Consultant Wade Kwon shows how to bring in up to eight times as much site traffic and cut years from building your mailing list. More: http://itswa.de/wpyall55

1. How to run promotional
campaigns and build
your list using WordPress
Wade Kwon
© 2013 Wade Kwon Consulting LLC
@WadeOnTweets
Photo: David Evers (CC)!

2. 1. Why do it?
Photo: grendelkhan (CC)!

3. Grow a list. Fast.
Photo: Kate Ter Haar (CC)!

4. Low-cost marketing
Photo: davidd (CC)!

5. Generate buzz!

6. 2. How I did it …
Photo: James Lee (CC)!

7. Created a productPhoto: Holger Durer (CC)!

8. Set up email capture
using Easy Sign Up plugin

9. Photo: illum (CC)!
Promoted it.
! Blog posts
! Email newsletter
! Social media channels
! Most important:
honorees and co-authors

10. Photo: Thor (CC)!
Tracked results

11. 3. Results (so far)
Photo: John Loo (CC)!

12. Traffic
Photo: Cyril Caton (CC)!
8x jump

13. Mailing list subscribers
3 years, 2 months to build first list
3 months to
build this list

14. Downloads
! 250 downloads
in 1st 48 hours …
About once
every 10
minutes!
Photo: William Warby (CC)!

15. Sales

16. Contact me.
• wade@wadekwon.com
• BirminghamBlogging.com
• @WadeOnTweets
• http://itswa.de/wpyall55

17. Thank you.
Photo: Reinis Traidas (CC)