Digital Textile Printing Market

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GLOBAL DIGITAL TEXTILE PRINTING MARKET OUTLOOK
Market Size by Application and Region – Trends and Forecast Till 2020

EXECUTIVE SUMMARY
3.1 Global DTP Industry Outlook
Digital Textiles Printing (DTP) currently accounts for less than 2.0% of the overall textiles printing industry, which was around 27,500.0
mm2 in 2013. Market share of DTP is expected to occupy more than 5.0% by 2020 growing at a significant rate of XX% in terms of value
between 2015 and 2020, as compared to 2.5% of the overall textiles printing industry during the same period. Increasing penetration of
the DTP technology in the textiles printing industry is primarily driven by several advantages such as short printing cycles, low energy
consumption, reduced chemical waste, printing flexibility and availability of variety of creative design options as compared to traditional
analog printing technology.
FIGURE 6: Global DTP Market Overview
Source: Fibre2Fashion Analysis
*Inner circle in doughnut diagram represents market share by value

EXECUTIVE SUMMARY
DTP has witnessed significant growth in the past 10 years. Market share of DTP in the textiles industry grew from virtually 0.0% in 2000 to
more than 1.5%, by 2013 and is expected to reach more than 5.0% by 2020. Italy is the largest market DTP, accounting for nearly 26.0%
of the overall DTP market in terms of volume, DTP in the Italy is primarily done in the Como district of Northern Italy also known as Como
Silk district, where currently 60.0% textiles printing units are using DTP technology, this ratio is expected to reach to more than 85.0% by
2020.
However Increasing textiles production and printing in Turkey, China, India and Brazil makes them fastest growing markets for DTP,
offering huge investment potential for the DTP systems and Ink manufacturers across the world. These together account for XX% of the
DTP output which is expected to reach up to XX% by 2020.
FIGURE 7: Global DTP market, Geographical Revenue Pockets
*Ranking as per DTP output in 2014

Market overview chapter discusses in detail comparison of digital textiles printing with traditional printing, advantages of DTP over
Traditional printing, major drivers, restraints, opportunities and challenges and prevailing competition of a market place. All these factors
and their subsequent impacts on the DTP market are discussed in this chapter.
MARKET OVERVIEW
FIGURE 12: DTP: Drivers, Restraints, Opportunities, & Challenges
4.2 Market Dynamics

INDUSTRY TRENDS
5.3 Porters Five Force Analysis
FIGURE 19: Analog Vs. Digital Textiles Printing Process

INDUSTRY TRENDS
5.4 Industry Trends
FIGURE 20: DTP Systems Installation, By Region, 2014
Source: Fibre2Fashion Analysis, Secondary Research, Primary Interviews
Europe, Middle East and Africa leads the global
installed base of the DTP systems followed by
Asia-Pacific and South & Latin America.
However as compared to installed capacity
market share of XX%, EMEA accounts for
roughly XX% of the DTP output in 2014,
followed by Asia-Pacific and North America with
market shares of XX% and XX% respectively.
Major factors responsible for higher output in
EMEA and North America as against installed
capacity is supposed to be higher penetration of
DTP amongst textiles printers due to shorter run
length and faster fashion cycle as against in
Asia-Pacific where average run length is still
higher and using traditional printing process is
assumed to be more cost effective. Another
major factor responsible for higher penetration of
DTP in the developed markets is the stringent
regulations in these markets for environment
pollution.
5.4.1 Digital Textiles Printing Machines, Regional Market Share

DIGITAL TEXTILES PRINTING, BY INK TYPE
Printing inks are an important and integral part of the textiles printing process as quality of the prints largely depends on the compatibility
of the fabric materials and inks. Digital textiles printing process uses different types inks for printing various fabrics, selection of ink
depends on the machine and fabric properties.
In this report global DTP market is segmented into four major ink types as follows:
 Acid Ink
 Disperse & Sublimation Ink
 Pigment Ink
 Reactive Ink
6.1 Introduction
FIGURE 21: Global DTP Market, By Type of Ink, 2014 Vs. 2020 ($ Million)
Source: Primary Interviews, Secondary Research, Fibre2Fashion Analysis

