Submitted by Act Academy

1. JOB ORIENTED WORKSHOP
For BCA / B.Tech / MCA
Students

2. WEB DESIGN
• Web design is a broad term used to encompass the
way that content (usually hypertext or hypermedia)
is delivered to an end-user through the World Wide
Web, using a web browser or other web-enabled
software to display the content. The intent of web
design is to create a website—a collection of online
content including documents and applications that
reside on a web server/servers. A website may
include text, images, sounds and other content, and
may be interactive.

3. WEB DESIGNING
The Internet has redefined the borders of our modern world.
Big or small companies now have customers all across the globe. Small or Big
businesses houses, groups and non-profit organizations are providing an
infinite array of information to a widespread audience. The possibilities are
endless through effective and efficient Web Design. Web Design is an art of
content presentation to an end user through World Wide Web. The efficient
web design helps your company in bringing enquiries that generate sales and
add asset to business.

4. WEB DESIGNING
In the digital world websites emerge as a significant tool
Websites not only help the companies to find their target audience but also
help in tapping desired customers while seating remotely. Website has become
the medium of communication or interaction for Business houses. You can
establish your corporate identity globally and remain in contact with your
customer through out day and night.

5. WEB DESIGNING
Information technology based communication design
Helps you to place your products to global customer with details of the placed
products relatively at low cost. Websites The cost effective medium of sales
and promotions make the websites as the hottest stuff of today’s generation.

6. WEB DESIGNING
Website utilizes multiple disciplines
such as animation, graphics, interaction design, and information architecture
while giving digital corporate identity to your business. The amalgamated
features help in interacting your unknown audience in effective and efficient
manner. Websites are often considered as the interactive marketing strategy to
pull out the hidden customer around the global arena.

7. The Technologies being used during
web designing are:
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Markup languages (such as HTML, XHTML and XML)
Style sheet languages (such as CSS and XSL)
Client-side scripting (such as JavaScript and VBScript)
Server-side scripting (such as PHP and ASP)
Database technologies (such as MySQL, MSSQL)
Multimedia technologies (such as Flash and Silverlight)
Based on the requirements of the company website can be made in
static or dynamic depending on the nature of the site.

8. CAREER IN WEB DESIGNING
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Web designing is an integral and significant part of IT industry. Today, it
is a promising career option. Web services are applied in industries,
business, education and public sector.
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Web design services include
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Need analysis,
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Solution designing
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Web content writing,
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web content planning
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Product photography
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Graphic designing
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Designing Flash
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HTML coding and Java scripting.

9. CAREER IN WEB DESIGNING
With booming IT industry, web designing has a wide scope in India.
Most of the companies wishing to create their own web sites look for
skilled and qualified web designers. A web designer can be absorbed in
different fields such as advertising agencies, publishing, audio-visual
media, design studios, printers and typesetters, manufacturers and
department stores, marketing firms, exhibits and displays and
educational institutes and libraries. The growth is dependant on
experience and creativity.

10. Top Industries for Careers in Web Designing
All the Software industries require well-qualified web designers to lead
the industry at the top rank. However, some of the leading Software
companies in India are –
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Tata Consultancy Services
Wipro Limited
Infosys Technologies Limited
HCL Technologies
Tech Mahindra
Patni Computer Systems
i-flex Solutions
MphasiS
L&T Infotech
IBM India

11. Top Companies turnover are
Rank
Names
Sales
(in Rs mill)
1
TCS LIMITED
97,272
2
WIPRO LIMITED
82,330
3
INFOSYS TECHNOLOGIES LIMITED
71,297
4
SATYAM COMPUTER SERVICES LIMITED
35,209
5
I-FLEX SOLUTIONS LIMITED
11,386
6
TATA INFOTECH LIMITED
9,743
7
CMC LIMITED
8,074
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MPHASIS BFL LIMITED
7,657
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MASTEK LIMITED
5,670
10
NIIT LIMITED
3,984

12. Top - Web-Designing Companies Of WORLD
2Advanced Studios
http://www.2advanced.com
USA
Take one look at the 2Advanced Studios' website and you'll see why we
have them on the best web design company list. Their artwork is
completely original and the flash animation is insanely good. Their
current website is v5 and all their previous websites were extremely
good too. Their clients include Ford, AOL, ESPN, Bacardi, and
Motorola. These artists are by far the best flash designers in the world.

