The document discusses the future of social ticketing. It notes that friends telling other friends about events is important for social ticketing. Global dollars per share for ticketing are provided for various event categories. Why people share events with others is examined, such as building relationships, helping themselves, and crafting identity. The future of ticketing is seen to include leveraging social networks, group buying, rewards for sharing, and increased engagement. By 2020, social ticketing is predicted to move beyond just social networks.

1. THE FUTURE OF (SOCIAL)
TICKETING
Ahmad Iqbal, Founder, Atendy Inc.
Jan 14, 2014

2. “FRIENDS TELL OTHER
FRIENDS ABOUT
EVENTS.”

3. DOLLARS PER SHARE
Global
$4.15
$0.92
$1.85
$4.51
$3.13
$2.97
Canada

4. $0
Business/Finance/Sales
Networking/Assocs
Conferences/Seminars
Classes/Workshops
Food/Wine
Social Events/Mixers
Fundraising/Charity
Music/Concerts
DOLLARS PER SHARE
$15
$12
$9
$6
$3
*Eventbrite

5. WHY WE SHARE
w/ PEOPLE
Building Relationships
SHARING
CONCERTS
MUSIC
Helping Yourself
Crafting Identity
Helping Others

6. BEYOND SOCIAL NETWORKS

7. MOVING FORWARD
GROUP BUYING
REWARDS
ENGAGEMENT

8. LEVERAGING NETWORKS

9. TICKETING IN 2020
confidential

10. THE FUTURE OF (SOCIAL)
TICKETING
Ahmad Iqbal, Founder, Atendy Inc.