Acid inks in the digital textiles printing process are
primarily used for printing on the substrate materials of
Silk, Wool, and Nylons using piezo-electric print heads
and thermal printers.
Acid inks offers excellent end-use properties over a very
wide range of color, color saturation and color fixation for
applications on various textiles products such as active
wear, swimwear, intimate apparel, flags, banners and
accessories including ties and scarves.
Acid Ink segment represented XX% and XX% of the
overall DTP market in the year 2014, this ink segment is
expected to post a CAGR of XX% and XX%, in terms of
volume and value, during the forecast period of study to
reach XX mm2 and $XX million respectively by 2020.
6.1.1 Acid Ink
FIGURE 24: Acid Ink, By Application, 2014 (MM2 )
FIGURE 25: Acid Ink, By Application, 2014 ($ Million )

TABLE 3: Acid Ink, By Application, 2013-2020 (MM2)
TABLE 4: Acid Ink, By Application, 2013-2020 ($ Million)
Application 2013 2014 2015 2020 CAGR % (2015-20)
Textiles & Clothing XX XX XX XX XX
Home Textiles XX XX XX XX XX
Soft Signage XX XX XX XX XX
Others XX XX XX XX XX
Total XX XX XX XX XX
Application 2013 2014 2015 2020 CAGR % (2015-20)

DIGITAL TEXTILES PRINTING, BY APPLICATION
Digital textiles printing technology when introduced was primarily used for the soft signage and sampling applications, however now a
days applications of DTP has split across the soft signage, home furnishings and textiles & clothing and several other applications.
Usage of DTP is growing in applications such as textiles & clothing mainly due to advantages such as low printing cost for short run
cycles, reduced lead time, reduced wastage, better design flexibility, low power consumption, less environmental impact and several other
advantages related to this technology.
In this report global DTP market is segmented into four major applications as follows:
 Textiles & clothing
 Home textiles
 Soft Signage
 Others
7.1 Introduction
FIGURE 32: Global DTP Market, By Application, 2014 Vs. 2020 ($ Million)

TABLE 11: Global DTP Market, Application, 2013-2020 (MM2)
Region 2013 2014 2015 2020
CAGR %
(2015-20)
TABLE 12: Global DTP Market, By Application, 2013-2020 ($ Million)
Region 2013 2014 2015 2020
CAGR %
(2015-20)

Textiles & clothing printing has became an important application
of the DTP technology in the recent time. Increasing penetration
of the technology and growing popularity amongst textiles &
clothing printers offers a huge growth opportunity for the
technology, which is currently into the nascent stage in the
industry.
Textiles & clothing segment accounted for XX% and XX% of the
DTP market size in terms of volume and value respectively in
2014. DTP output in this segment is expected to reach XX mm2
worth $XX million by growing at a CAGR of XX% and XX%
between 2015 and 2020 respectively.
Europe is the largest regional segment representing XX% and
XX% in terms of volume and value respectively in 2014, however
Asia-Pacific is set to register highest growth during the forecast
period of study as a result of more and more textiles & clothing
printers adopting this technology
DTP growth in this segment is primarily driven by major factors
such as,
 It significantly reduces time to market in fast changing fashion
cycles
 Cost advantages at short run lengths
 Reduces risk of inventory obsolescence
 Better flexibility and customization
 Reduced energy consumption, and many others
7.1.1 Textiles & Clothing
FIGURE 34: Textiles & Clothing, By Region, 2014 (MM2 )
FIGURE 35: Textiles & Clothing, By Region, 2014 ($ Million )

DIGITAL TEXTILES PRINTING, BY REGION
TABLE 15: Textiles & Clothing , By Ink Type, 2013-2020 (MM2)
TABLE 16: Textiles & Clothing, By Ink Type, 2013-2020 ($ Million)
Application 2013 2014 2015 2020
CAGR %
(2015-20)
Acid Ink XX XX XX XX XX
Disperse &
Sublimation Ink
XX XX XX XX XX
Pigment Ink XX XX XX XX XX
Reactive Ink XX XX XX XX XX
Application 2013 2014 2015 2020
CAGR %
(2015-20)
Acid Ink XX XX XX XX XX
Disperse &
Sublimation Ink
XX XX XX XX XX
Pigment Ink XX XX XX XX XX
Reactive Ink XX XX XX XX XX
FIGURE 36: Textiles & Clothing, By Ink Type, 2014 Vs. 2020 (MM2 )
FIGURE 37: Textiles & Clothing, By Ink Type, 2014 Vs. 2020 ($ Mn

