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9/19/2010




                                                              Internet Marketing and SEO
                                                              - Guaranteed ROI
    Top 10 Optimization Report
                                                              www.SplinternetMarketing.c
                                                              om

    Date:            9/19/2010

    Recipient:       Brian Bateman
                     www.SplinternetMarketing.com
                     500 N. Michigan Ave #300
                     CHICAGO IL 60611

                     Phone: 920-285-7570



    Internet Marketing and SEO - Guaranteed ROI

    www.SplinternetMarketing.com




Created by SplinternetMarketing.com                 1 of 58             www.SplinternetMarketing.com
9/19/2010



Report overview
This report helps you to optimize the web page "http://splinternetmarketing.com/default.aspx" for a high ranking on
Google.com for the search term "Internet Marketing".


Your web page
                      http://splinternetmarketing.com/default.aspx


                      Title: Internet Marketing and SEO - Guaranteed ROI


                      Description: Ensure your success with www.SplinternetMarketing.com. Guaranteed return on
                      investment Internet marketing solutions. Guaranteed successful search engine optimization
                      (SEO).




Your competitors for the search term "Internet Marketing" on Google.com
 1                           http://en.wikipedia.org/wiki/Internet_marketing


                             Title: Internet marketing - Wikipedia, the free encyclopedia


                             Description: [No meta description available.]


 2                           http://www.internetmarketing.com/


                             Title: How to Make Money Online by Starting an Internet Business | InternetMarketing.com


                             Description: We'll teach you how to make money on the Internet with our online business
                             training systems to develop your successful e-commerce website.


 3                           http://www.freeinternetmarketingcourses.com/


                             Title: Internet Marketing - How To Start And Grow Your Internet Business - Online Marketing


                             Description: Internet Marketing - FREE Internet Marketing course. Find out how I turned a
                             simple idea into over a million dollar a year business using Online Marketing


 4                           http://www.milwaukeeima.org/


                             The web page has not been analyzed because the server did not answer (timeout).




Created by SplinternetMarketing.com                       2 of 58                           www.SplinternetMarketing.com
9/19/2010

Your competitors for the search term "Internet Marketing" on Google.com
                          Title: [No document title available.]


                          Description: [No meta description available.]


 5                        http://www.everykeyword.com/


                          Title: Local Business Marketing : B2B eCommerce Marketing : Magento Optimization : SEO
                          : PPC


                          Description: I have been an online marketer since 1996. I work on the cutting edge of site
                          optimization, social media marketing, and paid search.


 6                        http://www.finndigital.com/


                          Title: Finn Digital: Milwaukee Internet marketing and video production


                          Description: Finn Digital: A full-service interactive marketing agency in Milwaukee, WI.
                          Specializing in web development, video, email, social media, elearning and more.


 7                        http://www.internetmarketinginc.com/


                          Title: Internet Marketing Company with Accredited SEO Consulting Services


                          Description: Internet Marketing Inc is a Global Internet Marketing Company specializing in
                          SEO, PPC, Social Media, Web Design, Email Marketing, and Affiliate Marketing


 8                        http://www.prosperly.com/


                          Title: Real Internet Marketing Strategies To Make Money Online and Run A Successful
                          Internet Business


                          Description: Learn everything you need to know about internet marketing to make money
                          online and start and run a highly profitable internet business today with our complete internet
                          marketing guide.


 9                        http://www.majon.com/


                          Title: Internet Marketing and Web Site Advertising and Marketing Services including Website
                          Promotion and Email Advertising.


                          Description: Internet Marketing and Search Engine Marketing. GET RESULTS and Increase
                          Website Traffic! Use Internet Marketing to build consistent and affordable targeted internet




Created by SplinternetMarketing.com                     3 of 58                          www.SplinternetMarketing.com
9/19/2010

Your competitors for the search term "Internet Marketing" on Google.com
                             website traffic.


 10                          http://www.marketingtips.com/


                             Title: Make Money Online, Earn Money Online - Marketing Tips


                             Description: Discover the insider secrets to make money online! FREE advice on how to
                             earn money online from the experts at MarketingTips.com



Analyzed search terms
1. Internet Marketing
2. Internet
3. Marketing


Top 10 Ranking Requirements Score™




              87%
The Top 10 Ranking Requirements Score™ of 87% means that the web page splinternetmarketing.com/default.aspx
meets only 87% of the requirements for a top 10 ranking on Google.com for the search term "Internet Marketing".


Note that not all ranking factors are weighted equally, and that there are some ranking factors that cannot be taken into
account because search engines do not reveal the necessary data.




Created by SplinternetMarketing.com                       4 of 58                           www.SplinternetMarketing.com
9/19/2010

Search engine ranking factors performance
Ranking Factor Importance                Factors        Factors
                                                                                  Ranking Factors Performance
                                         Passed         Failed
Essential (weighted most):                         23             2
Very Important:                                    9              0
Important:                                         34             2
Moderately Important:                              41             0
Slightly Important:                                25             1
Total:                                         132                5




                                                                                        132 ranking factors passed
                                                                                            5 ranking factors failed




Table of contents
 1. Report overview                                               19. Keyword use in same domain link URLs
 2. Keyword use in document title                                 20. Keyword use in outbound link URLs
 3. Global link popularity of web site                            21. Keyword use in meta description
 4. Link texts of inbound links                                   22. Number of trailing slashes in URL
 5. Keyword use in body text                                      23. HTML validation of web page to W3C standards
 6. Age of web site                                               24. Readability level of web page
 7. Keyword use in H1 headline texts                              25. Keyword use in meta keywords
 8. Keyword use in domain name                                    26. Keyword use in the first sentence of the body text
 9. Keyword use in page URL                                       27. Keyword use in HTML comments
10. Links from social networks                                    28. Search engine compatibility
11. Server speed                                                  29. Factors that could prevent your top ranking
12. Keyword use in H2-H6 headline texts                           30. Table: Number of keywords
13. Keyword use in IMG ALT attributes                             31. Table: Keyword density
14. Top level domain of web site                                  32. Table: Keyword position
15. Keyword use in bold body text                                 33. Table: Number of words
16. Number of visitors to the site                                34. Table: Number of characters
17. Keyword use in same domain link texts                         35. Table: Ranking factors digest
18. Keyword use in outbound link texts




Created by SplinternetMarketing.com                          5 of 58                            www.SplinternetMarketing.com
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Created by SplinternetMarketing.com   6 of 58   www.SplinternetMarketing.com
9/19/2010


Keyword use in document title
Essential
The document title is the text within the <title>...</title> tags in the HTML code of your web page. This chapter tries to
find out how to use the search term "Internet Marketing" in the document title and if it's important for Google.com.


Example: <title>Your web page title</title>


Their contents
Rank Keyword use in document title
  1    Internet marketing - Wikipedia, the free encyclopedia
  2    How to Make Money Online by Starting an Internet Business | InternetMarketing .com
  3    Internet Marketing - How To Start And Grow Your Internet Business - Online Marketing
  4    [Web page was not analyzed. Reason: see at the top of the report.]
  5    Local Business Marketing : B2B eCommerce Marketing : Magento Optimization : SEO : PPC
  6    Finn Digital: Milwaukee Internet marketing and video production
  7    Internet Marketing Company with Accredited SEO Consulting Services
  8    Real Internet Marketing Strategies To Make Money Online and Run A Successful Internet Business
  9    Internet Marketing and Web Site Advertising and Marketing Services including Website Promotion and Email
       Advertising.
 10    Make Money Online, Earn Money Online - Marketing Tips


Your contents
Internet Marketing and SEO - Guaranteed ROI


Advice for your document title
Search term: "Internet Marketing"
                       Competitors Your Site         Advice
Number of keywords:            0 to 1              1 OK                                                                      OK
Keyword density:          0% to 33%            33% OK                                                                        OK
Search term: "Internet"
                       Competitors Your Site         Advice
Number of keywords:            0 to 2              1 OK                                                                      OK
Keyword density:          0% to 17%            17% OK                                                                        OK
Search term: "Marketing"
                       Competitors Your Site         Advice
Number of keywords:            1 to 2              1 You could use the search term "Marketing" more than once but            <
                                                     this is optional.
Keyword density:          7% to 17%            17% OK                                                                        OK




Created by SplinternetMarketing.com                        7 of 58                            www.SplinternetMarketing.com
9/19/2010

Advice for your document title
Search term: "Internet Marketing"
Keywords "Internet" or "Marketing"
                      Competitors Your Site    Advice
Number of keywords:         1 to 4            2 OK                                     OK
Keyword density:        6% to 17%        17% OK                                        OK




Created by SplinternetMarketing.com                  8 of 58   www.SplinternetMarketing.com
9/19/2010


Global link popularity of web site
Essential
The global link popularity measures how many web pages link to your site. The number of web pages linking to your site
is not as important as the quality of the web pages that link to your site.


All major search engines take the quality and the context of the links into account. Search engines assume that your
web page must offer relevant content if many quality sites link to it.


Number of inbound links according to these search engines (the more the better)
                Alexa                       Ask.com                      Google.com              Peak Value
To Your Site:                           1                           0                        2                               2
To Site 1:                      451,138                             0                      330                     451,138
To Site 2:                          143                             0                       83                          143
To Site 3:                          648                             0                       42                          648
To Site 4:                           n/a                           n/a                     n/a                           n/a
To Site 5:                            24                            0                        0                           24
To Site 6:                            20                            0                       39                           39
To Site 7:                          208                             0                      127                          208
To Site 8:                          154                             0                       47                          154
To Site 9:                        1,999                             0                      349                         1,999
To Site 10:                       3,528                             0                      128                         3,528
Range:                     1 to 451,138                        all 0                  0 to 349                24 to 451,138


Advice for the global link popularity
Summing up all analyzed search engines, there are too few web pages that link to your web site                          <<
"splinternetmarketing.com/default.aspx". You should increase the number of web pages from different domains that
link to your web site.
Google can find at least as many web pages linking to your page as to the top ranked pages. This meets the basic         <
requirements for getting high rankings on Google.




Created by SplinternetMarketing.com                      9 of 58                          www.SplinternetMarketing.com
9/19/2010


Link texts of inbound links
Essential
Inbound links are links from other web sites to your site. If many other sites link to your site, then search engines
consider your site to be important. However, the number of links is not as important as is the relevance of the linking
page and the link text used in linking to your site.


This chapter lists a sample of the web pages that link to your site, along with the link text. Note that search engines do
not reveal all inbound links to your site.


Sample of the web pages that link to your site
Linked Text               Linked URL                                           Web Page That Links To Your Site
Internet Marketing     http://splinternetmarketing.com/default.aspx            http://usalocalsearch.com/Pages/Internet%20Tr
Services and Solutions                                                         affic%20Data.aspx


Advice for the link texts of inbound links
To get a high ranking on Google.com, make sure that the web pages that link to your site use the search term                    <
"Internet Marketing" in their link texts. The more links to your web site contain "Internet Marketing" (or a part of it)
in the link text, the more likely it is that your web site will get a high ranking on Google.com for that search term.


It is advisable to use different but related keywords for the link texts. If all links to your web site use exactly the
same link text, then Google.com might lower your rankings because of unnatural linking patterns.


In addition, the quality and reputation of the web pages that link to your site is very important to the search
engines.
At least 10% of the analyzed inbound link texts contain the search term "Internet Marketing". This is good.                    OK
At least 20% of the analyzed inbound link texts contain the search term "Internet Marketing". This is good.                    OK
At least 40% of the analyzed inbound link texts contain the search term "Internet Marketing". This is good.                    OK
At least 60% of the analyzed inbound link texts contain the search term "Internet Marketing". This is good.                    OK
At least 80% of the analyzed inbound link texts contain the search term "Internet Marketing". This is good.                    OK
All of the analyzed inbound link texts contain the search term "Internet Marketing". Google.com could lower your               <<
rankings because of unnatural linking patterns. Try getting some inbound link texts that do not contain the search
term "Internet Marketing" or parts of it.




Created by SplinternetMarketing.com                         10 of 58                             www.SplinternetMarketing.com
9/19/2010


Keyword use in body text
Essential
The body text is the text on your web page that can be seen by people in their web browsers. It does not include HTML
commands, comments, etc. The more visible text there is on a web page, the more a search engine can index. The
calculations include spaces and punctuation marks.


Your contents
Internet Marketing Solutions: 877-710-2007 home about us services solutions partners contacts Spl internetMarketing
.com: Internet Marketing Services We have been in the Internet marketing and web development business with
outstanding results since 1995. Our professionals manage the best online marketing strategies for top customers in
retail, manufacturing, publishing and service industries. We even provide search engine optimization consultation to other
search engine optimization companies in the US and overseas.
Services Competitive Analysis Keyword Research Search Optimization Social Media Internet Marketing Web
Development Brian Bateman Read more Online marketing is the key to business success in today's technological era. If
your online marketing isn't bringing you the results you need, Spl internet Marketing can bring you a positive return on
your marketing investment – guaranteed. " Optimize everything. It is not enough to have your web pages optimized
and it is not enough to have an account on social media sites.
Each of your social media sites needs to be optimized and they should use your keyword phrases to link back to your
website . This sounds straight forward, but when you consider that there are over 145 social media bookmarking sites
and hundreds of social media sites with more springing up every day, it is a lot of hard work." Projects Sales Project
Management Business Networking Internet Marketing Dan D'Amore Read more " SplinternetMarketing .com strives to
make small or medium sized businesses into large International businesses through skillful execution of well planned
Internet marketing programs and above all, integrity and work ethic.
We simply work harder. We work harder at building relationships with our customers, making profitable solutions for our
customers and documenting improvements with third party metrics so you'll have no doubt who is working for you..." It's
just not enough to throw a few keywords onto your website, or maintain a presence on a few social networking sites.
Your online presence needs to be carefully crafted and maintained if it's going to bring you the business you want; it also
needs to be constantly and competently analyzed so that it can be adjusted to keep you on top of the online heap.
Solutions Emerging Trends Predictive Analysis Market Research Project Operations Business Development
Communications Jayne Holland Read more Splinternet Marketing can put analytics in place that will let you measure
your return on investment, do research on keywords , social media networks , and link partners and put together a plan
that will guarantee your success, and execute that plan to put you on top. " Volunteering and community service work
are the heart around which the rest of the company revolves.
It is my deep belief that “when we help one of us, we help all of us.†Giving time and energy to others is one way
to do this. I currently serve on the Advisory Board for the UWM-School of Continuing Education, Career Transitions
Center, and the Advisory Board for Milwaukee Job Camp as well as the Sponsorship Committee..." Spl
internetMarketing .com: Internet Marketing Services - Guaranteed ROI Using every splinter ofInternet marketing -
Keyword Research, Internet competitive analysis, Social Media Marketing , Social Media Optimization, On-site search
engine optimization, Pay Per Click, Pay Per Conversion, Affiliate Management, organic link building, Articles, social
media bookmarks, blogs, RSS Feeds...
You can have guaranteed positive ROI by using analytics to measure your current costs per website visit, cost per sale
and support expenses. Analytics are then used to measure progress toward meeting, then exceeding your goals to show
unequivocal positive ROI. Put analytics in place, add measurable goals in order to measure success with conversions,
sales and positive return on investment (ROI). Do research on keyword phrases, link partners, social media networks,
groups, industry news sites and competitors.
More Internet Marketing Data and Info on E level 3 Competitive Analysis | Keyword Research | SEO | SMM | Web




Created by SplinternetMarketing.com                      11 of 58                           www.SplinternetMarketing.com
9/19/2010

Your contents
Development | Project Management | Business Networking | Emerging Trends | Predictive Analysis | Market Research |
Project Operations | Business Development | Communications | Social Media | SEO Support and Data | Site Map Spl
internetMarketing .com © 2010 Privacy Policy E-mail: Spl internetMarketing .com 877-710-2007 500 N. Michigan
Avenue #300, Chicago, IL 60611 1204 S. 3rd St., Watertown, WI 53094 9235 W. Capitol Dr. #333, Milwaukee, WI 53222
If you'd like to talk to someone about your business and our services, please


Advice for your body text
Search term: "Internet Marketing"
                      Competitors Your Site     Advice
Number of keywords:          0 to 29          16 OK                                                            OK
Keyword density:          0% to 6%          4% OK                                                              OK
Number of words:      227 to 3,762          774 OK                                                             OK
Search term: "Internet"
                      Competitors Your Site     Advice
Number of keywords:          2 to 51          17 OK                                                            OK
Keyword density:          1% to 3%          2% OK                                                              OK
Search term: "Marketing"
                      Competitors Your Site     Advice
Number of keywords:          0 to 60          24 OK                                                            OK
Keyword density:          0% to 5%          3% OK                                                              OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site     Advice
Number of keywords:         2 to 111          41 OK                                                            OK
Keyword density:          0% to 4%          3% OK                                                              OK




Created by SplinternetMarketing.com                   12 of 58                       www.SplinternetMarketing.com
9/19/2010


Age of web site
Very Important
Spam sites often come and go quickly. For this reason, search engines tend to trust a web site that has been around for
a long time over one that is brand new. The age of the domain is seen as a sign of trustworthiness because it cannot be
faked. The data is provided by Alexa.com (or Archive.org if Alexa.com does not have data about a site).


