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Twitter marketing strategy for real estate webinar
1. Twitter For Real Estate
Webinar By Atim Ukoh
Director of Social Media
2. Introduction
•Grab a piece of paper and pen
•Open Your Twitter Page if Set-up
•Type questions into chat box at the end of the webinar
•Next Twitter webinar Nov 22nd 2011
•Check us out : @gabriellejeans_
Atim Ukoh
Director of Social Media
atim@mm4a.com
905-281-9500 ext 233
3. Agenda for this webinar
• Learn how to create a Twitter Marketing
Strategy
• Complete the Twitter Checklist
4. Twitter Marketing Strategy
• Define your Target Audience
Make sure your material is suitable for your audience.
Develop meaningful information for them.
5. Twitter Marketing Strategy
• Set Goals and Objectives
Increase Traffic to your site
Enhance Customer service
Increase Sales
Prospecting
Brand development
Specific Goals and Set Targets
6. Twitter Marketing Strategy
• Develop Tactics to achieve the goals.
Include Twitter buttons in emails, blogs,
website, newsletter.
Answer questions and ask followers questions.
7. Twitter Marketing Strategy
• Monitor and Measure
Check your mentions
Google Analytics
Tweet Counter : http://twittercounter.com/
9. Twitter Checklist
• Daily Checklist Guide
Have I tweeted today?
Are my keywords present in my tweet?
Did I retweet people that had similar keywords?
Did I tweet links to my website, blog, Facebook Page?
Did I ask a question?
Did I answer a question?
Did I check my mentions?
10. Twitter Checklist
• Weekly Checklist Guide
Did I participate in lists?
Did I promote my business this week?
Did I tweet open house information?
Did I tweet new listings?
Did I Join conversations?
Did I ask a question?
11. Twitter Checklist
• Monthly Checklist
Did I network with 3 new Real estate professionals?
Did I follow up with 3 previous clients on Twitter?
Did I search for people talking about Real Estate?
12. Questions
• Type your questions in the chat box or email them to
atim@mm4a.com
• Next webinar: November 22nd 2011
• Follow us on Twitter: www.twitter.com/gabriellejeans_