Textiles industry is amongst fastest changing industries in the recent time. Printing process in this industry is into the phase of shifting
from traditional to digital. Since the introduction of DTP technology in early 21st century, DTP production has changed from inkjet textile
sample printing to complete production printing. Overall penetration of DTP into textiles printing is still lesser compared to traditional
printing technology in major textiles production regions such as Asia-Pacific as against Europe where this technology has captured larger
share in textiles printing process. Europe represents the largest market share in the DTP market followed by Asia-Pacific, North America,
and Rest of World.
In this report global DTP market is segmented into four major regions as follows:
 Asia-Pacific
 Europe
 North America
 RoW
8.1 Introduction
FIGURE 49: Global DTP Market, By Region, 2014 Vs. 2020 ($ Mn)
Source: Primary & Secondary Research, Fibre2Fashion Analysis

FIGURE 50: Global DTP Market, Major Countries at a Glance
Note: CAGR in terms of Value ($ Mn)

TABLE 29: Global DTP Market, By Region, 2013-2020 (MM2)
Region 2013 2014 2015 2020
CAGR %
(2015-20)
Asia-Pacific XX XX XX XX XX
Europe XX XX XX XX XX
North America XX XX XX XX XX
RoW XX XX XX XX XX
TABLE 30: Global DTP Market, By Region, 2013-2020 ($ Mn)
Region 2013 2014 2015 2020
CAGR %
(2015-20)
Asia-Pacific XX XX XX XX XX
Europe XX XX XX XX XX
North America XX XX XX XX XX
RoW XX XX XX XX XX

Textiles industry in the Asia-Pacific is the largest in the
world with major textiles manufacturing destinations such
as China, India, Bangladesh, Thailand, Indonesia, and
few others. The region serves as a manufacturing and
export hub for the apparels, home textiles and other
textiles products to the other parts of the world.
Asia-Pacific accounts for more than XX% market share
by value in the global textiles printing market, however
region represented only XX% and XX% of the DTP
market share, by volume and value respectively, in 2014.
DTP output in the region is anticipated to grow at a
CAGR of XX% and XX% in terms of volume and value
respectively during the forecast period of study to reach
XX mm2 worth $XX million.
Penetration of the DTP technology in the amongst
textiles printers in the Asian market is expected to
increase in the near future due to increasing demand for
the printed textiles domestically and in the major export
destinations, also other major factor responsible for the
growth of DTP is the shortening fashion life cycle across
the world, which requires printers to be on their toes all
the time to respond to demand very quickly with short run
cycles in order to avoid inventory obsolesce.
8.2 Asia-Pacific
FIGURE 51: Asia-Pacific, DTP Market Overview

TABLE 31: Asia-Pacific DTP, By Country, 2013-2020 (MM2)
TABLE 32: Asia-Pacific DTP, By Country, 2013-2020 ($ Mn)
Country 2013 2014 2015 2020
CAGR %
(2015-20)
China XX XX XX XX XX
India XX XX XX XX XX
Indonesia XX XX XX XX XX
Thailand XX XX XX XX XX
Rest of APAC XX XX XX XX XX
Country 2013 2014 2015 2020
CAGR %
(2015-20)
China XX XX XX XX XX
India XX XX XX XX XX
Indonesia XX XX XX XX XX
Thailand XX XX XX XX XX
Rest of APAC XX XX XX XX XX

TABLE 35: China DTP, By Application, 2013-2020 (MM2)
TABLE 36: China DTP, By Application, 2013-2020 ($ Mn)
Application 2013 2014 2015 2020
CAGR %
(2015-
20)
Textiles &
Clothing
XX XX XX XX XX
Application 2013 2014 2015 2020
CAGR %
(2015-
20)
Textiles &
Clothing
XX XX XX XX XX
FIGURE 57: China DTP, By Application, 2014 Vs. 2020 (MM2 )
FIGURE 58: China DTP, By Application, 2014 Vs. 2020 ($ Mn )

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Digital Textile Printing Market

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