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RESPONSIVE WEB DESIGN
What is responsive design

A website that responds to the device that accesses
   it and delivers the appropriate output for it uses
rather than designing multiple sites for different-sized
devices, this approach designs one site but specifies
        how it should appear on varied devices.
Why mobile friendly ?
 There are currently 6 Billion mobile subscribers worldwide

 This equals to 87% of the world’s population

 China and India account for 30% of this growth

 There are over 1.2 Billion people accessing the web from
  their mobiles

 Over 300,000 apps have been developed in past 3 years

 Google earns 2.5 Billion in mobile ad revenue per year



              Source: www.digitalbuzzblog.com/infographic-2012-mobile-growth-statistics/
Why mobile friendly ?




        Source: www.digitalbuzzblog.com/infographic-2012-mobile-growth-statistics/
Source: www.digitalbuzzblog.com/infographic-2012-mobile-growth-statistics/
Why mobile friendly ?




        Source: googlemobileads.blogspot.com/2012/09/mobile-friendly-sites-turn-visitors.html
Non-mobile friendly sites can hurt a
 company’s reputation !!
 48% of users say they feel frustrated and annoyed when
  they get to a site that’s not mobile-friendly.

 52% of users said that a bad mobile experience made them
  less likely to engage with a company.

 48% said that if a site didn’t work well on their
  smartphones, it made them feel like the company didn’t
  care about their business.



               Source: googlemobileads.blogspot.com/2012/09/mobile-friendly-sites-turn-visitors.html
How many screen size actually?
Benefit of Responsive Website?
 Support broad range of screen sizes.

 Centralize website content, easy to update.

 Full tracking code and URL management.

 SEO friendly, better in result.

 Get response and convert immediately from mobile
  search result.

 No need for App Store approval.
Mobile Web Best Practices?




         Source: http://www.howtogomo.com/en/d/why-go-mo/#mobile-best-practices
Mobile Web Best Practices?




         Source: http://www.howtogomo.com/en/d/why-go-mo/#mobile-best-practices
Mobile Web Best Practices?




         Source: http://www.howtogomo.com/en/d/why-go-mo/#mobile-best-practices
Mobile Web Best Practices?




         Source: http://www.howtogomo.com/en/d/why-go-mo/#mobile-best-practices
Mobile Web Best Practices?




         Source: http://www.howtogomo.com/en/d/why-go-mo/#mobile-best-practices
How much does it cost?

Start from open sources to $75,000




        Source: http://www.iab.net/mobilevendors
Where should I get Start?




        Source: http://www.howtogomo.com/en/d/get-started/#build-your-site
Where should I get Start?




        Source: http://www.howtogomo.com/en/d/get-started/#build-your-site
Where should I get Start?




        Source: http://www.howtogomo.com/en/d/get-started/#build-your-site
Mobile App VS Responsive Design?




        Source: http://analytics.blogspot.com/2012/07/mobile-websites-vs-responsive-design.html
Which one to choose?
                                                    Mitt Romney’s dedicated
                                                    mobile website
                                                    VS Barack Obama’s
                                                    responsive website.




        Source: http://mobile.smashingmagazine.com/2012/08/22/separate-mobile-responsive-
        website-presidential-smackdown/
Thank you !!

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Why Responsive Web Design is Important for Mobile Users

  • 2. What is responsive design A website that responds to the device that accesses it and delivers the appropriate output for it uses rather than designing multiple sites for different-sized devices, this approach designs one site but specifies how it should appear on varied devices.
  • 3. Why mobile friendly ?  There are currently 6 Billion mobile subscribers worldwide  This equals to 87% of the world’s population  China and India account for 30% of this growth  There are over 1.2 Billion people accessing the web from their mobiles  Over 300,000 apps have been developed in past 3 years  Google earns 2.5 Billion in mobile ad revenue per year Source: www.digitalbuzzblog.com/infographic-2012-mobile-growth-statistics/
  • 4. Why mobile friendly ? Source: www.digitalbuzzblog.com/infographic-2012-mobile-growth-statistics/
  • 6. Why mobile friendly ? Source: googlemobileads.blogspot.com/2012/09/mobile-friendly-sites-turn-visitors.html
  • 7. Non-mobile friendly sites can hurt a company’s reputation !!  48% of users say they feel frustrated and annoyed when they get to a site that’s not mobile-friendly.  52% of users said that a bad mobile experience made them less likely to engage with a company.  48% said that if a site didn’t work well on their smartphones, it made them feel like the company didn’t care about their business. Source: googlemobileads.blogspot.com/2012/09/mobile-friendly-sites-turn-visitors.html
  • 8. How many screen size actually?
  • 9. Benefit of Responsive Website?  Support broad range of screen sizes.  Centralize website content, easy to update.  Full tracking code and URL management.  SEO friendly, better in result.  Get response and convert immediately from mobile search result.  No need for App Store approval.
  • 10. Mobile Web Best Practices? Source: http://www.howtogomo.com/en/d/why-go-mo/#mobile-best-practices
  • 11. Mobile Web Best Practices? Source: http://www.howtogomo.com/en/d/why-go-mo/#mobile-best-practices
  • 12. Mobile Web Best Practices? Source: http://www.howtogomo.com/en/d/why-go-mo/#mobile-best-practices
  • 13. Mobile Web Best Practices? Source: http://www.howtogomo.com/en/d/why-go-mo/#mobile-best-practices
  • 14. Mobile Web Best Practices? Source: http://www.howtogomo.com/en/d/why-go-mo/#mobile-best-practices
  • 15. How much does it cost? Start from open sources to $75,000 Source: http://www.iab.net/mobilevendors
  • 16. Where should I get Start? Source: http://www.howtogomo.com/en/d/get-started/#build-your-site
  • 17. Where should I get Start? Source: http://www.howtogomo.com/en/d/get-started/#build-your-site
  • 18. Where should I get Start? Source: http://www.howtogomo.com/en/d/get-started/#build-your-site
  • 19. Mobile App VS Responsive Design? Source: http://analytics.blogspot.com/2012/07/mobile-websites-vs-responsive-design.html
  • 20. Which one to choose? Mitt Romney’s dedicated mobile website VS Barack Obama’s responsive website. Source: http://mobile.smashingmagazine.com/2012/08/22/separate-mobile-responsive- website-presidential-smackdown/