2. __ 1. Tight theme
__ 2. Stunning story
__ 3. Simple stats
__ 4. Incredible image
__ 5. Tiny text
__ 6. Super smile
__ 7. Magic moments
__ 8. Moving, not losing
a. Edit the text to a minimum
b. Put on show
c. Send out a smile
d. Hit them with a headline
e. Two images are enough
f. Transitions that sell
g. Simplify the numbers
h. Short stories that sell
d
h
g
e
a
c
b
f
3. Product Presentation
Presentation structure
Introduction
Welcome an audience
Introduce yourself
Say what your topic is
Explain why your topicis relevant for your audience or
is worth listening to
Main part
Briefly state your topic or objectives again
Introduce each of your main points and give details
Signal the end of each of your main points
Highlight the main points
Tell the listeners you have reached the end of the
main part
Conclusion
Signal the end of your talk
Summarize the key points
Highlight one important point
Explain the significance
Make your final statement
Deal with questions
4. Language Focus
Introducing yourself and your colleagues
On behalf of (name of your company) I would like to
welcome you here today.
-My name is Krit Mana and I am the Marketing
Director of CMU Tech.
-Good morning/afternoon/evening ladies and
gentlemen. My name is Krit Mana, and I
am delighted to be here today to talk to you.
I'd like to introduce my colleague, Krit Mana,
Hi everyone, I'm Krit from Sales and today I'd like to
talk to you about...
Introducing a topic
The subject/topic of my talk is…
I'm going to talk about …
My topic today is …
My talk is concerned with …
5. Structuring the presentation
My talk is divided into x parts.
I'll start with / Firstly, I will talk about... / I'll begin With
Then I will look at
Next...
And finally...
I will be glad to answer any questions that you may
have at the end,
Beginning the presentation
I'll start with some general information on...
I'd just like to give you some background information
about...
Before I start, does anyone know... ?
As you are all aware/ As you all know...
6. Changing the topic or speaker
Right, let's move on to...
This leads me to my next point, which is...
lid now like to look at/ consider...
Now I will pass you over to / hand over to Krit Mana.
Does anyone have any questions before I move on?
Summarizing or repeating the main points
I'd liketo recap the main points of my presentation:
0 Firstl covered
0 Then we talked about..
0 Finally we looked at
I'd now like to sum up the main points which were :
0 First
0 Second,
O Third,
7. Inviting questions
Does anyone have any questions?
I will be happy to answer your questions now.
If you have any questions, please don't hesitate to ask.
If you have any further questions, I will be happy to talk to you at the end.
Concluding
I'd like to conclude by...
That brings me to the end of my presentation, thank you for listening /
for your attention.
Thank you all for listening, it was a pleasure being here today.
Well , that's it from me. Thanks very much.
8. Stories and anecdotes
A story doesn't need to be long or complicated. It can be just a couple of
sentences.
For example: "l was sitting in a café with my iPod, and it got a girl interested in me.
Now that's what I call a magical device!"
Analogies
It is a comparison between one thing and another, typically for the purpose of
explanation or clarification. They can create images in the minds of the audience.
For example: "Apple reached 25 billion songs downloaded from iTunes." Steve Jobs
would have said it in a way that's easy to understand — "On average, that's 15,000
songs that have been downloaded every minute...
9. Rhetorical questions
It is a question that you ask without expecting an answer. The question might be
One that does not have an answer. It might also be one that has an obvious
answer but you have asked the question to make a point or to persuade.
For example: "Why is the iPhone o magical device? Well, it is because your life is
in your pocket. "
Repetition
Repetition can be used occasionally, especially in three. It is satisfying and exciting
to hear as a spoken rhythm.
10. Showing your attitude
Body language and eye contact
A good presenter has to energetically move around and maintain eye contact
with the audience.
Big language
It is the use of extreme language, words like fantastic, amazing, incredible,
extraordinary.
For example: "Now I'm going to tell you about some of the amazingfeatures of
the iPod. "
11. 1. GoKey
2. It is used for finding a lost key or a phone, charging your
phone, and storing your data. It has a cable for syncing with
your phone.
3. Asking question
4. The GoKey can take care of all your daily annoyances in
snap.
5. It starts with question, problem, benefits of product, and
theme.