Dates of the domain registration or of the first contents
          URL                                                       Registration Date
Your Site http://splinternetmarketing.com/default.aspx              n/a
    1     http://en.wikipedia.org/wiki/Internet_marketing           Saturday, January 13, 2001
    2     http://www.internetmarketing.com/                         Wednesday, July 18, 2001
    3     http://www.freeinternetmarketingcourses.com/              Friday, December 16, 2005
    4     http://www.milwaukeeima.org/                              n/a
    5     http://www.everykeyword.com/                              Monday, October 15, 2007
    6     http://www.finndigital.com/                               Thursday, November 28, 2002
    7     http://www.internetmarketinginc.com/                      Saturday, November 27, 1999
    8     http://www.prosperly.com/                                 Tuesday, July 22, 2008 (newest domain)
    9     http://www.majon.com/                                     Sunday, May 14, 1995 (oldest domain)
   10     http://www.marketingtips.com/                             Friday, November 29, 1996
 Range    Sunday, May 14, 1995 to Tuesday, July 22, 2008


Advice for the web site age
The web site age could not be determined. In general, the older your web site, the better it is for your rankings on    <
Google.com. If you have a young web site, you must compensate by improving the other search engine ranking
factors.




Created by SplinternetMarketing.com                      13 of 58                           www.SplinternetMarketing.com
9/19/2010


Keyword use in H1 headline texts
Very Important
H1 headline texts are the texts that are written between the <h1>...</h1> tags in the HTML code of a web page. Some
search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this
applies to Google.com, too.


Example: <h1>your very big headline text</h1>


Your contents
No. H1 Heading Text
 1.   SplinternetMarketing .com:
 2.   Internet Marketing Services
 3.   SplinternetMarketing .com: Internet Marketing Services - Guaranteed ROI


Advice for your H1 headline texts
Search term: "Internet Marketing"
                      Competitors Your Site       Advice
Number of keywords:           0 to 4            4 OK                                                               OK
Keyword density:       0% to 100%            60% OK                                                                OK
Search term: "Internet"
                      Competitors Your Site       Advice
Number of keywords:           0 to 4            4 OK                                                               OK
Keyword density:          0% to 50%          40% OK                                                                OK
Search term: "Marketing"
                      Competitors Your Site       Advice
Number of keywords:           0 to 4            4 OK                                                               OK
Keyword density:          0% to 50%          40% OK                                                                OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site       Advice
Number of keywords:           0 to 8            8 OK                                                               OK
Keyword density:          0% to 50%          40% OK                                                                OK




Created by SplinternetMarketing.com                    14 of 58                         www.SplinternetMarketing.com
9/19/2010


Keyword use in domain name
Important
The domain name is the main part of the web page address. This chapter tries to find out if Google.com gives extra
relevance to search terms within the domain name.


Example: "your-keyword" is the domain name of http://www.your-keyword.com


Their contents
Rank Words In Domain Name                                         URL
  1   en wikipedia                                                http://en.wikipedia.org/wiki/Internet_marketing
  2   internetmarketing                                           http://www.internetmarketing.com/
  3   freeinternetmarketing courses                               http://www.freeinternetmarketingcourses.com/
  4   [Web page was not analyzed. Reason: see at the top of       http://www.milwaukeeima.org/
      the report.]
  5   everykeyword                                                http://www.everykeyword.com/
  6   finndigital                                                 http://www.finndigital.com/
  7   internetmarketing inc                                       http://www.internetmarketinginc.com/
  8   prosperly                                                   http://www.prosperly.com/
  9   majon                                                       http://www.majon.com/
 10   marketing tips                                              http://www.marketingtips.com/


Your contents
splinternetmarketing (Domain name: "splinternetmarketing .com")


Advice for the domain name
The domain name splinternetmarketing.com contains the search term "Internet Marketing". This is very good.               OK




Created by SplinternetMarketing.com                    15 of 58                             www.SplinternetMarketing.com
9/19/2010


Keyword use in page URL
Important
The page URL is the part after the domain name in the web page address. This chapter tries to find out if Google.com
gives extra relevance to search terms within the page URL. Separate your search terms in the page URL with slashes,
dashes or underscores.


Example: "keyword/another-keyword.htm" is the page URL of http://www.domain.com/keyword/another-keyword.htm


Their contents
Rank Words In Page URL                                            URL
  1   wiki Internet marketing                                     http://en.wikipedia.org/wiki/Internet_marketing
  2   [no words]                                                  http://www.internetmarketing.com/
  3   [no words]                                                  http://www.freeinternetmarketingcourses.com/
  4   [Web page was not analyzed. Reason: see at the top of       http://www.milwaukeeima.org/
      the report.]
  5   [no words]                                                  http://www.everykeyword.com/
  6   [no words]                                                  http://www.finndigital.com/
  7   [no words]                                                  http://www.internetmarketinginc.com/
  8   [no words]                                                  http://www.prosperly.com/
  9   [no words]                                                  http://www.majon.com/
 10   [no words]                                                  http://www.marketingtips.com/


Your contents
default (Page URL: "/default.aspx")


Advice for your page URL
Search term: "Internet Marketing"
                      Competitors Your Site       Advice
Number of keywords:           0 to 1            0 You could use the search term "Internet Marketing" at least             <
                                                  once but this is optional.
Keyword density:          0% to 67%           0% You could increase the keyword density for the search term               <
                                                 "Internet Marketing" but this is optional.
Search term: "Internet"
                      Competitors Your Site       Advice
Number of keywords:           0 to 1            0 You could use the search term "Internet" at least once but this         <
                                                  is optional.
Keyword density:          0% to 33%           0% You could increase the keyword density for the search term               <
                                                 "Internet" but this is optional.
Search term: "Marketing"




Created by SplinternetMarketing.com                    16 of 58                             www.SplinternetMarketing.com
9/19/2010

Advice for your page URL
Search term: "Internet Marketing"
                      Competitors Your Site     Advice
Number of keywords:         0 to 1            0 You could use the search term "Marketing" at least once but         <
                                                this is optional.
Keyword density:        0% to 33%         0% You could increase the keyword density for the search term             <
                                             "Marketing" but this is optional.
Keywords "Internet" or "Marketing"
                      Competitors Your Site     Advice
Number of keywords:         0 to 2            0 You could use one of the keywords "Internet" or "Marketing" at      <
                                                least once but this is optional.
Keyword density:        0% to 33%         0% You could increase the keyword density for the keywords                <
                                             "Internet" or "Marketing" but this is optional.




Created by SplinternetMarketing.com                  17 of 58                         www.SplinternetMarketing.com
9/19/2010


Links from social networks
Important
On social network sites, people decide which web sites are popular. This means that the popularity on social network
sites cannot be easily influenced. For this reason, search engines might trust web sites more if they are popular on
social networks. ("n/a" means "data not available".)


Links from social networks (the more the better)
               Del.icio.us                        Digg                                Total
To Your Site: 0                                   3                                   3
To Site 1:     1,541                              15                                  1,556
To Site 2:     39                                 15                                  54
To Site 3:     76                                 6                                   82
To Site 4:     n/a                                n/a                                 n/a
To Site 5:     3                                  0                                   3
To Site 6:     4                                  0                                   4
To Site 7:     0                                  0                                   0
To Site 8:     11                                 0                                   11
To Site 9:     15                                 15                                  30
To Site 10:    127                                1                                   128
Range:         0 to 1,541                         0 to 15                             0 to 1,556


Advice for the links from social networks
In average, less web pages link to your page than to the top ranked pages on these social networks. The average        <<
link popularity of the top ranked pages is 169, the link popularity of your web page is 3. You must increase the
number of web pages that link to your web site on these social networks.




Created by SplinternetMarketing.com                      18 of 58                           www.SplinternetMarketing.com
9/19/2010


Server speed
Important
Popular web sites often have faster server response times compared to smaller unimportant sites. In addition, most
search engines index more pages from fast web sites. This chapter shows you how long it takes on average for web
pages on the top ranked sites to load. The data is based on the average server speed of the last 30 days and is provided
by Alexa.com ("n/a" means that Alexa.com does not have data about your server speed).


Server speed results
Average Page Load Time (measured in seconds, the lower the better)
   Your           1         2          3         4          5          6         7          8         9        10       Range
   Site
     n/a      0.96s     1.73s     0.80s         n/a       n/a        n/a       n/a        n/a     1.36s     1.29s 0.80s to
                                                                                                                     1.73s


Server Speed Relative To Other Servers On The Internet (the faster the better)
   Your           1         2          3         4          5          6         7          8         9        10       Range
   Site
     n/a       fast: average: very fast:        n/a       n/a        n/a       n/a        n/a      fast:     fast: average:
            top 25%    bottom top 10%                                                           top 40% top 40%       bottom
                         45%                                                                                          45% to
                                                                                                                    very fast:
                                                                                                                       top 10%


Advice for the server speed
The speed of your web site could not be determined. In general, the faster your web site, the better it could be for       <
your rankings on Google.com. If you have a slow web site, you should contact or even switch your web hosting
provider.




Created by SplinternetMarketing.com                      19 of 58                           www.SplinternetMarketing.com
9/19/2010


Keyword use in H2-H6 headline texts
Important
H2, H3, H4, H5 and H6 headline texts are the texts that are written between the <h2>...</h2>, <h3>...</h3>, etc. tags in
the HTML code of your web page. Some search engines give extra relevance to search terms that appear in the headline
texts. This chapter examines if this applies to Google.com, too.


Example: <h3>your big headline text</h3>


Your contents
No. Heading Texts
 1.   [H3] Using every splinter of Internet marketing - Keyword Research, Internet competitive analysis, Social Media
      Marketing , Social Media Optimization, On-site search engine optimization, Pay Per Click, Pay Per Conversion,
      Affiliate Management, organic link building, Articles, social media bookmarks, blogs, RSS Feeds...


Advice for your H2-H6 headline texts
Search term: "Internet Marketing"
                      Competitors Your Site        Advice
Number of keywords:           0 to 2            1 OK                                                                OK
Keyword density:       0% to 100%             5% OK                                                                 OK
Search term: "Internet"
                      Competitors Your Site        Advice
Number of keywords:           0 to 4            2 OK                                                                OK
Keyword density:          0% to 50%           5% OK                                                                 OK
Search term: "Marketing"
                      Competitors Your Site        Advice
Number of keywords:           0 to 4            2 OK                                                                OK
Keyword density:          0% to 50%           5% OK                                                                 OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site        Advice
Number of keywords:           0 to 5            4 OK                                                                OK
Keyword density:          0% to 50%           5% OK                                                                 OK




Created by SplinternetMarketing.com                    20 of 58                          www.SplinternetMarketing.com
9/19/2010


Keyword use in IMG ALT attributes
Important
The <img alt> attribute defines an alternative text for an image when the user uses a text browser or when the user has
turned off the display of images in the web browser application. Microsoft's Internet Explorer displays the alternative text if
the user puts the cursor over the graphic. This chapter tries to find out if it makes sense to include the search term in the
<img alt> attributes to improve your rankings.


Example: <img src="logo.gif" width="200" height="75" alt="picture description with keyword">


Your contents
No. Image Alt Attribute Text                                         Image File Name
 1.   SplinternetMarketing .com Site Search                          images/button.gif
 2.   Connect on LinkedIn                                            images/icon1.gif
 3.   Follow us on Twitter                                           images/icon2.gif
 4.   Internet Marketing Solutions                                   images/icon3.gif
 5.   Visit Sites We've Stumbled Upon                                images/icon4.gif
 6.   Splinters of Internet Marketing : Research, Planning,          images/img.jpg
      Tracking, Training, Media, Teams, Social Networking,
      Sales, Public Relations, Marketing Strategies, Brand
      Management, Promotion, SEO
 7.   [empty]                                                        images/banner.jpg
 8.   Marketing                                                      images/title3.gif
 9.   Comprehensive Marketing Services                               images/logo.gif
10. [empty]                                                          images/1page_img1.jpg
11. [empty]                                                          images/3page_img2.jpg
12. [empty]                                                          images/1page_img3.jpg
13. [empty]                                                          images/img1.gif
14. [empty]                                                          images/title.gif


Advice for your IMG ALT attributes
Search term: "Internet Marketing"
                       Competitors Your Site         Advice
Number of keywords:            0 to 3              3 OK                                                                    OK
Keyword density:          0% to 50%            12% OK                                                                      OK
Search term: "Internet"
                       Competitors Your Site         Advice
Number of keywords:            0 to 3              3 OK                                                                    OK
Keyword density:        0% to 100%               7% OK                                                                     OK




Created by SplinternetMarketing.com                       21 of 58                            www.SplinternetMarketing.com
9/19/2010

Advice for your IMG ALT attributes
Search term: "Internet Marketing"
Search term: "Marketing"
                      Competitors Your Site    Advice
Number of keywords:        0 to 16            6 OK                                      OK
Keyword density:        0% to 25%        14% OK                                         OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site    Advice
Number of keywords:        0 to 19            9 OK                                      OK
Keyword density:        0% to 50%        11% OK                                         OK




Created by SplinternetMarketing.com                  22 of 58   www.SplinternetMarketing.com
9/19/2010


Top level domain of web site
Important
Web sites with certain top level domains (TLD) are statistically more likely to contain higher quality, trustworthy contents.
For this reason, search engines might prefer web sites with restricted TLD (.edu, .gov., .mil) over younger TLD (e.g., .biz,
.info, .jobs). In addition, country code TLD (e.g., .ca, .de, .fr) are often preferred in the country's local search results.


