search
controversy
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ Success doesn’t come easy, it comes along
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
with a lot of issues and controversies. One
such is the Google book search controversy.
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
COIMBATORE
BB1, Park Avenue,
Ĝ Google Books is a service from Google Inc.
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
that searches the full text of books and
magazines that Google has scanned,
converted to text using optical character
recognition, and stored in its digital
EMAIL database.
info@altacit.com
WEBSITE
www.altacit.com

4. Previous versions
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ This service was formerly known as Google
Print when it was introduced at the
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
Frankfurt Book Fair in October 2004.
Google's Library Project, also now known
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
as Google Book Search, was announced in
Tel: +91 - 80 - 6546 2400
COIMBATORE
December 2004
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
Ĝ In December 2004 Google signaled an
extension to its Google Print initiative
known as the Google Print Library Project.
EMAIL
Google announced partnerships with
info@altacit.com
WEBSITE
several high-profile university and public
www.altacit.com libraries.

5. Legal acquisitions
Ĝ Things didn’t go off smoothly and lawsuits
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
were filed against Google. The negative
BANGALORE aspect is Google Book Search has always
Suite 920, Level 9,
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
been controversial because it scans books
Tel: +91 - 80 - 6546 2400
still under copyright without obtaining
COIMBATORE
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
permission from the authors and
Tel: +91 - 422 – 6552921
publishers.
Ĝ September–October 2005 Two lawsuits
against Google charge that the company
EMAIL
has not respected copyrights and has failed
info@altacit.com to properly compensate authors and
publishers.
WEBSITE
www.altacit.com

6. Legal acquisitions
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ One is a class action suit on behalf of
authors (Authors Guild v. Google, Sept. 20
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
2005) and the other is a civil lawsuit
brought by five large publishers and the
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Association of American Publishers.
Tel: +91 - 80 - 6546 2400
COIMBATORE
(McGraw Hill v. Google, Oct. 19 2005)
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
Ĝ To overcome these issues, on November
2005 Google changed the name of this
service from Google Print to Google Book
EMAIL
Search.
info@altacit.com
WEBSITE
www.altacit.com

7. Mutual agreements to solve the
problem
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ Its program enabling publishers and authors
to include their books in the service was
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
renamed "Google Books Partner Program“
and the partnership with libraries became
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Google Books Library Project.
Tel: +91 - 80 - 6546 2400
COIMBATORE
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
Ĝ Following this the Complutense University
of Madrid becomes the first Spanish-
language library to join the Google Books
Library Project. Later several other
EMAIL
universities joins to benefit from the
info@altacit.com
WEBSITE
program.
www.altacit.com

8. Cntd..
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Mylapore,
Chennai - 600 004.
Ĝ The Authors Guild, the Association of
American Publishers, and Google
Tel: +91 - 44 - 2498 4821
BANGALORE
announced a groundbreaking settlement
Suite 920, Level 9,
Raheja Towers,
26-27, M G Road,
agreement on behalf of a broad class of
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
authors and publishers worldwide that
COIMBATORE
BB1, Park Avenue,
# 48, Race Course Road,
would expand online access to millions of
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
in-copyright books and other written
materials in the U.S. from the collections
of a number of major U.S. libraries
EMAIL
info@altacit.com participating in Google Book Search.
WEBSITE
www.altacit.com

9. advantages
ad
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ The agreement promises to benefit readers,
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
researchers, and enhance the ability of
authors and publishers to distribute their
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
COIMBATORE
content in digital form, by significantly
expanding online access to works through
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
Google Book Search, an ambitious effort to
make millions of books searchable via the
Web.
EMAIL
info@altacit.com
WEBSITE
www.altacit.com

10. Compensation and book rights registry
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ Compensation to Authors and Publishers and
Control Over Access to Their Works and
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
Google creates a registry that will also locate
rights-holders, collect and maintain accurate
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
rights-holder information, and provide a way
Tel: +91 - 80 - 6546 2400
COIMBATORE
for rights-holders to request inclusion in or
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
exclusion from the project.
Tel: +91 - 422 – 6552921
Ĝ Under this agreement, Google will make
payments totaling $125 million. The money
EMAIL
will be used to establish the Book Rights
info@altacit.com
WEBSITE
Registry, to resolve existing claims by authors
www.altacit.com and publishers and to cover legal fees.

11. Intellectual property rights for it’s
rightful owners
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ The agreement acknowledges the rights
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
and interests of copyright owners, provides
an efficient means for them to control how
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
COIMBATORE
their intellectual property is accessed
online and enables them to receive
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
compensation for online access to their
works.
Ĝ The settlement agreement resolves lawsuits
EMAIL that challenged Google’s plan to digitize
info@altacit.com
WEBSITE
and search in-copyright books.
www.altacit.com

12. Ease of online access to
millions of books
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
Ĝ More online Access with greater exposure
BANGALORE
Suite 920, Level 9,
for millions of in-copyright works, hard-to-
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
find out-of-print books, and further
Tel: +91 - 80 - 6546 2400
COIMBATORE
expanding the electronic market for
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
copyrighted books.
Tel: +91 - 422 – 6552921
Ĝ It lets you search these works and preview
them online.
EMAIL
info@altacit.com
WEBSITE
www.altacit.com

