Services and Case Studies from Agent-cy Online Marketing, a full service Digital Marketing agency based in NYC. Agent-cy, since 2006, has helped B2B and e-commerce organizations grow their businesses via effective online marketing. Agent-cy is led by Jasmine Sandler, a known Digital Marketing Consultant and Author. Agent-cy Online Marketing specializes in:
SEO
Web Development and U/X
Social Media Marketing
PPC Management
Agent-cy has a site at www.agent-cy.com and Jasmine Sandler at www.jasminesandler.com
3. SERVICE: B2B SOCIAL MEDIA STRATEGY
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Understand your targets’ Social content
consumption needs and how to engage.
Gain a detailed, manageable Content
Strategy and Plan.
Learn how to use Blogging to drive
consistent thought-leadership and market
position
Understand your Social Ecosystem.
Understand how Social Branding can impact
audience development
Find your optimal
channel, frequency, engagement and effort
mix in SMM
Agent-cy’s B2B SMM Strategy
Program enables a long-term plan for
online branding and audience growth
in Social.
WWW.AGENT-CY.COM
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Companies need a Solid SMM Strategy to
gain audience engagement.
4. SERVICE: SEO AUDIT & STRATEGY
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SEO Audit reviews 22 points of
interference, including:
• Code | Content |Structure
• Broken Links| 404s| Sitemap Error
• Back-linking trust ratio
• Permeations in Site Development
Gain competitive Search insight and a
proper keyword analysis
Understand how Blogging & Original
Content plays a role in your SEO longterm program
Agent-cy’s SEO Audit & Strategy
Service has helped many B2B
companies drive consistent Google
Page 1 Rank
WWW.AGENT-CY.COM
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Get a detailed review of any Google
Panda and Penguin issues and gain
immediate resolutions.
5. SERVICE: CONTENT PLANNING
Development and Delivery of a
Plan for Content that will drive
thought leadership and target
engagement
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Analysis and Integration with
Company Market Position
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Review of Content Types, Plan for
Appropriate Content for Web
Conversion
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Plan for Content Expansion
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Ties into effective Social Media
Strategy
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Involves optimization of current or
planned SEO Strategy
Agent-cy’s Content Planning program
drives thought-leadership, increases
viral factor of online branding and
enables Online PR opportunities
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WWW.AGENT-CY.COM
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6. SERVICE: ONLINE PR PLANNING
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Step by Step Online PR Plan to meet
your Online Branding Objectives
Delivers creative insight into how to
leverage your content assets to gain
online media attention
Review of current SEO Program and
plan for embed into proper Online PR
program
Plan for enabling your executive as an
Online thought-leader
Agent-cy’s Online PR plan drive
thought-leadership, Online
Branding, Qualified Sales
opportunities and Online community
development
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WWW.AGENT-CY.COM
Analysis and Recommendations of
current Social Media Marketing
Program as a tie into driving Online
Brand Awareness
7. SERVICE: DIGITAL MARKETING PLAN
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Receive immediate program
recommendations for optimization and
engagement.
Find out how and where to engage
your audience online.
Gain competitive web marketing
insight.
Receive a detailed, manageable
content plan.
Have a detailed, step-by-step action
plan for driving consistent & qualified
online lead generation.
Agent-cy has delivered over 100
Comprehensive Digital Marketing
Plans to companies to assist their
brand development, audience
development and sales expansion.
WWW.AGENT-CY.COM
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Get a full diagnosis of your current
Search, Social , Online Media, Online
PR and Website programs.
9. SERVICE: SEO MANAGEMENT
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Immediate On-Site changes to start rank
development. Include appropriate
Funnels/Goals/Analytics set up.
Keyword Maintenance and close provisional
changes to maintain SEO market position.
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All white-hat techniques.
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Transparent activity and weekly reporting.
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Content writing by professionals: press
releases, articles, copy for directory sites.
Agent-cy’s team are SEO veterans
, contributing keys to the industry.
Our SEO Management program drives
rank and market postion SEO
results, for both the short and longterm
WWW.AGENT-CY.COM
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Aggressive programs driven by professionals
in SEO , writing for the web and Social
Media Managers.