Top level domain results
     Your           1           2          3           4              5       6          7           8           9         10
     Site
     .com        .org       .com       .com         .org       .com       .com       .com        .com        .com        .com


Advice for the top level domain of your web site
Your web site URL splinternetmarketing.com/default.aspx contains the often used top level domain .com. This is            OK
neither good nor bad for your rankings on Google.com.




Created by SplinternetMarketing.com                        23 of 58                          www.SplinternetMarketing.com
9/19/2010


Keyword use in bold body text
Important
The body text is the text on your web page that can be seen by people in their web browsers. The bold body text uses a
darker and heavier face than the regular type face. It appears between <b>...</b> or <strong>...</strong> tags in the
HTML source of your web page. CSS is not recognized. The statistics include spaces and punctuation marks.


Their contents
Rank Keyword use in bold body text
  1    Internet marketing Affiliate marketing Search engine marketing Marketing needs additional citations for
       verification . may require copy editing for grammar, style, cohesion, tone or spelling Internet marketing i-
       marketing web-marketing online-marketing e-Marketing ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^
  2    Can't wait to get Started? 604.634.3587 Sign Up For Our Newsletter! Get practical advice, tips, and tutorials in
       our Marketing Tips Report Start a successful online business with help and support from the industry leader in
       Internet business training SIGN UP FOR FREE INTERNET ADVICE AND JOIN 570,000 SUBSCRIBERS WHO
       GET: 1. Learn 2. Create 3. Excel they come looking for information. Tip 1: Try The Product First Not a "Do It
       Yourself-er"? In a Hurry to Start Your Business?
  3    Internet Marketing Courses Free Date: From: Free Internet Marketing Courses Free Internet Marketing
       Courses Internet Marketing Courses P.S. Free Internet Marketing Courses get 75% 75% Recent Posts about
       Internet Marketing Using Product Recommendations To Increase Your Bottom Line SEO for Adsense How to
       Track Keyword Response Rates Positioning of Adverts Creating And Starting An Online Business Read Blog:
       Internet Marketing Articles Other Resour [and 298 additional characters]
  4    [Web page was not analyzed. Reason: see at the top of the report.]
  5    [not used]
  6    All Rights Reserved
  7    Internet Marketing Video Blog Recent Internet Marketing Video Blogs Learn More at Services Resources
  8    Subscribe to the RSS Feed Buyers on Flippa expect to get a steal on a website. The fee structure is ridiculous If
       a deal falls through your out of luck and money. strongly Installing WordPress: 2 Options Step 1: Fantastico De
       Luxe Step 2: WordPress Step 3: New Installation Step 4: Install WordPress. Step 5: Finish Installation. Step 6:
       Either bookmark or make a note of the URL that’s give here (yourdomain.com/wp-admin). Back to WordPress
       overview [and 128 additional characters]
  9    Trusted & Experienced Internet Marketing Professionals Since 1995... Ron Sukenick V.P. Factory Direct
       Tablepad Co. Brooke Branning Sales Manager Bug Off Instant Screen Douglas Lichterman (for Gabrielle
       Lichterman) Hormonology.info Internet Marketing & Website Promotion Advertising . Search Engine Marketing
       Email Marketing Press Release Distribution Welcome to Majon International! internet marketing internet
       marketing online advertising Tour Ser [and 392 additional characters]
 10    Would you like to talk directly to a sales rep? Call Us at 604-634-3587 . Outside North America? Contact Us Here
       Darren Salkeld, Northern Goose Down Inc.


Your contents
Internet Marketing Solutions: Services Projects Sales Project Management Business Networking Internet Marketing
Solutions Emerging Trends Predictive Analysis Market Research Project Operations Business Development
Communications SplinternetMarketing .com © 2010 E-mail: Spl internetMarketing .com If you'd like to talk to someone
about your business and our services, please




Created by SplinternetMarketing.com                     24 of 58                           www.SplinternetMarketing.com
9/19/2010



Advice for your bold body text
Search term: "Internet Marketing"
                      Competitors Your Site    Advice
Number of keywords:          0 to 12          4 OK                                      OK
Keyword density:          0% to 29%      14% OK                                         OK
Search term: "Internet"
                      Competitors Your Site    Advice
Number of keywords:          0 to 13          4 OK                                      OK
Keyword density:          0% to 14%       9% OK                                         OK
Search term: "Marketing"
                      Competitors Your Site    Advice
Number of keywords:          0 to 14          4 OK                                      OK
Keyword density:          0% to 20%       9% OK                                         OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site    Advice
Number of keywords:          0 to 27          8 OK                                      OK
Keyword density:          0% to 14%       9% OK                                         OK




Created by SplinternetMarketing.com                  25 of 58   www.SplinternetMarketing.com
9/19/2010


Number of visitors to the site
Important
Search engines might look at web site usage data, such as the number of visitors to your site, to determine if your site is
reputable and contains popular contents. The Alexa.com traffic rank is based on three months of aggregated traffic data
from millions of Alexa Toolbar users and is a combined measure of page views and number of site visitors.


Alexa.com Traffic Rank results (the lower the better)
            URL                                                                                         Alexa Traffic Rank
Your Site http://splinternetmarketing.com/default.aspx                                                     Rank #4,882,215
    1       http://en.wikipedia.org/wiki/Internet_marketing                      Rank #7 (most visitors of the competitors)
    2       http://www.internetmarketing.com/                                                                 Rank #23,570
    3       http://www.freeinternetmarketingcourses.com/                                                     Rank #105,789
    4       http://www.milwaukeeima.org/                                                                                 n/a
    5       http://www.everykeyword.com/                                 Rank #4,913,799 (least visitors of the competitors)
    6       http://www.finndigital.com/                                                                    Rank #3,583,386
    7       http://www.internetmarketinginc.com/                                                              Rank #88,422
    8       http://www.prosperly.com/                                                                        Rank #210,035
    9       http://www.majon.com/                                                                             Rank #17,353
   10       http://www.marketingtips.com/                                                                     Rank #20,250
 Range                                                                                                        7 to 4,913,799
                                                                                                   (average rank: #995,845)


Advice for the number of visitors to your site
Your web site splinternetmarketing.com/default.aspx does not appear to attract many visitors because your traffic       <<
rank is above #100,000 and you have less visitors than the average of your competitors. This could be
disadvantageous to your rankings on Google.com.




Created by SplinternetMarketing.com                       26 of 58                          www.SplinternetMarketing.com
9/19/2010


Keyword use in same domain link texts
Moderately Important
Link texts are words and sentences that are used as links. Same domain link texts are the link texts of the links that
point to a web page on the same domain. This chapter examines if Google.com takes search terms in same domain link
texts into account.


Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link text "Contact
information".


Your contents
No. Same Domain Link Text                                         Link URL
 1.   [empty]                                                     /Internet Marketing Internet Marketing Services.xml
 2.   [empty]                                                     /partners.html
 3.   home                                                        /Default.aspx
 4.   about us                                                    /about-marketing.html
 5.   services                                                    /splinternetmarketing-services.html
 6.   solutions                                                   /splinternetmarketing-solutions.html
 7.   partners                                                    /partners.html
 8.   contacts                                                    /contact-marketing.html
 9.   web development                                             /WebDevelopment.html
10. online marketing                                              /splinternetmarketing-solutions.html
11. search engine optimization                                    /Search-Engine-Optimization-Services.html
12. search engine optimization                                    /SearchEngineOptimization.html
13. [empty]                                                       /Default.aspx
14. Competitive Analysis                                          /CompetitiveAnalysis.html
15. Keyword Research                                              /KeywordResearch.html
16. Search Optimization                                           /SearchEngineOptimization.html
17. Social Media                                                  /SocialMedia.html
18. Internet Marketing                                            /InternetMarketing.html
19. Web Development                                               /WebDevelopment.html
20. Read more                                                     /brianbateman.html
21. Optimize                                                      /Search-Engine-Optimization-Services.html
22. social media                                                  /SocialMedia.html
23. keyword phrases                                               /KeywordResearch.html
24. link back to your website                                     /OrganicLinkBuilding.html
25. social media bookmarking                                      /SocialMedia.html
26. social media sites                                            /SocialMedia.html
27. Sales                                                         /Sales.html




Created by SplinternetMarketing.com                    27 of 58                               www.SplinternetMarketing.com
9/19/2010

Your contents
No. Same Domain Link Text                                        Link URL
28. Project Management                                           /ProjectManagement.html
29. Business Networking                                          /BusinessNetworking.html
30. Internet Marketing                                           /Default.aspx
31. Read more                                                    /ProjectManagement.html
32. skillful execution of well planned Internet marketing        /dandamore.html
33. third party metrics                                          /WebsiteAnalytics.html
34. keywords                                                     /KeywordResearch.html
35. social networking                                            /SocialMedia.html
36. competently analyzed                                         /CompetitiveAnalysis.html
37. Emerging Trends                                              /EmergingTrends.html
38. Predictive Analysis                                          /PredictiveAnalysis.html
39. Market Research                                              /MarketResearch.html
40. Project Operations                                           /ProjectOperations.html
41. Business Development                                         /BusinessDevelopment.html
42. Communications                                               /Communications.html
43. Read more                                                    /jayneholland.html
44. analytics                                                    /WebsiteAnalytics.html
45. research on keywords                                         /KeywordResearch.html
46. social media networks                                        /SocialMedia.html
47. link partners                                                /OrganicLinkBuilding.html
48. Advisory Board for the UWM-School                            /jayneholland.html
49. Milwaukee Job Camp                                           /jayneholland.html
50. search engine optimization (SEO)                             /SearchEngineOptimization.html
51. search engine marketing (SEM)                                /SearchEngineMarketing-SEM.html
52. social media optimization (SMO)                              /SocialMedia.html
53. social media marketing (SMM)                                 /SocialMedia.html
54. Competitive Analysis                                         /CompetitiveAnalysis.html
55. Keyword Research                                             /KeywordResearch.html
56. SEO                                                          /Search-Engine-Optimization-Services.html
57. SMM                                                          /SocialMedia.html
58. Web Development                                              /WebDevelopment.html
59. Project Management                                           /ProjectManagement.html
60. Business Networking                                          /BusinessNetworking.html
61. Emerging Trends                                              /EmergingTrends.html
62. Predictive Analysis                                          /PredictiveAnalysis.html
63. Market Research                                              /MarketResearch.html




Created by SplinternetMarketing.com                   28 of 58                               www.SplinternetMarketing.com
9/19/2010

Your contents
No. Same Domain Link Text                                       Link URL
64. Project Operations                                          /ProjectOperations.html
65. Business Development                                        /BusinessDevelopment.html
66. Communications                                              /Communications.html
67. Social Media                                                /SocialMedia.html
68. Site Map                                                    /SiteMap.html
69. Privacy Policy                                              /privacypolicy.html


Advice for your same domain link texts
Search term: "Internet Marketing"
                      Competitors Your Site    Advice
Number of keywords:           0 to 7          3 OK                                                                OK
Keyword density:          0% to 11%       4% OK                                                                   OK
Search term: "Internet"
                      Competitors Your Site    Advice
Number of keywords:          0 to 11          3 OK                                                                OK
Keyword density:           0% to 8%       2% OK                                                                   OK
Search term: "Marketing"
                      Competitors Your Site    Advice
Number of keywords:          0 to 25          6 OK                                                                OK
Keyword density:           0% to 9%       4% OK                                                                   OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site    Advice
Number of keywords:          0 to 28          9 OK                                                                OK
Keyword density:           0% to 8%       3% OK                                                                   OK




Created by SplinternetMarketing.com                  29 of 58                             www.SplinternetMarketing.com
9/19/2010


Keyword use in outbound link texts
Moderately Important
Link texts are words and sentences that are used as links. Outbound link texts are the texts within the <a>...</a> tags
when the <a> tag links to a web page on a different domain. This chapter examines if Google.com gives relevance to
search terms in outbound link texts.


Example: The HTML tag <a href="http://www.not-your-site.com/about.htm">About the company</a> contains the
outbound link text "About the company".


Your contents
No. Outbound Link Text                                              Link URL
 1.   [empty]                                                       http://www.linkedin.com/in/splinternetmarketing
 2.   [empty]                                                       http://twitter.com/wisconsinseo
 3.   [empty]                                                       http://www.stumbleupon.com/stumbler/Elevel3/
 4.   More Internet Marketing Data and Info on E level 3            http://elevel3.net/results.aspx?k=internet+marketing+sea
                                                                    rch+engine+optimization
 5.   SEO Support and Data                                          http://seosupportclub.com/_layouts/viewlsts.aspx


Advice for your outbound link texts
Search term: "Internet Marketing"
                      Competitors Your Site         Advice
Number of keywords:           0 to 7             1 OK                                                                      OK
Keyword density:          0% to 17%           14% OK                                                                       OK
Search term: "Internet"
                      Competitors Your Site         Advice
Number of keywords:           0 to 7             1 OK                                                                      OK
Keyword density:          0% to 11%            7% OK                                                                       OK
Search term: "Marketing"
                      Competitors Your Site         Advice
Number of keywords:           0 to 8             1 OK                                                                      OK
Keyword density:          0% to 12%            7% OK                                                                       OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site         Advice
Number of keywords:          0 to 15             2 OK                                                                      OK
Keyword density:           0% to 9%            7% OK                                                                       OK




Created by SplinternetMarketing.com                      30 of 58                             www.SplinternetMarketing.com
9/19/2010


Keyword use in same domain link URLs
Moderately Important
Links connect one web page to another. Same domain links are the links in <a href> attributes that point to other pages
on the same domain. This chapter examines if search terms in same domain link URLs are relevant to Google.com.


Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link URL
"contact.htm".


