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Developing Your Cloud Strategy


           Presented by:

            Jason Baker, CTO, VISI

            James Smale, CEO, Redpath

            Paul Selway, President, Redpath
Jason Baker, CTO, VISI

Jason Baker has over 14 years of experience working with Internet
and telecommunications organizations in Minnesota.

Prior to VISI, he co-founded Digital North and was the technology
leader within the organization.

In his capacity as Director of Operations, Baker helped Digital North
expand into multiple datacenters serving thousands of customers.

Prior to Digital North, Baker was a key technology driver at iPares, a
multinational dot-com consultancy. Baker managed the profitable          Jason Baker
Application Hosting division within the organization.                    CTO

Early in his career he joined incNET, a startup Internet Service
Provider located in Eden Prairie. As Chief Engineer he guided the
organization during a time when the Internet was first becoming a
useful business tool.
James Smale, CEO, Redpath

James brings to Redpath Consulting Group over 20 years of
experience in business and the IT consulting industry

His extensive background and career progression through the
roles Sr. Technical Analyst, Technology Director, Business
Entrepreneur and Principal Partner began from a solid
foundation as a Infrastructure Engineer.

His experience was gained from numerous management roles
and consulting engagements for clients in both Europe, Asia,
Latin America and North America; focused on software            James Smale
manufacturing, airline operations, advertising, agriculture &   CEO
manufacturing, and health care industries.

James also has extensive experience in operational support
leadership, process improvement, strategic organization
planning and enterprise architecture planning.
Paul Selway, President, Redpath

Paul brings to Redpath Consulting Group over 25 years of
experience in the consulting industry.

His extensive background and career progression through
the roles Quality Management Consultant, Managing
Consultant, Technology Director, and Principal Partner
began from a solid foundation as a Software Engineer.

His experience was gained from numerous management
consulting engagements for clients in both Europe and
North America; focused on the healthcar, financial, banking,   Paul Selway
                                                               President
brokerage, and capital markets industry

Paul has an Electronics Degree, B.S.C Honors Computer
Science Degree and an International MBA from Henley
Management College.
About ReliaCloud

ReliaCloud, a product of VISI, is an enterprise-class cloud designed
for businesses and that need dynamic infrastructure.


 Based in Minneapolis/St. Paul region
 2 data center locations (SAS 70 Type II)
 10+ years in data center business
 24x7x365 live support

  www.reliacloud.com

  www.visi.com

                                           Data Center 1: St. Paul, MN
About Redpath

Our mission is to help our customers leverage enterprise class cloud
computing technology. We will help you develop your cloud computing
strategy, technology roadmaps, business value propositions and cost
benefit analysis, ensuring it is targeted at reducing IT costs and driving
revenue. Our experienced consulting team believe that you, the customer,
know your business better than anyone, and we know where cloud
computing can enable your business.

We are recognized partners with leading International and Local cloud
vendors (Salesforce.com, Google, ReliaCloud). Let us show you how you
can leverage the cloud.


www.redpathcg.com
Agenda


Introduction to the Cloud
Why the Cloud
Use Cases
Developing your Cloud Strategy
The IaaS Decision Process
Types of Cloud Computing Services

   Infrastructure as a        Platform as a Service     Software as a Service
     Service (IaaS)                  (PaaS)                   (SaaS)
• Operating system and      • APIs exposed to user    • Web application
  storage exposed to user                               exposed to user
                            • Requires porting
• Mimics traditional          applications or re-     • Requires uploading of
  systems architecture        writing from the          data into application
                              ground up
• Supports legacy                                     • No need to code or
  applications              • Allows for scaling        manage
                              applications without
                              infrastructure
                              knowledge


       ReliaCloud              Google App Engine            Google Apps
      Amazon EC2                Microsoft Azure            Salesforce.com
 Rackspace Cloud Server            force.com                   Intuit
IaaS - Public Cloud

                                                                                   Multi-tenant
                                                                                   Automatic Upgrades
                                                                                   Pay-as-you-go
                                                                                   Elastic

                                                                                   5 Times Faster
                                                                                   Half the Cost




IDC White Paper sponsored by Salesforce.com: “Force.com Cloud Platform Drives Huge Time to Market and Cost Savings”, Doc #
219965, September, 2009
IaaS - Private Cloud
What’s Driving Cloud Adoption?