10. SERVICE: PAID SEARCH MANAGEMENT
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Professional Analysis of current
campaign and real opportunities
deliver immediate insight for qualified
lead generation
Google Certified Agency – all team
members
Agent-cy Team brings you the best of
web banner design, copywriting,
analytical insight and SEM
management
Agent-cy’s PPC Management program
drives immediate leads, supports SEO
program, delivers campaign insight
weekly to your Marketing team
WWW.AGENT-CY.COM
Use of contextual, targeted placement,
retargeting, calling, geo-location
included
11. SERVICE: SOCIAL MEDIA MANAGEMENT
Includes appropriate set up and
graphics for all determined
channels.
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Daily professional SMM
management in appropriate
channels - drives solid awareness
and engagement.
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SMM done with SEO in mind for
optimal online marketing results.
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Agent-cy Content creators can
deliver all forms – blogging,
video/animation, imagery &
Graphics.
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SMM service includes all
management: E-Mail Marketing,
Agent-cy’s SMM Team saves you
time, money and drives real business
results. Agent-cy delivers ongoing
audience development.
WWW.AGENT-CY.COM
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12. SERVICE: ONLINE PR
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Channel Updates, Commenting.
Targeted Blogger Outreach and
Management.
Content Development and Distribution,
including Multi-media Press Releases,
Online Videos, Webcasts. Podcasts,
Interviews, Articles, Blogging &
Graphics.
Targeted outreach to reporters via
Social, E-Mail, Phone and reporting.
Get Your Online Brand discovered
faster and with real credibility for leads
and sales.
Agent-cy is an Online PR agency. Our
focus is utilizing effective PR strategy
and execution online to deliver
significant Online Branding for our
clients.
WWW.AGENT-CY.COM
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Social Media Channel Development
and daily management.
14. SERVICE: LINKEDIN MARKETING
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Comprehensive Analysis &
Recommendations:
• LinkedIn Group
• LinkedIn Company Page
• LinkedIn Showcase Pages
• LinkedIn Ads and History
• Individual LinkedIn Executive
Profiles
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Individual LinkedIn Marketing Plans &
LinkedIn Executive Profile Development
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Ideation of LinkedIn Ad Campaigns
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LinkedIn Company Page and Showcase
Page Design & Set Up
Group LinkedIn Training – Sales
Teams, Marketing Teams, Ops
WWW.AGENT-CY.COM
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Agent-cy has helped many global
executives and teams use LinkedIn as
their #1 Sales and Marketing Social
Media Tool.
15. SERVICE: B2B FACEBOOK MARKETING
Comprehensive Analysis &
Recommendations
• Facebook Page Set Up
• Facebook Daily Content
• Facebook Insights
• Facebook Fan Engagement
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Facebook Marketing Plan including
Content Planning
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Ideation of Quarterly Campaigns
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Facebook Marketing Training
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Facebook Marketing Management
• Facebook Page Design and App
set Up
• Facebook LP Set Up
• Facebook Ad Design &
Management
• Facebook Daily Community
Engagement
• Facebook Insights Reporting &
Agent-cy’s FB program increases fanbuilding consistently, online brand
awareness, drives share ability of
content & engages FB fans in all
events
WWW.AGENT-CY.COM
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16. SERVICE: E-MAIL MARKETING
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Review & Plan for Driving E-Mail Opt-In
& Open Rate Increase
Analysis & Pairing of E-Mail Program
with other Member/Subscriber
Programs
Delivery of Full E-Mail Marketing Plan
& Specific Guidelines
Agent-cy’s E-Mail Marketing Programs
help global organizations
increase Open Rates, Opt-Ins &
Sharing
WWW.AGENT-CY.COM
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Comprehensive Analysis of current
program:
• Creative
• Frequency
• Engagement
• Audience
• Technology
• Content Elements
• Sharing
18. SERVICE: WEB DESIGN
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Design Proficiencies in B2B, Corporate,
Institutional, Healthcare, Social Media,
Ecommerce
Professional web design with (3)
revisions on all pages
Development Team: Custom,
Corporate; Magento; WP; Drupal;
Joomla
Total QOS through 5-step process
Agent-cy’s Web Design Services are
Professional, intended for custom corporate
sites requiring strong Branding and ensured
user engagement.
