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The Connectivity Matrix;
How to create value by implementing
connected technologies?
CONFIDENTIAL
Derk Schneeman
Coordinator
Derk.schneeman@verhaert.com
THEME 3: HOW TO ORGANIZE FOR INNOVATION – BASED ON CASES

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Derk Schneemann
Business Development Verhaert NL
derk.scheemann@verhaert.com
João Abrantes
Load Interactive.

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CONFIDENTIAL
Welcome
what is connectivity?
added value
far horizon
learnings
method: connectivity matrix

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CONFIDENTIAL
Connectivity
?

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CONFIDENTIAL
a small & simple demo

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CONFIDENTIAL
far horizon, future scenario
So what would happen if you connect …?

7. connected eyes & ears

8. retail

9. fast moving consumer goods - FMCG

10. consumer goods

11. home

13. mobility

14. mobility

15. mobility

16. healthcare

17. healthcare

18. industry

19. our mind

20. one language

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CONFIDENTIAL
back to reality
DOs & DON’Ts

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DON’Ts

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DOs

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CONFIDENTIAL
So, what can be learned?
1. conceptualization: making a clear proposition
2. unravel content
3. sources & protocols check
4. endpoints security check
5. target audience & respective interfaces
6. homogenization: connecting all the dots

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CONFIDENTIAL
another way of thinking,
from product
to system
to service

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complex by nature, involve right expertise, mobilizing the organisation

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The Connectivity Matrix©, a four step approach from idea to roadmap
IDEA
BIG DATA
CANVAS©
OPPORTUNITY
(ROI,
organisation,
partners, user,
P&L)
ROADMAP
(think big, start
small)

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The Connectivity Matrix©, a four step approach from idea to roadmap
IDEA
BIG DATA
CANVAS©
OPPORTUNITY
(ROI,
organisation,
partners, user,
P&L)
ROADMAP
(think big, start
small)

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43. impact & revenue

44. think BIG, start small
impact & revenue

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CONFIDENTIAL
start prototyping
not tomorrow…today.

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wrap up
1. connected products add value
2. complex by nature
3. different thinking: from product to system to service
4. involve your organisation & its knowledge
5. start small, but plan big
6. prototype today

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Training program www.mastersinnovation.com
Training: IoT Internet Of Things; How to
create value with connected
technologies.
November (Kruibeke, B / Noordwijk, NL)

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VERHAERT MASTERS IN INNOVATION®
Headquarters
Hogenakkerhoekstraat 21
9150 Kruibeke (B)
tel +32 (0)3 250 19 00
fax +32 (0)3 254 10 08
ezine@verhaert.com
More at www.verhaert.com
VERHAERT MASTERS IN INNOVATION®
Netherlands
ESIC European Space Innovation Centre
Kapteynstraat 1
2201 BB Noordwijk (NL)
Tel: +31 (0)618 12 19 19
derk.schneemann@verhaert.com
More at www.verhaert.com
MASTERS IN INNOVATION® is a platform set up by VERHAERT to train, stimulate and incubate
you as an innovator.
We provide an extensive training program with different tracks and covering critical areas of new
products and business innovation.
Furthermore we manage the VERHAERT venturing program and organize our Innovation Day, an
annual conference on best practices and insights on new products & business innovation.