Lead generation is a marketing process of stimulating an interest and capturing the contact details of a customer for the purposes of developing a sales pipeline. Lead generation often uses digital channels for the purpose of capturing the lead, and the process has undergone many changes within the last decade or so.
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
The Process of Lead Generation
1.
2. Lead generation is a marketing
process of stimulating an interest
and capturing the contact details of a
customer for the purposes of
developing a sales pipeline. Lead
generation often uses digital
channels for the purpose of capturing
the lead, and the process has
undergone many changes within the
last decade or so.
More info on:
http://streamshare.com.au/lead-generation/
3. There is no other way that a business can collect
highly targeted leads in a massive way than
performing it via online channels. There are many
ways to generate qualified leads online. Some of
the most effective techniques are:
More info on:
http://streamshare.com.au/lead-generation/
4. Blogging - Blogging is
considered one of the best
ways to generate leads to a
business website. A blog is
directly connected to good
SEO, and it will increase
your chances of being
found online.
More info on:
http://streamshare.com.au/lead-generation/
5. Social Networking - This is
one of the most effective
ways of online lead
generation. The success here
will depend on the quality of
your networking. It is all
about making the right
connections.
More info on:
http://streamshare.com.au/lead-generation/
6. Newsletters - A
newsletter is a good way of
spreading your expertise
among your potential
client-base. Making special
offers will help you to build
a good subscribers list in a
very short time period.
More info on:
http://streamshare.com.au/lead-generation/
7. Online Marketing
Online or internet
marketing is the process of
selling a product or service
using the internet as a
marketing source. A website
is the property that is being
used in taking the business
online.
More info on:
http://streamshare.com.au/lead-generation/
8. Small Business Marketing
Lead generation is one of the
best marketing practices to
promote a small business.
Lead generation for a small
business could be done by
using free blogs and web 2.0
properties.
More info on:
http://streamshare.com.au/lead-generation/
9. Conversion Tracking
Online lead generation could be done more
effectively when you track the leads that are
converting into sales. This is what is meant by
conversion tracking.
More info on:
http://streamshare.com.au/lead-generation/
10. Website Conversion Optimization
Website conversion
optimization was established
for the purpose of improving a
website's results in converting
a lead into a sale. This will
help to maximize the
efficiency of online lead
generation.
More info on:
http://streamshare.com.au/lead-generation/