Kendall Hammocks Lightning (KHL) is a non-profit youth soccer organization seeking sponsorship. KHL offers both recreational and competitive soccer programs serving over 800 children. The competitive travel teams are coached by professionals and ranked highly in the state. KHL is proposing an athletic scholarship program and media campaign to promote the organization and recruit sponsors. Sponsors receive branding benefits depending on sponsorship level from $10,000 to $2,500.

1. Sponsorship Proposal
Wednesday, September 1, 2010

2. XOCG®, IS AN INTERACTIVE BRANDING FIRM WHICH
FOCUSES ON TRANSLATING BRANDS' IMAGES TO THE
WORLD. OUR STRENGTH LIES IN OUR ABILITY TO TAKE A
BRAND BEYOND LIMITS.
OUR MISSION: CREATE, DEVELOP, AND SUPPORT SMALL TO
MEDIUM SIZE BUSINESSES BY CUSTOMIZING A BRANDING
PLAN TO MEET THEIR NEEDS THROUGH THE COMPANY’S
HIGH LEVELS OF PROFESSIONALISM AND EXPERIENCE. TO
BE THE BEST PROVIDER OF HIGH QUALITY MARKETING
SOLUTIONS. ENSURING THAT THEIR MOST AMBITIOUS
GOALS AND STRATEGIC COMMUNICATIONS OBJECTIVES
WILL BE REACHED.
GOAL: TO PROVIDE STRATEGIC COUNSEL, CREATIVE
SOLUTIONS AND TIMELY, RESPONSIVE SERVICES.
TODAY, WE ARE REACHING OUT TO INTRODUCE YOU TO
KENDALL HAMMOCKS LIGHTNING; AS YOU ARE AN
IMPORTANT INSTRUMENT IN THEIR CONTINUED GROWTH TO
DEVELOP AND SUPPORT SOCCER SKILL DEVELOPMENT FOR
OUR CHILDREN.
Wednesday, September 1, 2010

3. KENDALL HAMMOCKS LIGHTNING, ALSO KNOWN AS KHO IS A
NON-PROFIT ORGANIZATION SERVING THE KENDALL AREA.
THEIR MISSION IS TO DEVELOP A SAFE AND CONTROLLED
ENVIRONMENT IN OUR COMMUNITY FOR OUR CHILDREN
WHILE ALLOWING THEM TO LEARN AND MASTER THEIR
SOCCER SKILLS.
KHO OFFERS BOTH; A RECREATIONAL AND COMPETITIVE
PROGRAM. IT’S COMPRISED OF A COMMITTED GROUP OF
VOLUNTEER PARENTS AND DEDICATED STAFF OF
PROFESSIONAL TRAINERS.
OVERVIEW
THEIR COMPETITIVE (TRAVEL TEAM) PROGRAM, KENDALL HAMMOCKS LIGHTNING, IS
STAFFED BY LICENSED PROFESSIONAL HEAD COACHES, SUCH AS A FORMER USA
OLYMPIC PLAYER FROM MIAMI, EUROPEAN NATIONAL PLAYERS AND FIU FORMER
PLAYERS & COACHES. THEIR TRAVEL TEAM CONSIST OF 280 PLAYERS, 18 COMPETITIVE
TEAMS, WHICH 2 OF THEM ARE RANKED IN THE TOP 15 OF THE STATE, 10 DISTRICT
PLAYERS, 7 STATE PLAYERS AND 2 USA S.E. REGIONAL PLAYERS. THE FOCUS OF THIS
PROGRAM IS TO OFFER COMPETITIVE SOCCER FOR CHILDREN AND TEENS AT THE
HIGHEST LEVEL.
THEIR RECREATIONAL PROGRAM, KHL’S, GOAL IS TO DEVELOP EVERY CHILD TO REACH
THEIR FULL POTENTIAL BY TRAINING NOT ONLY THE PLAYERS BUT ALL OF OUR
VOLUNTEER COACHES. THEIR REC PROGRAM OFFERS A 4 MONTHS SEASON AND IT
CONSIST OF OVER 500 PLAYERS, 46 TEAMS FOR BOYS & GIRLS, VOLUNTEER COACHES
AND BOARD MEMBERS, REFEREE DEVELOPMENT PROGRAM FOR THE CHILDREN OF OUR
COMMUNITY AND PROVIDE FREE CLINICS TO ALL RECREATIONAL PLAYERS WITH
PROFESSIONAL COACHES AND TRAINERS.
Wednesday, September 1, 2010

4. Kendall Hammocks Lightning, would like to
offer an Athletic Scholarship Program to the
children and teens of the competitive
program for our 2010-2011 season.
Now, more than ever soccer has become a very
popular sport and most children/teens don’t
have the opportunity to apply for a
scholarship program until they reach their
college or university years. Thus loosing out
on the importance of reaching a high level of
competitiveness for when they wish to apply
for a scholarship at their college/university years. Consequently,
coaches are increasingly more committed to younger athletes that have
this level of competitiveness and commitment as this gives them the
opportunity to work with these young athletes for a longer period of
time.
SCHOLARSHIP OVERVIEW
The requirements that will be evaluated to determine the acceptance
into the scholarship program will be based on the young athletes
ability to perform, commitment, years of practice and financial support
of their parents.
Wednesday, September 1, 2010

5. Projected Media Plan
PRINT DISTRIBUTION
2,000 Posters to be distributed/displayed in Hispanic Business/park location
10,000 flyers to be distributed/displayed in hispanics business, night clubs,
festivals, concerts/events, hotels
1,000 email blast
500 text message
INTERNET
XOCG - 500,000 Email Blast
Press Release - Local
Facebook - Target 500,000 People
Twitter - Target - 250,000 People
RADIO
La Mega 94.9
La Super X 103.5
Y100
Wednesday, September 1, 2010

6. Title/Presenting Sponsor - $10,000
100% EXCLUSIVE BRANDING OPPORTUNITY - one and only sponsor
Exclusive industry Sponsor
Exclusive field sponsor - logo on goals
exposition booth at games
Name, Logo and feature on all ads, program communications
name and logo on all banners
name and logo on press releases
name and logo on promotional signs
prominent name and logo on travel team t-shirts, water bottles
prominent name and logo on website and social media sites
Gold Sponsor - $5,000
exposition booth at games
Name, Logo and feature on all ads, program communications
name and logo on all banners
name and logo on press releases
name and logo on promotional signs
name and logo on travel team t-shirts
name and logo on website and social media sites
Gold Sponsor - $2,500
Name, Logo and feature on all ads, program communications
name and logo on all banners
name and logo on press releases
name and logo on promotional signs
name and logo on travel team t-shirts
name and logo on website and social media sites
Wednesday, September 1, 2010

7. This event is supported by:
Wednesday, September 1, 2010

8. To Confirm your participation, please call or send us an
e-mail.
Joan Zurilla Ximena Adamo
Email - Joan@xocg.net Email - ximena@xocg.net
TELEPHONE: +1 786 955 4192
FAX: +1 305 752 4441
E-MAIL: INFO@XOCG.NET
Website: www.XOCG.NET
Wednesday, September 1, 2010