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Partnering for Innovation, Metadata: increasing the value of digital content

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Driving Innovation Partnering for Metadata Innovation 1st July 2010 #tsbmeta @alex_stanhope
Growth of Consumer Internet Traffic Source: CISCO
Source: BPI
Source: IAB/PWC Online adspend
Source: Gizmondo
Opportunity Challenge Importance of context Relationship between virtual and physical Mobile app market growth ,[object Object]
Maximise value of digital content,[object Object]
Properties of Metadata Identifying Provenance Searchable Abstract Machine readable Inaccessible to humans
Production Process Consumption Process Distribution Process with meta-data
Competition split Metadata: increasing the value of digital content ,[object Object],Metadata: tools of production ,[object Object],[object Object]
Testbed Digital competitionsAutumn2010 Network Services Demonstrators £2mcloses 22/6/10 Collaboration across Digital Industries £18m Fasttrack closes 22/7/10 (CR&D 19/8/10) Metadata £5m closes 21/10/10 Trusted Services £5m Fasttrack closes 10/09/10 (CR&D 17/06/10)
What about these things? Trials / Research and Development Fast-track and mainstream Overseas companies Information overload? It’s all online: http://www.innovateuk.org http://www.creativeindustriesktn.org
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Partnering for Innovation, Metadata: increasing the value of digital content

Hinweis der Redaktion

  1. The significant bit of this (highlighted by the animation) is that online adspend revenues are going overseas (e.g. Google).
  2. The significant factor here is not the 20/30% share taken by the operator but that many app stores (Apple/Palm) are closed and the operator controls the app format/metadata/ecosystem.