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Accountability in a Network Society:
        The Rise of a Fifth Estate

                   William H. Dutton
              Professor of Internet Studies
              Oxford Internet Institute (OII)
                  University of Oxford

Presentation for Integreon, Rhodes House, Oxford, 3 May 2012.
Online Freedom of Expression?

1. Internet is not political, it is just
   entertainment;
2. Internet is not the press, which is being
   threatened;
3. Virtual assembly is not real: ‘clicktavism’
   is not activism
4. Inherently free, cannot be regulated
5. Tool for autocracy, not democracy
6. Internet enables democratic
   accountability
Reconfiguring Access: Information, People, Services, Technology
Empirical
                Research Foundations

• Oxford Internet Surveys of Britain: 2003, 2005,
  2007, 2009, 2011 and World Internet Project (WIP)
• The Global Values Project: OII in collaboration with
  INSEAD, comScore, and WEF
• The Performance of Distributed Problem-Solving
  Networks (DPSN) Porject (2007-8)
• The Oxford e-Social Science Project (OeSS),
  Economic and Social Research Council (2005-12)
• The Fifth Estate Project, supported by the OII,
  Oxford Internet Surveys (2003-2012), and June
  Klein, Electronic Boardroom™
5
6
Empowering
Networked
Individuals
Reliability of Information by
                            Internet Users and Non-Users 2009
                            (QA4 by QH14)




OxIS 2009: N=2,013                                                                  8
Note. The scale changed from a 10 point scale in 2007 to a 5 point scale in 2009.
Networked Institutions v Networked
          Individuals

 Networked Institutions, such as in e-Health
 Networked Individuals:
   going to the Internet for health and medical
  information
   networking patients, e.g., UK Children With
  Diabetes Advocacy Group (500 Families)
   networking physicians, e.g., Sermo
Sermo: a Collaborative Network Organisation
Arenas:              Networked Institutions        Networked Individuals



News                 Online journalism, BBC        Netizens, Citizen
                     Online, Live Micro-Blogging   Journalists, Bloggers,
                                                   Whistleblowers, Leaks,
                                                   Churnalism.org, Hacking
                                                   Blacklash


Democracy            E-Democracy, E-               Obama campaign, Aung
                     Consultation, e-Voting        San Suu Kyi, Arab Springs,
                                                   Anti-Bribery Websites



Education            Online Learning, Multimedia Backchannels, Informal
                     Classrooms                  Learning, Rate My Teacher


Health and Medical   NHS Direct, e-mailing safety Going to the Internet for
                     alerts                       health information, Sermo
The Fourth Estate



“[Edmund] Burke said there were Three Estates in
Parliament; but, in the Reporters’ Gallery yonder,
there sat a Fourth Estate more prominent far than
they all. It is not a figure of speech, or witty
saying; it is a literal fact – very momentous to us
in these times.”
Thomas Carlyle (1831), Heroes and Hero-
Worship, at www.gutenberg.org.etext/1091
Feudal Estates into the 21st Century


Estates              Feudal          Modern

                     Clergy          Public Intellectuals



                     Nobility        Business, Industry
                                     and Economic Elites,
                                     including Internet
                                     Industrial Elites

                     Commons         Government and
                                     Politicians
‘4th Estate’         Press           Journalists and the
                                     Mass Media

                     Mob             Civil Society,
                                     Networked
                                     Individuals, Mobs
Montesquieu’s Tripartite System into
               the 21st Century
Estates               Tripartite     Modern US Parallel

                      Courts         Judiciary



                      Monarch        Executive




                      Parliament     Legislative

‘4th Estate’          Press          Journalists and the
                                     Mass Media

                      Mob            Civil Society,
                                     Networked
                                     Individuals, Mobs
The Fifth Estate

 Press since the 18th Century -
the ‘Fourth Estate’
 Internet in the 21st - enabling a
Fifth Estate
−−

Enabling people to network with other individuals
and with information, services and technical
resources in ways that support social accountability
in business and industry, government, politics, and
the media.
“Wael Ghonim, a 30-year-old executive from Google, was the
administrator of an anti-torture page on Facebook, the social
networking website, that is widely credited with organising the first
day of protest [in Egypt] on January 25.”

