3. The Shift
Informational to Conversational
Premier hosted LIVE automotive chat solution with people
in Orlando and Las Vegas
We proactively engage every visitor to your dealership
website and act as a virtual assistant
We offer a unique prequalifying system to get your
website shoppers engaged and talking
4. Why Chat?
Solves a Problem as the average dealer receives
5,000 Unique Visitors
150 Leads
4,850 Missed Opportunities
6. Simple Math
Total Visitor Count
Minus Out Leads Generated From Your Site
Take Anonymous Visitor Total Multiply 2% (.02)
Take The Number of Chat Multiply 10% (.10)
= Expected Number of Increased Sales
15. Connecting With Site Visitors
6 Second Rule
Our Virtual Sales Assistants will
begin conversation with your
customers within 6 seconds of
them initiating a chat.
Translate into 16 Languages
16. Connecting With Site Visitors
Dedicated Staff
Highly trained Virtual Sales Assistants work as a member of
your team.
We continually train staff on product knowledge and your
individual stores promotions or specials to ensure a seamless
chat experience for the website shopper
Active Listening
Steering the conversation
Two Option Sales Approach
18. Connecting With Site Visitors
I don’t mean to interrupt
Would you like assistance with that
We have additional information on that vehicle if you
would like it
Are you looking for new or pre-owned
25. Four Step Conversion Process
Establish Rapport
Steer the Conversation
Give options
Provide Information
26. Connecting With Site Visitors
Recap
6 Seconds Rule
8 Minutes average Chat Length
Convert 2-3% of visitors to a Chat
80% of Chats convert to leads
12%-17% will set an appointment on the first chat
27. Social Media Integration
FaceBook Application
ebay Integration
Craigslist Integration
News Letter Integration
34. Chat Conversion Metrics
2-3% Website Visitors Engage in a Conversation
80% 3 Point Data Capture
Full Name
Email
Phone
Extended Data
Product of Interest 82%-91%
Trade Information 68%-74%
Appointment Set 12%-17%
Average dealer does 16 seconds 20% chat abandonment rate
Knowing is half the battle! Focus on the shoppers that matter most… BUYERS Not every shopper is equal If 100 people drive on your lot but only 3 get out to look around, which do you consider true prospects?
activEngage integrates with countless online marketplaces Facebook- 350 million users. We are the only integration on the planet. Craigslist Email eBay Microsites One central location to monitor online marketplaces Which online sources are driving the best quality traffic?
View detailed information about your online shopper before a conversation even begins Relate to your customer for a more personal experience When shoppers land on your website, you can see: Are competitors on your site? Amount of time spent on your site The pages viewed and in what order How shoppers got to your site How do you know if your website shoppers are local to you? Geo-targeting feature allows you to pin point shoppers location Are shoppers true “prospects” or someone just trying to keep their local dealer honest?