This presentation provides pointers for professionals, teachers, instructors, executives and students who are planning informational talks or presentations.

1. “The Four [Is] of Informational Speeches”
Presented by: Alison Velez Lane
Founder and Conductor
Campaign Train Group
This curriculum was designed by Alison Velez Lane. All rights reserved. (c) 2013 Alison Velez Lane. Unauthorized usage,
duplication or distribution is prohibited without the written consent of Alison Velez Lane, Esquire

2. I. INTRODUCTION
• Experience
• Expertise
• Enthusiasm
This curriculum was designed by Alison Velez Lane. All rights reserved. (c) 2013 Alison Velez Lane. Unauthorized usage, duplication
or distribution is prohibited without the written consent of Alison Velez Lane, Esquire

3. II. INFORMATION
• Purpose
• Perspective
• Points
This curriculum was designed by Alison Velez Lane. All rights reserved. (c) 2013 Alison Velez Lane. Unauthorized usage, duplication
or distribution is prohibited without the written consent of Alison Velez Lane, Esquire.

4. III. ILLUSTRATION
• Models
• Messages
• Methods
This curriculum was designed by Alison Velez Lane. All rights reserved. (c) 2013 Alison Velez Lane. Unauthorized usage,
duplication or distribution is prohibited without the written consent of Alison Velez Lane, Esquire

5. IV. IMPLEMENTATION
• Priorities
• Plans
• Process
This curriculum was designed by Alison Velez Lane. All rights reserved. (c) 2013 Alison Velez Lane. Unauthorized usage,
duplication or distribution is prohibited without the written consent of Alison Velez Lane, Esquire

6. ALISON VELEZ LANE IS a Professional Speaker. Lane has
earned Toastmasters International certification as an
Advanced Communicator-Gold.
Alison has delivered Keynote Addresses and Customized
Workshop throughout the United States and Canada. In
addition, she serves as Curriculum Designer and Panel
Member for conventions and conferences.
Alison coaches non-native English speaking professionals
on preparing and presenting speeches in English. She
reads, speaks and writes Spanish and reads and writes
French.
She is the Speech Consultant for Young Men With Power,
an enrichment program for middle school boys.
Alison earned her law degree at the University from the
Pennsylvania and undergraduate degree from Bryn Mawr
College.

7. CAMPAIGN TRAIN GROUP
Campaign Train Group offers consulting and training services for
political, association and fundraising campaign leaders, staff and
volunteers. Services include customized hands on sessions, group
workshops, telephone conference calls and online webinars provide
opportunities for building skills, mapping strategies and development
solutions for leaders seeking political office, guiding organizations,
managing teams and operating corporations to succeed in advancing
mission and exceed in accomplishing goals.

8. CONTACT INFORMATION
443.621.3668 (telephone)
campaigntrain@gmail.com (e-mail)
http://www.facebook.com/pages/The-Campaign-Train-
Group/201595489887021 (Facebook)
http://twitter.com/#!/search/campaigntrain (Twitter)
http://trainingleadersworldwide.wordpress.com/ (Blog