This is a sample of the mailer we will be mailing out this week. We have had excellent luck with similar direct mail pieces and are looking forward to a busy weekend. We have gotten a fantastic response to our Zero Down Leasing Program! Call us at 630.898.9630 or visit our website at http://www.westphalchevy.com for details.

1. Ron Westphal Chevrolet
1425 W. Ogden Ave.
Aurora/Oswego, IL 60503
(630) 898-9630
www.westphalchevy.com
WE NEED YOUR <YEAR MAKE MODEL>
Notice to: <City> Resident
RE: <YEAR MAKE MODEL>
VIN#: <VARIABLE>
REF: Parcel ID <XXXXXXXX>
Several <YEAR MAKE MODEL> owners
have been notified. ACT EARLY, we
have buyers for your vehicle now!
Dear <Name>,
We’ve got the best incentives of the year on the new line-up of 2013 and 2014 Chevrolets! In addition, our request for pre-
owned inventory is at the highest level in years and we need your vehicle. We are looking to purchase ANY and ALL price
range vehicles. However, we are specifically looking for up to six <MAKE MODEL> for our pre-owned inventory.
We have made this offer to several <YEAR MAKE MODEL> owners in our data base. Based on our previous experience,
we anticipate filling this demand near the end of June.
ACCORDING TO OUR RECORDS, YOU ARE ONE OF SEVERAL INDIVIDUALS WHO CURRENTLY OWN
A <YEAR MAKE MODEL> THAT IS IN GOOD CONDITION! THIS VEHICLE IS IN HIGH DEMAND AT RON
WESTPHAL CHEVY AND WE ARE WILLING TO MAKE YOU AN AGGRESSIVE OFFER.
This is a no purchase necessary offer. We need vehicles! Management has been authorized maintaining a total of $2.5
million in uses inventory during the months of June and July. Top dollar will be offered for your <YEAR MAKE
MODEL>. Please bring this letter to allow us to verify your VIN number.
With the discounts on new and used vehicles, we feel confident that you can get into a new or newer vehicle with little or
no out-of-pocket expense and monthly payments that fit your budget! STOP IN AND SEE HOW YOU CAN QUALIFY
FOR 0% FINANCING FOR 72 MONTHS OR REBATES FROM $500 TO $9000 ON MOST NEW CHEVY MODELS*
.
THIS IS THE PERFECT TIME TO UPGRADE YOUR VEHICLE! PLUS...NO PAYMENTS ‘TIL SEPTEMBER 2013.
Please provide this letter and your personal ID# <XXXXXXX> early to receive the best trade-in offer for your <YEAR
MAKE MODEL>! You may also contact us at 630-898-9630.
Sincerely,
Dan SchwebkeDan Schwebke
General Manager
SALES
HOURS
Monday - Friday: 9am - 9pm
Saturday: 9am - 6pm
We are in desperate need of six
<YEAR MAKE MODEL>s
• Install new oil filter
• Check & Top off all fluids
• Add up to 5 quarts of motor oil
• Multi-Point Inspection
• Check & adjust tire pressure
• Includes up to 1 gallon of
washer solvent
SALES
DEPARTMENT
SPONSORED
Oil & Filter Change
SPECIALWITH MULTI-POINT INSPECITION
$
1895AVAILABLE
7am-7pm
MON-FRI
8am-4pm
SAT
Requires Sales Managers validation prior to work being performed. GM
vehicles only. Synthetic and diesel extra. One coupon per letterholder. Not
valid toward previous charges., specials or other offers. Cannot be combined
with any other offer. Valid only at Ron Westphal Chevy. Synthetic Oil & Diesel
Engines extra. Plus tax & shop supplies. Offer expires 7/1/13.
*Special financing with approved credit. Rebates in lieu of APR. On select models. See dealer for complete details.
TO DETERMINE YOUR VEHICLE’S TRADE-IN VALUE
Step 1. Dial our automated number at 1 (800) 205-2743
Step 2. Enter your P.I.N. Number below
Step 3. Write down your value in the space provided below
P.I.N. NUMBER: 1234567
Vehicle Trade-In Value†
$
***8881234000000000*** j138694
Sample A. Sample
1234 Any Street
Any Town, USA 12345
!223234578789!
Managers Validation X____________________________________

2. RON WESTPHAL CHEVROLET’SRON WESTPHAL CHEVROLET’S
IT’S NOTHINGIT’S NOTHING
RON WESTPHAL CHEVY
1425 W. Ogden Ave.
Aurora/Oswego, IL 60503
(630) 898-9630
www.westphalchevy.com
$0$0 NOT A PENNY MORE!
NOT A PENNY MORE!
NOW THROUGH MONDAY, JUNE 17, 2013
2013 CRUZE Stk# N13265 2013 MALIBU Stk# N13415 2014 IMPALA Stk# N14005
2013 EQUINOX Stk# N23417 2013 TRAVERSE Stk# N23170 2013 SILVERADO Stk# N23327
LEASE A NEW CHEVY WITH NO MONEY DOWN!
36 MONTH - 45,000
MILE LEASE!*
Sales Event!
GET A VISA®
REWARD CARD
JUST FOR TAKING A VEHICLE
TEST DRIVE DURING THIS EVENT!
While supplies last. Limit one per household.
DownDown
* No money down leases are generally available to individuals with good or acceptable credit. If you choose to make a down payment or trade in your current vehicle your lease price and payments will be even lower. Our Financial Services
Department can help you in acquiring a number of quality products and services to protect your vehicle investment.You can lease a brand new Chevy with 15,000 miles per year included with zero down for a 36 month term.This Closed
End lease DOES NOT HAVE ANY MISSING OR HIDDEN FEES AND DOES NOT REQUIRE ANY ADDITIONAL MONEY DOWN. It includes sales tax and all dealer fees associated with the lease.There is $0 up front Security Deposit. Based on Tier
1 credit & approval. Customer is responsible for excess wear and tear. $0.25 per mile excess mileage charge. Customer has purchase option at termination. (1) 2013 Cruze $9,684 total payments. Residual value $10,659.60 after lease end.
(2) 2013 Malibu $10,764 total payments. Residual value $12,849.20 after lease end. (3) 2014 Malibu $13,644 total payments. Residual value $15,419.60 after lease end. (4) 2013 Equinox $12,204 total payments. Residual
value $14,549.30 after lease end. (5) 2013 Traverse $14,004 total payments. Residual value $18,174.30 after lease end. (6) 2013 Silverado $16,164 total payments. Residual value $17,595.90 after lease end.
Lease for
$
259/Mo.
& $
0 DOWN
$
259/Mo.
& $
0 DOWN
Lease for
$
299/Mo.
& $
0 DOWN
$
299/Mo.
& $
0 DOWN
Lease for
$
379/Mo.
& $
0 DOWN
$
379/Mo.
& $
0 DOWN
Lease for
$
449/Mo.
& $
0 DOWN
$
449/Mo.
& $
0 DOWN
Lease for
$
389/Mo.
& $
0 DOWN
$
389/Mo.
& $
0 DOWN
Lease for
$
339/Mo.
& $
0 DOWN
$
339/Mo.
& $
0 DOWN