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How to manage your library’s social networking identities Marketing Matters Tennessee Library Association 2010 Memphis, Tennessee 3-3.50 Director’s Row Rebecca Tolley-Stokes, East Tennessee State University
Managing identities Introduce librarians to tools such as social networking browsers or aggregators to streamline your library’s feeds and status updates all at once rather than piecemeal to make your forays into social networking more effective and efficient.  Compare available tools to see which fits your social networking needs
tools Social networking browsers, social networking aggregators, social interaction manager, event aggregators, etc.
Four most popular Flock is a web-browser on par with Firefox & downloads to your pc Minggl is a social interaction manager; a toolbar that downloads to your pc Fuser & Gruvie are web-based services
2 web-based services Gruvie Fuser
gruvie
gruvie Interacts with facebook, myspace, yahoomail, gmail, linkedin, and twitter. More interaction promised with blogger, hotmail, flickr, digg, imeem, youtube, friendster, bebo,wordpress, meetup, imagestock, photobucket, etc. Requires adobe flash player plugin download & compatibility issues with Google Chrome
gruvie interface
fuser
fuser Only supports email with US language settings Seamless email account aggregation and management for one-stop inbox from these services: aim, aol, comcast, earthlink, exchange/outlook, excite, gmail, hotmail, juno, lycos, etc.  Few social networking sites: Myspace, friendster, & linkedin
fuser
fuser
fuser
flock
flock Flock is powered by Mozilla (Firefox, Thunderbird, SeaMonkey, etc.) Integrates & delivers webmail, photos, videos, and updates from favorite sites in 12 languages 20 online services: facebook, digg, gmail, youtube, myspace, flickr, twitter, worpress, photobucket, blogger, yahoo mail, delicious, blogsome, livejournal, xanga, typepad, aolmail, picasa, tinypic, etc.
flock features
flock Enter email to download 12.9MB download Download, set up, and launch to desktop
turn on flock
Logging into accounts via flock
Making flock work for you
minggl
minggl Compatible with firefox & IE, 1.6MB One-click access to user profiles on various 2.0 sites from the toolbar Mass-send/update status to each network as well as friends across multiple networks. Works well, unobtrusive Tacky banner ads, some default settings annoying but easy to customize Filtering allows user to rank users/feeds by importance/relevance.
minggl
minggl
minggl
minggl
How they compare

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How to manage your library’s social networking identities

  • 1. How to manage your library’s social networking identities Marketing Matters Tennessee Library Association 2010 Memphis, Tennessee 3-3.50 Director’s Row Rebecca Tolley-Stokes, East Tennessee State University
  • 2. Managing identities Introduce librarians to tools such as social networking browsers or aggregators to streamline your library’s feeds and status updates all at once rather than piecemeal to make your forays into social networking more effective and efficient. Compare available tools to see which fits your social networking needs
  • 3. tools Social networking browsers, social networking aggregators, social interaction manager, event aggregators, etc.
  • 4. Four most popular Flock is a web-browser on par with Firefox & downloads to your pc Minggl is a social interaction manager; a toolbar that downloads to your pc Fuser & Gruvie are web-based services
  • 5. 2 web-based services Gruvie Fuser
  • 7. gruvie Interacts with facebook, myspace, yahoomail, gmail, linkedin, and twitter. More interaction promised with blogger, hotmail, flickr, digg, imeem, youtube, friendster, bebo,wordpress, meetup, imagestock, photobucket, etc. Requires adobe flash player plugin download & compatibility issues with Google Chrome
  • 10. fuser Only supports email with US language settings Seamless email account aggregation and management for one-stop inbox from these services: aim, aol, comcast, earthlink, exchange/outlook, excite, gmail, hotmail, juno, lycos, etc. Few social networking sites: Myspace, friendster, & linkedin
  • 11. fuser
  • 12. fuser
  • 13. fuser
  • 14. flock
  • 15. flock Flock is powered by Mozilla (Firefox, Thunderbird, SeaMonkey, etc.) Integrates & delivers webmail, photos, videos, and updates from favorite sites in 12 languages 20 online services: facebook, digg, gmail, youtube, myspace, flickr, twitter, worpress, photobucket, blogger, yahoo mail, delicious, blogsome, livejournal, xanga, typepad, aolmail, picasa, tinypic, etc.
  • 17. flock Enter email to download 12.9MB download Download, set up, and launch to desktop
  • 20. Making flock work for you
  • 22. minggl Compatible with firefox & IE, 1.6MB One-click access to user profiles on various 2.0 sites from the toolbar Mass-send/update status to each network as well as friends across multiple networks. Works well, unobtrusive Tacky banner ads, some default settings annoying but easy to customize Filtering allows user to rank users/feeds by importance/relevance.