This document discusses sanitation marketing and behavior change through small commercial sanitation businesses. It notes that village sanitation businesses can provide basic sanitation products using commercial principles like customer focus, product, price, place, and promotion. The document also references Dr. John Snow's work identifying the Broad Street pump as the source of a cholera outbreak in 1850s London, and lists four key themes of a conference around functional/environmental sustainability, behavior change/social sustainability, institutional sustainability, and financial sustainability.

1. Sanitation and Behaviour Change through Sanitation Businesses Paul Lewthwaite Live & Learn Environmental Education Inc – Vanuatu

2. Small commercial sanitation businesses in the pacific Impossible?

8. Village Sanitation Business price list For basic sanitation products.

9. Dr John Snow

10. Broad Street Pump London 1850’s

13. Uses commercial principals

14. People, Product, Price, Place and Promotion

15. Further reading Search: “Sandy Cairncross and Mimi Jenkins” Or “Sanitation Marketing”

23. Addition of raised bocks for the house base plate to allow easy slab washing

26. Conference four key themes: (1) Functional and environmental sustainability (2) Behaviour change and social sustainability (3) Institutional sustainability (4) Financial sustainability