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Understanding User-Generated Content:
     The FLOSS Manuals Story
      A presentation by Scott Abel and Janet Swisher * May 5, 2009 STC Annual Summit, Atlanta, GA


Tuesday, May 5, 2009
User-Generated Content is
     Consumer Created Content
Tuesday, May 5, 2009
Roles in User-Generated Content
     Content Creator
Tuesday, May 5, 2009
Roles in User-Generated Content
     Content Critic
Tuesday, May 5, 2009
Roles in User-Generated Content
     Content Collector
Tuesday, May 5, 2009
Roles in User-Generated Content
     Joiners, Spectators, Inactives
Tuesday, May 5, 2009
in the US today, there are


      82.5 Million
      Content Creators
                       13.9% create content in virtual worlds
                       18.1% create video content
                       23.9% create blog content
                       79.7% create content on a social network
                                                           source: eMarketer.com



                                                                          tweet this!

      up 73% over 2008                   source: Nielsen


Tuesday, May 5, 2009
what they’re doing


      Typical User-Generated
      Content Activities on
      Social Networks
                       * providing answers to questions
                       * joining group discussions
                       * uploading/creating content
                       * promoting oneself
                       * responding to polls, surveys
                       * finding people, products


Tuesday, May 5, 2009
as of May 1, 2009, ranked by relative monthly audience size


      Largest User-Generated
      Content Websites
                                     YouTube 80,600,000
                                     Wikipedia 78,200,000
                                     craigslist 45,600,000
                                     flickr 24,100,000
                                     Digg 11,400,000
                                                                      tweet this!
                                     source: eMarketer.com




Tuesday, May 5, 2009
English language, videos 4-20 minute in length


      There are 89,300 “How To”
      Videos on YouTube today

       In March 2009, the average US online video
       viewer watched 327 minutes of video; 40%
       of which came from YouTube
        source: Nielsen

                                                         tweet this!




Tuesday, May 5, 2009
Tuesday, May 5, 2009
Tuesday, May 5, 2009
Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
Open source is an alternative
      licensing approach that provides
      users with access to the source
      code; permits users to use,
      change, improve, redistribute it
      in modified or unmodified form
                             source: wikipedia




Tuesday, May 5, 2009
Open source software is very
      often developed in a public,
      collaborative manner; often
      compared to user-generated
      content.
                                 tweet this!
        source: wikipedia




Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
182,090: The number of open
      source software projects listed
      on SourceForge.net

                                   tweet this!




Tuesday, May 5, 2009
advantages



      Typical Open Source
      Software Advantages
                       * no licensing fees
                       * utilizes the “power of the crowd”
                       * usually modular in nature
                       * offers quick innovation



Tuesday, May 5, 2009
disadvantages



      Typical Open Source
      Software Disadvantages
                       * “system testing” often ignored
                       * unclear processes
                       * constantly evolving moving target
                       * security concerns (hackers)
                       * lack of documentation


Tuesday, May 5, 2009
how to




Tuesday, May 5, 2009
Want the URL for the FLOSS
      Manuals website? Text FLOSS
      to 41411 and we’ll send it to
      your mobile phone.

      Or, for you old schoolers, jot this
      down http://en.flossmanuals.net

Tuesday, May 5, 2009
Demonstration of FLOSS Manuals
     Janet Swisher
Tuesday, May 5, 2009
Contact information

      Scott Abel scottabel@mac.com
      http://thecontentwrangler.ning.com

      Janet Swisher JMSwisher@gmail.com
      http://www.janetswisher.com

      FLOSS Manuals
      http://en.flossmanuals.net

Tuesday, May 5, 2009
User-Generated Documentation
     The FLOSS Manuals Story
      A presentation by Scott Abel and Janet Swisher * May 5, 2009 STC Annual Summit, Atlanta, GA


Tuesday, May 5, 2009

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Understanding User-Generated Documentation: FLOSS Manuals

  • 1. Understanding User-Generated Content: The FLOSS Manuals Story A presentation by Scott Abel and Janet Swisher * May 5, 2009 STC Annual Summit, Atlanta, GA Tuesday, May 5, 2009
  • 2. User-Generated Content is Consumer Created Content Tuesday, May 5, 2009
  • 3. Roles in User-Generated Content Content Creator Tuesday, May 5, 2009
  • 4. Roles in User-Generated Content Content Critic Tuesday, May 5, 2009
  • 5. Roles in User-Generated Content Content Collector Tuesday, May 5, 2009
  • 6. Roles in User-Generated Content Joiners, Spectators, Inactives Tuesday, May 5, 2009
  • 7. in the US today, there are 82.5 Million Content Creators 13.9% create content in virtual worlds 18.1% create video content 23.9% create blog content 79.7% create content on a social network source: eMarketer.com tweet this! up 73% over 2008 source: Nielsen Tuesday, May 5, 2009
  • 8. what they’re doing Typical User-Generated Content Activities on Social Networks * providing answers to questions * joining group discussions * uploading/creating content * promoting oneself * responding to polls, surveys * finding people, products Tuesday, May 5, 2009
  • 9. as of May 1, 2009, ranked by relative monthly audience size Largest User-Generated Content Websites YouTube 80,600,000 Wikipedia 78,200,000 craigslist 45,600,000 flickr 24,100,000 Digg 11,400,000 tweet this! source: eMarketer.com Tuesday, May 5, 2009
  • 10. English language, videos 4-20 minute in length There are 89,300 “How To” Videos on YouTube today In March 2009, the average US online video viewer watched 327 minutes of video; 40% of which came from YouTube source: Nielsen tweet this! Tuesday, May 5, 2009
  • 25. Open source is an alternative licensing approach that provides users with access to the source code; permits users to use, change, improve, redistribute it in modified or unmodified form source: wikipedia Tuesday, May 5, 2009
  • 26. Open source software is very often developed in a public, collaborative manner; often compared to user-generated content. tweet this! source: wikipedia Tuesday, May 5, 2009
  • 28. 182,090: The number of open source software projects listed on SourceForge.net tweet this! Tuesday, May 5, 2009
  • 29. advantages Typical Open Source Software Advantages * no licensing fees * utilizes the “power of the crowd” * usually modular in nature * offers quick innovation Tuesday, May 5, 2009
  • 30. disadvantages Typical Open Source Software Disadvantages * “system testing” often ignored * unclear processes * constantly evolving moving target * security concerns (hackers) * lack of documentation Tuesday, May 5, 2009
  • 32. Want the URL for the FLOSS Manuals website? Text FLOSS to 41411 and we’ll send it to your mobile phone. Or, for you old schoolers, jot this down http://en.flossmanuals.net Tuesday, May 5, 2009
  • 33. Demonstration of FLOSS Manuals Janet Swisher Tuesday, May 5, 2009
  • 34. Contact information Scott Abel scottabel@mac.com http://thecontentwrangler.ning.com Janet Swisher JMSwisher@gmail.com http://www.janetswisher.com FLOSS Manuals http://en.flossmanuals.net Tuesday, May 5, 2009
  • 35. User-Generated Documentation The FLOSS Manuals Story A presentation by Scott Abel and Janet Swisher * May 5, 2009 STC Annual Summit, Atlanta, GA Tuesday, May 5, 2009