These slides present a brief overview of the points that an entrepreneur needs to keep in mind before setting up a company. Also, solutions to the initial hiccups that they might encounter have been presented.

1. Starting a Business

2. • If starting a business is what you have in
mind, the road ahead is going to be tough, full
of potholes, ups and downs.
• It requires meticulous planning combined with
rigorous market analysis, a Never Give Up
attitude and an ounce of luck to script a
success story with your business.
• Here are a few things that the Entrepreneurs
need to keep in mind before they embark on
their journey.

3. Business Plan
• A business plan is what would help get your
idea off the ground and give it wings.
• A thorough market and market analysis ought
to be conducted to see if the end product of
your idea is wanted in the market or not.
• The business plan should accordingly be
tailored to meet the market needs.

4. • A Business Plan usually consists of the
following:
Details of the Product.
Thorough Market Analysis.
Financial Projections.
Marketing Strategy you’d be taking.

5. Seed Funding
• Acquiring the seed fund is the initial challenge
that the Entrepreneurs face in setting up a
startup.
• you need to present yourself before the
investor, show him the lucrative side of your
startup and assured Returns on his Investment
A detailed account on seed funds can be had at
http://www.utthishta.com/seed-capital-
investment/

6. Business Assistance and Training
• Startups in their nurturing stage would require
the right ecosystem for them to thrive upon.
• A few companies have sprouted up that not only
provide Business Assistance but also Financial
and Legal advice as they guide them through the
financial and legal roadblocks that they might
encounter.
Utthishta is one such seed fund that provides seed
funds to Startups in return for an equity stake in the
company.

7. Legal Structure of the Company
• Entrepreneurs also needs to keep in mind the
type of company they’d want to establish before
they generate funds for the company.
• The following types of companies exist:
 Sole Proprietorship
Partnership
Corporation
S Corporation
S Corporation

8. Hiring Employees
• The next big challenge lies in hiring
employees.
• You would want an Accountant to keep
accounts, a Writer to write for your startup
and many other people to manage everyday
affairs.
• Make sure you rope in people whose
wavelength of thinking matches with yours.

9. • Once the Seed funds get exhausted, the
Entrepreneurs go for the second round of
Investment wherein they approach Venture
Capitalists, Angel Investors to generate funds
for expansion.
• If basic things like these were to be kept in
mind before launching a startup company, you
could be scripting success with your company.
Have an idea? Think that it could be the next
big thing in the Indian Market? Click on the Red
apply button and share your idea with us.

10. Contact Us
• www.utthistha.com
• Blog : http://www.utthishta.com/blog/
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