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Small Business SEO - Webinar

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Andy Brudtkuhl
Andy Brudtkuhl

Small Business SEO webinar with Andy Brudtkuhl and Doug Mitchell. From LunchTimeMasterMind.com

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SEO For Your Business A LunchTime MasterMind Webinar From Andy Brudtkuhl & Doug Mitchell
So What’s SEO Search Engine Optimization • It’s a lot of hard work • It’s never guaranteed to work • It doesn’t show immediate results • It’s Always Changing • It NEVER ENDS
No Really, What’s SEO? • Getting Found In Organic Search Results • Market Research • Keyword Research • Content Is King
Anatomy Of Search
What’s SEO Look Like?
Ok... So How? • Website Optimization • Keyword Research • Content Creation and Distribution • Link Building • Local Strategy
Website Optimization • Optimize Your Website For Search • URLs, Titles, Headers Oh My! • Use WordPress / Plugins To Expedite
What Counts For SEO? graph via seomoz.org
Keyword Research
Content Is King • produce as much as possible • create and maintain outposts • repurpose everything • distribute automagically • inbound marketing = high ROI
Content Distribution Twitter Content WordPress Facebook Posterous StumbleU YouTube Tumblr SlideShare Flickr LinkedIn TubeMogul Content Outposts FriendFeed
Links Are Currency • Inbound Links = Sites That Link To Yours • 22% Of SEO Is Inbound Links • Links Show Relevance
Getting Links • Link to other people (reciprocal) • Submit to online directories • Use Social Media (profiles, sharing) • Create Awesome Content People Will Share
Target Local If You Can 82% of people search online first to find local products and services
Your Social Graph
Questions?
Will You Join Us? • Monthly Webinars • Weekly Q&A Sessions • How To Videos • Exclusive Podcasts • Support Network
Sign Up Today Sign Up Right Now At.... LunchTimeMasterMind.com/signup Only $1.50 / day Can you afford not to join us?

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Small Business SEO - Webinar

  • 1. SEO For Your Business A LunchTime MasterMind Webinar From Andy Brudtkuhl & Doug Mitchell
  • 2.
  • 3. So What’s SEO Search Engine Optimization • It’s a lot of hard work • It’s never guaranteed to work • It doesn’t show immediate results • It’s Always Changing • It NEVER ENDS
  • 4. No Really, What’s SEO? • Getting Found In Organic Search Results • Market Research • Keyword Research • Content Is King
  • 7. Ok... So How? • Website Optimization • Keyword Research • Content Creation and Distribution • Link Building • Local Strategy
  • 8. Website Optimization • Optimize Your Website For Search • URLs, Titles, Headers Oh My! • Use WordPress / Plugins To Expedite
  • 9. What Counts For SEO? graph via seomoz.org
  • 11. Content Is King • produce as much as possible • create and maintain outposts • repurpose everything • distribute automagically • inbound marketing = high ROI
  • 12. Content Distribution Twitter Content WordPress Facebook Posterous StumbleU YouTube Tumblr SlideShare Flickr LinkedIn TubeMogul Content Outposts FriendFeed
  • 13. Links Are Currency • Inbound Links = Sites That Link To Yours • 22% Of SEO Is Inbound Links • Links Show Relevance
  • 14. Getting Links • Link to other people (reciprocal) • Submit to online directories • Use Social Media (profiles, sharing) • Create Awesome Content People Will Share
  • 15. Target Local If You Can 82% of people search online first to find local products and services
  • 18. Will You Join Us? • Monthly Webinars • Weekly Q&A Sessions • How To Videos • Exclusive Podcasts • Support Network
  • 19. Sign Up Today Sign Up Right Now At.... LunchTimeMasterMind.com/signup Only $1.50 / day Can you afford not to join us?

Editor's Notes