1. Professional
Attributes
Winning, results oriented and extremely motivated retail professional with over 6 years’
significant and progressive experience.
Commercially focused with outstanding customer service and management experience, I have
a proven track record of maximizing retail profitability and prepared to carry out all tasks from
customer service, HR, cost control, sales promotions to successful retail operations, I fully
understand the importance of organization’s mission.
Now, seeking a challenging and exciting position within a busy and ambitious retail
environment that will help me continue my career progression.
Experience CRM & LOYALTY EXECUTIVE Mar 2016 – Present
MohamedHilal Group – Dubai, UAE
Major duties:
 Working closely with the CRM Manager and Brands Managers to develop creative
campaigns to enhance the customer lifecycle.
 Working closely with all departments to ensure the CRM works effectively for all
aspects of the company.
 Tracking and monitoring in ZOHO CRM that every point of contact (incoming calls,
emails, WhatsApp and social media) are answered in a timely manner and compliance
with company’s policy and procedures.
 Run segmentation analysis to improve the database for targeted marketing activities
and VIP clients.
 Data cleansing: ensure that the company’s customer database is properly entered,
respecting the defined format and can be easily accessed.
 Give accurate direction and support to team leaders to facilitate successful completion
of organization’s targets and performance goals.
 Carefully identify problems that might arise from operations with the use of ethical
procedures and professional judgment.
 Manage from A to Z the group’s loyalty program (BLoyal): participated in
implementation, check daily the entered data, train the sales supervisors on best
practices, manage all loyalty operations, work daily with finance department to track
company’s liability.(10 000 new members/month).
 Managing the content of the company's website and mobile applications thru the CMS,
in addition, write, edit and proofread newcontent while ensuring that all documents
meet established content standards.
Experience RETAIL SUPERVISOR Jan 2015 – Feb 2016
MohamedHilal Group ( ANFASIC DOKHOON ) – Dubai, UAE
Major duties:
 Supervised the activities of the sales team to ensure compliance to sales plan by
increase sales and achieve shops targets (handling 4 retail shops).
 Kept accurate sales record and prepared daily, weekly and monthly sales reports.
 Oversee the operations of sales support teams to ensure appropriate implementation
Usama Takriti
Email
usama87t@live.com
Phone
+971-55-2977491
Address
Dubai | UAE

2. of advertising and marketing strategies.
 Resolve customer complaints and provide clarification on product/service features.
 Ensure that staff performance is in tune with company’s standard and demands
through constant counseling, monitoring and training program.
 Keep the operational standard of the company steadily high by ensuring that policies
and procedures are initiated, coordinated, and implemented accordingly.
 Discerning ability that enables the foreseeing of possible future development that helps
to determine current and reoccurring trends that will satisfy customer’s needs.
 Update knowledge by attending a professional training program and educational
workshops.
 Maintain the inflow of merchandise from the warehouse and factory by ensuring
ordering the shortage items, and also monitoring inventories.
Experience SALES SUPERVISOR Jan 2014 – Dec 2014
Al Mana Retail Group (DIRKBIKKEMBERGS) – Abu Dhabi, UAE
Major duties:
 Oversee all facets of retail sales, enhancing customer shopping experience.
 Build relationships with customers and team. Proactively and effectively communicate
product features and benefits, as well as promotional information.
 Responsible for all daily activities such as placing, signage, removing, unlocking, and
securing the store, and opening and closing tills, while ensuring the opening and
closing of the store is done appropriately.
 Integrate marketing and advertising strategies into daily operations and create floor
displays to effectively enhance merchandise.
 Maintain knowledge of current promotions and policies regarding payment, exchanges
and store security.
 Manage collection of all cash as per specified procedures.
 Manage inventory, ordering, purchasing and making sales reports.
 Assist the retail event, sales promotion and sales manager with any day to day
administrative support as required.
Experience BOUTIQUE SUPERVISOR Oct 2012 – Nov 2013
SENIOR SALES EXECUTIVE Mar 2012 – Sep 2012
Arte Madrid Jewelry – Dubai, UAE
Major duties:
 Work as part of an enthusiastic team within a commercial, sales driven and fast paced
fashion retail environment. Responsible for driving sales, ensuring good customer
service, fostering relationships, and checking the smooth running of the shop floor.
 Greet customers & continue a level of conversation during their store visit
 Take decisive action to improve the branch performance.
 Use market & customer information to assist in the promotional plans.
 Deal with all customer complaints in a professional and courteous manner
 Cooperate with other staff in achieving the monthly goals and sales targets.
 Attend and represent the business at trade shows and external events.
 Maintain superb visual standards within the store.
 Promote specific lines under the guidance of management.
 Unpack and check all new stock deliveries.
 Take in-charge of the showroom in absence of the Senior Manager.

3. Experience CUSTOMER SERVICE EXECUTIVE Aug 2010– Dec 2011
Adonis Travel & Tourism – Damascus, Syria
Travel agency & Tour operator in Middle East and abroad
Major duties:
 Compile new tourism destinations plans, and partner with new tour operators
worldwide.
 Coordinate between our clients and partners.
 Prepare tailor-made packages that would suit the clients’ requirement, and then sold
them.
 Make hotel reservations for FIT & groups either directly or using the hotel booking
sites.
 Establish communication channels with loyal customers by sending them greetings on
occasions, and updating them on our new offers.
Core Knowledge
& Skills
Business
Development
Merchandising &
Displays
Sales &
Marketing
Product Launch &
Demonstrations
Loss Prevention
Administrative
Management
Cost Controls
Executive
Presentations
Personal Skills Professional
Demeanor
Organizing Skills Time Management
Analytical & Decision
Making
Inventory
Management
Leadership Skills Interpersonal Skills Detail Oriented
Planning &
Execution skills
Tactful in resolving
disputes
Cultural Sensitivity Computer literacy
Education Academic Degrees:
 Higher National Diploma in Marketing & Tourism Management Edexcel
International Academy (http://www.edexcel.co m).
 Technical Diploma in Travel and Tourism Management (HPITS).
Certificates:
 Certificate in Marketing 2009 Executrain National Institute.
 Certificate in ICDL 2008 New Horizon Institute.
 Course in Practical Communication skills, 2009, MAK group business solutions.
Personal
Details
 Nationality : Syrian Date of birth : 13 / April / 1987
 Visa status : Employment Marital status : Single
 Languages : English, Arabic Interests : Shopping, Music, Reading
 Driving License : UAE
References Available upon request