Verizon communication project report

1. CLASS REPORT
ON
FORTUNE 5OO LIST
VERIZON COMMUNICATION (Rank 16th)
Prepared By-Nishit Upadhyay
EN.NO-30
SUBMITTED TO-Mr.Snehal Bhatt

2. 
Name-Verizon Communication Inc.

Rank: 16

Rank in 2012:15

Rank in 2011:16

CEO: Lowell C. McAdam

Headquarters-140 West St. New York NY 10007


Headquarters in India-Olympia Technology Park
Plot No. 1, SIDCO Industrial Estate
Guindy, Chennai - 600 032
India
Parent Company- Bell Atlantic & GTE (Previously a part of AT&T)

Sector- Telecommunication

Employees-188,200(2012)

Tagline/ Slogan- Rule the Air; America’s Largest and Most Reliable Network

Segment- Mobile phone users and businesses

Positioning- Excellent network and IP infrastructure

Verizon Communications Inc. (Verizon), incorporated on October 7, 1983, is a
holding company. The Company is a provider of communications, information
and entertainment products and services to consumers, businesses and
governmental agencies. It operates in two primary segments: Verizon Wireless
and Wireline. Verizon Wireless’ communications products and services
include wireless voice and data services and equipment sales, which are
provided to consumer, business and government customers across the United
States. Wireline’s communications products and services include voice,
Internet access, broadband video and data, Internet protocol network services,
network access, long distance and other services. The Company provides these
products and services to consumers in the United States, as well as to carriers,
businesses and government customers both in the United States and in over
150 other countries worldwide.

3. PRODUCT AND SERVICES
 Fixed-line Voice
 Fixed-line data
 Fixed-line Television
 Wireless Voice & Data
 Business services
 Directory operations
LATEST PRODUCTS AND SERVICES
Verizon has started providing 4G LTE service, it covers over 95% of US
Population.
LTE is initialism of Long term Evolution,marketed as 4G LTE ,is a standard
for wireless communication of high speed data for smsrtphones, it is based on
GSM/CDMA and UMTS/HSPA/HSDPA network technologies.
Verizon has also launched Smartphones, tablets, and even more 4G LTE
Devices with Motorola(including Droid Series) and Apple smartphones, HTC One
Verizon, HTC Windows phone 8x,Samsung Galaxy S4 Verizon.

4. SWOT ANALYSIS
Strength
1.Strong reputation of network coverage with 100 million plus wireless
subscribers
2. 4G Network capabilities
3. Brand Recognition & Global Goodwill
4. Largest wireless carrier in US
5. Provides services like Fixed-line and mobile telephony, broadband and
fixed-line internet services, digital television and network services
6. Over 190,000 employees
Weakness
1.Higher prices when compared to other players
2. Presence limited to primarily Americas and not a major player like a few
other established telecom operators
Opportunity
1.Expansion of audio conferencing access
2. VOIP business and its growth
3. VOIP business and its growth
Threats
1..intence completion competition in the saturated US market
2. FCC regulations
3. Cannibalization due to VOIP and wireless offering

5. BOARD OF DIRECTORS
Lowell C. McAdam, Chairman, President & Chief Executive Officer
Donald T. Nicolaisen, Independent Director
Kathryn A. Tesija, Independent Director
Clarence Otis, Independent Director
Hugh B. Price, Independent Director
Gregory D. Wasson, Independent Director
Sandra O. Moose, Independent Director
Sandra O. Moose, Independent Director
Martha Frances Keeth, Independent Director
Joseph L. Neubauer, Independent Director
Melanie Liddle Healey, Independent Director

6. CORPORATE SOCIAL RESPONSIBILITY
Verizon is committed to putting its customers first by providing excellent service and
great communications experiences. To keep that commitment, the company
emphasizes four core values: integrity, respect, performance excellence and
accountability.
Verizon's networks help address many pressing social issues. For example, Verizon's
ultra-fast broadband can help reduce energy consumption, and reduce medical errors
while driving down costs in the health care system by facilitating an interoperable
system of electronic records.
The company's technology also assists people with disabilities, the largest minority in
America. Nearly 20 years ago, Verizon became the first telecommunications
company to adopt a set of Universal Design Principles, which are now an integral part
of the product design process throughout the company and have led to a number of
products and services offerings such as:
•
Products with Braille.
•
Phones with large buttons, and buttons with photos to help those with
cognitive difficulties.
Phones operated by remote control for people with physical disabilities.
Expanded videophone services to reach more hearing-impaired customers in
the New England, New York and Potomac regions.
•
•

7. Verizon is:
•
•
•
•
•
•
The premier broadband Internet company in the United States
A leading global communications provider
An innovative, high-tech leader
A top performer financially and operationally
A model of engaged and aligned leadership
A responsible corporate citizen
Key financials
•
•
•
Revenues
Profits
Assets
$ millions
115,846
875
225,222
Average Growth Rates, Past Five Years Ending 12/31/2012
(Fiscal Year)
•
•
•
•
•
•
Revenue 3.80%
Net Income (17.28%)
Earnings Per Share (17.29%)
Capital Spending 3.33%
Gross Margin 59.96%
Cash Flow 25.95%

8. COMPETITORS
1.AT&T(11th rank)
AT&T Inc. is an American multinational telecommunications corporation
headquartered in Whitacre Tower, downtown Dallas, Texas.
AT&T is the largest provider both of mobile telephony and of fixed telephony
in the United States, and also provides broadband subscription television services.
AT&T is the third-largest company in Texas (the largest non-oil company,
behind only ExxonMobil and ConocoPhillips, and also the largest Dallas company)
2. Sprint Nextel(87th rank)
Sprint Corporation is a United States telecommunications holding company
that provides wireless services and is also a major global Internet carrier. It's the third
largest U.S. wireless network operator as of 2013, and serves more than 64.3 million
customers,in addition to the Sprint brand, the company also offers wireless voice,
messaging, and broadband services through its various subsidiaries under the Clear,
Boost Mobile, Virgin Mobile, and Assurance Wireless brands, as well as wholesale
access to its wireless networks to mobile virtual network operators.
The company is headquartered in Overland Park, Kansas. In July 2013, a
majority of the company was purchased by Japanese telecommunications company
SoftBank Corporation.
3.T- Mobile
T-Mobile International AG is a holding company for Deutsche Telekom AG's
various mobile communications subsidiaries outside Germany. Based in Bonn,
Germany, its subsidiaries operate GSM, UMTS and LTE-based cellular networks in
Europe, Canada, the United States, Puerto Rico, and the U.S. Virgin Islands.
The company has financial stakes in mobile operators in both Central and
Eastern Europe.
Globally, T-Mobile International subsidiaries have a combined total of
approximately 150 million subscribers, making T-Mobile International the world's
tenth-largest mobile-phone service provider by subscribers and the fourth-largest
multinational after the UK's Vodafone, India's Airtel.