Cost savings, economic uncertainty, and the CFO
Accelerated time to delivery
Security and regulatory requirements
Elastic resources
Scalability
Pay for what you use
The Cloud Delivers Fast Time to Value

                               Software                                                               Cloud Computing
                                                                                                          Automated Upgrades
                             Large Operating Expenses




                                                                                                        Cloud Computing Value




                                                                                     Value
Value




                                                                                                                                Time

                                                                                         No Capital
                                                                                         Expenses
                                               Upgrade Expense
 Large Capital Expense &
        High Risk


                         53% of software projects cost                                                  Average 51% ROI
                          189% of original estimate1                                                    within 12 Months2



        1 Standish   Group, Chaos Report 2006
        2 Third-Party  CustomerSat Research on 3,500 Salesforce.com customers, December 2008
Business Challenges Are Changing

     Information overload
     • Volume of information is increasing radically
     • Sort, file, and find is a broken paradigm

     Collaboration is central
     • Work with global, distributed teams
     • Connect with external partners

     Access anywhere
     • Proliferation of smart phones
     • Struggles with VPNs
The Cloud Delivers Lower TCO
       On Premises = Hidden
              Costs
                                                                                           Cloud Computing:
                                                                                            46% Lower TCO1
                      Licenses

             Hardware                                                                     No Upfront License Fees
            Consultants                                                                  No Hardware Infrastructure
           Infrastructure                                                               Lower Implementation Costs
           Dedicated Staff                                                                     Free Upgrades

             Upgrades                                                                   No Ongoing Maintenance Fees
                                                                                                Predictable




1Source: Yankee   Group: Hosted vs. Premise based Sales Solutions: TCO and Trade Offs
Use Cases

Cyclical Demand – Retail Web Site
  Elastic and near instant scalability
  Just in time capacity
  Supports any business size
Test and Development Environments
  Spin up or down when project needs
  Rapid enablement
  No capital costs (expensed for usage)
Rapid provisioning
  No hardware procurement
  Provisioning virtual servers in minutes (not weeks/months)
  Self service via web portal
  Secure
  Rapid decommissioning
Creating a Cloud Strategy


                       7. Select and Implement Strategies

                    6. Perform Cost Benefit Value Analysis
               5. Build Strategic Options (cloud
               opportunities)
           4. Build Preferred Future State Vision

       3. Understand Infrastructure

   2. Understand Application Portfolio

1. Assess Current State Business
Architecture
IaaS Considerations

Where can I Integrate IaaS into my Infrastructure strategy?

How does IaaS address my shared service model?

IaaS and hardware / OS life cycle management?

Server provisioning process?

Private versus public cloud?
Redpath / ReliaCloud - Your Partners to the Cloud

   Companies            Customers are
invested here:          here:




   Data Center



                                           Community Sites
Promo

Free ½ Day Cloud Strategy Mini-Assessment - Redpath
Redpath Consulting Group will provide two experienced cloud strategy
consultants for ½ day to work with your business and IT team to perform an
assessment of your current state and identify a cloud computing opportunity.


Free Cloud Server for Mini-Assessment - ReliaCloud
ReliaCloud will provide a $200.00 credit towards creating a cloud server or
utilizing cloud storage for you to try one of your apps in the cloud.
Thank You
Return your survey and receive a copy of The
Big Switch" by Nicholas Carr.

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Developing Your Cloud Strategy

