http://www.themillionairedropout.com Best Selling Author Vince Stanzione recently introduced his followers to the latest group of business over achievers: the New Olderpreneurs. Stanzione, the author of the New York Times best seller, The Millionaire Dropout, Fire Your Boss, Do What You Love And Reclaim Your Live has been analyzing those who start their own companies and become their own bosses and in the past it was most common for entrepreneurs to be young go-getters.
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Olderpreneurs Discover how the over ’50′s are powering the next wave of business start-ups
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Best Selling Author Vince Stanzione Introduces the World to the Latest
Business Go-Getters, The New Olderpreneurs
Stanzione shares advice for this new generation of entrepreneurs.
Hoboken, NJ (PRWEB) July 02, 2013 -- Best selling author, Vince Stanzione, recently introduced his followers
to the latest group of business overachievers: the New Olderpreneurs. Stanzione, the author of the New York
Times best seller, "The Millionaire Dropout: Fire Your Boss, Do What You Love And Reclaim Your Life"
(Wiley; May 2013) has been analyzing those who start their own companies and become their own bosses and
in the past it was most common for entrepreneurs to be young go-getters. “Most people think of the founders of
start-ups as young guys in a basement writing computer code while they eat cold pizza,” Stanzione said. “They
would be wrong; because today it is the over ‘50’s who are powering the next wave of business start-ups.”
Stanzione has dubbed these mature business owners New Olderpreneurs and he attributes their rise to several
factors. First, the recent economic upheaval has forced many older people to fend for themselves as firms let
older workers go in great numbers. These workers had no choice but to use their vast experience to start their
own businesses when they were unable to find work in the corporate world. Second, many older workers are
simply tired of working for someone else and with modern technology allowing start-ups to launch with
relatively small costs, these restless workers feel now is the time to take the plunge. Finally, workers well
beyond 50 are entering the game because they have found that retirement savings is not enough to live on or
they are simply bored and want to get back into the mix.
Stanzione finds this trend fascinating and has spent a great deal of time analyzing these Olderpreneurs and the
types of businesses they are starting. Almost all of the start-ups created by these older workers are founded in
their years of experience working in the corporate world. Many start businesses sharing their knowledge with
others through seminars and webinars and Stanzione has found that there is a big demand for this type of
service as younger workers rush to soak up the knowledge these older workers have.
Many of these older workers spent their careers as problem solvers and the ability to solve problems of all types
is in great demand. Busy executives are eager to hand their complex problems to someone who can find the
solution. Companies that let older workers offer advice or act as virtual assistants are some of the most common
types that older workers focus on. Stanzione has found that older workers are also much more eager to learn
new skills than most people give them credit for and that has opened up opportunities in website design, online
planning and advice services and even financial traders and investors. In fact Stanzione has seen a dramatic
uptick in the number of people over 50 who have signed up for his classes on trading.
Given the emergence of Olderpreneurs, Stanzione has some advice for these go-getters:
- Think about what skills to offer the market and look for what people want.
- Test a new business in a small way by placing a Google ad word advertisement or classified advertisement if
it’s a local business. That is a cost effective way to get started.
- Be market driven not product or service driven – look for niche markets and make sure there is a demand.
Always remember that people are being asked to part with their money.
- Learn to network and call in favors. Use existing contacts and convert them to clients.
- Highlight age and experience; they are the New Olderpreneur’s best assets. Age and experience may be a
hindrance in looking for a job these days, but they are golden when trying to attract clients who want a person
with the most expertise.
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- Concentrate on areas of expertise and outsource the rest. Some are strong at sales but not administrative tasks.
- Access teaching tools like Stanzione’s book "The Millionaire Dropout: Fire Your Boss, Do What You Love,
Reclaim Your Life" which offers excellent advice and guidance to those striking out on their own.
To learn more about Vince Stanzione and the New Olderpreneur phenomenon, visit
www.themillionairedropout.com. Stanzione’s book is available in bookstores and online.
About Vince Stanzione
Vince Stanzione is a self-made multimillionaire active in telecommunications and financial trading. He is the
former CEO of TV Commerce Holdings PLC, a media and entertainment company specializing in TV and
mobile entertainment content and broadcasting services. He has been featured in media outlets including
Yahoo! Finance, MarketWatch, the Guardian, and the New York Times.
The Millionaire Dropout, Fire Your Boss, Do What You Love and Reclaim Your Life is published by Wiley
and is a USA Today, Amazon, B&N and New York Times Bestseller.
For interviews and media inquiries, contact media(at)themillionairedropout(dot)net.
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Contact Information
Melissa Torra
Wiley
http://www.wiley.com/WileyCDA/Section/id-397743.html
201-748-6834
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