Your contents
No. Same Domain Link URL                                           Link Text
 1.   Internet Marketing Internet Marketing Services [/            [empty]
      Internet Marketing Internet Marketing Services.xml]
 2.   partners [/partners.html]                                    [empty]
 3.   Default [/Default.aspx]                                      home
 4.   about marketing [/about-marketing .html]                     about us
 5.   splinternetmarketing services [/splinternetmarketing         services
      -services.html]
 6.   splinternetmarketing solutions [/spl internetmarketing       solutions
      -solutions.html]
 7.   partners [/partners.html]                                    partners
 8.   contact marketing [/contact- marketing .html]                contacts
 9.   WebDevelopment [/WebDevelopment.html]                        web development
10. splinternetmarketing solutions [/spl internetmarketing         online marketing
    -solutions.html]
11. Search Engine Optimization Services                            search engine optimization
    [/Search-Engine-Optimization-Services.html]
12. SearchEngineOptimization                                       search engine optimization
    [/SearchEngineOptimization.html]
13. Default [/Default.aspx]                                        [empty]
14. CompetitiveAnalysis [/CompetitiveAnalysis.html]                Competitive Analysis
15. KeywordResearch [/KeywordResearch.html]                        Keyword Research
16. SearchEngineOptimization                                       Search Optimization
    [/SearchEngineOptimization.html]
17. SocialMedia [/SocialMedia.html]                                Social Media
18. InternetMarketing [/InternetMarketing .html]                   Internet Marketing
19. WebDevelopment [/WebDevelopment.html]                          Web Development
20. brianbateman [/brianbateman.html]                              Read more
21. Search Engine Optimization Services                            Optimize
    [/Search-Engine-Optimization-Services.html]
22. SocialMedia [/SocialMedia.html]                                social media




Created by SplinternetMarketing.com                     31 of 58                            www.SplinternetMarketing.com
9/19/2010

Your contents
No. Same Domain Link URL                                         Link Text
23. KeywordResearch [/KeywordResearch.html]                      keyword phrases
24. OrganicLinkBuilding [/OrganicLinkBuilding.html]              link back to your website
25. SocialMedia [/SocialMedia.html]                              social media bookmarking
26. SocialMedia [/SocialMedia.html]                              social media sites
27. Sales [/Sales.html]                                          Sales
28. ProjectManagement [/ProjectManagement.html]                  Project Management
29. BusinessNetworking [/BusinessNetworking.html]                Business Networking
30. Default [/Default.aspx]                                      Internet Marketing
31. ProjectManagement [/ProjectManagement.html]                  Read more
32. dandamore [/dandamore.html]                                  skillful execution of well planned Internet marketing
33. WebsiteAnalytics [/WebsiteAnalytics.html]                    third party metrics
34. KeywordResearch [/KeywordResearch.html]                      keywords
35. SocialMedia [/SocialMedia.html]                              social networking
36. CompetitiveAnalysis [/CompetitiveAnalysis.html]              competently analyzed
37. EmergingTrends [/EmergingTrends.html]                        Emerging Trends
38. PredictiveAnalysis [/PredictiveAnalysis.html]                Predictive Analysis
39. MarketResearch [/MarketResearch.html]                        Market Research
40. ProjectOperations [/ProjectOperations.html]                  Project Operations
41. BusinessDevelopment [/BusinessDevelopment.html]              Business Development
42. Communications [/Communications.html]                        Communications
43. jayneholland [/jayneholland.html]                            Read more
44. WebsiteAnalytics [/WebsiteAnalytics.html]                    analytics
45. KeywordResearch [/KeywordResearch.html]                      research on keywords
46. SocialMedia [/SocialMedia.html]                              social media networks
47. OrganicLinkBuilding [/OrganicLinkBuilding.html]              link partners
48. jayneholland [/jayneholland.html]                            Advisory Board for the UWM-School
49. jayneholland [/jayneholland.html]                            Milwaukee Job Camp
50. SearchEngineOptimization                                     search engine optimization (SEO)
    [/SearchEngineOptimization.html]
51. SearchEngineMarketing SEM [/SearchEngine                     search engine marketing (SEM)
    Marketing -SEM.html]
52. SocialMedia [/SocialMedia.html]                              social media optimization (SMO)
53. SocialMedia [/SocialMedia.html]                              social media marketing (SMM)
54. CompetitiveAnalysis [/CompetitiveAnalysis.html]              Competitive Analysis
55. KeywordResearch [/KeywordResearch.html]                      Keyword Research
56. Search Engine Optimization Services                          SEO




Created by SplinternetMarketing.com                   32 of 58                               www.SplinternetMarketing.com
9/19/2010

Your contents
No. Same Domain Link URL                                          Link Text
     [/Search-Engine-Optimization-Services.html]
57. SocialMedia [/SocialMedia.html]                               SMM
58. WebDevelopment [/WebDevelopment.html]                         Web Development
59. ProjectManagement [/ProjectManagement.html]                   Project Management
60. BusinessNetworking [/BusinessNetworking.html]                 Business Networking
61. EmergingTrends [/EmergingTrends.html]                         Emerging Trends
62. PredictiveAnalysis [/PredictiveAnalysis.html]                 Predictive Analysis
63. MarketResearch [/MarketResearch.html]                         Market Research
64. ProjectOperations [/ProjectOperations.html]                   Project Operations
65. BusinessDevelopment [/BusinessDevelopment.html]               Business Development
66. Communications [/Communications.html]                         Communications
67. SocialMedia [/SocialMedia.html]                               Social Media
68. SiteMap [/SiteMap.html]                                       Site Map
69. privacypolicy [/privacypolicy.html]                           Privacy Policy


Advice for your same domain link URLs
Search term: "Internet Marketing"
                      Competitors Your Site         Advice
Number of keywords:          0 to 35            6 OK                                                             OK
Keyword density:          0% to 14%           9% OK                                                              OK
Search term: "Internet"
                      Competitors Your Site         Advice
Number of keywords:          0 to 50            6 OK                                                             OK
Keyword density:           0% to 7%           7% OK                                                              OK
Search term: "Marketing"
                      Competitors Your Site         Advice
Number of keywords:          0 to 63            9 OK                                                             OK
Keyword density:          0% to 10%          10% OK                                                              OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site         Advice
Number of keywords:         0 to 113           15 OK                                                             OK
Keyword density:           0% to 9%           9% OK                                                              OK




Created by SplinternetMarketing.com                    33 of 58                          www.SplinternetMarketing.com
9/19/2010


Keyword use in outbound link URLs
Moderately Important
Links connect one web page to another. Outbound links are the links on a web page that point to web pages on other
web sites, i.e. links to other domains. This chapter examines if Google.com gives relevance to search terms in outbound
links


Example: The HTML tag <a href="http://www.not-your-site.com/info.htm">Click here</a> contains the outbound link URL
"www.not-your-site.com/info.htm".


Your contents
No. Outbound Link URL                                                 Link Text
 1.   www linkedin in splinternetmarketing                            [empty]
      [http://www.linkedin.com/in/spl internetmarketing ]
 2.   twitter wisconsinseo [http://twitter.com/wisconsinseo]          [empty]
 3.   www stumbleupon stumbler Elevel3                                [empty]
      [http://www.stumbleupon.com/stumbler/Elevel3/]
 4.   elevel3 results k internet marketing search engine          More Internet Marketing Data and Info on E level 3
      optimization [http://elevel3.net/results.aspx?k= internet +
      marketing +search+engine+optimization]
 5.   seosupportclub layouts viewlsts                                 SEO Support and Data
      [http://seosupportclub.com/_layouts/viewlsts.aspx]


Advice for your outbound link URLs
Search term: "Internet Marketing"
                       Competitors Your Site         Advice
Number of keywords:            0 to 6             2 OK                                                                 OK
Keyword density:          0% to 18%            14% OK                                                                  OK
Search term: "Internet"
                       Competitors Your Site         Advice
Number of keywords:            0 to 6             2 OK                                                                 OK
Keyword density:          0% to 14%            10% OK                                                                  OK
Search term: "Marketing"
                       Competitors Your Site         Advice
Number of keywords:            0 to 9             2 OK                                                                 OK
Keyword density:          0% to 15%            10% OK                                                                  OK
Keywords "Internet" or "Marketing"
                       Competitors Your Site         Advice
Number of keywords:           0 to 15             4 OK                                                                 OK
Keyword density:          0% to 12%            10% OK                                                                  OK




Created by SplinternetMarketing.com                        34 of 58                          www.SplinternetMarketing.com
9/19/2010




Created by SplinternetMarketing.com   35 of 58   www.SplinternetMarketing.com
9/19/2010


Keyword use in meta description
Moderately Important
The Meta Description tag allows you to describe your web page. This chapter tries to find out if Google.com takes the
Meta Description tag into account. Some search engines display the text to the user in the search results.


Example: <meta name="description" content="This sentence describes the contents of your web site.">


Even if the Meta Description tag might not be important for ranking purposes, you should use the Meta Description tag to
make sure that your web site is displayed with an attractive description in the search results.


Their contents
Rank Keyword use in meta description
  1    [not used]
  2    We'll teach you how to make money on the Internet with our online business training systems to develop your
       successful e-commerce website.
  3    Internet Marketing - FREE Internet Marketing course. Find out how I turned a simple idea into over a million
       dollar a year business using Online Marketing
  4    [Web page was not analyzed. Reason: see at the top of the report.]
  5    I have been an online marketer since 1996. I work on the cutting edge of site optimization, social media
       marketing , and paid search.
  6    Finn Digital: A full-service interactive marketing agency in Milwaukee, WI. Specializing in web development,
       video, email, social media, elearning and more.
  7    Internet Marketing Inc is a Global Internet Marketing Company specializing in SEO, PPC, Social Media, Web
       Design, Email Marketing , and Affiliate Marketing
  8    Learn everything you need to know about internet marketing to make money online and start and run a highly
       profitable internet business today with our complete internet marketing guide.
  9    Internet Marketing and Search Engine Marketing . GET RESULTS and Increase Website Traffic! Use Internet
       Marketing to build consistent and affordable targeted internet website traffic.
 10    Discover the insider secrets to make money online! FREE advice on how to earn money online from the experts
       at Marketing Tips.com


Your contents
Ensure your success with www.SplinternetMarketing .com. Guaranteed return on investment Internet marketing
solutions. Guaranteed successful search engine optimization (SEO).


Advice for your meta description
Search term: "Internet Marketing"
                      Competitors Your Site        Advice
Number of keywords:           0 to 2             2 OK                                                                   OK
Keyword density:         0% to 18%           17% OK                                                                     OK




Created by SplinternetMarketing.com                     36 of 58                           www.SplinternetMarketing.com
9/19/2010

Advice for your meta description
Search term: "Internet Marketing"
Search term: "Internet"
                      Competitors Your Site    Advice
Number of keywords:           0 to 3          2 OK                                      OK
Keyword density:          0% to 13%      11% OK                                         OK
Search term: "Marketing"
                      Competitors Your Site    Advice
Number of keywords:           0 to 4          2 OK                                      OK
Keyword density:          0% to 18%      11% OK                                         OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site    Advice
Number of keywords:           0 to 6          4 OK                                      OK
Keyword density:          0% to 14%      11% OK                                         OK




Created by SplinternetMarketing.com                  37 of 58   www.SplinternetMarketing.com
9/19/2010


Number of trailing slashes in URL
Moderately Important
The number of trailing slashes (/) in the URL indicates where a web page falls in a site's overall hierarchy. If the URL
contains many trailing slashes, meaning it is placed in a sub-sub-directory, then the webmaster does not seem to think
that the page is important in relation to the other pages.


Number of trailing slashes
   Your           1         2          3         4         5          6         7          8         9        10     Range
   Site
       0          1         0          0         0         0          0         0          0         0         0      0 to 1


Advice for the number of trailing slashes in your web site URL
The URL splinternetmarketing.com/default.aspx does not contain more or less trailing slashes than the top ranked        OK
pages. This means that you do not have to change the number of trailing slashes in your URL.




Created by SplinternetMarketing.com                      38 of 58                          www.SplinternetMarketing.com
9/19/2010


HTML validation of web page to W3C standards
Slightly Important
Web pages are written in special languages called HTML and CSS. Like any language, HTML and CSS change
constantly. The World Wide Web Consortium (W3C) is the governing body that establishes what is valid HTML/CSS and
what is not. Search engines obey the HTML/CSS standard. If there are errors in the HTML/CSS code of your web page,
then search engines might not be able to read everything of your web page.


Validation results
        Validity
HTML: no errors, valid
        http://validator.w3.org/check?uri=http://splinternetmarketing.com/default.aspx
CSS:    no errors, valid
        http://jigsaw.w3.org/css-validator/validator?uri=http://splinternetmarketing.com/default.aspx


Advice regarding the validity of your web site
Both the CSS code and the HTML code of your web page splinternetmarketing.com/default.aspx is valid according       OK
to the W3C specifications. This means that Google.com does not have problems reading your web page.




Created by SplinternetMarketing.com                     39 of 58                            www.SplinternetMarketing.com
9/19/2010


Readability level of web page
Slightly Important
The Flesch Reading Ease test is a United States governmental standard to determine how easy a text is to read. It
measures the approximate level of education necessary to understand the web page content. Higher scores indicate the
text that is easier to read, and lower numbers mark harder-to-read texts. Scores among different languages are not
comparable.


Readability results
Flesch Reading Ease Score (0-100, higher score means that the text is easier to understand)
   Your          1         2          3        4         5         6         7         8         9        10       Range
   Site
      33        47        55        70        n/a       63        36        42        71        46        63 36 to 71


Flesch-Kincaid Grade Level (shows the number of years of education required to understand the text)
   Your          1         2          3        4         5         6         7         8         9        10       Range
   Site
      15         9         9          7       n/a        7        11        11         7        10         8       7 to 11


Advice for the readability of your web site
The Flesch Reading Ease Score of your web page splinternetmarketing.com/default.aspx is 33. A score of 60 to 80       <<
is considered to be optimal. This means that the text of your web page is too difficult to comprehend. If the
language of your web page is not English, then the score might be alright.


To improve your score, break long sentences into shorter sentences and use shorter words. In addition, make sure
that you end sentences with punctuation (a period, question mark, or exclamation point). There should be one
space between each word, and after any punctuation, including commas.




Created by SplinternetMarketing.com                   40 of 58                          www.SplinternetMarketing.com
9/19/2010


Keyword use in meta keywords
Slightly Important
The Meta Keywords tag allows you to define which search terms are important to your web page according to your
opinion. It should be placed between the <head>...</head> tags in the HTML code of your web page. This chapter tries to
find out if Google.com gives relevance to search terms in the Meta Keywords tag.


Example: <meta name="keywords" content="keyword, another keyword">


Their contents
Rank Keyword use in meta keywords
  1   [not used]
  2   make money online, starting an internet business, internet marketing , training, courses, online, business
  3   internet marketing , internet marketing course, marketing blog, online marketing , internet marketing online
  4   [Web page was not analyzed. Reason: see at the top of the report.]
  5   internet marketing , online marketing , ecommerce websites, magento, ppc, seo
  6   Milwaukee, agency, Finn Digital, marketing , video
  7   Internet Marketing , Internet Marketing Company, Internet Advertising, Social Media, SEO, Search Engine
      Optimization, PPC, Website Design, Email Marketing , Affiliate marketing
  8   make money online, internet business, online business, small business internet marketing , internet
      marketing
  9   Internet marketing , search engine marketing , email marketing , website promotion, internet advertising,
      targeted traffic, international business, web marketing , email advertising, press release distribution
 10   make money online, earn money online, make money at home, make money on the internet , make money from
      home


Your contents
splinternet marketing , internet marketing , Keyword Research, competitive analysis, Social Media Marketing , Social
Media Optimization, Search Engine Optimization, Pay Per Click, Affiliate Management


Advice for your meta keywords
Search term: "Internet Marketing"
                      Competitors Your Site       Advice
Number of keywords:           0 to 3            2 OK                                                               OK
Keyword density:          0% to 50%         18% OK                                                                 OK
Search term: "Internet"
                      Competitors Your Site       Advice
Number of keywords:           0 to 3            2 OK                                                               OK
Keyword density:          0% to 25%           9% OK                                                                OK
Search term: "Marketing"




Created by SplinternetMarketing.com                    41 of 58                         www.SplinternetMarketing.com
9/19/2010

Advice for your meta keywords
Search term: "Internet Marketing"
                      Competitors Your Site    Advice
Number of keywords:         0 to 5            3 OK                                      OK
Keyword density:        0% to 42%        14% OK                                         OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site    Advice
Number of keywords:         0 to 8            5 OK                                      OK
Keyword density:        0% to 33%        11% OK                                         OK




Created by SplinternetMarketing.com                  42 of 58   www.SplinternetMarketing.com
9/19/2010


Keyword use in the first sentence of the body text
Slightly Important
The first sentence of the body text is the first sentence after the <body> tag in the HTML code of your web page. Some
search engines give more relevance to search terms when they appear in the first sentence. Some will use your first
sentence as the description of your page on the search result page.


