2. THE DOMAIN
• The domain
• A 600 years long history
• A complex architecture
• Very rich collections
• The parc and its gardens
CONTEXT

6. 451 975 visitors
61,9 % foreigners
38,1 % French
10 % less than 18 years old
10 % scholars
STATISTICS 2012

7. • VISITORS' TOOLS : CURRENT OFFER
• IN-SITU EXPLANATIONS
• VISIT PAPER SHEETS
• PAPER SHEETS GAME FOR KIDS
• VISIOGUIDE (JULY 2013)
VISITORS' TOOLS : CURRENT OFFER

8. • No real suitable offer for Kids and teenagers.
Audioguide doesn't really suit their expectations
• The need for a specific offer
• The idea of challenging kids with a "treasure hunt"
type app
INTRODUCTION

9. • Introduce some fiction in a history museum ?
• What pedagogic messages : what to focus on ?, what
highlights can't be missed?
• How long is the tour?
• How to please and keep kids focused?
• Where to start the project?
• How to distribute the app locally?
• What graphical universe ? Illustration, 3D?
• How to challenge kids?
• How to avoid kids beeing lost since the castle is so
big
• What knowledge of kings' history do kids already have
?
• How to avoid the feeling of failure, or being a looser ?
WHAT COMES TO MIND ?

10. • An autonomous and suitable itinerary mode
• Transmit knowledge and understanding of the place
• Create pleasure of the visit and curiosity
• Get familiar with this Heritage
• Attract new visitors not necesseraly interested in
Heritage
• Promote the visit experience on social networks
PROJECT'S GOALS ASKED BY THE MUSEUM AT
THE EARLY STAGE

11. • Find an original narrative base line
• Target young crowd between 8 and 12 years old
• Create interaction on the spot with the
surroundings
THE CHOICE OF A SERIOUS GAME

12. «The Kings' real estate,
the House of the Centuries»
Napoleon, about the Castle of Fontainebleau.
FIND A TRANSVERSE THEME

13. Kings’power symbols and iconography
Connexions between building's history and
History
Locate in space and time
Discover and identify kings’highlights room by
room
French Monarchy
FIND A TRANSVERSE THEME

14. BENCHMARK

15. AUDIO

16. TASKS
Identify work ahead:
1. General design: graphics, interactivity, ui
2. Gather and sort important scientific /
pedadogical knowledge
3. Define a scenario and write it
4. Game design
5. Technics
6. Evaluation

17. 1
Define project and goals (2012). Project submission
to the grant of the French Ministry of Culture called
'Innovative cultural services'
2
Conception (February to April 2013)
3
Wrting of the scenario (May to September 2013)
PROJECT’S STEPS

18. 4
Production and programming (July – October)
Artistic and technological choices
5
Evaluation (22nd to 25th of September, 2013)
6
Technical installation (WIFI) into the reception
of the castle Project's stages
PROJECT’S STEPS

19. PROJECT’S STEPS
7
Public availability (December 2013)
Local logistic and security agents training
8
Quantitative Evaluation (2014 ?)

20. MAP AND QR CODES

21. • Engage the visitor into a
relationship
• Keep his/her attention :
speak to the 1st person,
question on a regular basis
• Mention catchy and funny
details
THE WRITING

22. • keep connexion with the
environnement : show
room’s details
• Be fun!
THE WRITING

23. • a pleasant
character, not
lame
THE MAIN CHARACTER

24. SPECIFIC GRAPHIC DESIGN

26. 1
Quest : find the Book of
Centuries
(transverse main goal)

28. 2
Specific challenge for each
room
(Manipulations
and self-investment games)

29. OBSERVATION GAME

30. OBSERVATION GAME

31. OBSERVATION GAME

32. OBSERVATION GAME

33. OBSERVATION GAME

34. OBSERVATION GAME

35. DEDUCTION GAME

36. DEDUCTION GAME

37. MANIPULATION GAME

38. MANIPULATION GAME

39. 3
Depth of the experience

41. CROSS PLATE FORM SOFTWARE

42. RESPONSIVE DESIGN

43. UTOPIA OF USING YOUR OWN DEVICE
• Download a rich application is long
• People may not have enough battery and
memory
• Device may not be compatible
• No headphones
• Anticipation is required

44. 50 TABLETS FOR RENT AT THE MUSEUM
ENTRANCE

45. DIFUSION

46. • Decrease fiction
• Technical: ergonomy of the target platform in kids
hands (no hands left), manipulation details (quit
button etc), wifi
• Multiuser mode canceled because of audio
disturbance
• Too much scientific content « Less is more »
• Deal with family split : serious game and traditionnal
audioguide
have different rythms
• Beeing viral
WHAT DID NOT WORK IN OUR CASE

47. • Allow adaptability to content : skipping scientifc
content, difficult games
• People can't easily locate on a map
• Use the space as a starting point : adapt content
and rythm to the space
• Anticipate with local agents, associate everyone to
the project from
the beginning
• Modify the traditionnal visit path : open closed gates
• Working with different companies for audio-guides
and serious games
TAKE CARE OF