22. User Comments As a Dublin native I’m using this app all the time just to find out about places I would pass on a daily basis. I’ve been pleasantly surprised by the information and accuracy of locations.’ Daithi Locha ‘ This is a great app for finding your way around – and there is lots to see. Well worth a look.’ Brendan Corkery ‘ A must have while in Dublin.’ Wexsaint
23.
Hinweis der Redaktion
14 Podcasts – Guinness and Croke Park
See report document to extract further data if necessary.
Podcasts - 14 at the moment – CNCI, Croke Park and Guinness
Social media is the way people are communicating. Talking about themselves, to themselves, to friends, about friends, to brands, about brands. 9 out of 10 people trust what their peers recommend less than 2 out of 10 trust advertising Brand is what our consumers say it is & they are talking about you with or without our engagement. What’s your Social Media mission? Who are your customers? What are your objectives? How are you to achieve your objectives? When will they be achieved?
Opportunity to encourage user generated content / get insight into how visitors view Dublin/ generates conversation Saves money – we have right to use the images!
- 750million FB users worldwide 130 friends is average per person 30% of users are over 30 55% are female 30bn of content shared each month Profile image progression – effort to monetize vd FB
Provide all in one service on FB with online booking, effort to monetise
Facebook App for St. Patricks Day
Speed at which the market has evolved / essential to be visible on any platform that the consumer is using
Plenty of Dublin apps out there but we had to distinguish ours from the pack
Latitudes and longitudes are entered
Functionality
Largest Country of Origin – Ireland / UK / US / Nordics