WWW.AGENT-CY.COM
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Professional Web Design includes
comprehensive:
• User Profiling
• User Path Diagrams
• Creative Branding Review
19. SERVICE: IOS & APP DEVELOPMENT
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On sites, Responsive Design MobileFriendly Design development with user
in mind
Internal Application development
useful for driving operational
efficiencies
Sales & Marketing Internal , IOS and
Android Apps extend communications
and improve sales processes with
remote sales personnel
Agent-cy’s Tech & Development
teams have led App strategy and
development for the most discerning
organizations.
WWW.AGENT-CY.COM
Business Apps to
Public/Member/Customer IOS and
Android friendly Apps can help to
retain customers and deliver added
value
20. SERVICE: WEBSITE CONVERSION
Page by page and full site analysis
to recommend the best user
experience.
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Starts with detailed business
review.
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Recommendations on web copy,
layout & design, content elements
based on U/X best practices and
user review.
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Aid in defining users by types and
needs to create optimal paths.
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Optimize user funnels towards
conversion.
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Run and manage A/B tests on all
prominent Landing Pages.
Agent-cy’s CRO Program helps B2B
sites reduce Bounce Rates, drive more
time on page & drive total conversion.
WWW.AGENT-CY.COM
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22. SERVICE: GRAPHIC DESIGN
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Professionally Designed images
support a strong Online Branding
Program:
o Info graphics Design
o Presentation Design
o Online Ad Design
o Web Banner Design
o Graphical Images for Article
support
o Computer Graphics
Proper Graphics are Crucial to Social
Media Engagement and Community
Development
Agent-cy’s Graphic Design team
supports our clients Online Branding
goals.
WWW.AGENT-CY.COM
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We have Branding professionals design
corporate look and feel. Your identity is
crucial to target perception of a
credible brand
23. SERVICE: CUSTOM ILLUSTRATION
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Custom Illustrations can be used to
drive brand position and target
engagement
• Pro Custom Illustration provides
unique opportunities for original
content strength
Agent-cy’s In house Professional
Illustrator creates from a design &
marketing standpoint to drive target
engagement for B2B clientele.
WWW.AGENT-CY.COM
Professionally Designed images
support a strong Online Branding
Program:
• Ad Illustration
• Storyboard Design
• Custom Illustrated Web Banners
• Custom Illustrated Web Icons
• Custom Illustrated Graphics to
support Blog Posts , Online Ads
and Articles
• E-book covers
• Caricatures
24. SERVICE: MOTION GRAPHICS
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Story-telling with animation sells
Can be used to drive an online demo
Can be used to build anticipation
Can be used to highlight a process
Our Motion Graphics process is
comprehensive:
Storyboard
Development
Marketing
Ideation
Graphics &
V.O.
WWW.AGENT-CY.COM
MOTION GRAPHICS
Agent-cy’s In house Motion Graphics
Pro works from our Illustrators
StoryBoard creates from a design &
marketing standpoint to drive target
engagement for B2B clientele.
25. SERVICE: PRO VIDEO PRODUCTION
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Use of professional video with highquality cameras to bring company and
organizational environment to life
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Quality of video becoming more
important in proper Content
Marketing
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Executive Branding requires proper
online video capture and scripting
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Video supports driving:
Investments
Qualified Leads
Engagement
Sharing/Viral Activities
Agent-cy’s Online Video Team has
created hundreds of corporate videos
and has capabilities in scripting, HD
work, on location and moving videos.
Pro Online Videos from Agent-cy can
take your company to the next level
online.
WWW.AGENT-CY.COM
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27. CASE STUDY: Software Manufacturer
“Jasmine and her team at Agent-cy
completely turned around Interactive
Edge. As a result of their work, we now
have a strong online brand and consistent
leads."
