Viseven Team delivered the expert speech on the Global Commercial Excellence Summit in Istanbul: "Digital Content Evolution - Deliver Value, not Just a Message" We focussed on the most burning issues of the pharmaceutical industry: - consolidating the agencies’ efforts in HTML5 content production with Cobalt development standard. - delivering exceptional value-based information to customers via captivating interactive presentations, created in eWizard eDetailing Cloud. - multichannel physicians’, pharmacists’ and patients’ engagement with the most complete CLM solution – Viseven CLM, as well as remotely. - managing customer relations – actionable insights into market, smart analytics and advanced reporting in Viseven CRM.