Example: <body>Here goes the first sentence. This text is not the first sentence.


Their contents
Rank Keyword use in the first sentence of the body text
  1    Internet marketing From Wikipedia, the free encyclopedia Jump to: navigation , search Internet marketing
  2    Information Products Software Products Training Services Articles About Contact Can't wait to get Started?
  3    Internet Marketing Courses Free Date: From: Cody Moya I won't waste your time with a long story here.
  4    [Web page was not analyzed. Reason: see at the top of the report.]
  5    Facebook Linkedin Twitter Lastfm Flickr Youtube Local Business Marketing : Small Business SEO : Ecommerce
       Optimization Homepage affiliate marketing Bing Blogging complaints Day Job eComm Journey google
       Information Marketing Internet marketing methods link building LinkedIn local search marketing magento
       Marketing Tools Milwaukee Online Scams Online Ticket Scalpers PPC Rambling Scams Shady Sites Small
       business marketing social networking TicketsNow.com twitter Venue Venue.com
  6    This is our latest Finn Digital tweet Finn Digital Hot Sheet Newsletter Home Client Work Solutions Company
       Contact Blog Internet .
  7    Home Company Services Clients Our Fans Blog Contact
  8    |pros • per • ly| Prosperly Way About Contact THE GUIDE Subscribe to the RSS Feed Internet Marketing
       Success
  9    Internet Marketing Home | Member Login | Contact Us
 10    About Us | Support Center | Contact Us Home Internet Marketing Strategies Products and Services Start an
       Online Business Ways to Make Money Online Learn to Make Money Online with Help from the Industry Leaders
       Discover how you can uncover hungry markets and HOT product ideas in the next 24 hours, to ACCELERATE
       your online profits!


Your contents
Internet Marketing Solutions: 877-710-2007 home about us services solutions partners contacts Spl internetMarketing
.com:


Advice for your first sentence of the body text
Search term: "Internet Marketing"
                      Competitors Your Site         Advice
Number of keywords:           0 to 2             2 OK                                                                OK
Keyword density:          0% to 31%           21% OK                                                                 OK
Search term: "Internet"




Created by SplinternetMarketing.com                     43 of 58                         www.SplinternetMarketing.com
9/19/2010

Advice for your first sentence of the body text
Search term: "Internet Marketing"
                      Competitors Your Site       Advice
Number of keywords:         0 to 2            2 OK                                      OK
Keyword density:        0% to 15%          14% OK                                       OK
Search term: "Marketing"
                      Competitors Your Site       Advice
Number of keywords:         0 to 7            2 OK                                      OK
Keyword density:        0% to 15%          14% OK                                       OK
Keywords "Internet" or "Marketing"
                      Competitors Your Site       Advice
Number of keywords:         0 to 8            4 OK                                      OK
Keyword density:        0% to 15%          14% OK                                       OK




Created by SplinternetMarketing.com                  44 of 58   www.SplinternetMarketing.com
9/19/2010


Keyword use in HTML comments
Slightly Important
HTML comment tags are "hidden comments" in the HTML code of your web page. They are not visible to the user. This
chapter tries to find out if search terms in the HTML comment tags are relevant for a good ranking in Google.com.


Example: <!-- comments with keywords -->


Your contents
[not used]


Advice for your HTML comments
Search term: "Internet Marketing"
                      Competitors Your Site     Advice
Number of keywords:            all 0          0 OK                                                                 OK
Keyword density:             all 0%         0% OK                                                                  OK
Search term: "Internet"
                      Competitors Your Site     Advice
Number of keywords:            all 0          0 OK                                                                 OK
Keyword density:             all 0%         0% OK                                                                  OK
Search term: "Marketing"
                      Competitors Your Site     Advice
Number of keywords:          0 to 1           0 You could use the search term "Marketing" at least once but         <
                                                this is optional.
Keyword density:          0% to 2%          0% You could increase the keyword density for the search term           <
                                               "Marketing" but this is optional.
Keywords "Internet" or "Marketing"
                      Competitors Your Site     Advice
Number of keywords:          0 to 1           0 You could use one of the keywords "Internet" or "Marketing" at      <
                                                least once but this is optional.
Keyword density:          0% to 1%          0% You could increase the keyword density for the keywords              <
                                               "Internet" or "Marketing" but this is optional.




Created by SplinternetMarketing.com                  45 of 58                         www.SplinternetMarketing.com
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis
Splinternetmarketing.com Competitive Analysis

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Splinternetmarketing.com Competitive Analysis