Jon Swaine, The Telegraph, 11 Feb 2011
TIME 2011
Person of the Year

The Protester

-Mannoubia Bouazizi
-Tunisia
Networked Institutions v Networked
           Individuals of the Fifth Estate

 Networked Institutions: greater ubiquity,
universal access
 Networked Individuals of the Fifth Estate:
require a critical mass, not universal access
The Fourth Estate:
            News of the World, …

The Fourth Estate Depends on an Independent
Press – Independent in Relation to Other Estates
18th Century Estates: 21st Century Enemies

18th Century       21st Century:          Attacks
Estates            Enemies of the
                   5th Estate
Clergy             Public Intellectuals   ‘Culture of Amateurism’,
                                          individualist consumerism

Nobility           Business, Industry     Vertical Integration; Monopoly
                   and Economic Elites    over Search; Three Strikes
Commons            Government and         Filtering; Content Regulation;
                   Regulatory Agencies    Identification; Surveillance;
                                          Disconnection; Control Press
Press              Journalists and the    Pay Walls, Co-opting,
                   Mass Media             Imitating, Competing, and
                                          Supporting

Mob                Spammers,              Undermining Trust and
                   Fraudsters,            Confidence; Fostering
                                          Regulation of Content,
                   Cyberstalkers,         Attacks on Anonymity
                   Rioters…
Mob or Fifth Estate?
England Riots & Cleanup
Reflections on Implications of the Fifth Estate

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5th Estate at Rhodes House-2012

