evaluation

1. What have you learned from
your audience feedback
Will Dann

2. Questionnaires
• In order to gain this information we decided to
create a questionnaire for our target audience
to feedback to us on how they found the
documentary, radio trailer and double page
spread. In all questionnaires we used closed
questions so that we could analyse the results
easier and quicker.
• We asked 10 people and the results were…

3. The voiceover is relevant to the topic
and clear
As you can see
from the results
our audience
feedback agreed
with our
statement
strongly agree
agree
strongly disagree
disagree
8- agree
2- strongly agree

4. The sound levels are consistent and
clear throughout the documentary
Fairly mixed results which
suggests that sound levels
could have been improved
as the voiceover could
have been louder and
music could have been
quieter
strongly agree
agree
strongly disagree
disagree
3- strongly agree
4-agree
3- disagree

5. The interviews are relevant and
provided good knowledge
Overall we were
happy with our
interviews as there
isn't any negative
feedback
strongly agree
agree
strngly disagree
disagree
6- strongly agree
4-agree

6. The interviews are setup in a
professional way
Happy with our
results as no
negative
responses
strongly agree
agree
strongly disagree
disagree
5- strongly agree
5- agree

7. The picture quality is consistent
throughout the documentary
strongly agree
agree
strongly disagree
disagree
From our results it is
clear that we had picture
quality issues therefore
we needed to be more
careful on the lighting.
5- agree
1- strongly agree
1- strongly
disagree

8. The Voxpops used are clear and
relevant to the topic of the
documentary
As you can see our
viewers were happy with
the Voxpops, which
suggests that the
questions we asked them
were suitable to the
documentary and clear
strongly agree
agree
strongly disagree
disagree
Strongly agree- 4
Agree- 6

9. The music used has good sound levels
1- strongly agree
5- agree
2- strongly disagree
2- disagree
Mixed results but
suggests that the music
may have been too
loud resulting in it
being difficult for some
strongly agree
agree
strongly disagree
disagree

10. The text is clear and can be read easily
This is positive feedback as
shows they had enough time
to read facts, and names of
people interviewed. Also
suggests that the
font, colour and size were all
easily read
6- strongly agree
4- agree
strongly agree
agree
strongly disagree
disagree

11. Radio trailer analysis
• We also asked 10 people closed questions to
see how they found our radio trailer.
• Here are the results…

12. I enjoyed the radio trailer
Mixed results which could
suggest that some people
found the trailer a bit too
long.
1- strongly agree
4- agree
1- strongly disagree
4- disagree
strongly agree
agree
strongly disagree
disagree

13. The radio trailer sounds professional
This suggests that the
people may have liked the
context of the trailer, as
well a the music and
transitions between clips
7 –agree
3- strongly disagree
strongly agree
agree
strongly disagree
disagree

14. The music that is used has good sound
levels and is relevant
This could suggest that the
sound levels were too high
resulting in the voiceover and
other clips being hard to hear.
However could suggest the
music was relevant
Strongly agree-2
Agree-3
Strongly disagree-1
Disagree-4
strongly agree
agree
strongly disagree
disagree

15. The snippets in the documentary were
used effectively
From this successful
feedback I can analyse
that maybe there was
too much voiceover, as
they enjoyed the
snippets from the
documentary
Strongly agree- 9
Agree- 1
strongly agree
agree
strongly disagree
disagree

16. Double page spread analysis
• We also asked 10 people closed questions to
see how they found our double page spread.
• Here are the results…

17. I enjoyed the double page spread
This suggests that the
majority of the
people enjoyed the
context of our
magazine article.
Strongly agree- 2
Agree-7
Disagree-1
strongly agree
agree
strongly disagree
disagree

18. The double page spread looks
professional
From this feedback I can
analyse that the target
audience didn’t like the
images that we used as well
this they may have thought
the layout was inadequate and
didn’t look professional
Agree- 1
Strongly disagree-3
Disagree-6
strongly agree
agree
strongly disagree
disagree

19. There was an appropriate amount of
text
From this I have
leant that we had
the right amount of
pictures to text
therefore making it
appeal to our
target audience.
Strongly agree- 6
Agree- 4
strongly agree
agree
strongly disagree
disagree

20. The style fitted in with the
documentary
From this I can come to
conclusion that overall the
style is similar to the
documentary. This may be
because of the colour
schemes we used.
Strongly agree-2
Agree-4
Disagree-2
strongly agree
agree
strongly disagree
disagree

21. The look of the double page spread
was eye catching
Overall most people thought that
it was eye catching, this may have
been because of he fonts and
colours we used. However some
people may have thought the
images used were weak and could
have stood out more.
Agree- 5
Strongly agree- 1
Disagree- 4
strongly agree
agree
strongly disagree
disagree

22. In conclusion..
• I believe that overall our documentary, radio
trailer and double page spread were all
successful, thanks to our target audience
feedback. Despite some people who thought
the sound levels were too high at times, and
the radio trailer being too long. I can
confidently say that all 3 products worked well
together to create a brand awareness.