13. Top - Web-Designing Companies Of WORLD
AgencyNet Interactive
http://www.agencynet.com
USA
Their company website is probably the coolest website we have ever
visited. That's why we put them in the running for best web design
company on the planet. Clients include HBO, Bombay Sapphire, ESPN,
Bacardi, and Motorola to name some notables.

14. Top - Web-Designing Companies Of WORLD
North Kingdom
http://www.northkingdom.com
Sweden
North Kingdom found a place on our best web design company
list mainly due to their work on Vodafone's website and the “Got
Milk” promotional website. North Kingdom clients have a more
international flair, including Coke, Toyota, and Victoria's Secret.

15. Top - Web-Designing Companies Of India:
Compare Infobase Ltd :
One of the best website development companies in India is Compare
Infobase Ltd. The company provides the best web services in the form
of content development, web hosting, graphic designing, and web
development. It is one among the largest web development
organizations of India and contributes largely to other services like
offshore product development, mapping and GIS and PHP and Java
programming & development. The company has its presence in New
Delhi, Kolkata, Mumbai and Gurgaon with its overseas office in the
US.

16. Top - Web-Designing Companies Of India:
Infinity Ventures(India) pvt. Ltd :
This is one among the most popular website designing companies of
India. The company provides a wide array of Web Services like Web
Application, web designing, web promotion, web hosting and e-
commerce. They primarily specialize in website maintenance for all
types of companies. The Indian office is in Lucknow and the other one
is in the US.

17. Top - Web-Designing Companies Of India:
Live Web Pages :
Comes in the list of India’s top designing companies, Live Web Pages
provide website development services like Live Web page-Hosting,
consulting, domain registration, website maintenance, technical
support and host of other web-related services. The company is
located in Mumbai.

18. Top - Web-Designing Companies Of India:
Infotex Solutions:
Infotex Solutions is considered as one of the top web designing
companies in India. Starting from website designing and software
development to website development and graphic designing, the
company contributes a lot to this industry. It is also involved in the
process of web hosting and e-mail solutions. The company has its base
in Mumbai.

19. Top - Web-Designing Companies Of India:
24x7 Central Services :
One of the noted web designing companies of India, the company
renders multiple range of services including registration of domain
name, digital certificates, brand building, portal development and
payment gateway solutions. 24x7 Central Services has also diversified
its operation in the form of offering business solutions like sales
support, publicity and advertising. The company's office is in
Maharashtra.

20. Top - Web-Designing Companies Of India:
Cherish Solutions:
The company was founded in July 2005 and aims to produce the best
web services. The company's key areas are web development, IT
consulting and application development. The company is highly
proficient in Web technologies. The office of the company is in
Chennai.

21. Top - Web-Designing Companies Of India:
G Net Softwares:
The company offers the best web designing services for the medium
and small sized businesses. Their web services are Website
Development,Web Hosting,G Net Placements,Domain Registration and
many others.The Head office of the company is in Delhi and the
branch office is in Meerut.

22. Top - Web-Designing Companies Of India:
Giga Soft Systems pvt ltd:
This New Delhi based company provides complete software solutions.
The company's website designers develop new websites, redesign the
old ones, maintain websites for their clients and provide other added
services. Besides New Delhi, the company has its office in USA and
Canada.

23. Top - Web-Designing Companies Of India:
Mag Studios:
It is a leading Software development and website development
company. The company was founded by a group of IIT graduates and
now caters to more than 300 clients across the world. The company
offers exceptional web services like developing complex websites with
value added features which gives the web an efficient and power
packed business tool. The company has its office in New Delhi.

24. Top - Web-Designing Companies Of India:
Orange Impex Pvt Ltd.:
This premier website designing company of India is located in Noida,
Uttar Pradesh. The company offers web services like the web design
packages, website maintenance and many others. The company also
deals in animation and multimedia. It renders the customers with
qualitative web services and solutions.

25. Average Web Designer Salary
• According to statistics, the average salary for a basic web
designer is right around $50,000 a year. While this by all
means a decent income for nearly anyone, there are
several factors that are used to determine your exact
salary when working as a web designer. And depending
on your exact circumstances, you may be earning less or
even more than this for yourself.

26. Factors that may affect your salary
when compared to the average
web designer salary:
Education
Hands-on experience within the industry
Experience with related software and technology
The size of the company

27. INTERNET
• A global network of regional and local computer network
• A global networks connecting millions of Computer.
• A global networks connecting millions of computers. More than
100 countries are linked into exchanges of data, news and
opinions.