13. Digitization of books worldwide
Ĝ Holders worldwide of U.S. copyrights can
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
register their works with the Book Rights
BANGALORE Registry and receive compensation from
Suite 920, Level 9,
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
institutional subscriptions, book sales, ad
Tel: +91 - 80 - 6546 2400
revenues and other possible revenue
COIMBATORE
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
models, as well as a cash payment if their
Tel: +91 - 422 – 6552921
works have already been digitized.
Ĝ “It’s hard work writing a book, and even
harder work getting paid for it,” said Roy
EMAIL
Blount Jr., President of the Authors Guild.
info@altacit.com He also appreciates this deal.
WEBSITE
www.altacit.com

14. Benefits of Digitization
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
Ĝ This agreement creates an innovative
BANGALORE
Suite 920, Level 9,
framework for the use of copyrighted
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
material in a rapidly digitizing world
Ĝ serves readers by enabling broader access
Tel: +91 - 80 - 6546 2400
COIMBATORE
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018. to a huge trove of hard-to-find books
Tel: +91 - 422 – 6552921
Ĝ Benefits the publishing community by
establishing an attractive commercial model
that offers both control and choice to the
EMAIL rights-holder in the digital market.
info@altacit.com
WEBSITE
www.altacit.com

15. Benefits of Digitization
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ To date, Google has worked with libraries
all over the world to make more than 7
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
million books searchable through Google
Book Search.
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
COIMBATORE Ĝ Google, along with the libraries creates
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
new services that will help people with
disabilities such as visual impairment
better experience these books.
EMAIL
info@altacit.com
WEBSITE
www.altacit.com

16. unofficial slogan of Google
"Don't be evil"
CHENNAI
3rd Floor, ‘Creative Enclave’,
Ĝ “Together with the authors, publishers, and
148-150, Luz Church Road,
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
libraries, we have been able to make a great
BANGALORE leap in this endeavor,” said Sergey Brin.
Suite 920, Level 9,
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
COIMBATORE
BB1, Park Avenue,
Ĝ “While this agreement is a real win-win for
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
all of us, the real victors are all the readers.
The tremendous wealth of knowledge that
lies within the books of the world will now
be at their fingertips.”
EMAIL
info@altacit.com
WEBSITE
www.altacit.com

17. Protection from a natural
disaster
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ In October 2009, Google countered ongoing
critics by stating that its scanning of books
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
and putting them online would protect the
world's cultural heritage;
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
COIMBATORE Ĝ Google co-founder Sergey brin stated, "The
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
famous Library of Alexandria burned three
times, in 48 BC, AD 273 and AD 640, as did
the Library of Congress, where a fire in
1851 destroyed two-thirds of the collection.
EMAIL
I hope such destruction never happens
info@altacit.com
WEBSITE
again, but history would suggest
www.altacit.com otherwise."

18. Protection from a manmade
CHENNAI
disaster
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ The earliest burning of books can be
traced back between 4100 and 3300 BCE.
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
Museums and libraries are the physical
embodiment of culture and history of a
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
nation.
Tel: +91 - 80 - 6546 2400
COIMBATORE
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
Ĝ The Jaffna Library, founded in 1841
was burned on May 31, 1981 which
destroyed 100,000 books, Irreplaceable
manuscripts, and palm leafs that were
EMAIL
relevant to the Tamil culture.Yalzhpanam
info@altacit.com
WEBSITE
Vaipuavama, a historical chronological
www.altacit.com account of Jaffna was also burned.

19. Prevention against Universal
Destruction of Books
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ Even if these catastrophic incidents
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821 could have not been prevented, these
books could have been preserved down
BANGALORE
Suite 920, Level 9,
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400 the course of history.
COIMBATORE
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Ĝ currently Google is in the path of
organizing the world’s information and
Tel: +91 - 422 – 6552921
making it universally accessible and
useful.
EMAIL
info@altacit.com
WEBSITE
www.altacit.com

20. Similar projects
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ Internet Archive is a similar project which
digitizes over 1000 books a day, as well as
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
mirrors books from Google Books and other
sources.
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
COIMBATORE Ĝ Open Library, a sister project of Internet
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
Archive, lends 80,000 scanned and
purchased commercial e-books to the visitors
of 150 libraries.
EMAIL
info@altacit.com
WEBSITE
www.altacit.com

21. Similar projects cont..
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ HathiTrust maintains about 6 million
volumes, over 1 million of which are public
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
domain.
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
Ĝ Microsoft funded the scanning of 300,000
COIMBATORE
BB1, Park Avenue,
books to create Live Search Books in late
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
2006.
Ĝ Europeana links to roughly 10 million digital
objects as of 2010, from the past 2,000 years
of European history.
EMAIL
info@altacit.com
WEBSITE
www.altacit.com

22. Future visions
CHENNAI
3rd Floor, ‘Creative Enclave’,
148-150, Luz Church Road,
Ĝ Providing more access to more books is a
vision Google has never lost sight of in these
Mylapore,
Chennai - 600 004.
Tel: +91 - 44 - 2498 4821
BANGALORE
Suite 920, Level 9,
years.
Raheja Towers,
26-27, M G Road,
Bangalore - 560 001.
Tel: +91 - 80 - 6546 2400
COIMBATORE
BB1, Park Avenue,
# 48, Race Course Road,
Coimbatore - 641018.
Tel: +91 - 422 – 6552921
I thank each and everyone for your patience and
time.
EMAIL
info@altacit.com
WEBSITE
www.altacit.com