2008: A segment of a larger presentation. Primary purpose was to propose how Creative Suite might evolve to better support designers who were designing for multiple platforms simultaneously with multiple collaborators.

1. EXPERIENCES THAT SCALE ACROSS DEVICES
MULTI-TARGET AUTHORING
Navigating and pioneering
unchartered territories

2. EXPERIENCES THAT SCALE ACROSS DEVICES
THE NATURE OF THE BEAST

3. THE GOAL
Deliver a single product across multiple destinations.

4. THE PROBLEM
Creating a consistent user experience across
multiple targets is painful.

5. THE REALITY
Creating compellingly rich and innovative
user experiences across multiple targets is agonizing.

6. How can we improve?

7. Streamline the workflow.

8. EXPERIENCES THAT SCALE ACROSS DEVICES
WORKFLOW DESIGN OBJECTIVES
Centralized Project Management
Support team collaboration, central project access, built-in target
device intelligence and cross-comparison emulation
Streamlined Product Development
A single architecture framework that progressively builds from
flow-charts > low-fi wireframes > high-fi wireframes > prototypes
and ultimately into the baseline application itself
One-touch Version Control
Unified code-base, reusable asset library, universal components,
one-touch updates and packaging

9. EXPERIENCES THAT SCALE ACROSS DEVICES
WORKFLOW DESIGN OBJECTIVES
Centralized Project Management
Support team collaboration, central project access, built-in target
device intelligence and cross-comparison emulation
Streamlined Product Development
Provide an architecture tool that progressively builds in fidelity,
from wireframes to prototypes and ultimately into the final baseline
application itself
One-touch Version Control
Unified code-base, reusable asset library, universal components,
one-touch updates and packaging

10. EXPERIENCES THAT SCALE ACROSS DEVICES
WORKFLOW DESIGN OBJECTIVES
Centralized Project Management
Support team collaboration, central project access, built-in target
device intelligence and cross-comparison emulation
Streamlined Product Development
Provide an architecture tool that progressively builds in fidelity,
from wireframes to prototypes and ultimately into the final baseline
application itself
One-touch Version Control
Utilize a unified code-base and reusable asset library to administer
one-touch updates and packaging

11. EXPERIENCES THAT SCALE ACROSS DEVICES
THE STREAMLINED WORKFLOW
A
UX
P B1
E
+ D D D = PL
D B2
A
CB
C
TEAM ROLES PROJECT FRAMEWORK BASELINE APPLICATION TARGETS

12. EXPERIENCES THAT SCALE ACROSS DEVICES
EMERGING CONCEPTS
A
UX
P MASTER PROFILE
ROLE BASED B1
E +D HYPER
AUTHORING + D D = PL
D MULTI-TARGET WIREFRAME
PRIVILEGES B2
A PROJECT
CB
C
TEAM ROLES PROJECT FRAMEWORK BASELINE APPLICATION TARGETS
Role based privileges Management of all The progressive-
enable better device profile data, in fidelity architecture
management of the conjunction with the tool is a centralized
overall design and project document way to efficiently
development process type, helps define and establish a common
utilize the “Safe Zone” baseline application

13. EXPERIENCES THAT SCALE ACROSS DEVICES
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