28. NETWORK
• A Connection of two or more Computers. So that they can
share resources.
• Connection between two or more Computer, which allows
them to share the same Software and information

29. TYPES OF NETWORK: LAN: - (Local Area Network)
A Local area Network is a computer network covering a local area like
Home office or small group of buildings such as a College.
WAN: - (Wide Area Network)
A Network that uses high-speed long-distance Communications
technology (e.g.- phone lines and satellites) to connect computer over
long distances.
MAN: - (Metropolitan Area Network)
Metropolitan Area Network is a large network that usually spread in
several buildings in the same city or town.

30. Servers
• Servers are computers with a 24-hour Internet connection that
provide access to their files and programs. These can be but
are not limited to educational institutions, commercial
companies,
organizations,
government
or
military
organizations, Internet access providers and various other
computer networks of all sizes.

31. Clients
• Clients are software programs (and the people on remote
computers using the software!) used to access files on a server
(typically, a Web browsing program such as Netscape Navigator
or an e-mail program such as Eudora).

32. WEBSITE
• A Collection of Connected web pages stored on a web server.
• A Collection of web pages with a home page managed as a unit.
• A website is a collection of electronic pages generally formatted in HTML
that can contain text, graphic, images and multimedia effects such as
sound files, video and animation files.

33. What is a website?
• A website is an address (location/server) on the World Wide Web that
contains your web pages and can be accessed by anyone on the internet.
This is your home sweet home on the World Wide Web.
Basically, a website is your personal online communications connection to the
rest of the world. It is here that you will sell a product, pass on information,
express an opinion and/or tell the world who you are.

34. WEB PAGES:Web is a collection of files known as web pages. These
web pages Can contain hyperlink s to link other web
pages .A hyperlink can be any text or image which
when clicked would display another web page. There
may be any text or images which when clicked would
display another web page. The initial web page
present in web site is called Home Page.

35. Web Components
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Clients and Servers
Internet Service Providers
Web Site Hosting Services
Domains Names, URL’s and Ips
Registrars

36. Clients & Servers
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Clients (Browser)
Internet Explorer
Firefox
Mozilla
Netscape
Opera
Amaya
AOL
MSN
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Servers
Apache
Microsoft
Netscape
zeus
AOLserver
AV
JavaWebServer
Oracle

37. Internet Service Providers
Connect Clients to the Internet
An Internet service provider (ISP) is a company that provides access to the Internet.
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Phone Company
AOL
Earthlink
Verizone
NetZero
• Basic internet
connection
• Dialup/DSL/Cable/Sat
• Email

38. WEB BROWSERS
• A Browsers also known as web client is a software invention used to access
the web. It is one of the most important Internet software in use .The Major
Browsers used to surf the Internet are
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Microsoft Internet Explorer.
Netscape Communicator
Mozilla Firefox
Opera
Safari
Google Chrome

39. IP address
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This is a unique string of numbers that identifies a computer or server on the
Internet. These numbers are normally shown in groups separated by periods.
Example: 216.239.51.100 is Google’s IP address.
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An IP address (IP stands for Internet Protocol) is a specific set of numbers referring
to a server's exact location on a network. Most domains have their own IP address;
for instance, 192.41.20.33 is the IP address of my server at webcurrent.com. You can
type those numbers in to get there, but the domain is easier to remember. An IP
address also leaves your fingerprints wherever you "surf" on the net. Each modem
connection typically is designated a specific IP address at Internet providers (this
number typically changes dynamically as users log in),

40. Hypertext
• Hypertext is text displayed on a computer or
other electronic device with references
(hyperlinks) to other text that the reader can
immediately access, usually by a mouse click
or keypress sequence

41. PROTOCOL
• In computing, a protocol is a set of rules which is used by
computers to communicate with each other across a network.
A protocol is a convention or standard that controls or enables
the connection, communication, and data transfer between
computing endpoints

42. HTTP
PROTOCOL
• HTTP functions as a request-response protocol in the client-server
computing model. In HTTP, a web browser, for example, acts as a client,
while an application running on a computer hosting a web site functions as
a server. The client submits an HTTP request message to the server. The
server, which stores content, or provides resources, such as HTML files, or
performs other functions on behalf of the client, returns a response
message to the client. A response contains completion status information
about the request and may contain any content requested by the client in
its message body

43. TCP PROTOCOL
• TCP provides reliable, ordered delivery of a stream of bytes from a program
on one computer to another program on another computer.
Internet Protocol
• Historically, IP was the connectionless datagram service in the original
Transmission Control Program introduced by Vint Cerf and Bob Kahn in
1974, the other being the connection-oriented Transmission Control
Protocol (TCP). The Internet Protocol Suite is therefore often referred to as
TCP/IP.