  • 1. 9/19/2010 Internet Marketing and SEO - Guaranteed ROI Top 10 Optimization Report www.SplinternetMarketing.c om Date: 9/19/2010 Recipient: Brian Bateman www.SplinternetMarketing.com 500 N. Michigan Ave #300 CHICAGO IL 60611 Phone: 920-285-7570 Internet Marketing and SEO - Guaranteed ROI www.SplinternetMarketing.com Created by SplinternetMarketing.com 1 of 58 www.SplinternetMarketing.com
  • 2. 9/19/2010 Report overview This report helps you to optimize the web page "http://splinternetmarketing.com/default.aspx" for a high ranking on Google.com for the search term "Internet Marketing". Your web page http://splinternetmarketing.com/default.aspx Title: Internet Marketing and SEO - Guaranteed ROI Description: Ensure your success with www.SplinternetMarketing.com. Guaranteed return on investment Internet marketing solutions. Guaranteed successful search engine optimization (SEO). Your competitors for the search term "Internet Marketing" on Google.com 1 http://en.wikipedia.org/wiki/Internet_marketing Title: Internet marketing - Wikipedia, the free encyclopedia Description: [No meta description available.] 2 http://www.internetmarketing.com/ Title: How to Make Money Online by Starting an Internet Business | InternetMarketing.com Description: We'll teach you how to make money on the Internet with our online business training systems to develop your successful e-commerce website. 3 http://www.freeinternetmarketingcourses.com/ Title: Internet Marketing - How To Start And Grow Your Internet Business - Online Marketing Description: Internet Marketing - FREE Internet Marketing course. Find out how I turned a simple idea into over a million dollar a year business using Online Marketing 4 http://www.milwaukeeima.org/ The web page has not been analyzed because the server did not answer (timeout). Created by SplinternetMarketing.com 2 of 58 www.SplinternetMarketing.com
  • 3. 9/19/2010 Your competitors for the search term "Internet Marketing" on Google.com Title: [No document title available.] Description: [No meta description available.] 5 http://www.everykeyword.com/ Title: Local Business Marketing : B2B eCommerce Marketing : Magento Optimization : SEO : PPC Description: I have been an online marketer since 1996. I work on the cutting edge of site optimization, social media marketing, and paid search. 6 http://www.finndigital.com/ Title: Finn Digital: Milwaukee Internet marketing and video production Description: Finn Digital: A full-service interactive marketing agency in Milwaukee, WI. Specializing in web development, video, email, social media, elearning and more. 7 http://www.internetmarketinginc.com/ Title: Internet Marketing Company with Accredited SEO Consulting Services Description: Internet Marketing Inc is a Global Internet Marketing Company specializing in SEO, PPC, Social Media, Web Design, Email Marketing, and Affiliate Marketing 8 http://www.prosperly.com/ Title: Real Internet Marketing Strategies To Make Money Online and Run A Successful Internet Business Description: Learn everything you need to know about internet marketing to make money online and start and run a highly profitable internet business today with our complete internet marketing guide. 9 http://www.majon.com/ Title: Internet Marketing and Web Site Advertising and Marketing Services including Website Promotion and Email Advertising. Description: Internet Marketing and Search Engine Marketing. GET RESULTS and Increase Website Traffic! Use Internet Marketing to build consistent and affordable targeted internet Created by SplinternetMarketing.com 3 of 58 www.SplinternetMarketing.com
  • 4. 9/19/2010 Your competitors for the search term "Internet Marketing" on Google.com website traffic. 10 http://www.marketingtips.com/ Title: Make Money Online, Earn Money Online - Marketing Tips Description: Discover the insider secrets to make money online! FREE advice on how to earn money online from the experts at MarketingTips.com Analyzed search terms 1. Internet Marketing 2. Internet 3. Marketing Top 10 Ranking Requirements Score™ 87% The Top 10 Ranking Requirements Score™ of 87% means that the web page splinternetmarketing.com/default.aspx meets only 87% of the requirements for a top 10 ranking on Google.com for the search term "Internet Marketing". Note that not all ranking factors are weighted equally, and that there are some ranking factors that cannot be taken into account because search engines do not reveal the necessary data. Created by SplinternetMarketing.com 4 of 58 www.SplinternetMarketing.com
  • 5. 9/19/2010 Search engine ranking factors performance Ranking Factor Importance Factors Factors Ranking Factors Performance Passed Failed Essential (weighted most): 23 2 Very Important: 9 0 Important: 34 2 Moderately Important: 41 0 Slightly Important: 25 1 Total: 132 5 132 ranking factors passed 5 ranking factors failed Table of contents 1. Report overview 19. Keyword use in same domain link URLs 2. Keyword use in document title 20. Keyword use in outbound link URLs 3. Global link popularity of web site 21. Keyword use in meta description 4. Link texts of inbound links 22. Number of trailing slashes in URL 5. Keyword use in body text 23. HTML validation of web page to W3C standards 6. Age of web site 24. Readability level of web page 7. Keyword use in H1 headline texts 25. Keyword use in meta keywords 8. Keyword use in domain name 26. Keyword use in the first sentence of the body text 9. Keyword use in page URL 27. Keyword use in HTML comments 10. Links from social networks 28. Search engine compatibility 11. Server speed 29. Factors that could prevent your top ranking 12. Keyword use in H2-H6 headline texts 30. Table: Number of keywords 13. Keyword use in IMG ALT attributes 31. Table: Keyword density 14. Top level domain of web site 32. Table: Keyword position 15. Keyword use in bold body text 33. Table: Number of words 16. Number of visitors to the site 34. Table: Number of characters 17. Keyword use in same domain link texts 35. Table: Ranking factors digest 18. Keyword use in outbound link texts Created by SplinternetMarketing.com 5 of 58 www.SplinternetMarketing.com
  • 6. 9/19/2010 Created by SplinternetMarketing.com 6 of 58 www.SplinternetMarketing.com
  • 7. 9/19/2010 Keyword use in document title Essential The document title is the text within the <title>...</title> tags in the HTML code of your web page. This chapter tries to find out how to use the search term "Internet Marketing" in the document title and if it's important for Google.com. Example: <title>Your web page title</title> Their contents Rank Keyword use in document title 1 Internet marketing - Wikipedia, the free encyclopedia 2 How to Make Money Online by Starting an Internet Business | InternetMarketing .com 3 Internet Marketing - How To Start And Grow Your Internet Business - Online Marketing 4 [Web page was not analyzed. Reason: see at the top of the report.] 5 Local Business Marketing : B2B eCommerce Marketing : Magento Optimization : SEO : PPC 6 Finn Digital: Milwaukee Internet marketing and video production 7 Internet Marketing Company with Accredited SEO Consulting Services 8 Real Internet Marketing Strategies To Make Money Online and Run A Successful Internet Business 9 Internet Marketing and Web Site Advertising and Marketing Services including Website Promotion and Email Advertising. 10 Make Money Online, Earn Money Online - Marketing Tips Your contents Internet Marketing and SEO - Guaranteed ROI Advice for your document title Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 1 1 OK OK Keyword density: 0% to 33% 33% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 2 1 OK OK Keyword density: 0% to 17% 17% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 1 to 2 1 You could use the search term "Marketing" more than once but < this is optional. Keyword density: 7% to 17% 17% OK OK Created by SplinternetMarketing.com 7 of 58 www.SplinternetMarketing.com
  • 8. 9/19/2010 Advice for your document title Search term: "Internet Marketing" Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 1 to 4 2 OK OK Keyword density: 6% to 17% 17% OK OK Created by SplinternetMarketing.com 8 of 58 www.SplinternetMarketing.com
  • 9. 9/19/2010 Global link popularity of web site Essential The global link popularity measures how many web pages link to your site. The number of web pages linking to your site is not as important as the quality of the web pages that link to your site. All major search engines take the quality and the context of the links into account. Search engines assume that your web page must offer relevant content if many quality sites link to it. Number of inbound links according to these search engines (the more the better) Alexa Ask.com Google.com Peak Value To Your Site: 1 0 2 2 To Site 1: 451,138 0 330 451,138 To Site 2: 143 0 83 143 To Site 3: 648 0 42 648 To Site 4: n/a n/a n/a n/a To Site 5: 24 0 0 24 To Site 6: 20 0 39 39 To Site 7: 208 0 127 208 To Site 8: 154 0 47 154 To Site 9: 1,999 0 349 1,999 To Site 10: 3,528 0 128 3,528 Range: 1 to 451,138 all 0 0 to 349 24 to 451,138 Advice for the global link popularity Summing up all analyzed search engines, there are too few web pages that link to your web site << "splinternetmarketing.com/default.aspx". You should increase the number of web pages from different domains that link to your web site. Google can find at least as many web pages linking to your page as to the top ranked pages. This meets the basic < requirements for getting high rankings on Google. Created by SplinternetMarketing.com 9 of 58 www.SplinternetMarketing.com
  • 10. 9/19/2010 Link texts of inbound links Essential Inbound links are links from other web sites to your site. If many other sites link to your site, then search engines consider your site to be important. However, the number of links is not as important as is the relevance of the linking page and the link text used in linking to your site. This chapter lists a sample of the web pages that link to your site, along with the link text. Note that search engines do not reveal all inbound links to your site. Sample of the web pages that link to your site Linked Text Linked URL Web Page That Links To Your Site Internet Marketing http://splinternetmarketing.com/default.aspx http://usalocalsearch.com/Pages/Internet%20Tr Services and Solutions affic%20Data.aspx Advice for the link texts of inbound links To get a high ranking on Google.com, make sure that the web pages that link to your site use the search term < "Internet Marketing" in their link texts. The more links to your web site contain "Internet Marketing" (or a part of it) in the link text, the more likely it is that your web site will get a high ranking on Google.com for that search term. It is advisable to use different but related keywords for the link texts. If all links to your web site use exactly the same link text, then Google.com might lower your rankings because of unnatural linking patterns. In addition, the quality and reputation of the web pages that link to your site is very important to the search engines. At least 10% of the analyzed inbound link texts contain the search term "Internet Marketing". This is good. OK At least 20% of the analyzed inbound link texts contain the search term "Internet Marketing". This is good. OK At least 40% of the analyzed inbound link texts contain the search term "Internet Marketing". This is good. OK At least 60% of the analyzed inbound link texts contain the search term "Internet Marketing". This is good. OK At least 80% of the analyzed inbound link texts contain the search term "Internet Marketing". This is good. OK All of the analyzed inbound link texts contain the search term "Internet Marketing". Google.com could lower your << rankings because of unnatural linking patterns. Try getting some inbound link texts that do not contain the search term "Internet Marketing" or parts of it. Created by SplinternetMarketing.com 10 of 58 www.SplinternetMarketing.com
  • 11. 9/19/2010 Keyword use in body text Essential The body text is the text on your web page that can be seen by people in their web browsers. It does not include HTML commands, comments, etc. The more visible text there is on a web page, the more a search engine can index. The calculations include spaces and punctuation marks. Your contents Internet Marketing Solutions: 877-710-2007 home about us services solutions partners contacts Spl internetMarketing .com: Internet Marketing Services We have been in the Internet marketing and web development business with outstanding results since 1995. Our professionals manage the best online marketing strategies for top customers in retail, manufacturing, publishing and service industries. We even provide search engine optimization consultation to other search engine optimization companies in the US and overseas. Services Competitive Analysis Keyword Research Search Optimization Social Media Internet Marketing Web Development Brian Bateman Read more Online marketing is the key to business success in today's technological era. If your online marketing isn't bringing you the results you need, Spl internet Marketing can bring you a positive return on your marketing investment – guaranteed. " Optimize everything. It is not enough to have your web pages optimized and it is not enough to have an account on social media sites. Each of your social media sites needs to be optimized and they should use your keyword phrases to link back to your website . This sounds straight forward, but when you consider that there are over 145 social media bookmarking sites and hundreds of social media sites with more springing up every day, it is a lot of hard work." Projects Sales Project Management Business Networking Internet Marketing Dan D'Amore Read more " SplinternetMarketing .com strives to make small or medium sized businesses into large International businesses through skillful execution of well planned Internet marketing programs and above all, integrity and work ethic. We simply work harder. We work harder at building relationships with our customers, making profitable solutions for our customers and documenting improvements with third party metrics so you'll have no doubt who is working for you..." It's just not enough to throw a few keywords onto your website, or maintain a presence on a few social networking sites. Your online presence needs to be carefully crafted and maintained if it's going to bring you the business you want; it also needs to be constantly and competently analyzed so that it can be adjusted to keep you on top of the online heap. Solutions Emerging Trends Predictive Analysis Market Research Project Operations Business Development Communications Jayne Holland Read more Splinternet Marketing can put analytics in place that will let you measure your return on investment, do research on keywords , social media networks , and link partners and put together a plan that will guarantee your success, and execute that plan to put you on top. " Volunteering and community service work are the heart around which the rest of the company revolves. It is my deep belief that “when we help one of us, we help all of us.†Giving time and energy to others is one way to do this. I currently serve on the Advisory Board for the UWM-School of Continuing Education, Career Transitions Center, and the Advisory Board for Milwaukee Job Camp as well as the Sponsorship Committee..." Spl internetMarketing .com: Internet Marketing Services - Guaranteed ROI Using every splinter ofInternet marketing - Keyword Research, Internet competitive analysis, Social Media Marketing , Social Media Optimization, On-site search engine optimization, Pay Per Click, Pay Per Conversion, Affiliate Management, organic link building, Articles, social media bookmarks, blogs, RSS Feeds... You can have guaranteed positive ROI by using analytics to measure your current costs per website visit, cost per sale and support expenses. Analytics are then used to measure progress toward meeting, then exceeding your goals to show unequivocal positive ROI. Put analytics in place, add measurable goals in order to measure success with conversions, sales and positive return on investment (ROI). Do research on keyword phrases, link partners, social media networks, groups, industry news sites and competitors. More Internet Marketing Data and Info on E level 3 Competitive Analysis | Keyword Research | SEO | SMM | Web Created by SplinternetMarketing.com 11 of 58 www.SplinternetMarketing.com
  • 12. 9/19/2010 Your contents Development | Project Management | Business Networking | Emerging Trends | Predictive Analysis | Market Research | Project Operations | Business Development | Communications | Social Media | SEO Support and Data | Site Map Spl internetMarketing .com © 2010 Privacy Policy E-mail: Spl internetMarketing .com 877-710-2007 500 N. Michigan Avenue #300, Chicago, IL 60611 1204 S. 3rd St., Watertown, WI 53094 9235 W. Capitol Dr. #333, Milwaukee, WI 53222 If you'd like to talk to someone about your business and our services, please Advice for your body text Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 29 16 OK OK Keyword density: 0% to 6% 4% OK OK Number of words: 227 to 3,762 774 OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 2 to 51 17 OK OK Keyword density: 1% to 3% 2% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 60 24 OK OK Keyword density: 0% to 5% 3% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 2 to 111 41 OK OK Keyword density: 0% to 4% 3% OK OK Created by SplinternetMarketing.com 12 of 58 www.SplinternetMarketing.com
  • 13. 9/19/2010 Age of web site Very Important Spam sites often come and go quickly. For this reason, search engines tend to trust a web site that has been around for a long time over one that is brand new. The age of the domain is seen as a sign of trustworthiness because it cannot be faked. The data is provided by Alexa.com (or Archive.org if Alexa.com does not have data about a site). Dates of the domain registration or of the first contents URL Registration Date Your Site http://splinternetmarketing.com/default.aspx n/a 1 http://en.wikipedia.org/wiki/Internet_marketing Saturday, January 13, 2001 2 http://www.internetmarketing.com/ Wednesday, July 18, 2001 3 http://www.freeinternetmarketingcourses.com/ Friday, December 16, 2005 4 http://www.milwaukeeima.org/ n/a 5 http://www.everykeyword.com/ Monday, October 15, 2007 6 http://www.finndigital.com/ Thursday, November 28, 2002 7 http://www.internetmarketinginc.com/ Saturday, November 27, 1999 8 http://www.prosperly.com/ Tuesday, July 22, 2008 (newest domain) 9 http://www.majon.com/ Sunday, May 14, 1995 (oldest domain) 10 http://www.marketingtips.com/ Friday, November 29, 1996 Range Sunday, May 14, 1995 to Tuesday, July 22, 2008 Advice for the web site age The web site age could not be determined. In general, the older your web site, the better it is for your rankings on < Google.com. If you have a young web site, you must compensate by improving the other search engine ranking factors. Created by SplinternetMarketing.com 13 of 58 www.SplinternetMarketing.com
  • 14. 9/19/2010 Keyword use in H1 headline texts Very Important H1 headline texts are the texts that are written between the <h1>...</h1> tags in the HTML code of a web page. Some search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this applies to Google.com, too. Example: <h1>your very big headline text</h1> Your contents No. H1 Heading Text 1. SplinternetMarketing .com: 2. Internet Marketing Services 3. SplinternetMarketing .com: Internet Marketing Services - Guaranteed ROI Advice for your H1 headline texts Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 4 4 OK OK Keyword density: 0% to 100% 60% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 4 4 OK OK Keyword density: 0% to 50% 40% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 4 4 OK OK Keyword density: 0% to 50% 40% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 8 8 OK OK Keyword density: 0% to 50% 40% OK OK Created by SplinternetMarketing.com 14 of 58 www.SplinternetMarketing.com