  • 1. Developing Your Cloud Strategy Presented by: Jason Baker, CTO, VISI James Smale, CEO, Redpath Paul Selway, President, Redpath
  • 2. Jason Baker, CTO, VISI Jason Baker has over 14 years of experience working with Internet and telecommunications organizations in Minnesota. Prior to VISI, he co-founded Digital North and was the technology leader within the organization. In his capacity as Director of Operations, Baker helped Digital North expand into multiple datacenters serving thousands of customers. Prior to Digital North, Baker was a key technology driver at iPares, a multinational dot-com consultancy. Baker managed the profitable Jason Baker Application Hosting division within the organization. CTO Early in his career he joined incNET, a startup Internet Service Provider located in Eden Prairie. As Chief Engineer he guided the organization during a time when the Internet was first becoming a useful business tool.
  • 3. James Smale, CEO, Redpath James brings to Redpath Consulting Group over 20 years of experience in business and the IT consulting industry His extensive background and career progression through the roles Sr. Technical Analyst, Technology Director, Business Entrepreneur and Principal Partner began from a solid foundation as a Infrastructure Engineer. His experience was gained from numerous management roles and consulting engagements for clients in both Europe, Asia, Latin America and North America; focused on software James Smale manufacturing, airline operations, advertising, agriculture & CEO manufacturing, and health care industries. James also has extensive experience in operational support leadership, process improvement, strategic organization planning and enterprise architecture planning.
  • 4. Paul Selway, President, Redpath Paul brings to Redpath Consulting Group over 25 years of experience in the consulting industry. His extensive background and career progression through the roles Quality Management Consultant, Managing Consultant, Technology Director, and Principal Partner began from a solid foundation as a Software Engineer. His experience was gained from numerous management consulting engagements for clients in both Europe and North America; focused on the healthcar, financial, banking, Paul Selway President brokerage, and capital markets industry Paul has an Electronics Degree, B.S.C Honors Computer Science Degree and an International MBA from Henley Management College.
  • 5. About ReliaCloud ReliaCloud, a product of VISI, is an enterprise-class cloud designed for businesses and that need dynamic infrastructure. Based in Minneapolis/St. Paul region 2 data center locations (SAS 70 Type II) 10+ years in data center business 24x7x365 live support www.reliacloud.com www.visi.com Data Center 1: St. Paul, MN
  • 6. About Redpath Our mission is to help our customers leverage enterprise class cloud computing technology. We will help you develop your cloud computing strategy, technology roadmaps, business value propositions and cost benefit analysis, ensuring it is targeted at reducing IT costs and driving revenue. Our experienced consulting team believe that you, the customer, know your business better than anyone, and we know where cloud computing can enable your business. We are recognized partners with leading International and Local cloud vendors (Salesforce.com, Google, ReliaCloud). Let us show you how you can leverage the cloud. www.redpathcg.com
  • 7. Agenda Introduction to the Cloud Why the Cloud Use Cases Developing your Cloud Strategy The IaaS Decision Process
  • 8. Types of Cloud Computing Services Infrastructure as a Platform as a Service Software as a Service Service (IaaS) (PaaS) (SaaS) • Operating system and • APIs exposed to user • Web application storage exposed to user exposed to user • Requires porting • Mimics traditional applications or re- • Requires uploading of systems architecture writing from the data into application ground up • Supports legacy • No need to code or applications • Allows for scaling manage applications without infrastructure knowledge ReliaCloud Google App Engine Google Apps Amazon EC2 Microsoft Azure Salesforce.com Rackspace Cloud Server force.com Intuit
  • 9. IaaS - Public Cloud Multi-tenant Automatic Upgrades Pay-as-you-go Elastic 5 Times Faster Half the Cost IDC White Paper sponsored by Salesforce.com: “Force.com Cloud Platform Drives Huge Time to Market and Cost Savings”, Doc # 219965, September, 2009
  • 10. IaaS - Private Cloud
  • 11. What’s Driving Cloud Adoption? Cost savings, economic uncertainty, and the CFO Accelerated time to delivery Security and regulatory requirements Elastic resources Scalability Pay for what you use
  • 12. The Cloud Delivers Fast Time to Value Software Cloud Computing Automated Upgrades Large Operating Expenses Cloud Computing Value Value Value Time No Capital Expenses Upgrade Expense Large Capital Expense & High Risk 53% of software projects cost Average 51% ROI 189% of original estimate1 within 12 Months2 1 Standish Group, Chaos Report 2006 2 Third-Party CustomerSat Research on 3,500 Salesforce.com customers, December 2008
  • 13. Business Challenges Are Changing Information overload • Volume of information is increasing radically • Sort, file, and find is a broken paradigm Collaboration is central • Work with global, distributed teams • Connect with external partners Access anywhere • Proliferation of smart phones • Struggles with VPNs
  • 14. The Cloud Delivers Lower TCO On Premises = Hidden Costs Cloud Computing: 46% Lower TCO1 Licenses Hardware No Upfront License Fees Consultants No Hardware Infrastructure Infrastructure Lower Implementation Costs Dedicated Staff Free Upgrades Upgrades No Ongoing Maintenance Fees Predictable 1Source: Yankee Group: Hosted vs. Premise based Sales Solutions: TCO and Trade Offs
  • 15. Use Cases Cyclical Demand – Retail Web Site Elastic and near instant scalability Just in time capacity Supports any business size Test and Development Environments Spin up or down when project needs Rapid enablement No capital costs (expensed for usage) Rapid provisioning No hardware procurement Provisioning virtual servers in minutes (not weeks/months) Self service via web portal Secure Rapid decommissioning
  • 16. Creating a Cloud Strategy 7. Select and Implement Strategies 6. Perform Cost Benefit Value Analysis 5. Build Strategic Options (cloud opportunities) 4. Build Preferred Future State Vision 3. Understand Infrastructure 2. Understand Application Portfolio 1. Assess Current State Business Architecture
  • 17. IaaS Considerations Where can I Integrate IaaS into my Infrastructure strategy? How does IaaS address my shared service model? IaaS and hardware / OS life cycle management? Server provisioning process? Private versus public cloud?
  • 18. Redpath / ReliaCloud - Your Partners to the Cloud Companies Customers are invested here: here: Data Center Community Sites
  • 19. Promo Free ½ Day Cloud Strategy Mini-Assessment - Redpath Redpath Consulting Group will provide two experienced cloud strategy consultants for ½ day to work with your business and IT team to perform an assessment of your current state and identify a cloud computing opportunity. Free Cloud Server for Mini-Assessment - ReliaCloud ReliaCloud will provide a $200.00 credit towards creating a cloud server or utilizing cloud storage for you to try one of your apps in the cloud.
  • 20. Thank You Return your survey and receive a copy of The Big Switch" by Nicholas Carr.