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CONTEXT AND SCOPE OF VIRTUAL EVENTS AS A
TOOL FOR NETWORKING AND AS A COMPLEMENT TO
               PHYSICAL EVENTS
What is this?
What is this
We need to do
 something
Mission
We create and integrate virtual environments and solutions to improve
your organization's communication and to develop your business.
What is a Virtual Event?
It is a website with streaming
It is a 2D or 3D website
It is a web environment open
      for a period of time
They have time and date
Allows attendees access to conferences, training
    sessions and have multimedia material,
                interviews, etc.
Communicate with different participants and
 speakers in real time via chat or video chat to
                     network

Generating specific and general reports on what
                is happening.
It is a   web             environment open for a period of time


                 They have a            time and date
Allow   attendees      to access conferences, training sessions and
              have multimedia material, interviews, etc.

 Communicate with different participants and speakers in
real time via chat or video chat, to network, generating specific
         and general           reports               on what is happening.

               http://thevirtualbuzz.com/2011/04/19-definitions-of-a-virtual-event/
http://youtu.be/_-Yu0G00rkA
What are they use for?
To complement physical events
§  We can complement a Road Show for
    different cities with the virtual road show,
    letting you to recover loosed attendees, and
    giving you the opportunity to reach new
    people.

§  Generate a pre virtual event and a post
    virtual event, increasing the connection with
    your audience.

§  Extend you physical event.
http://youtu.be/_-Yu0G00rkA
What is a hybrid
    event?
Physical
         +
      Virtual
http://en.wikipedia.org/wiki/Hybrid_event
http://www.cisco.com/web/about/ac79/docs/innov/
Next_Generation_Events_Case_Study_GSX_070810FINAL.pdf
….This is from 2009

-  19.000 attendees.

-  Reduction cost: $4.050 to $520

-  Increase attendees satisfaction

-  19h travel time saving per attendees
Development Process Virtual Event
            First Step      Second Step       Third step      Fourth Step


                                                    Booths
           Application      Information      development,      Satisfaction
                                Website    conferences and           survey
                                                 exhibitors




Strategy
            Set Up        Communication           Event       Executing the
  design
                           and Marketing   Configuration              Event




                                           Conferences and       Full and
             Attendees
               Registro    Invitation to    documentation
           registration                                         excutives
                              the event          uploading
                                                                  reports
Clients and solutions, just one click
-  Public and private chat
-  Forums
-  Multimedia documentation
-  Internal message system
-  User desktop (profile,
   documentation, favourites,
   contacts)
-  Interactive help
-  Search tools, per user and
   per event
Virtual Solutions: Benefits
-    Cost saving. Real ROI
-    More attendees.
-    Accelerate time to market
-    Increase your productivity
-    Generate quality leads
-    Increasing the value of the brand, interacting with participants.

-    Connect with the audience by networking on an individual and group basis .
-    Full web service, without installing anything
Questions…….
Contact Information

            VisualMente                  Héctor Merodio
            Av Llano de Castellano, 43   CEO
            28034 Madrid                 T: + 34 91 827 51 51
            España                       M: + 34 696 22 10 85
                                         hectormerodio@visualmente.com
                                         Twitter: @hectormerodio




www.visualmente.com
www.facebook.com/VisualMente
Twitter: @VisualMente_

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OMExpo Lisbon: Context and Scope of Virtual Events

  • 1. CONTEXT AND SCOPE OF VIRTUAL EVENTS AS A TOOL FOR NETWORKING AND AS A COMPLEMENT TO PHYSICAL EVENTS
  • 4. We need to do something
  • 5. Mission We create and integrate virtual environments and solutions to improve your organization's communication and to develop your business.
  • 6. What is a Virtual Event?
  • 7.
  • 8. It is a website with streaming
  • 9.
  • 10. It is a 2D or 3D website
  • 11.
  • 12.
  • 13.
  • 14. It is a web environment open for a period of time
  • 15. They have time and date
  • 16. Allows attendees access to conferences, training sessions and have multimedia material, interviews, etc.
  • 17. Communicate with different participants and speakers in real time via chat or video chat to network Generating specific and general reports on what is happening.
  • 18. It is a web environment open for a period of time They have a time and date Allow attendees to access conferences, training sessions and have multimedia material, interviews, etc. Communicate with different participants and speakers in real time via chat or video chat, to network, generating specific and general reports on what is happening. http://thevirtualbuzz.com/2011/04/19-definitions-of-a-virtual-event/
  • 20. What are they use for?
  • 21. To complement physical events §  We can complement a Road Show for different cities with the virtual road show, letting you to recover loosed attendees, and giving you the opportunity to reach new people. §  Generate a pre virtual event and a post virtual event, increasing the connection with your audience. §  Extend you physical event.
  • 23. What is a hybrid event?
  • 24. Physical + Virtual http://en.wikipedia.org/wiki/Hybrid_event
  • 25.
  • 27. ….This is from 2009 -  19.000 attendees. -  Reduction cost: $4.050 to $520 -  Increase attendees satisfaction -  19h travel time saving per attendees
  • 28. Development Process Virtual Event First Step Second Step Third step Fourth Step Booths Application Information development, Satisfaction Website conferences and survey exhibitors Strategy Set Up Communication Event Executing the design and Marketing Configuration Event Conferences and Full and Attendees Registro Invitation to documentation registration excutives the event uploading reports
  • 29. Clients and solutions, just one click -  Public and private chat -  Forums -  Multimedia documentation -  Internal message system -  User desktop (profile, documentation, favourites, contacts) -  Interactive help -  Search tools, per user and per event
  • 30. Virtual Solutions: Benefits -  Cost saving. Real ROI -  More attendees. -  Accelerate time to market -  Increase your productivity -  Generate quality leads -  Increasing the value of the brand, interacting with participants. -  Connect with the audience by networking on an individual and group basis . -  Full web service, without installing anything
  • 32. Contact Information VisualMente Héctor Merodio Av Llano de Castellano, 43 CEO 28034 Madrid T: + 34 91 827 51 51 España M: + 34 696 22 10 85 hectormerodio@visualmente.com Twitter: @hectormerodio www.visualmente.com www.facebook.com/VisualMente Twitter: @VisualMente_