-Zel Bianco. zbianco@interactiveedge.com
WWW.AGENT-CY.COM
Challenges
• Ineffective Online Marketing Program
• Marketing Team not working together
• Poor Website User Experience
• Low E-Mail Open Rates
• No Social Following
• Company Branding almost none
Solution
• Strategic plan and marketing action
• E-Mail Marketing Strategy
• SEO Strategy & On-site work
• Web Site Redesign
• LinkedIn Marketing & Training
• B2B Social Media Strategy
Results
• Landed largest CPG client during our
program
• New Site launched – all traffic up
• Open rates up to 25%
• LinkedIn Sales Opps Daily for CEO
• Google Top Rank 2 main keywords
28. CASE STUDY: I.T. CONSULTING
"I have been working with Jasmine and
Agent-cy for a number of months on
marketing for IvanExpert Consulting. She
analyzed our website and suggested key
changes, she improved our SEO traffic, she
got our Senior Technology Expert a
monthly article at eWEEK.com. In
sum, Jasmine knows the ins and outs of
marketing, especially online marketing."
-Caroline Green, Partner, IvanExpert
Consulting. caroline@ivanexpert.com
WWW.AGENT-CY.COM
Challenges
• Need to reach business clients
• Little understanding of opportunities
to
• gain market share for MAC consulting
business
• No understanding of direct nor
indirect online competition
• Confused brand identity : consultants
or technicians?
• Frustrated with inefficient online
marketing efforts
Solution
• Strategic plan and marketing action
• SEO Audit & Management
• Online PR
Results
• Growth of business clientele 25%
• Regular guest contributor placement
at eweek.com – high CTO readership
• Traffic spikes 50-85%
29. CASE STUDY: Audio Conferencing
Jasmine and her team are passionate
about social media, its business value and
best practices. Jasmine takes the time to
understand your business and goals, maps
your unique landscape and delivers
outcomes that IMPACT SUCCESS. She is all
about engagement, involvement and
results. She made every meeting and
dollar count and I can’t recommend her &
Agent-cy more highly.
Cambria Vacarro, Brand Manager, Intercall
WWW.AGENT-CY.COM
Challenges
• Need to prove to Parent (West) Online
sales of audio and video conferencing
• No clear understanding of SMB online
market
• No unified social voice
• 10 Disparate Divisions with no Social
guidelines, governance or behavior
Solution
• B2B Social Media Strategy
• Content Planning
• Unified Messaging
Results
• Key Stakeholders from Sales &
Marketing working together towards a
common SMM goal
• Intercall SMM Manager utilizing
blueprint for success
• SMB Market definitions for optimized
Sales outreach
30. CASE STUDY: Payroll Distribution
Jasmine is one of the best digital
marketing professionals in the business.
Jasmine and her team consistently met
and exceeded our expectations. Jasmine is
exceptionally knowledgeable and creative.
In addition, all of her deliverables were
completed on time and within budget.
Jasmine’s efforts were strategically
aligned with both our short-term and longterm business and strategic goals and
objectives. Moreover, Jasmine is the
consummate professional whose expertise
is only surpassed by her first-class
demeanor.."
-Mark Benson, CMO
WWW.AGENT-CY.COM
Challenges
• Poor website User Experience
• Little knowledge of online audience
behaviors
• Need for secure process of delivering
partner documentation
• Limited Traffic
Solution
• U/X
• Conversion Optimization
• SEO Strategy & On-Site
• Web Copy Editing
• Guided Online Focus Groups
• Functional Plan
Results
• Primary and Secondary audience
delivered optimal User Experience
• Conversion Increase *5
• Marketing Team made more efficient
31. SEO & SOCIAL MEDIA TRAINING : CLIENTS SERVED
www.agent-cy.com
32. HOW TO CONTACT US: Agent-cy Team
Skype: agent.cy.online
E-Mail: info@agent-cy.com
Phone: 212-843-4111
www.agent-cy.com
1180 6th Avenue
8th Floor
New York, NY 10036
Online PR and Marketing Since 2006