Targeted information products and services: Balancing stakeholder needs, learning, and strategy

XIII th IAALD World Congress (26-29 April 2010, Montpellier , France) Targeted information products and services: Balancing stakeholder needs, learning, and strategy Dr. Ibrahim Khadar Manager, Planning and Strategic Services Dept. CTA : www.cta.int

What is meant by targeted services? ,[object Object],[object Object],[object Object]

Why develop targeted information products and services? ,[object Object],[object Object]

Focus on CTA’s role and experience ,[object Object],[object Object],[object Object],[object Object]

Why CTA’s intended beneficiaries require “targeted information products and services” ,[object Object],[object Object]

Why CTA’s intended beneficiaries require “targeted information products and services” ,[object Object],[object Object],[object Object]

Four principles followed by CTA for developing (user-focused) targeted information products and services ,[object Object],[object Object],[object Object]

Four principles followed by CTA for developing (user-focused) targeted information products and services ,[object Object],[object Object]

CTA’s Telecentre Experience: An example of the 3 rd principle CTA has been actively involved in promoting the development of telecentres through learning, capacity building and the provision of publications and other resources to develop local content for telecentres in the ACP countries

Adaptation of CTA’s information products and services: An example of the 4 th principle ,[object Object],[object Object],[object Object]

Implications of these principles for information service providers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The new role of Information Specialists – as organisational change agents ,[object Object],[object Object],[object Object],[object Object],[object Object]

Emergence of the Information Specialist as an organisational change agent ,[object Object],[object Object],[object Object]

The new role of the Information Specialist: Some resources that can help . ,[object Object],[object Object],[object Object],[object Object],www.smarttoolkit.net

Conclusion ,[object Object],[object Object],[object Object],[object Object]

Targeted information products and services: Balancing stakeholder needs, learning, and strategy

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Targeted information products and services: Balancing stakeholder needs, learning, and strategy