  • 1. Accountability in a Network Society: The Rise of a Fifth Estate William H. Dutton Professor of Internet Studies Oxford Internet Institute (OII) University of Oxford Presentation for Integreon, Rhodes House, Oxford, 3 May 2012.
  • 2. Online Freedom of Expression? 1. Internet is not political, it is just entertainment; 2. Internet is not the press, which is being threatened; 3. Virtual assembly is not real: ‘clicktavism’ is not activism 4. Inherently free, cannot be regulated 5. Tool for autocracy, not democracy 6. Internet enables democratic accountability
  • 3. Reconfiguring Access: Information, People, Services, Technology
  • 4. Empirical Research Foundations • Oxford Internet Surveys of Britain: 2003, 2005, 2007, 2009, 2011 and World Internet Project (WIP) • The Global Values Project: OII in collaboration with INSEAD, comScore, and WEF • The Performance of Distributed Problem-Solving Networks (DPSN) Porject (2007-8) • The Oxford e-Social Science Project (OeSS), Economic and Social Research Council (2005-12) • The Fifth Estate Project, supported by the OII, Oxford Internet Surveys (2003-2012), and June Klein, Electronic Boardroom™
  • 5. 5
  • 6. 6
  • 8. Reliability of Information by Internet Users and Non-Users 2009 (QA4 by QH14) OxIS 2009: N=2,013 8 Note. The scale changed from a 10 point scale in 2007 to a 5 point scale in 2009.
  • 9. Networked Institutions v Networked Individuals  Networked Institutions, such as in e-Health  Networked Individuals:  going to the Internet for health and medical information  networking patients, e.g., UK Children With Diabetes Advocacy Group (500 Families)  networking physicians, e.g., Sermo
  • 10. Sermo: a Collaborative Network Organisation
  • 11. Arenas: Networked Institutions Networked Individuals News Online journalism, BBC Netizens, Citizen Online, Live Micro-Blogging Journalists, Bloggers, Whistleblowers, Leaks, Churnalism.org, Hacking Blacklash Democracy E-Democracy, E- Obama campaign, Aung Consultation, e-Voting San Suu Kyi, Arab Springs, Anti-Bribery Websites Education Online Learning, Multimedia Backchannels, Informal Classrooms Learning, Rate My Teacher Health and Medical NHS Direct, e-mailing safety Going to the Internet for alerts health information, Sermo
  • 12. The Fourth Estate “[Edmund] Burke said there were Three Estates in Parliament; but, in the Reporters’ Gallery yonder, there sat a Fourth Estate more prominent far than they all. It is not a figure of speech, or witty saying; it is a literal fact – very momentous to us in these times.” Thomas Carlyle (1831), Heroes and Hero- Worship, at www.gutenberg.org.etext/1091
  • 13. Feudal Estates into the 21st Century Estates Feudal Modern Clergy Public Intellectuals Nobility Business, Industry and Economic Elites, including Internet Industrial Elites Commons Government and Politicians ‘4th Estate’ Press Journalists and the Mass Media Mob Civil Society, Networked Individuals, Mobs
  • 14. Montesquieu’s Tripartite System into the 21st Century Estates Tripartite Modern US Parallel Courts Judiciary Monarch Executive Parliament Legislative ‘4th Estate’ Press Journalists and the Mass Media Mob Civil Society, Networked Individuals, Mobs
  • 15. The Fifth Estate  Press since the 18th Century - the ‘Fourth Estate’  Internet in the 21st - enabling a Fifth Estate −− Enabling people to network with other individuals and with information, services and technical resources in ways that support social accountability in business and industry, government, politics, and the media.
  • 16. “Wael Ghonim, a 30-year-old executive from Google, was the administrator of an anti-torture page on Facebook, the social networking website, that is widely credited with organising the first day of protest [in Egypt] on January 25.” Jon Swaine, The Telegraph, 11 Feb 2011
  • 17. TIME 2011 Person of the Year The Protester -Mannoubia Bouazizi -Tunisia
  • 18. Networked Institutions v Networked Individuals of the Fifth Estate  Networked Institutions: greater ubiquity, universal access  Networked Individuals of the Fifth Estate: require a critical mass, not universal access
  • 19.
  • 20.
  • 21. The Fourth Estate: News of the World, … The Fourth Estate Depends on an Independent Press – Independent in Relation to Other Estates
  • 22. 18th Century Estates: 21st Century Enemies 18th Century 21st Century: Attacks Estates Enemies of the 5th Estate Clergy Public Intellectuals ‘Culture of Amateurism’, individualist consumerism Nobility Business, Industry Vertical Integration; Monopoly and Economic Elites over Search; Three Strikes Commons Government and Filtering; Content Regulation; Regulatory Agencies Identification; Surveillance; Disconnection; Control Press Press Journalists and the Pay Walls, Co-opting, Mass Media Imitating, Competing, and Supporting Mob Spammers, Undermining Trust and Fraudsters, Confidence; Fostering Regulation of Content, Cyberstalkers, Attacks on Anonymity Rioters…
  • 23. Mob or Fifth Estate? England Riots & Cleanup
  • 24. Reflections on Implications of the Fifth Estate

Hinweis der Redaktion

  1. There are many who challenge a focus on online freedom of expression. Various critics argue one or more of the following: That the Internet is not an important political tool – it is primarily an entertainment medium. Freedom of expression is not an argument for illegal downloading of music! Democratic rights are based on freedom of the press and assembly, but the Internet is not the press – driven by amateurs and not professional journalists – and clicktavism is not activism. Pressing a ‘Like’ button is not equivalent to being on the street in a protest or march. Another argument is that there is no need need to worry about Internet regulation and efforts to block political expression since it would be impossible. Example: Instagram: Google bought for $1B 551 days after it was set up. 1 billion photos uploaded, 5 million per day. Finally, an increasingly popular argument is that the Internet and related ICTs are a gift to autocrats, who can used these technologies to track who says what to whom. States can use the Internet to reinforce their control over the public.