Interesting versus right

•

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Richard Huntington

An updated presentation on this subject for the European Planning Conference in Prague on the 27th November 2015

Marketing

Interesting
vs
Right
Sunday, 29 November 15

20s - AMV
30s - HHCL
40s - S&S
Sunday, 29 November 15

No one needs
planning
Sunday, 29 November 15

1200 × 913 - adsoftheworld.com
Sunday, 29 November 15

Two types
of value
Sunday, 29 November 15

One.
Constant optimisation
Sunday, 29 November 15

Right
>
Interesting
Sunday, 29 November 15

There is more to life
than optimisation
Sunday, 29 November 15

Two.
Periodic disruption
Sunday, 29 November 15

Interesting
>
Right
Sunday, 29 November 15

Laminar ﬂow vs.
turbulent ﬂow
Sunday, 29 November 15

Train your mind in
turbulent ﬂow
Sunday, 29 November 15

Nr = VDp = VD
n v
Sunday, 29 November 15

“Orthodoxy means
not thinking - not
needing to think.
Orthodoxy is
unconsciousness.”
Sunday, 29 November 15

Planners are
planners
Sunday, 29 November 15

What sort of value
do you want to be
famous for?
Sunday, 29 November 15

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