1. The Bakery London, 2nd Floor,, Epworth House, 25 City Road, London, EC1Y 1AA | http://www.thebakerylondon.com

2. THE BAKERY WAS STARTED BY THREE PEOPLE

3. The Bakery London, 2nd Floor,, Epworth House, 25 City Road, London, EC1Y 1AA | http://www.thebakerylondon.com
WITH A MISSION TO BE THE BRIDGE BETWEEN BIG BRAND
WORLD AND TECH WORLD

4. The Bakery London, 2nd Floor,, Epworth House, 25 City Road, London, EC1Y 1AA | http://www.thebakerylondon.com
BMW: A virtual assistant
as good as a human
Heinz: an antidote to banner
blindness
Stella artois:
gifting mates a round
IdS: A bathroom imaginer to
make plumbers loyal
Panasonic: virtual salesman to
convert at point of sale
NDA’D: HELP MUMS UNDERSTAND
WHAT A BABY IS FEELING
WE DELIVER LOW COST, LOW RISK INNOVATION BY
GETTNG the best existing INNOVATIVE TECH TO TRIAL MARKET

5. THESE TECH COMPANIES ALL HAVE MARKET READY PRODUCTS
AND A NEED TO ACCELERATE TO MARKET

6. With amazing talent solving a single problem

7. We SOURCE them GLOBALLY via our networks and
inbound applications
61% of applications for the Spring Accelerator were non-UK, coming from:
Madrid, Buenos Aires, New York, Berlin, Tel Aviv, Paris, Warsaw, Riga,
Vancouver, Moscow

8. The Bakery London, 2nd Floor,, Epworth House, 25 City Road, London, EC1Y 1AA | http://www.thebakerylondon.com
WE GET TECH TO TRIAL MARKET IN 2 WAYS
Subscribe to “the Bakers Market”
a subscription product that is a curated database
of the best Tech against business issues
D.I.Y Accelerator The Bakery Accelerator
Do a ‘tech to trial’ Accelerator
We match-make tech against business issues
and take the best to trial to market in 8 weeks

9. OUR ACCELERATOR IS OUR MOST POPULAR PRODUCT

10. BRAND provides 1-5 problemS BAKERY MATCHMAKES
BAKERY HELPS ACCELERATe TO MARKET
We surface the best 8-12 tech
companiesthat solve your problem
Give us 1-5 problems, ringfence
£50k for a trial markets, bring your agency
YOU SHORTLIST 2 -4
WE CO-CREATE THE USE CASE, TRAIL
AMRKET, TECH REQUIREMNTS AND
MARKETING NEEDS
WE HELP NEGOTIATE THE COMMERCIAL
AGREEMENTS THAT WORK FOR EVERYONE
The acceletor PROCESS IN SUMMARY

11. “Building technology wasn’t difficult….the
hardest part was getting to market”
Irina Pafomova, Shopitize
“The Bakery is a quick process and puts us in touch
with people who would never normally meet such a
big, quite scary company”
Ali Wilkes, Heinz
“Agencies are creative solutions businesses not
Tech R&D businesses. The Bakery brings those two
together in a way that is not seen before”
Stephen Maher, MBA
http://bit.ly/17Cfuyp
http://bit.ly/1aao8EF
http://bit.ly/17HRCYg
The Tech Company
The Agency
The Brand
The Bakery London, 2nd Floor,, Epworth House, 25 City Road, London, EC1Y 1AA | http://www.thebakerylondon.com
AND HERE”S WHAT THEY SAY

12. THESE ARE THE BRANDS AND AGENCIES ALREADY USING US

13. HERE”S SOME STUFF WE WROTE
The Bakery London, 2nd Floor,, Epworth House, 25 City Road, London, EC1Y 1AA | http://www.thebakerylondon.com
Software is eating the World
Building to Order is broken
The best talent is not in your building
Nb
links
only
work
in
slideshow

14. And A BUNCH OF PEOPLE ARE WRITING NICE THINGS

15. …S0 Let’s get baking

16. The Bakery London, 2nd Floor,, Epworth House, 25 City Road, London, EC1Y 1AA | http://www.thebakerylondon.com