44. FTP PROTOCOL
• File Transfer Protocol (FTP) is a standard Network
protocol used to copy a file from one host to another over
a TCP-based network, such as the Internet. FTP is built
on a Client- Server architecture and utilizes separate
control and data connections between the client and
server.

45. Domain Name
• This is the name that identifies an Web site. For example,
“actanimation.com" is the domain name of “ACT” Web site. A
single Web server can serve Web sites for multiple domain
names, but a single domain name can point to only one
machine.
Domain Example :actanimation.com

46. URL
• The Uniform Resource Locator was created in 1994 by Tim
Berners-Lee
• A URL (Uniform Resource Locator) is the unique address for a
file that is accessible on the Internet. A common way to get to a
Web site is to enter the URL of its home page file in your Web
browser's address line. However, any file within that Web site
can also be specified with a URL.
• http://www.actanimation.com

47. W3C
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The World Wide Web Consortium (W3C) was founded by Tim Berners-Lee in
October, 1994.
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The World Wide Web Consortium (W3C) is the main international standards
organization for the World Wide Web (abbreviated WWW or W3).
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Founded and headed by Tim Berners-Lee, the consortium is made up of member
organizations which maintain full-time staff for the purpose of working together in
the development of standards for the World Wide Web. As of 18 February 2011, the
World Wide Web Consortium (W3C) has 322 members.
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The World Wide Web Consortium (W3C) is an international community where
Member Organization, a full-time staff, and the public work together to develop
Web Standards. Led by Web inventor Tim Berners Lee and CEO Jeffrey Jaffe, W3C's
mission is to lead the Web to its full potential.

48. World Wide Web
• The World Wide Web, abbreviated as WWW or W3 and
commonly known as the Web, is a system of interlinked
hypertext documents accessed via the Internet. With a web
browser, one can view web pages that may contain text,
images, videos, and other multimedia and navigate between
them via hyperlinks. Using concepts from earlier hypertext
systems, English engineer and computer scientist Sir Tim
Berners-Lee, now the Director of the World Wide Web
Consortium, wrote a proposal in March 1989 for what would
eventually become the World Wide Web.

49. Web Standards
• Web standards make Web development easier (WEB standard 2.0 and 3.0)
Why Web Standards?
• To make internet a better place, for both developers and end-users, it is
important that both browsers and Web developers follow the Web standards.
• When developers follow the Web standards, the development is simplified,
since it is easier for a developer to understand another's coding.
• Using Web standards will help you to ensure that all browsers, will display
your Web site properly, without frequent and time-consuming rewrites.
• Web pages that conforms to the standard are easier for search engines to
access and index.

50. Ten reasons to learn
and use web standards
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Make yourself look professional
Make your clients look good
Maximize the number of potential visitors
Faster loading and reduced bandwidth usage
Provide the foundation for accessibility
Improve search engine rankings
Make your markup easier to maintain
Future-proof content
Good business sense
It’s the right way to do things

51. While on the basis of style website can
be categorized as:
• Static Website
• Dynamic website

52. Static Website
• Static website: The static website design is a simple website design which
is cost effective and beneficial for the small enterprises or individuals to
expand their business through web. Through static website individuals or
small business houses can place simple information regarding their
company and products in simple manner and at low cost. This type of
website is very useful for expanding market of company with its
information and appearance on Internet.

53. Advantage of Static Website:
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There are a number of advantages of the static websites:
Simple to create and host
Cheaper in the comparison of dynamic website design
Easy navigation for search engines
Quick to download images, brochures even on lower bandwidths
Each and every page of the website is editable but the certain knowledge
is required
• Can see the preview before adding on live
• Can change the layout of web page when desired
• Direct control over content

54. For Static Website
Languages required
HTML
CSS
JAVASCRIPT
JQUERY
XML
For Graphics
Adobe Photoshop
Adobe Illustrator
Macromedia Fireworks
For Animation
Adobe Flash CS5
Action script 2.0 , 3.0
For Sound
Sony Sound Forge 9.0
Editor
Dreamweaver
Front Page

55. Dynamic Website
• Dynamic website: Dynamic pages are the pages that change dynamically.
Dynamic pages can change every time when they are loaded without
making any changes. Dynamic web pages can also change their content
based on what user does, like clicking on some text or an image. If the
information stored in the database changes, the web page connected to
the database change accordingly and automatically without human
intervention.