  • 15. 9/19/2010 Keyword use in domain name Important The domain name is the main part of the web page address. This chapter tries to find out if Google.com gives extra relevance to search terms within the domain name. Example: "your-keyword" is the domain name of http://www.your-keyword.com Their contents Rank Words In Domain Name URL 1 en wikipedia http://en.wikipedia.org/wiki/Internet_marketing 2 internetmarketing http://www.internetmarketing.com/ 3 freeinternetmarketing courses http://www.freeinternetmarketingcourses.com/ 4 [Web page was not analyzed. Reason: see at the top of http://www.milwaukeeima.org/ the report.] 5 everykeyword http://www.everykeyword.com/ 6 finndigital http://www.finndigital.com/ 7 internetmarketing inc http://www.internetmarketinginc.com/ 8 prosperly http://www.prosperly.com/ 9 majon http://www.majon.com/ 10 marketing tips http://www.marketingtips.com/ Your contents splinternetmarketing (Domain name: "splinternetmarketing .com") Advice for the domain name The domain name splinternetmarketing.com contains the search term "Internet Marketing". This is very good. OK Created by SplinternetMarketing.com 15 of 58 www.SplinternetMarketing.com
  • 16. 9/19/2010 Keyword use in page URL Important The page URL is the part after the domain name in the web page address. This chapter tries to find out if Google.com gives extra relevance to search terms within the page URL. Separate your search terms in the page URL with slashes, dashes or underscores. Example: "keyword/another-keyword.htm" is the page URL of http://www.domain.com/keyword/another-keyword.htm Their contents Rank Words In Page URL URL 1 wiki Internet marketing http://en.wikipedia.org/wiki/Internet_marketing 2 [no words] http://www.internetmarketing.com/ 3 [no words] http://www.freeinternetmarketingcourses.com/ 4 [Web page was not analyzed. Reason: see at the top of http://www.milwaukeeima.org/ the report.] 5 [no words] http://www.everykeyword.com/ 6 [no words] http://www.finndigital.com/ 7 [no words] http://www.internetmarketinginc.com/ 8 [no words] http://www.prosperly.com/ 9 [no words] http://www.majon.com/ 10 [no words] http://www.marketingtips.com/ Your contents default (Page URL: "/default.aspx") Advice for your page URL Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use the search term "Internet Marketing" at least < once but this is optional. Keyword density: 0% to 67% 0% You could increase the keyword density for the search term < "Internet Marketing" but this is optional. Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use the search term "Internet" at least once but this < is optional. Keyword density: 0% to 33% 0% You could increase the keyword density for the search term < "Internet" but this is optional. Search term: "Marketing" Created by SplinternetMarketing.com 16 of 58 www.SplinternetMarketing.com
  • 17. 9/19/2010 Advice for your page URL Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use the search term "Marketing" at least once but < this is optional. Keyword density: 0% to 33% 0% You could increase the keyword density for the search term < "Marketing" but this is optional. Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 2 0 You could use one of the keywords "Internet" or "Marketing" at < least once but this is optional. Keyword density: 0% to 33% 0% You could increase the keyword density for the keywords < "Internet" or "Marketing" but this is optional. Created by SplinternetMarketing.com 17 of 58 www.SplinternetMarketing.com
  • 18. 9/19/2010 Links from social networks Important On social network sites, people decide which web sites are popular. This means that the popularity on social network sites cannot be easily influenced. For this reason, search engines might trust web sites more if they are popular on social networks. ("n/a" means "data not available".) Links from social networks (the more the better) Del.icio.us Digg Total To Your Site: 0 3 3 To Site 1: 1,541 15 1,556 To Site 2: 39 15 54 To Site 3: 76 6 82 To Site 4: n/a n/a n/a To Site 5: 3 0 3 To Site 6: 4 0 4 To Site 7: 0 0 0 To Site 8: 11 0 11 To Site 9: 15 15 30 To Site 10: 127 1 128 Range: 0 to 1,541 0 to 15 0 to 1,556 Advice for the links from social networks In average, less web pages link to your page than to the top ranked pages on these social networks. The average << link popularity of the top ranked pages is 169, the link popularity of your web page is 3. You must increase the number of web pages that link to your web site on these social networks. Created by SplinternetMarketing.com 18 of 58 www.SplinternetMarketing.com
  • 19. 9/19/2010 Server speed Important Popular web sites often have faster server response times compared to smaller unimportant sites. In addition, most search engines index more pages from fast web sites. This chapter shows you how long it takes on average for web pages on the top ranked sites to load. The data is based on the average server speed of the last 30 days and is provided by Alexa.com ("n/a" means that Alexa.com does not have data about your server speed). Server speed results Average Page Load Time (measured in seconds, the lower the better) Your 1 2 3 4 5 6 7 8 9 10 Range Site n/a 0.96s 1.73s 0.80s n/a n/a n/a n/a n/a 1.36s 1.29s 0.80s to 1.73s Server Speed Relative To Other Servers On The Internet (the faster the better) Your 1 2 3 4 5 6 7 8 9 10 Range Site n/a fast: average: very fast: n/a n/a n/a n/a n/a fast: fast: average: top 25% bottom top 10% top 40% top 40% bottom 45% 45% to very fast: top 10% Advice for the server speed The speed of your web site could not be determined. In general, the faster your web site, the better it could be for < your rankings on Google.com. If you have a slow web site, you should contact or even switch your web hosting provider. Created by SplinternetMarketing.com 19 of 58 www.SplinternetMarketing.com
  • 20. 9/19/2010 Keyword use in H2-H6 headline texts Important H2, H3, H4, H5 and H6 headline texts are the texts that are written between the <h2>...</h2>, <h3>...</h3>, etc. tags in the HTML code of your web page. Some search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this applies to Google.com, too. Example: <h3>your big headline text</h3> Your contents No. Heading Texts 1. [H3] Using every splinter of Internet marketing - Keyword Research, Internet competitive analysis, Social Media Marketing , Social Media Optimization, On-site search engine optimization, Pay Per Click, Pay Per Conversion, Affiliate Management, organic link building, Articles, social media bookmarks, blogs, RSS Feeds... Advice for your H2-H6 headline texts Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 2 1 OK OK Keyword density: 0% to 100% 5% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 4 2 OK OK Keyword density: 0% to 50% 5% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 4 2 OK OK Keyword density: 0% to 50% 5% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 5 4 OK OK Keyword density: 0% to 50% 5% OK OK Created by SplinternetMarketing.com 20 of 58 www.SplinternetMarketing.com
  • 21. 9/19/2010 Keyword use in IMG ALT attributes Important The <img alt> attribute defines an alternative text for an image when the user uses a text browser or when the user has turned off the display of images in the web browser application. Microsoft's Internet Explorer displays the alternative text if the user puts the cursor over the graphic. This chapter tries to find out if it makes sense to include the search term in the <img alt> attributes to improve your rankings. Example: <img src="logo.gif" width="200" height="75" alt="picture description with keyword"> Your contents No. Image Alt Attribute Text Image File Name 1. SplinternetMarketing .com Site Search images/button.gif 2. Connect on LinkedIn images/icon1.gif 3. Follow us on Twitter images/icon2.gif 4. Internet Marketing Solutions images/icon3.gif 5. Visit Sites We've Stumbled Upon images/icon4.gif 6. Splinters of Internet Marketing : Research, Planning, images/img.jpg Tracking, Training, Media, Teams, Social Networking, Sales, Public Relations, Marketing Strategies, Brand Management, Promotion, SEO 7. [empty] images/banner.jpg 8. Marketing images/title3.gif 9. Comprehensive Marketing Services images/logo.gif 10. [empty] images/1page_img1.jpg 11. [empty] images/3page_img2.jpg 12. [empty] images/1page_img3.jpg 13. [empty] images/img1.gif 14. [empty] images/title.gif Advice for your IMG ALT attributes Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 3 3 OK OK Keyword density: 0% to 50% 12% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 3 3 OK OK Keyword density: 0% to 100% 7% OK OK Created by SplinternetMarketing.com 21 of 58 www.SplinternetMarketing.com
  • 22. 9/19/2010 Advice for your IMG ALT attributes Search term: "Internet Marketing" Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 16 6 OK OK Keyword density: 0% to 25% 14% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 19 9 OK OK Keyword density: 0% to 50% 11% OK OK Created by SplinternetMarketing.com 22 of 58 www.SplinternetMarketing.com
  • 23. 9/19/2010 Top level domain of web site Important Web sites with certain top level domains (TLD) are statistically more likely to contain higher quality, trustworthy contents. For this reason, search engines might prefer web sites with restricted TLD (.edu, .gov., .mil) over younger TLD (e.g., .biz, .info, .jobs). In addition, country code TLD (e.g., .ca, .de, .fr) are often preferred in the country's local search results. Top level domain results Your 1 2 3 4 5 6 7 8 9 10 Site .com .org .com .com .org .com .com .com .com .com .com Advice for the top level domain of your web site Your web site URL splinternetmarketing.com/default.aspx contains the often used top level domain .com. This is OK neither good nor bad for your rankings on Google.com. Created by SplinternetMarketing.com 23 of 58 www.SplinternetMarketing.com
  • 24. 9/19/2010 Keyword use in bold body text Important The body text is the text on your web page that can be seen by people in their web browsers. The bold body text uses a darker and heavier face than the regular type face. It appears between <b>...</b> or <strong>...</strong> tags in the HTML source of your web page. CSS is not recognized. The statistics include spaces and punctuation marks. Their contents Rank Keyword use in bold body text 1 Internet marketing Affiliate marketing Search engine marketing Marketing needs additional citations for verification . may require copy editing for grammar, style, cohesion, tone or spelling Internet marketing i- marketing web-marketing online-marketing e-Marketing ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ 2 Can't wait to get Started? 604.634.3587 Sign Up For Our Newsletter! Get practical advice, tips, and tutorials in our Marketing Tips Report Start a successful online business with help and support from the industry leader in Internet business training SIGN UP FOR FREE INTERNET ADVICE AND JOIN 570,000 SUBSCRIBERS WHO GET: 1. Learn 2. Create 3. Excel they come looking for information. Tip 1: Try The Product First Not a "Do It Yourself-er"? In a Hurry to Start Your Business? 3 Internet Marketing Courses Free Date: From: Free Internet Marketing Courses Free Internet Marketing Courses Internet Marketing Courses P.S. Free Internet Marketing Courses get 75% 75% Recent Posts about Internet Marketing Using Product Recommendations To Increase Your Bottom Line SEO for Adsense How to Track Keyword Response Rates Positioning of Adverts Creating And Starting An Online Business Read Blog: Internet Marketing Articles Other Resour [and 298 additional characters] 4 [Web page was not analyzed. Reason: see at the top of the report.] 5 [not used] 6 All Rights Reserved 7 Internet Marketing Video Blog Recent Internet Marketing Video Blogs Learn More at Services Resources 8 Subscribe to the RSS Feed Buyers on Flippa expect to get a steal on a website. The fee structure is ridiculous If a deal falls through your out of luck and money. strongly Installing WordPress: 2 Options Step 1: Fantastico De Luxe Step 2: WordPress Step 3: New Installation Step 4: Install WordPress. Step 5: Finish Installation. Step 6: Either bookmark or make a note of the URL that’s give here (yourdomain.com/wp-admin). Back to WordPress overview [and 128 additional characters] 9 Trusted & Experienced Internet Marketing Professionals Since 1995... Ron Sukenick V.P. Factory Direct Tablepad Co. Brooke Branning Sales Manager Bug Off Instant Screen Douglas Lichterman (for Gabrielle Lichterman) Hormonology.info Internet Marketing & Website Promotion Advertising . Search Engine Marketing Email Marketing Press Release Distribution Welcome to Majon International! internet marketing internet marketing online advertising Tour Ser [and 392 additional characters] 10 Would you like to talk directly to a sales rep? Call Us at 604-634-3587 . Outside North America? Contact Us Here Darren Salkeld, Northern Goose Down Inc. Your contents Internet Marketing Solutions: Services Projects Sales Project Management Business Networking Internet Marketing Solutions Emerging Trends Predictive Analysis Market Research Project Operations Business Development Communications SplinternetMarketing .com © 2010 E-mail: Spl internetMarketing .com If you'd like to talk to someone about your business and our services, please Created by SplinternetMarketing.com 24 of 58 www.SplinternetMarketing.com
  • 25. 9/19/2010 Advice for your bold body text Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 12 4 OK OK Keyword density: 0% to 29% 14% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 13 4 OK OK Keyword density: 0% to 14% 9% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 14 4 OK OK Keyword density: 0% to 20% 9% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 27 8 OK OK Keyword density: 0% to 14% 9% OK OK Created by SplinternetMarketing.com 25 of 58 www.SplinternetMarketing.com
  • 26. 9/19/2010 Number of visitors to the site Important Search engines might look at web site usage data, such as the number of visitors to your site, to determine if your site is reputable and contains popular contents. The Alexa.com traffic rank is based on three months of aggregated traffic data from millions of Alexa Toolbar users and is a combined measure of page views and number of site visitors. Alexa.com Traffic Rank results (the lower the better) URL Alexa Traffic Rank Your Site http://splinternetmarketing.com/default.aspx Rank #4,882,215 1 http://en.wikipedia.org/wiki/Internet_marketing Rank #7 (most visitors of the competitors) 2 http://www.internetmarketing.com/ Rank #23,570 3 http://www.freeinternetmarketingcourses.com/ Rank #105,789 4 http://www.milwaukeeima.org/ n/a 5 http://www.everykeyword.com/ Rank #4,913,799 (least visitors of the competitors) 6 http://www.finndigital.com/ Rank #3,583,386 7 http://www.internetmarketinginc.com/ Rank #88,422 8 http://www.prosperly.com/ Rank #210,035 9 http://www.majon.com/ Rank #17,353 10 http://www.marketingtips.com/ Rank #20,250 Range 7 to 4,913,799 (average rank: #995,845) Advice for the number of visitors to your site Your web site splinternetmarketing.com/default.aspx does not appear to attract many visitors because your traffic << rank is above #100,000 and you have less visitors than the average of your competitors. This could be disadvantageous to your rankings on Google.com. Created by SplinternetMarketing.com 26 of 58 www.SplinternetMarketing.com
  • 27. 9/19/2010 Keyword use in same domain link texts Moderately Important Link texts are words and sentences that are used as links. Same domain link texts are the link texts of the links that point to a web page on the same domain. This chapter examines if Google.com takes search terms in same domain link texts into account. Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link text "Contact information". Your contents No. Same Domain Link Text Link URL 1. [empty] /Internet Marketing Internet Marketing Services.xml 2. [empty] /partners.html 3. home /Default.aspx 4. about us /about-marketing.html 5. services /splinternetmarketing-services.html 6. solutions /splinternetmarketing-solutions.html 7. partners /partners.html 8. contacts /contact-marketing.html 9. web development /WebDevelopment.html 10. online marketing /splinternetmarketing-solutions.html 11. search engine optimization /Search-Engine-Optimization-Services.html 12. search engine optimization /SearchEngineOptimization.html 13. [empty] /Default.aspx 14. Competitive Analysis /CompetitiveAnalysis.html 15. Keyword Research /KeywordResearch.html 16. Search Optimization /SearchEngineOptimization.html 17. Social Media /SocialMedia.html 18. Internet Marketing /InternetMarketing.html 19. Web Development /WebDevelopment.html 20. Read more /brianbateman.html 21. Optimize /Search-Engine-Optimization-Services.html 22. social media /SocialMedia.html 23. keyword phrases /KeywordResearch.html 24. link back to your website /OrganicLinkBuilding.html 25. social media bookmarking /SocialMedia.html 26. social media sites /SocialMedia.html 27. Sales /Sales.html Created by SplinternetMarketing.com 27 of 58 www.SplinternetMarketing.com
  • 28. 9/19/2010 Your contents No. Same Domain Link Text Link URL 28. Project Management /ProjectManagement.html 29. Business Networking /BusinessNetworking.html 30. Internet Marketing /Default.aspx 31. Read more /ProjectManagement.html 32. skillful execution of well planned Internet marketing /dandamore.html 33. third party metrics /WebsiteAnalytics.html 34. keywords /KeywordResearch.html 35. social networking /SocialMedia.html 36. competently analyzed /CompetitiveAnalysis.html 37. Emerging Trends /EmergingTrends.html 38. Predictive Analysis /PredictiveAnalysis.html 39. Market Research /MarketResearch.html 40. Project Operations /ProjectOperations.html 41. Business Development /BusinessDevelopment.html 42. Communications /Communications.html 43. Read more /jayneholland.html 44. analytics /WebsiteAnalytics.html 45. research on keywords /KeywordResearch.html 46. social media networks /SocialMedia.html 47. link partners /OrganicLinkBuilding.html 48. Advisory Board for the UWM-School /jayneholland.html 49. Milwaukee Job Camp /jayneholland.html 50. search engine optimization (SEO) /SearchEngineOptimization.html 51. search engine marketing (SEM) /SearchEngineMarketing-SEM.html 52. social media optimization (SMO) /SocialMedia.html 53. social media marketing (SMM) /SocialMedia.html 54. Competitive Analysis /CompetitiveAnalysis.html 55. Keyword Research /KeywordResearch.html 56. SEO /Search-Engine-Optimization-Services.html 57. SMM /SocialMedia.html 58. Web Development /WebDevelopment.html 59. Project Management /ProjectManagement.html 60. Business Networking /BusinessNetworking.html 61. Emerging Trends /EmergingTrends.html 62. Predictive Analysis /PredictiveAnalysis.html 63. Market Research /MarketResearch.html Created by SplinternetMarketing.com 28 of 58 www.SplinternetMarketing.com
  • 29. 9/19/2010 Your contents No. Same Domain Link Text Link URL 64. Project Operations /ProjectOperations.html 65. Business Development /BusinessDevelopment.html 66. Communications /Communications.html 67. Social Media /SocialMedia.html 68. Site Map /SiteMap.html 69. Privacy Policy /privacypolicy.html Advice for your same domain link texts Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 7 3 OK OK Keyword density: 0% to 11% 4% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 11 3 OK OK Keyword density: 0% to 8% 2% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 25 6 OK OK Keyword density: 0% to 9% 4% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 28 9 OK OK Keyword density: 0% to 8% 3% OK OK Created by SplinternetMarketing.com 29 of 58 www.SplinternetMarketing.com
  • 30. 9/19/2010 Keyword use in outbound link texts Moderately Important Link texts are words and sentences that are used as links. Outbound link texts are the texts within the <a>...</a> tags when the <a> tag links to a web page on a different domain. This chapter examines if Google.com gives relevance to search terms in outbound link texts. Example: The HTML tag <a href="http://www.not-your-site.com/about.htm">About the company</a> contains the outbound link text "About the company". Your contents No. Outbound Link Text Link URL 1. [empty] http://www.linkedin.com/in/splinternetmarketing 2. [empty] http://twitter.com/wisconsinseo 3. [empty] http://www.stumbleupon.com/stumbler/Elevel3/ 4. More Internet Marketing Data and Info on E level 3 http://elevel3.net/results.aspx?k=internet+marketing+sea rch+engine+optimization 5. SEO Support and Data http://seosupportclub.com/_layouts/viewlsts.aspx Advice for your outbound link texts Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 7 1 OK OK Keyword density: 0% to 17% 14% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 7 1 OK OK Keyword density: 0% to 11% 7% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 8 1 OK OK Keyword density: 0% to 12% 7% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 15 2 OK OK Keyword density: 0% to 9% 7% OK OK Created by SplinternetMarketing.com 30 of 58 www.SplinternetMarketing.com
