2. * SYSTEMS FROM A FUNCTIONAL
PERSPECTIVE
Introduction;
IT is used in all business activities to be
Performed, business problems to be solved, & business
opportunities to be pursued.
As a business professionals, one has a specific
understanding of how ISs affects a business functions &
Appreciation of the major ways.
3. MARKETING
IS
HRM
PRODUCTION/ FUNCTIONAL
BUSINESS
IS
Mfg IS
SYSTEMS
FINANCE
ACCOUNTING IS
IS
4. * Marketing & Sale IS
Marketing is concerned with the
planning, promotion, & sale of existing
products in existing market.
Business firms have increasingly tuned
to IT to help them to perform vital
marketing functions in the face of the
rapid changes of today’s environment.
5. *
Marketing IS
Interactive Sales force Sale
Automation
CRM Management
marketing
Marketing Advertisement
Research & & Product
forecasting Promotion Management
6. Input Transaction Documents
• Customer order
• Order acceptance
• Delivery note
• Invoice, credit note, debit note
Accounting
1. Product sale
2. Sales value
3. Sales Tax
4. Dealer & distribution
5. Zone & customer
6. Excise duty &export market, etc
Reports
• Statutory compliance
• Information update
• Decision analysis
• Action update
• Operation update (customer complaints, order book, despatch
report)
7. * Manufacturing IS
IS used for operations of mgt & transaction
processing.
Support of all firms that must plan, monitor, &
control inventories, purchases & flow of goods &
services.
IS helping them to plan & control their operations.
8. Mfg IS help companies to simplify, automate,
& integrate the many activities which are
needed to produce Products.
9. Input Transaction Documents
• Production programme
• Production schedule
• Process planning sheet
• Quality assurance rating form
• Finished goods advice
• Material requirement
• Customer order
Accounting
1. Quantity of production with respect to a time period
2. Material requirement & its usage
3. Breakdown incidence
4. Use of power, fuel & consumables
Reports
• Statutory complaisance
• Information update
• Decision analysis
• Action update
10. * Accounting IS
A/C ISs are the oldest & mostly widely used IS in
Business.
Computer based A/C systems produce records &
reports, the flow of funds through an org & produce
important financial statements such as balance sheet
& income statements.
Operational A/C systems emphasize legal &
historical records keeping & the production of
accurate financial information.
11. Typically, these systems includes TPS such as order
processing, inventory control, accounts receivable, A/C
payable, payroll & general ledger systems
Mgt A/C systems focus on the planning & control of
business operations, & analytical reports comparing
forecasted to actual performance
12. * HRM IS
Systems maintain E’yees records, track E'yees skills, job
performance, training, E'yees compensation & carrier developmen
information by support planning.
E’yees data (from various Dept) To pay roll
E’yees
Master HR Systems Mgt Report
file
Online queries
13. * Personnel application form
* Appointment letter
* Appraisal form
* Wage/salary agreement
* Record of complaints, grievances, accidents
* Biodata, self & family
*
14. Accounting
• Attendance
• Manpower
• Leave
• Loans & deductions
• Skills
• Production data
Control
1. Probable absence versus workload
2. Projection of personnel cost against manpower
increase, etc
Reports
• Statutory report
• Information update
• Operation update
• Decision analysis
• Action update
15. * Financial IS
Computer based financial IS supports business m’gers &
Professionals in decisions.
1. The financing of a business
2. The allocation & control of financial resources
Cash
Mgt
Investment Financial Reports
Mgt IS
Capital
budgeting
Financial
planning
16. *IS in Banking
Banking is generally understood as a place where the financial
services are offered, viz checking, savings, & providing credit to
the customers.
The customers choose the bank mainly on the following 3 factors;
1. The ease of doing business
2. The quality of personnel & service
3. The range of the financial service
The MIS in banking industry revolves around this aspect. The
customer of the bank would like to know the status of the A/C
very fast to make decision on withdrawals or payments.
Hence the MIS is to be designed to identify, decide &
design a service strategy for offering a distinctive service to the
wide range of customers seeking a variety of service demand.
the following points should be taken care of while
designing an MIS for a bank
17. * Customer DB
1. Customer
2. Operator
3. Range of Service
4. Class of customers
5. Working Hours
* Service to the A/C holders
* Service for business promotions
* The index monitoring system
* Human resource upgrade
18. * IS today is used in almost all the sectors apart
from the sectors mentioned above, it is also
used in Hospitals, hotel industry, restaurants
and so on.