56. Advantages of a dynamic website:
• Content Management System (CMS):
If your company has lots of information such as news, events, happenings,
innovation or products that you want to share with the world. Then
dynamic website is the best way to update your website regularly without
paying much.
• E- commerce site - In the online business, the dynamic website is
cheaper, easier and the best option to sell your products online. With
dynamic website you can take your orders and updates your products in
very convenient ways.
• Members database- Dynamic website allows people to manage
information through out the websites by using your administration
interface. The dynamic website also helps users in easy login to sites.
• Deliver information to a wider audience- Dynamic websites helps in
storing of information in database in more potential way. This also helps in
data delivery in accessible format or using RSS.

57. For Dynamic Website
All software required for static website that also required for
dynamic website
DBMS
ORACLE / SQL SERVER / MYSQL / MSACCESS etc
SERVER SIDE SCRIPTING LANGUAGE
C# / PHP /SERVLET / JSP / ASP etc

58. The main website design elements:
Audience
layout
execution

59. A website is never done
• You will be tweaking and modifying the design and content all the time.
There will be new graphics to add, that new piece of code you just found
and extra pages to put online. But, that is part of the fun of being your
own webmaster.

60. The 3 basic steps to designing a
website
Get a domain
name
Select a Web
Host
Design/Upload
Website

61. • This is your personal/private address on the
Web. An example would be;
www.actanimation.com.

62. • Here is where your website will reside. It is
important that your service provider is reliable
and up to the task.

63. • The process of website creation. This is where
it all begins as you design, build and maintain
your internet identity.

64. Website Designing
Static Website Designing
A static website is a site of static web pages connected with hyper text
mark up language that always comprises the same information in
response to all download requests from all users.
Dynamic Website Designing
The Dynamic sites differ from the static in terms of content and design. In
dynamic sites, the content live in the database and appears when it is
asked to access.
Graphic Website Design
Business, entertainment and marketing companies need the
advertisement to sell their product. And graphics is the best way of
presentation of the product.

65. Website Designing
Flash Based Design
The flash designs are basically applied on entertainment, shopping cart,
advertising and news websites for creating it more interactive.
Animated Web Design
Animation needs the higher skill of work and experience, and animation
on web not only need the art but also need the technical skills like
scripting, programming and coding.
Database Web Designing
With the maturity of internet, the data bank of database has swelled
several times due to rapid growth in e-business, e-commerce, internet
banking, online transaction and online services.

66. Website Designing
Corporate Web Design Services
The corporate website is an informative website that is operated by a
business company and provides comprehensive information to the public
and to the investors.
E-Commerce Website Designing
An e-commerce website is basically designed for marketing purpose
through which the products can be securely sold.

67. Types of website
• There are several types of websites on the Internet each
specializing in a particular service or use. If you are planning a
new website or revamping an old one it helps to have an idea
of what type of site you may be creating

68. Organizational
Website
Hybrid
Website
Educational
Website
Commercial
Website
Website
Personal
Website
Entertainment
Website
News Website
Weblog (or
blog)

69. E-commerce
• Electronic
commerce,
commonly
known
as
e-
commerce or ecommerce, consists of the buying and selling
of products or services over electronic systems such as the
Internet and other computer networks. In practice, this term
and a newer term, e-business are often used interchangeably.
For online retail selling, the term e-tailing is sometimes used.

70. SEO - Search Engine Optimization
• SEO or Search Engine Optimization is the process of making
your website search engine friendly. When a web crawler,
from one of the search sites, visits your website it should not
be impeded in its attempt to understand the nature of the site
and the main focus of its message. The better a search engine
sees the content of your website the better chance you have
of ranking well in web searches.

71. The Search Engine Optimization Process
• There are five basic steps in any search engine optimization process.
In order to web optimize your website you will need to repeat the
process on a regular basis.
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• Fig. 1 Basic diagram of the search engine optimization process

72. Website
Design
Tips
1. Know your audience
2. Clearly identify the purpose of your
website
3. Make your website personal
4. Loading times
5. Use a site map or directory page
6. Content
7. Consistency
8. Update and check all links
9. Start Simple
10. Optimize website