  • 31. 9/19/2010 Keyword use in same domain link URLs Moderately Important Links connect one web page to another. Same domain links are the links in <a href> attributes that point to other pages on the same domain. This chapter examines if search terms in same domain link URLs are relevant to Google.com. Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link URL "contact.htm". Your contents No. Same Domain Link URL Link Text 1. Internet Marketing Internet Marketing Services [/ [empty] Internet Marketing Internet Marketing Services.xml] 2. partners [/partners.html] [empty] 3. Default [/Default.aspx] home 4. about marketing [/about-marketing .html] about us 5. splinternetmarketing services [/splinternetmarketing services -services.html] 6. splinternetmarketing solutions [/spl internetmarketing solutions -solutions.html] 7. partners [/partners.html] partners 8. contact marketing [/contact- marketing .html] contacts 9. WebDevelopment [/WebDevelopment.html] web development 10. splinternetmarketing solutions [/spl internetmarketing online marketing -solutions.html] 11. Search Engine Optimization Services search engine optimization [/Search-Engine-Optimization-Services.html] 12. SearchEngineOptimization search engine optimization [/SearchEngineOptimization.html] 13. Default [/Default.aspx] [empty] 14. CompetitiveAnalysis [/CompetitiveAnalysis.html] Competitive Analysis 15. KeywordResearch [/KeywordResearch.html] Keyword Research 16. SearchEngineOptimization Search Optimization [/SearchEngineOptimization.html] 17. SocialMedia [/SocialMedia.html] Social Media 18. InternetMarketing [/InternetMarketing .html] Internet Marketing 19. WebDevelopment [/WebDevelopment.html] Web Development 20. brianbateman [/brianbateman.html] Read more 21. Search Engine Optimization Services Optimize [/Search-Engine-Optimization-Services.html] 22. SocialMedia [/SocialMedia.html] social media Created by SplinternetMarketing.com 31 of 58 www.SplinternetMarketing.com
  • 32. 9/19/2010 Your contents No. Same Domain Link URL Link Text 23. KeywordResearch [/KeywordResearch.html] keyword phrases 24. OrganicLinkBuilding [/OrganicLinkBuilding.html] link back to your website 25. SocialMedia [/SocialMedia.html] social media bookmarking 26. SocialMedia [/SocialMedia.html] social media sites 27. Sales [/Sales.html] Sales 28. ProjectManagement [/ProjectManagement.html] Project Management 29. BusinessNetworking [/BusinessNetworking.html] Business Networking 30. Default [/Default.aspx] Internet Marketing 31. ProjectManagement [/ProjectManagement.html] Read more 32. dandamore [/dandamore.html] skillful execution of well planned Internet marketing 33. WebsiteAnalytics [/WebsiteAnalytics.html] third party metrics 34. KeywordResearch [/KeywordResearch.html] keywords 35. SocialMedia [/SocialMedia.html] social networking 36. CompetitiveAnalysis [/CompetitiveAnalysis.html] competently analyzed 37. EmergingTrends [/EmergingTrends.html] Emerging Trends 38. PredictiveAnalysis [/PredictiveAnalysis.html] Predictive Analysis 39. MarketResearch [/MarketResearch.html] Market Research 40. ProjectOperations [/ProjectOperations.html] Project Operations 41. BusinessDevelopment [/BusinessDevelopment.html] Business Development 42. Communications [/Communications.html] Communications 43. jayneholland [/jayneholland.html] Read more 44. WebsiteAnalytics [/WebsiteAnalytics.html] analytics 45. KeywordResearch [/KeywordResearch.html] research on keywords 46. SocialMedia [/SocialMedia.html] social media networks 47. OrganicLinkBuilding [/OrganicLinkBuilding.html] link partners 48. jayneholland [/jayneholland.html] Advisory Board for the UWM-School 49. jayneholland [/jayneholland.html] Milwaukee Job Camp 50. SearchEngineOptimization search engine optimization (SEO) [/SearchEngineOptimization.html] 51. SearchEngineMarketing SEM [/SearchEngine search engine marketing (SEM) Marketing -SEM.html] 52. SocialMedia [/SocialMedia.html] social media optimization (SMO) 53. SocialMedia [/SocialMedia.html] social media marketing (SMM) 54. CompetitiveAnalysis [/CompetitiveAnalysis.html] Competitive Analysis 55. KeywordResearch [/KeywordResearch.html] Keyword Research 56. Search Engine Optimization Services SEO Created by SplinternetMarketing.com 32 of 58 www.SplinternetMarketing.com
  • 33. 9/19/2010 Your contents No. Same Domain Link URL Link Text [/Search-Engine-Optimization-Services.html] 57. SocialMedia [/SocialMedia.html] SMM 58. WebDevelopment [/WebDevelopment.html] Web Development 59. ProjectManagement [/ProjectManagement.html] Project Management 60. BusinessNetworking [/BusinessNetworking.html] Business Networking 61. EmergingTrends [/EmergingTrends.html] Emerging Trends 62. PredictiveAnalysis [/PredictiveAnalysis.html] Predictive Analysis 63. MarketResearch [/MarketResearch.html] Market Research 64. ProjectOperations [/ProjectOperations.html] Project Operations 65. BusinessDevelopment [/BusinessDevelopment.html] Business Development 66. Communications [/Communications.html] Communications 67. SocialMedia [/SocialMedia.html] Social Media 68. SiteMap [/SiteMap.html] Site Map 69. privacypolicy [/privacypolicy.html] Privacy Policy Advice for your same domain link URLs Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 35 6 OK OK Keyword density: 0% to 14% 9% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 50 6 OK OK Keyword density: 0% to 7% 7% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 63 9 OK OK Keyword density: 0% to 10% 10% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 113 15 OK OK Keyword density: 0% to 9% 9% OK OK Created by SplinternetMarketing.com 33 of 58 www.SplinternetMarketing.com
  • 34. 9/19/2010 Keyword use in outbound link URLs Moderately Important Links connect one web page to another. Outbound links are the links on a web page that point to web pages on other web sites, i.e. links to other domains. This chapter examines if Google.com gives relevance to search terms in outbound links Example: The HTML tag <a href="http://www.not-your-site.com/info.htm">Click here</a> contains the outbound link URL "www.not-your-site.com/info.htm". Your contents No. Outbound Link URL Link Text 1. www linkedin in splinternetmarketing [empty] [http://www.linkedin.com/in/spl internetmarketing ] 2. twitter wisconsinseo [http://twitter.com/wisconsinseo] [empty] 3. www stumbleupon stumbler Elevel3 [empty] [http://www.stumbleupon.com/stumbler/Elevel3/] 4. elevel3 results k internet marketing search engine More Internet Marketing Data and Info on E level 3 optimization [http://elevel3.net/results.aspx?k= internet + marketing +search+engine+optimization] 5. seosupportclub layouts viewlsts SEO Support and Data [http://seosupportclub.com/_layouts/viewlsts.aspx] Advice for your outbound link URLs Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 6 2 OK OK Keyword density: 0% to 18% 14% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 6 2 OK OK Keyword density: 0% to 14% 10% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 9 2 OK OK Keyword density: 0% to 15% 10% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 15 4 OK OK Keyword density: 0% to 12% 10% OK OK Created by SplinternetMarketing.com 34 of 58 www.SplinternetMarketing.com
  • 35. 9/19/2010 Created by SplinternetMarketing.com 35 of 58 www.SplinternetMarketing.com
  • 36. 9/19/2010 Keyword use in meta description Moderately Important The Meta Description tag allows you to describe your web page. This chapter tries to find out if Google.com takes the Meta Description tag into account. Some search engines display the text to the user in the search results. Example: <meta name="description" content="This sentence describes the contents of your web site."> Even if the Meta Description tag might not be important for ranking purposes, you should use the Meta Description tag to make sure that your web site is displayed with an attractive description in the search results. Their contents Rank Keyword use in meta description 1 [not used] 2 We'll teach you how to make money on the Internet with our online business training systems to develop your successful e-commerce website. 3 Internet Marketing - FREE Internet Marketing course. Find out how I turned a simple idea into over a million dollar a year business using Online Marketing 4 [Web page was not analyzed. Reason: see at the top of the report.] 5 I have been an online marketer since 1996. I work on the cutting edge of site optimization, social media marketing , and paid search. 6 Finn Digital: A full-service interactive marketing agency in Milwaukee, WI. Specializing in web development, video, email, social media, elearning and more. 7 Internet Marketing Inc is a Global Internet Marketing Company specializing in SEO, PPC, Social Media, Web Design, Email Marketing , and Affiliate Marketing 8 Learn everything you need to know about internet marketing to make money online and start and run a highly profitable internet business today with our complete internet marketing guide. 9 Internet Marketing and Search Engine Marketing . GET RESULTS and Increase Website Traffic! Use Internet Marketing to build consistent and affordable targeted internet website traffic. 10 Discover the insider secrets to make money online! FREE advice on how to earn money online from the experts at Marketing Tips.com Your contents Ensure your success with www.SplinternetMarketing .com. Guaranteed return on investment Internet marketing solutions. Guaranteed successful search engine optimization (SEO). Advice for your meta description Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 2 2 OK OK Keyword density: 0% to 18% 17% OK OK Created by SplinternetMarketing.com 36 of 58 www.SplinternetMarketing.com
  • 37. 9/19/2010 Advice for your meta description Search term: "Internet Marketing" Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 3 2 OK OK Keyword density: 0% to 13% 11% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 4 2 OK OK Keyword density: 0% to 18% 11% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 6 4 OK OK Keyword density: 0% to 14% 11% OK OK Created by SplinternetMarketing.com 37 of 58 www.SplinternetMarketing.com
  • 38. 9/19/2010 Number of trailing slashes in URL Moderately Important The number of trailing slashes (/) in the URL indicates where a web page falls in a site's overall hierarchy. If the URL contains many trailing slashes, meaning it is placed in a sub-sub-directory, then the webmaster does not seem to think that the page is important in relation to the other pages. Number of trailing slashes Your 1 2 3 4 5 6 7 8 9 10 Range Site 0 1 0 0 0 0 0 0 0 0 0 0 to 1 Advice for the number of trailing slashes in your web site URL The URL splinternetmarketing.com/default.aspx does not contain more or less trailing slashes than the top ranked OK pages. This means that you do not have to change the number of trailing slashes in your URL. Created by SplinternetMarketing.com 38 of 58 www.SplinternetMarketing.com
  • 39. 9/19/2010 HTML validation of web page to W3C standards Slightly Important Web pages are written in special languages called HTML and CSS. Like any language, HTML and CSS change constantly. The World Wide Web Consortium (W3C) is the governing body that establishes what is valid HTML/CSS and what is not. Search engines obey the HTML/CSS standard. If there are errors in the HTML/CSS code of your web page, then search engines might not be able to read everything of your web page. Validation results Validity HTML: no errors, valid http://validator.w3.org/check?uri=http://splinternetmarketing.com/default.aspx CSS: no errors, valid http://jigsaw.w3.org/css-validator/validator?uri=http://splinternetmarketing.com/default.aspx Advice regarding the validity of your web site Both the CSS code and the HTML code of your web page splinternetmarketing.com/default.aspx is valid according OK to the W3C specifications. This means that Google.com does not have problems reading your web page. Created by SplinternetMarketing.com 39 of 58 www.SplinternetMarketing.com
  • 40. 9/19/2010 Readability level of web page Slightly Important The Flesch Reading Ease test is a United States governmental standard to determine how easy a text is to read. It measures the approximate level of education necessary to understand the web page content. Higher scores indicate the text that is easier to read, and lower numbers mark harder-to-read texts. Scores among different languages are not comparable. Readability results Flesch Reading Ease Score (0-100, higher score means that the text is easier to understand) Your 1 2 3 4 5 6 7 8 9 10 Range Site 33 47 55 70 n/a 63 36 42 71 46 63 36 to 71 Flesch-Kincaid Grade Level (shows the number of years of education required to understand the text) Your 1 2 3 4 5 6 7 8 9 10 Range Site 15 9 9 7 n/a 7 11 11 7 10 8 7 to 11 Advice for the readability of your web site The Flesch Reading Ease Score of your web page splinternetmarketing.com/default.aspx is 33. A score of 60 to 80 << is considered to be optimal. This means that the text of your web page is too difficult to comprehend. If the language of your web page is not English, then the score might be alright. To improve your score, break long sentences into shorter sentences and use shorter words. In addition, make sure that you end sentences with punctuation (a period, question mark, or exclamation point). There should be one space between each word, and after any punctuation, including commas. Created by SplinternetMarketing.com 40 of 58 www.SplinternetMarketing.com
  • 41. 9/19/2010 Keyword use in meta keywords Slightly Important The Meta Keywords tag allows you to define which search terms are important to your web page according to your opinion. It should be placed between the <head>...</head> tags in the HTML code of your web page. This chapter tries to find out if Google.com gives relevance to search terms in the Meta Keywords tag. Example: <meta name="keywords" content="keyword, another keyword"> Their contents Rank Keyword use in meta keywords 1 [not used] 2 make money online, starting an internet business, internet marketing , training, courses, online, business 3 internet marketing , internet marketing course, marketing blog, online marketing , internet marketing online 4 [Web page was not analyzed. Reason: see at the top of the report.] 5 internet marketing , online marketing , ecommerce websites, magento, ppc, seo 6 Milwaukee, agency, Finn Digital, marketing , video 7 Internet Marketing , Internet Marketing Company, Internet Advertising, Social Media, SEO, Search Engine Optimization, PPC, Website Design, Email Marketing , Affiliate marketing 8 make money online, internet business, online business, small business internet marketing , internet marketing 9 Internet marketing , search engine marketing , email marketing , website promotion, internet advertising, targeted traffic, international business, web marketing , email advertising, press release distribution 10 make money online, earn money online, make money at home, make money on the internet , make money from home Your contents splinternet marketing , internet marketing , Keyword Research, competitive analysis, Social Media Marketing , Social Media Optimization, Search Engine Optimization, Pay Per Click, Affiliate Management Advice for your meta keywords Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 3 2 OK OK Keyword density: 0% to 50% 18% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: 0 to 3 2 OK OK Keyword density: 0% to 25% 9% OK OK Search term: "Marketing" Created by SplinternetMarketing.com 41 of 58 www.SplinternetMarketing.com
  • 42. 9/19/2010 Advice for your meta keywords Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 5 3 OK OK Keyword density: 0% to 42% 14% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 8 5 OK OK Keyword density: 0% to 33% 11% OK OK Created by SplinternetMarketing.com 42 of 58 www.SplinternetMarketing.com
  • 43. 9/19/2010 Keyword use in the first sentence of the body text Slightly Important The first sentence of the body text is the first sentence after the <body> tag in the HTML code of your web page. Some search engines give more relevance to search terms when they appear in the first sentence. Some will use your first sentence as the description of your page on the search result page. Example: <body>Here goes the first sentence. This text is not the first sentence. Their contents Rank Keyword use in the first sentence of the body text 1 Internet marketing From Wikipedia, the free encyclopedia Jump to: navigation , search Internet marketing 2 Information Products Software Products Training Services Articles About Contact Can't wait to get Started? 3 Internet Marketing Courses Free Date: From: Cody Moya I won't waste your time with a long story here. 4 [Web page was not analyzed. Reason: see at the top of the report.] 5 Facebook Linkedin Twitter Lastfm Flickr Youtube Local Business Marketing : Small Business SEO : Ecommerce Optimization Homepage affiliate marketing Bing Blogging complaints Day Job eComm Journey google Information Marketing Internet marketing methods link building LinkedIn local search marketing magento Marketing Tools Milwaukee Online Scams Online Ticket Scalpers PPC Rambling Scams Shady Sites Small business marketing social networking TicketsNow.com twitter Venue Venue.com 6 This is our latest Finn Digital tweet Finn Digital Hot Sheet Newsletter Home Client Work Solutions Company Contact Blog Internet . 7 Home Company Services Clients Our Fans Blog Contact 8 |pros • per • ly| Prosperly Way About Contact THE GUIDE Subscribe to the RSS Feed Internet Marketing Success 9 Internet Marketing Home | Member Login | Contact Us 10 About Us | Support Center | Contact Us Home Internet Marketing Strategies Products and Services Start an Online Business Ways to Make Money Online Learn to Make Money Online with Help from the Industry Leaders Discover how you can uncover hungry markets and HOT product ideas in the next 24 hours, to ACCELERATE your online profits! Your contents Internet Marketing Solutions: 877-710-2007 home about us services solutions partners contacts Spl internetMarketing .com: Advice for your first sentence of the body text Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 2 2 OK OK Keyword density: 0% to 31% 21% OK OK Search term: "Internet" Created by SplinternetMarketing.com 43 of 58 www.SplinternetMarketing.com
  • 44. 9/19/2010 Advice for your first sentence of the body text Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: 0 to 2 2 OK OK Keyword density: 0% to 15% 14% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 7 2 OK OK Keyword density: 0% to 15% 14% OK OK Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 8 4 OK OK Keyword density: 0% to 15% 14% OK OK Created by SplinternetMarketing.com 44 of 58 www.SplinternetMarketing.com
  • 45. 9/19/2010 Keyword use in HTML comments Slightly Important HTML comment tags are "hidden comments" in the HTML code of your web page. They are not visible to the user. This chapter tries to find out if search terms in the HTML comment tags are relevant for a good ranking in Google.com. Example: <!-- comments with keywords --> Your contents [not used] Advice for your HTML comments Search term: "Internet Marketing" Competitors Your Site Advice Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Search term: "Internet" Competitors Your Site Advice Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Search term: "Marketing" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use the search term "Marketing" at least once but < this is optional. Keyword density: 0% to 2% 0% You could increase the keyword density for the search term < "Marketing" but this is optional. Keywords "Internet" or "Marketing" Competitors Your Site Advice Number of keywords: 0 to 1 0 You could use one of the keywords "Internet" or "Marketing" at < least once but this is optional. Keyword density: 0% to 1% 0% You could increase the keyword density for the keywords < "Internet" or "Marketing" but this is optional. Created by SplinternetMarketing.com 45 of 58 www.SplinternetMarketing.com